Newsroom Toyota Europe (prius)

2017
20
November
2017
The first-generation Prius was launched in October 1997 as the world's first mass-produced hybrid electric passenger vehicle. ...
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2016
16
December
2016
New Prius has received the title of ‘Best In Class 2016’ large family car from Euro NCAP. ...
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13
September
2016
At the forthcoming Mondial de l’Automobile (Public Days: October 1st – 16th) in Paris, Toyota will share its vision for tomorrow as well as for a mid-term future. ...
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07
September
2016
• Research commissioned from the University of Rome reveals how Prius operates with zero emissions for most of the time and distance covered on a typical city commute • Thorough study involved 20 drivers of different ages and levels of hybrid driv...
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16
May
2016
• Full hybrid MPV benefits from revised CVT performance for quieter and more linear acceleration • Significant reduction in engine noise under acceleration • Introduction of 2016 Toyota Touch 2 multimedia features • Toyota Touch 2 with Go de...
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20
April
2016
• New Prius sustains the full hybrid model’s reputation for excellent safety performance in Euro NCAP testing • Third successive generation of Prius to achieve top five-star classification from the independent test organisation • Toyota Safety ...
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23
March
2016
• World premiere of the new Prius Plug-in Hybrid at the 2016 New York International Auto Show • Longer running in EV mode at higher speeds of up 135 km/h, with double the range -now increased range of over 50 km • Estimated average fuel consump...
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08
February
2016
The introduction of the all-new fourth generation Prius is the next milestone in the history and achievements of Toyota’s hybrid power technology. ...
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2015
18
November
2015
Fourth generation Prius achieves its greatest improvements in efficiency yet, with CO2 emissions from 70g/km and combined fuel economy from 3.0 l/100km All-new hybrid system, the world's most thermally efficient petrol engine, the first appli...
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15
September
2015
Dr. Johan Van Zyl, President and CEO, Toyota Motor Europe Karl Schlicht, Executive Vice President, Toyota Motor Europe ...
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15
September
2015
The introduction of the all-new fourth generation Prius marks a further advance in the history and achievements of Toyota’s hybrid power technology. ...
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15
September
2015
Toyota New Global Architecture – TNGA will be the foundation for all Toyota’s future powertrain and vehicle development. It marks a revolution in the way Toyota designs, engineers and manufactures vehicles, streamlining the process by standardising t...
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15
September
2015
The introduction of the all-new fourth generation Prius marks a further advance in the history and achievements of Toyota's hybrid power technology.The new model builds on the strengths and achievements of its predecessors and is set to establish new...
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09
September
2015
At the forthcoming IAA motor show in Frankfurt (Press days September 15-16th, Public days September 19-27th), the new Toyota Prius makes its public premiere. ...
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31
August
2015
Brussels, September 1st 2015At the forthcoming IAA motor show in Frankfurt (Press day September 15-16, Public days September 19-27th), two dominant themes will shape the Toyota stand. One is the relentless expansion of Toyota's hybrid line-up. The ot...
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2013
03
July
2013
Over JPY 790 billion (1) to be spent on RandD for Ever-better CarsToyota Motor Corporation (TMC) announces that as of the end of June, worldwide cumulative sales of the iconic Prius petrol-electric hybrid vehicle passed the 3 million mark (2).In 1997...
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2012
19
July
2012
test test bullets test for spacingTest the body text for toyota motor europe website....
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10
July
2012
The Prius' unique Hybrid Synergy Drive® (HSD) powertrain established a major industry milestone in sustainable mobility, and its name, meaning 'to go before' in Latin, quickly became symbolic of a car that was launched even before environmental aware...
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10
July
2012
&bull New vehicle featuring iconic Prius family triangle silhouette&bull Aerodynamic exterior design to achieve low fuel economy, handling stability and vehicle quietness&bull All-new interior design with advanced dashboard and centre console archite...
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10
July
2012
&bull First non-plug-in Toyota full hybrid equipped with a lithium-ion battery&bull Only MPV to combine 7 seats with a full hybrid powertrain&bull Compact, high output lithium-ion battery located within the centre console&bull Optimised Hybrid Synerg...
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10
July
2012
&bull Modified Electric Power Steering for better handling&bull New Pitch and Bounce Control for improved comfort and steering feel&bull Comprehensive NVH measures for uniquely quiet drivingThe Prius+'s bodyshell combines the high torsional rigidity ...
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10
July
2012
&bull Highly efficient electric air conditioning system with intuitive single dial controller&bull Large panoramic resin sunroof with automatic shade closing function&bull Advanced multimedia systems with access to SMS messages and emails&bull Advanc...
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