TMC to tweak IQ for individuality
TOYOTA MOTOR CORPORATION (TMC) announces it will offer new versions of the iQ—a four-seater, ultra-compact with outstanding cruising and environmental performance and air of sophistication borne of unique styling—to cater to car buyers seeking a means for personal expression.
In Japan, TMC will launch in November through its Netz dealer channel a limited-edition(1) iQ customized under GAZOO Racing(2) for a sporty touch, with suspension and handling characteristics that take to an even-higher level the iQ's agility and cruising stability. Other versions planned for the Japanese market include those tailored on both the inside and out for female and young drivers.
Overseas, TMC will supply a uniquely styled iQ-based vehicle called the "Cygnet" to Aston Martin of the United Kingdom through Belgium-based Toyota Motor Europe NV/SA. Aston Martin plans to sell the Cygnet, designed for people who value premium quality and individuality, in Europe. This undertaking is the result of Aston Martin and TMC sharing a corporate philosophy that emphasizes manufacturing cars of the highest quality that are equipped with innovative technologies.
(1) Special body panels and installation of other non-performance parts to be carried out by Toyota Modellista International Corporation http://www.modellista.co.jp/ (Japanese-language site only)
(2) A TMC project aimed at increasing the number of car enthusiasts under the theme "Owning, driving and communicating" one effort under the project is exploring the essence of "fun in vehicle ownership" and "ownership pride" and involves racing at Germany's Nürburgring circuit to further develop vehicles and human resources—this effort has resulted in limited-edition iQ described above. For details on the GAZOO Racing project, please go to http://gazoo.com/racing/english/index.asp.