Brussels, Belgium,

2017 Model Year update for Toyota’s core models - designed, engineered and built in Europe

  • ‘Model Year’ concept allows for yearly product improvements and increased customer benefit
  • New Tokyo Red body colour and new alloy wheel designs for all core models
  • Toyota Safety Sense as standard on all Auris Hatchback and Auris Touring Sports grades
  • Sports seats with new Black Alcantara seat trim on selected Auris models
  • Mid-grade Verso models feature new seat upholstery with red detailing

Through its ‘Model Year’ concept Toyota adds newness and freshness to its line-up on a yearly basis. These product improvements are focused on visual newness and new equipment which brings added value to the customer.

The 2017 Model Year update builds on the availability of a new Tokyo Red body colour and newly designed alloy wheels across Toyota’s European designed, engineered and built models: Yaris, Auris, Verso and Avensis.


Built in Valenciennes, France, the Yaris has reinforced its presence in the B-segment over the last five years with sales increasing from some 144,000 units in 2011 to more than 160,000 units during the first 9 months of 2016.

Much of this ongoing sales success may be attributed to the Yaris Hybrid. The full hybrid model currently accounts for more than 40% of all Yaris sales in Europe; a percentage which is expected to increase even further.

For 2017, the new Tokyo Red body colour will be available on monotone and bi-tone versions of Yaris, the latter adding a metallic black 'wrap-around' finish to the roof, A-pillars, door mirrors, upper front wing and bonnet leading edge.


In 2016 to date, Auris Hatchback and Touring Sports models have seen their sales figures increase by 7% to around 125,000, of which 60% are hybrid sales, strengthening the position of Auris as the best-selling hybrid model in Europe.

In addition to the new body colour, 2017 Auris models will be available with new machined face 17-inch alloy wheels and sports seats with a new Black Alcantara upholstery.

From now, Toyota Safety Sense comes fitted as standard on all Auris Hatchback and Auris Touring Sports grades. The safety pack takes active safety and driver assistance to new levels, offering customers a Pre-Collision system (PCS), Lane Departure Alert (LDA), Automatic High Beam (AHB) and Road Sign Assist (RSA).


The Toyota Verso has proved a consistently popular contender in the C-MPV segment, with over 730,000 units sold since its initial launch in 2002.

Tailored to meet the increasingly varied demands of today’s MPV customer, the Verso combines Toyota’s legendary Quality, Durability and Reliability with outstanding value for money. Within compact exterior dimensions, it boasts exceptional roominess, one of the best seat couple distances in its class, and the true multi-purpose vehicle versatility of Toyota’s Easy Flat seating system.

The seats of 2017 Verso mid-grade models feature a new, high quality upholstery incorporating a red thread and back rests embossed with a red patch to match the new Tokyo Red body colour. In addition, a new 17-inch alloy wheel design featuring a machined face finish is available.


The Toyota Avensis has firmly established its credentials as a strong and attractive market competitor since its launch in 2015. Built and designed in Europe, for Europeans, it offers prestigious, dynamic styling, rich sensory quality inside and out and, thanks to precision chassis and steering engineering, a rewarding experience behind the wheel.

In line with the other updated core models, the 2017 Avensis is available with the new Tokyo Red exterior colour and newly designed 18-inch with a machined face treatment.

The 2017 Model Year will be available across Europe from December.