New yaris achieves top fuel economy on uk marathon
- New Yaris a class winner on debut in the 2011 ALD Automotive/Shell FuelSave MPG marathon
- Best-in-class economy of 3.9l /100km (72.29mpg) — almost 23 per cent better than official combined consumption figures
- Prius records highest economy of any hybrid model
The car entered for the event was a UK specific TR model powered by Toyota's 1.0-litre VVT-i engine, a three-cylinder unit that is renowned for its efficiency and a multiple winner in the International Engine of the Year awards. With the benefit of Toyota Optimal Drive technology and the overall light weight of new Yaris, it returned the kind of economy typically associated with smaller more expensive, diesel-powered cars.
Toyota made it a double success in the marathon with Prius emerging a clear winner in the class for hybrids and electric vehicles. In spite of the marathon route including few miles in urban traffic, the world's best-selling hybrid also topped 4l/100km (70mpg).
The annual marathon is designed to demonstrate how smarter driving techniques can help motorists save money at the pumps. Held over two days (5 and 6 October), this year's event saw 38 cars and vans competing in five classes over a mixture of A and B roads and motorways. The Toyota Yaris was driven by James Sutherland and Richard Hill from Peak Performance, and Steve Johnson and Steve Heyworth shared driving duties in the Prius.