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                    <title><![CDATA[Newsroom Toyota Europe]]></title>
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                        <title><![CDATA[Newsroom Toyota Europe]]></title>
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                        <title>All-new Toyota RAV4 brings new technology and rugged style to every adventure</title>
                        <link>https://newsroom.toyota.eu/all-new-toyota-rav4-brings-new-technology-and-rugged-style-to-every-adventure/</link>
                        <guid>https://newsroom.toyota.eu/all-new-toyota-rav4-brings-new-technology-and-rugged-style-to-every-adventure/</guid><pp:caseid>740787</pp:caseid><pp:summary><![CDATA[<ul><li class="ck-list-marker-bold" data-list-item-id="e320a29f20960d6a56547cdbd8ff2a288"><p style="margin-left:36.0pt;"><span><strong>The sixth generation RAV4 opens an innovative new era for Toyota’s global icon</strong></span></p></li><li class="ck-list-marker-bold" data-list-item-id="e1da0bb369e14346b17024993c7277353"><p style="margin-left:36.0pt;"><span><strong>Improved comfort, greater driving assurance, and increased efficiency whether off-road, on long journeys, or navigating city streets</strong></span></p></li><li class="ck-list-marker-bold" data-list-item-id="e2017ed6cff136d57862f884993a0a450"><p style="margin-left:36.0pt;"><span><strong>Advanced new Arene software development platform enables the first implementation of Toyota’s new multimedia system, and a new generation of Toyota T-Mate safety and driving assistance</strong></span></p></li><li class="ck-list-marker-bold" data-list-item-id="eeef7320e2850c3a1dd2b42278c75fb4e"><p style="margin-left:36.0pt;"><span><strong>New plug-in hybrid system unleashes the all-new RAV4’s full performance and efficiency with up to 137 km (WLTP combined cycle) electric range, faster AC and DC charging</strong></span></p></li><li class="ck-list-marker-bold" data-list-item-id="e2b29e056c0c5b0ddd4474925fa90365f"><p style="margin-left:36.0pt;"><span><strong>The all-new RAV4 is available with plug-in hybrid and hybrid, in FWD and AWD variants</strong></span></p></li><li class="ck-list-marker-bold" data-list-item-id="e31a0d118ee9c3d854c32fec6efcf7b08"><p style="margin-left:36.0pt;"><span><strong>GR SPORT grade combines an exclusive, striking appearance with upgrades for a sportier drive</strong></span></p></li></ul>]]></pp:summary><description><![CDATA[<p style="margin-left:16.5pt;"><span>The all-new sixth-generation RAV4 writes a bold new chapter for Toyota’s SUV pioneer with advanced technologies and stand-out design to make every journey more rewarding, stress-free and connected.</span></p><p style="margin-left:16.5pt;"><span>Since it established the compact SUV segment upon its 1994 launch, RAV4 has blazed a trail with its unique personality and ongoing technical innovation. Its iconic DNA blends rugged outdoor confidence with refined urban style, making it as exciting to look at as it is to drive.</span></p><p style="margin-left:16.5pt;"><span>Over more than three decades, RAV4 has established itself as one of Toyota’s best-selling models worldwide, with over 15 million sales across 180 countries. In Europe, RAV4 is a fundamental pillar of Toyota’s continued growth, with more than 2.5 million units sold to date, making it the brand’s first most popular SUV model, and its top-selling import.</span></p><p style="margin-left:16.5pt;"><span>The all-new sixth-generation takes the RAV4 experience to new heights and encourages a fresh spirit of adventure with its authentic SUV design. Its go-anywhere credentials are strengthened by new technology for a confident, fun and efficient drive.</span></p><p style="margin-left:16.5pt;"><span>Drivers benefit from features such as the new shift-by-wire system, enhanced head-up display on higher grades and an updated steering wheel design. A more comfortable ride comes via noise and vibration reduction measures, and a spacious interior.</span></p><p style="margin-left:16.5pt;"><span>Advanced features are powered by Toyota’s new Arene software development platform, which is introduced for the first time. This enables a new digital environment for a connected, advanced multimedia experience and the new Toyota Safety Sense.</span></p><p style="margin-left:16.5pt;"><span>RAV4 has been at the forefront of electrified technology since the beginning. Toyota’s first battery electric, hybrid and plug-in hybrid SUVs were all RAV4s, and that innovative spirit is maintained with the latest version.</span></p><p style="margin-left:16.5pt;"><span>The all-new RAV4 is the first vehicle to feature Toyota’s new-generation plug-in hybrid technology. It emphasises Toyota's multi-pathway approach towards carbon neutrality, providing customers with a choice of sustainable options, regardless of location or individual circumstances.</span></p><p style="margin-left:16.5pt;"><span><strong>Exterior design</strong></span></p><ul><li data-list-item-id="eb568fdc445bc0a962efd38654b58d72c"><p style="margin-left:52.5pt;"><span>Striking new design features a three-dimensional front hammerhead, contoured bonnet and powerful stance</span></p></li><li data-list-item-id="e7e71118941b4221a91d232fa1671d696"><p style="margin-left:52.5pt;"><span>The new RAV4 features a redesigned rear logo, while style grades introduce Europe's first glossy black Toyota emblem.</span></p></li><li data-list-item-id="e2e08a0a5a14f41a1ebfe088292553308"><p style="margin-left:52.5pt;"><span>An updated, adventure-themed range with four new colours and bi-tone options</span></p></li><li data-list-item-id="eec2cf8540e5c90933fe4c5554abbebaa"><p style="margin-left:52.5pt;"><span>RAV4 maintains its exterior dimensions for practical urban manoeuvring and parking</span></p></li><li data-list-item-id="e97f24366b47820329909a00aa1593e9b"><p style="margin-left:52.5pt;"><span>Enhanced powered back door with kick sensor operation, with new activation and an expanded detection area for easy loading</span></p></li></ul><p style="margin-left:16.5pt;"><span>The RAV4’s authentic character and distinctive SUV identity have evolved via the tough, modern new exterior and refined interior of the sixth generation.</span></p><p style="margin-left:16.5pt;"><span>The three-dimensional SUV hammerhead design at the front and contoured bonnet create a powerful and modern first impression, strengthened by new LED headlights and an aerodynamic fog light bezel. New thin LEDs generate a distinctive look and feature an integrated turn signal, as well as an Adaptive High Beam System on the high grade.</span></p><p style="margin-left:16.5pt;"><span>New LED signature lights at the rear offer an indication of the advanced technology within the vehicle and integrate all functions into a single unit. Their stylish horizontal elements combine with a new model logo – boldly displayed across the rear – to express the all-new RAV4’s authentic personality.</span></p><p style="margin-left:16.5pt;"><span>The hard surfaces on the side of the body create a high-contrast appearance with the broad surfaces around the rear wheel arch, which is sculpted to emphasise a sense of width and create an imposing stance.</span></p><p style="margin-left:16.5pt;"><span>New 18-inch and 20-inch wheels are available in distinctive grey metallic, black, and machined metal. They emphasise an elevated ride height and flat roofline, which together create powerful proportions to express the all-new RAV4’s off-road capability.</span></p><p style="margin-left:16.5pt;"><span>A distinctive colour palette is intended to harmonise with nature and express an urban sophistication. It includes new Warm Stone, Forest Green, Urban Shade and Avantgarde Bronze, which captures a sense of SUV toughness and modernity. A more advanced appearance is achieved via the optional bi-tone colouring, which adds a black roof and A-pillar.</span></p><p style="margin-left:16.5pt;"><span>&nbsp;</span></p><p style="margin-left:16.5pt;"><span><strong>Interior</strong></span></p><p style="margin-left:52.5pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; New intuitive shift-by-wire system</span></p><p style="margin-left:52.5pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; New steering wheel with expanded heating area</span></p><p style="margin-left:52.5pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Digital-friendly cabin features five USB and two high-powered wireless chargers on higher grades</span></p><p style="margin-left:16.5pt;"><span>Inside, a redesigned cabin retains practical SUV functionality alongside a robust new look. &nbsp;The interior is intelligently organised to give a feeling of space and comfort, while meeting the needs of the modern connected user.&nbsp;</span></p><p style="margin-left:16.5pt;"><span>The horizontally-uniform dash sets the tone. It not only contains the latest multimedia and display technology, but it also creates a flowing structure. Visibility is maximised by lowering the top surface of the instrument panel by around 40 mm. A bold colour accent matches the door inserts and seats to emphasise width and space.</span></p><p style="margin-left:16.5pt;"><span>Confident, intuitive driving is encouraged by the unified digital cockpit. An all-new, free-floating 12.3-inch instrument panel is positioned to be easily visible through the steering wheel. Clear, high-contrast graphics are displayed on a bright LCD screen, with customisable settings to allow drivers to select the information displayed.</span></p><p style="margin-left:16.5pt;"><span>The new steering wheel includes a revised button layout for intuitive use while heating coverage has been extended to the whole grip area.</span></p><p style="margin-left:16.5pt;"><span>Storage and functionality have been engineered into the new RAV4 with a priority on practicality and digital connectivity, and the redesigned centre console emphasises this user-friendly philosophy. On the High grade, it includes two wireless chargers and two 45 W USB chargers, enabling front occupants to charge multiple devices simultaneously. The USB chargers are three times more powerful than standard 15 W versions and can cut charging times by a third. The chargers are compatible with tablets and notebooks, creating a practical in-car digital workspace.</span></p><p style="margin-left:16.5pt;"><span>In addition to the front charging solutions, on Mid and High grades, three further USB ports are conveniently located in the rear, bringing the total to five and ensuring all passengers can use devices without worrying about charging levels, even during long journeys.</span></p><p style="margin-left:16.5pt;"><span>Two interior colours are offered – refined black and stylish light grey – each creating a unique atmosphere through high-quality materials, offset by emotive red or blue accents on certain grades. Newly developed seats are stylishly shaped and functional, with synthetic leather featuring aligned perforations and eye-catching details.</span></p><p style="margin-left:16.5pt;"><span>As well as the elegant new shift-by-wire switch assembly, the centre console gains another stylish accent with a new metallic painted ornamentation, coordinated with the similar decoration on the steering wheel. Buttons throughout the interior are illuminated in white for better visibility, while white indirect lighting adds a refined atmosphere.</span></p><p style="margin-left:16.5pt;"><span>The premium appearance is created without compromising cargo space. The rear storage area is shaped to maximise capacity and includes full fold-flat rear seats suitable for long items such as golf bags or surfboards. A powered boot is fitted as standard and on higher grades features a hands-free kick sensor with an expanded detection area to ease access.</span></p><p style="margin-left:16.5pt;"><span><strong>An all-new, personalised and connected digital experience</strong></span></p><ul><li data-list-item-id="e09b9946d72ac0248784dbdff7a4e9e5c"><p style="margin-left:52.5pt;"><span>New Arene software development platform enables new ToyotaConnect multimedia and Toyota Connected services</span></p></li><li data-list-item-id="ebfef90452ae7a0032f7a4efed85a0096"><p style="margin-left:52.5pt;"><span>New home screen concept and collaboration with best-in-class partners: TomTom for in-car navigation and speed camera alerts, Google for Points of Interest, Spotify for Music Streaming*</span></p></li><li data-list-item-id="e2ada6c8d389eca5b597f9914a63bd636"><p style="margin-left:52.5pt;"><span>New head-up display with larger, more visible projection</span></p></li><li data-list-item-id="ede832573f37d0a64edafbb5b17a19419"><p style="margin-left:52.5pt;"><span>New sharable Smart Digital Key functions without the need to open an app</span></p></li><li data-list-item-id="e77bba0ba5bd343824ea3b6b25c6d9727"><p style="margin-left:52.5pt;"><span>New theft protection* and vehicle recovery services</span></p></li></ul><p style="margin-left:16.5pt;"><span>Toyota introduces its cutting-edge new Arene software development platform for the first time, enabling a new digital environment, including a new-generation ToyotaConnect<strong> </strong>multimedia system – making its global debut – and new Toyota Connected services. The multimedia system is intuitive and accurate, with enhanced connectivity, navigation and security tools. With a processor four times faster than the previous generation and eight times more stories, the Arene-powered system is more responsive and easier to use.</span></p><p style="margin-left:16.5pt;"><span>A new home screen concept was designed with European customers in mind. It gives drivers all relevant information in one view, smoothly integrated across all screens. An intuitive, user-friendly design – with personalised user profiles, customisable shortcuts, a quick settings menu, and data privacy features – makes navigating the in-car digital environment easy.</span></p><p style="margin-left:16.5pt;"><span>The flat, clean 12.9-inch LCD display has a tactile response calibrated to enhance user interaction through evolved touch sensitivity and operational speed for easy use.</span></p><p style="margin-left:16.5pt;"><span>A higher quality of information can be displayed via clear visuals, Google Points of Interest, real-time navigation details such as mobile and fixed speed cameras, powered by TomTom, and Low Emission Zone (LEZ) alerts to help drivers respect speed limits and environmental regulations. The integration of the navigation map and the three-dimensional lane assistance in the driver’s combimeter reduces potential distractions and makes directions easier to follow.</span></p><p style="margin-left:16.5pt;"><span>In the RAV4 PHEV model, a geo-fencing function ensures sufficient EV range to navigate upcoming LEZ or BEV-mandatory zones by intelligently switching between hybrid and electric modes to maintain an appropriate battery state of charge.</span></p><p style="margin-left:16.5pt;"><span>The new 12.3-inch combination meter, enhanced by Arene, features a variety of display options. These include navigation, safety and driver assistance features, and the ECO view, which provides the driver with fuel economy and power consumption data on the current journey as well as past information. Additional displays include a charge indicator for PHEV models, while full-screen animations are shown when changing drive modes and there is a modernised startup display.</span></p><p style="margin-left:16.5pt;"><span>A new head-up display (HUD) – available on higher grades – keeps the driver’s eyes on the road thanks to a tilted projection area. At more than double the size of the previous generation, the new HUD offers more space to display information. The system moves the projection area forward, projecting approximately 4-6 metres in front of the driver for clearer visibility and sense of depth. Drivers can adjust the information displayed via full, standard and minimum pre-set options.</span></p><p style="margin-left:16.5pt;"><span>The digital cockpit experience is enhanced by a responsive and precise voice assistant, developed to easily understand natural commands from the driver or passenger. Comprehension is significantly improved thanks to updated microphones located directly above each front seat, allowing convenient voice control and helping keep the driver’s eyes on the road.</span></p><p style="margin-left:16.5pt;"><span>The latest MyToyota app allows users to personalise services through subscription options (trial period may differ according to country).</span></p><p style="margin-left:16.5pt;"><span>Standard Services is the essential package, with a 10-year pan-European trial period. It includes cloud navigation, voice agent to control in-car features such as navigation and climate, over the air updates, as well as MyToyota in-app services such as driving analytics and online booking. Additional functions beyond the Standard Services are available as part of optional packages:</span></p><p style="margin-left:36.0pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The <strong>Intelligent Voice Agent</strong> unlocks a broad range of content from sports results, Wikipedia searches and weather to flight or stock status. It controls the new embedded <strong>Spotify</strong> Music Streaming* interface. Music streaming delivers a seamless user experience with superior sound quality and reduced mobile data use.</span></p><p style="margin-left:36.0pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <strong>Smart Navigation</strong> informs the driver about mobile speed cameras while <strong>Remote services </strong>can remotely control the vehicle.</span></p><p style="margin-left:36.0pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; In the event of a collision, the new <strong>Drive Recorder</strong> function is automatically triggered, recording from 10 seconds prior to an impact to up to 30 seconds after, and saving the file for potential insurance purposes. Using the integrated safety cameras, the system enables 360° recording on higher‑grade models. It can also be activated manually to record up to 90 minutes of driving, for export via USB.</span></p><p style="margin-left:36.0pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; For additional peace of mind, the <strong>Remote Immobiliser</strong>* can be activated manually or set to automatically activate after the doors are locked. It requires a passcode to be entered in the multimedia system or MyToyota app to enable the ignition, therefore preventing unauthorised start-up of the vehicle and reducing the risk of theft. If the vehicle is stolen, the MyToyota app assists with recovery via a partnership with Vodafone. Thanks to the <strong>Car Theft Assistant</strong> service, after the theft is reported to the police by the customer, Vodafone liaises with local authorities to track the vehicle, whilst updating users in their preferred language.</span></p><p style="margin-left:36.0pt;"><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; With the new RAV4, Toyota introduces its next generation <strong>Smart Digital Key+,</strong> designed to provide seamless vehicle access using a smartphone or smartwatch. It now operates directly through the smartphone wallet, eliminating the need to launch an application and offering a faster, more intuitive experience. Enhanced functionality ensures the digital key continues to operate even if the NFC-compatible smartphone’s battery is depleted. Up to seven digital keys can be created, enabling users to conveniently share access with up to six additional people.</span></p><p style="margin-left:16.5pt;"><span>Regular over-the-air software updates will deliver continuous feature improvements to expand the possibilities and convenience for customers on an ongoing basis.</span></p><p style="margin-left:16.5pt;"><span>*Feature to be introduced soon.</span></p><p style="margin-left:16.5pt;"><span><strong>Advanced software enables new safety technology</strong></span></p><ul><li data-list-item-id="ed9d607e55e8b5a82cbef48afdb32e5c8"><p style="margin-left:52.5pt;"><span>All-new RAV4 showcases the latest Toyota T-Mate and new Toyota Safety Sense</span></p></li><li data-list-item-id="e82667361923c8d1951df0ebc82e386d5"><p style="margin-left:52.5pt;"><span>Improved Blind Spot Monitor includes new Rear Vehicle Approach Indicator</span></p></li><li data-list-item-id="e693932f2562a7fea8de691053655b318"><p style="margin-left:52.5pt;"><span>New Secondary Collision Brake automatically brings the vehicle to a stop in the event of an accident, if the driver is not able to do so</span></p></li><li data-list-item-id="e64e9a6c77681445de0b0dd80430091eb"><p style="margin-left:52.5pt;"><span>Improved Panoramic View Monitor now features a three-dimensional view</span></p></li></ul><p style="margin-left:16.5pt;"><span>The Arene software development platform represents the beginning of a new era of software-defined vehicles in which advanced digital technology creates new opportunities to enhance safety and contribute to Toyota’s goal of eliminating all accidents.</span></p><p style="margin-left:16.5pt;"><span>Arene enables the latest Toyota T-Mate system, including a new generation of Toyota Safety Sense, which is introduced for the first time on RAV4. This delivers a more comprehensive suite of safety and driver assistance tools as standard, performing faster than before.&nbsp;</span></p><p style="margin-left:18.0pt;"><span>The new <strong>Blind Spot Monitor (BSM)</strong> alerts the driver to vehicles they might not have seen in their side mirrors. It now includes the new Rear Vehicle Approach Indicator, which is designed to reduce driving stress, especially on highways. When activated, it issues audible and visual alerts when a vehicle is approaching at speed from behind, allowing time for the driver to react safely.</span></p><p style="margin-left:18.0pt;"><span><strong>Front Cross Traffic Alert</strong> is a new feature for RAV4 which complements the BSM to provide drivers with even more comprehensive awareness of their surroundings. It supports safe navigation through crossing traffic at busy junctions, by detecting vehicles passing in front and issuing a visual alert and an audible warning if a high risk of collision is anticipated.</span></p><p style="margin-left:18.0pt;"><span>The more advanced <strong>Lane Change Assist</strong> now helps drivers to change lanes safely and conveniently during highway driving. When the driver activates the turn signal, the system ensures the manoeuvre is safe by checking whether a vehicle is present in the blind spot before steering assist automatically completes the intended lane change. Lane Change Assist functions when Adaptive Cruise Control and Lane Tracing Assist are activated.</span></p><p style="margin-left:16.5pt;"><span>The <strong>Pre-Collision System</strong> has been upgraded by expanding head-on collision detection and improving recognition of obstacles, bicycles and motorbikes. It works by alerting the driver with audio and visual warnings, and braking assistance. If the driver is unable to slow in time, the brakes automatically engage to prevent or mitigate a collision. In the event of an impact triggering airbag deployment, the new <strong>Secondary Collision Brake</strong> automatically brings the car to a gradual stop, in case the driver is unable to do so.</span></p><p style="margin-left:16.5pt;"><span>The remote-controlled <strong>Advanced Park function</strong> on High grade models allows the driver to control parking from a smartphone while standing outside the car. For added safety, if the user removes their finger from the device, the vehicle stops immediately. Manual parking is also simpler than ever thanks to the improved <strong>Panoramic View Monitor,</strong> which now includes a three-dimensional image to provide a more complete view of the area immediately around the vehicle.</span></p><p style="margin-left:16.5pt;"><span>Over the air software updates enable Toyota Safety Sense to remain up to date with the latest functionalities and improvements.</span></p><p style="margin-left:16.5pt;"><span><strong>Driving dynamics</strong></span></p><ul><li data-list-item-id="eaa364190d23ab26c9e3e22183314068c"><p style="margin-left:52.5pt;"><span>A more rigid body for better cornering performance via the enhanced TNGA-K platform</span></p></li><li data-list-item-id="e00a268350b6fbca08d2905ff0094d179"><p style="margin-left:52.5pt;"><span>A new electronically controlled braking system for better control and response</span></p></li><li data-list-item-id="ef82c1dea06a8c61bb8ba8e8904236c5b"><p style="margin-left:52.5pt;"><span>A smoother, quieter ride due to new noise and vibration reduction measures</span></p></li><li data-list-item-id="e6de75b75aa5c3058df0da007556393be"><p style="margin-left:52.5pt;"><span>Upgraded off-road capabilities for better performance on rough ground</span></p></li></ul><p style="margin-left:16.5pt;"><span>The all-new RAV4 elevates the journey for drivers and passengers alike by integrating new technologies and materials to sharpen driving dynamics and improve ride comfort.</span></p><p style="margin-left:16.5pt;"><span>A lightweight, high-rigidity body is built on the enhanced K platform of the Toyota New Global Architecture (TNGA). Overall, the body is 9.7% more rigid than the previous generation, while changes to the suspension mounting points increase rigidity in those areas by 31% at the front and 27% at the rear. The result is better road holding and improved cornering performance.</span></p><p style="margin-left:16.5pt;"><span>Enhancements to the body design and construction also benefit passengers, who can enjoy a quieter, smoother ride. Changes to the suspension mounting points and A-pillar construction combine with high-damping adhesive in the footwells, underfloor and rear wheel arch to reduce vibration. New sliding parts in the shock absorber provide a smoother ride at low speed, while softer suspension bushings further reduce the vibrations from the road surface. Meanwhile, wind noise is reduced by optimising the shape of the door mirrors, adjusting the profile of the A-pillar and improving door sealing.</span></p><p style="margin-left:16.5pt;"><span>A new electronically controlled braking system is implemented for the first time. It delivers a more natural and easier-to-use feel by improving capacity and stopping distance. Vehicle Braking Posture Control (VBPC) is another new feature. It uses braking inputs at each wheel to improve stability by minimising body roll and yaw, thereby enhancing turn-in response. The new RAV4 also features the new Cooperative Steering Driving Force Control (CSDFC) system, which synchronises body pitch and roll to increase cornering stability.</span></p><p style="margin-left:16.5pt;"><span>Downhill Assist Control is now offered on both HEV and PHEV AWD models. This system automatically applies the brakes when going down steep hills to prevent excessive speed, letting drivers concentrate on steering for safer, more controlled descents. To turn it on, simply press the button located on the right side of the centre console.</span></p><p style="margin-left:16.5pt;"><span>Meanwhile, the new shift-by-wire system enables intuitive, electronically controlled gear shift, via a unidirectional toggle switch in the centre console. The discreet switch has a smooth, two-stage operation. All drive modes can be selected in a single action by pushing forwards or backwards, while parking mode is activated manually via a dedicated button, or automatically when the vehicle is turned off.</span></p><p style="margin-left:16.5pt;"><span>The all-wheel-drive system increases driving confidence in slippery conditions and ensures the all‑new RAV4 is ready for any adventure, on or off road. The system works seamlessly by automatically distributing drive to the rear wheels to suppress front wheelspin at low speeds and during cornering for a more stable, dependable drive.</span></p><p style="margin-left:16.5pt;"><span>In AWD specification, the all-new RAV4 uses the electronically controlled braking system to strengthen its off-road capability, by increasing the limited slip differential effect when wheelspin is encountered on one wheel. Brake response is faster and more powerful, limiting slip for longer to allow torque to be transferred to the grounded wheel for a smooth exit.&nbsp;</span></p><p style="margin-left:16.5pt;"><span>The AWD version also benefits from powerful towing performance, with a towing capacity of 2,000 kg in both PHEV and hybrid specification.</span></p><p style="margin-left:16.5pt;"><span><strong>Maximum potential with the latest PHEV technology</strong></span></p><ul><li data-list-item-id="e19e5bb72167bf026c5b3202bea0bfae5"><p style="margin-left:52.5pt;"><span>137 km (WLTP combined cycle) of electric driving</span></p></li><li data-list-item-id="e212620ab236359466afa3713f0873fe3"><p style="margin-left:52.5pt;"><span>New battery with 30% larger capacity and 8% higher output</span></p></li><li data-list-item-id="e8e6d20ed14da1561507b036c23b7e294"><p style="margin-left:52.5pt;"><span>New 50 kW DC fast charger</span></p></li><li data-list-item-id="e2369da31ee51c8537298eac16588076c"><p style="margin-left:52.5pt;"><span>Front-wheel drive PHEV introduced to the RAV4 range</span></p></li></ul><p style="margin-left:16.5pt;"><span>As the first vehicle to feature Toyota's new-generation plug-in hybrid (PHEV) technology, the ultra-efficient new RAV4 embodies a dual DNA: a pure electric vehicle for daily commutes and an efficient hybrid for longer journeys. With up to 137 km of electric driving (WLTP combined cycle) – enough to meet the daily needs of most European customers – it delivers this flexibility without compromise on range or dependability.</span></p><p style="margin-left:16.5pt;"><span>The new generation 2.5 litre plug-in hybrid system is built on a simplified configuration and new battery pack, delivering more power, acceleration and efficiency, whilst also unlocking faster charging solutions.</span></p><p style="margin-left:16.5pt;"><span>The distinctive quiet ride with powerful acceleration and responsive handling synonymous with all-electric driving is available in intelligent all-wheel drive (AWD-i) and, for the first time on a RAV4 PHEV, front-wheel drive (FWD). In AWD specification, the all-new RAV4 boasts class-leading total power output of 309 DIN hp, while the FWD version delivers 272 DIN hp.</span></p><p style="margin-left:16.5pt;"><span>A new battery pack originates from Toyota’s electric vehicle development and includes a high-capacity lithium-ion battery with 22.68 kWh, 30% more capacity than its predecessor and 8% greater output. It works alongside an improved front motor – which now delivers 150 kW, a 16 kW increase – to achieve powerful acceleration. The AWD RAV4 achieves an exhilarating 0–100 km/h time of 5.8 seconds.</span></p><p style="margin-left:16.5pt;"><span>Significantly faster charging has also been enabled through the new battery pack. Plug-in charging with a 50 kW DC onboard charger – a rare feature for a D-segment SUV – can replenish the battery from 10% to 80% in as little as 30 minutes depending on conditions. Charging at home or with standard public chargers is also quicker due to a new 11 kW AC charger which is twice as fast as the previous version, replenishing the battery in as little as three hours.</span></p><p style="margin-left:16.5pt;"><span>Battery performance remains reliable and consistent, even in harsh conditions, thanks to improved cooling solutions. Its thermal management system switches automatically between coolant circuits depending on the operating conditions, maintaining the ideal temperature for optimal efficiency and peak performance, even when charging in cold weather.</span></p><p style="margin-left:16.5pt;"><span>In addition to the substantial performance and charging improvements, the new generation PHEV system also contributes to enhanced driving dynamics via a lower centre of gravity and increased body rigidity, achieved by moving the battery under the floor.</span></p><p style="margin-left:16.5pt;"><span>Components have also been relocated into the engine compartment, contributing to a simpler layout and more cabin space. This has been accomplished by incorporating the DC converter into the power control unit (PCU), which has been downsized. It is integrated into a next-generation eAxle for quieter, improved performance in hybrid mode.</span></p><p style="margin-left:16.5pt;"><span>The plug-in hybrid RAV4 uses its electric range smartly with the help of geo-fencing technology, which automatically optimises EV driving to be ready for whatever the journey brings. By combining real-time road and traffic data from cloud navigation with insights into a driver’s routine routes and driving style, the system can automatically switch between hybrid and electric modes to optimise range. If the destination is in a Low Emission Zone, or requires travel through one, geo-fencing ensures sufficient charge to do so entirely in EV mode.</span></p><p style="margin-left:16.5pt;"><span>With the new generation, Toyota not only introduces the most advanced RAV4 PHEV to the market but also a highly developed PHEV ecosystem, including PHEV insurance and Toyota charging solutions. Users are assisted to get the most out of the PHEV technology via the onboard multimedia system, which offers live charging information. An additional feature offers information about the location and cost of charging points, ensuring a smooth charging process and a rewarding overall ownership experience.</span></p><p style="margin-left:16.5pt;"><span><strong>The latest hybrid technology</strong></span></p><ul><li data-list-item-id="ebae84b14a533c055c9a24a2bf2753dd1"><p style="margin-left:52.5pt;"><span>Improved acceleration performance and fuel economy</span></p></li><li data-list-item-id="e8bcc3e0cb9391143cb825bf4efda8da9"><p style="margin-left:52.5pt;"><span>New, smaller battery pack and simplified system configuration</span></p></li></ul><p style="margin-left:16.5pt;"><span>In full hybrid specification, the all-new RAV4 also benefits from Toyota’s latest technology. A new battery pack and simplified system layout contribute to a more efficient and dynamic drive in FWD and AWD specification.</span></p><p style="margin-left:16.5pt;"><span>Toyota’s 2.5-litre</span> <span>hybrid system delivers a responsive start and seamless, EV-style acceleration with direct driving response thanks to the increased 221 Nm of torque. The AWD now delivers 194 DIN hp total system power, with the FWD version giving 185 DIN hp.</span></p><p style="margin-left:16.5pt;"><span>As well as performance, fuel efficiency has also been increased and, in hybrid specification, the all-new RAV4 achieves up to 5.8 l/100 km (WLTP combined).</span></p><p style="margin-left:16.5pt;"><span>Motor output has been enhanced via updates to the transaxle and power control unit, as well as a newly developed, high-power lithium-ion battery pack which is smaller and lighter than its predecessor. This brings increased input and output, for improved fuel economy and drivability. A new die-cast aluminium case makes integration simpler via integrated fixations. The use of welding between battery cells has reduced the number of components while fuses are integrated into the battery pack to eliminate the fuse box.</span></p><p style="margin-left:16.5pt;"><span>Updates to the transaxle motor see the coil end reduced, a modified magnet arrangement, and a new lubrication structure. These changes reduce loss and enhance output compared with the previous generation.</span></p><p style="margin-left:16.5pt;"><span><strong>GR SPORT</strong></span></p><ul><li data-list-item-id="ed83637ac70b9f9768186f025eadc0664"><p style="margin-left:52.5pt;"><span>Wider, lower stance and dedicated styling features for a dynamic motorsports-style look</span></p></li><li data-list-item-id="ebc701f87d737ef9466e623b4368d03bc"><p style="margin-left:52.5pt;"><span>Exclusive suspension components and tuning, plus optimised power steering, for a sporty, stable drive</span></p></li><li data-list-item-id="e1872e11b8cf6d874da3f774719ce71e0"><p style="margin-left:52.5pt;"><span>Aerodynamic upgrades include front and rear spoilers, and exclusive 20-inch wheels</span></p></li></ul><p style="margin-left:16.5pt;"><span>The motorsports-inspired GR SPORT grade combines passionate design with intuitive driving.</span></p><p style="margin-left:16.5pt;"><span>Taking its name from the TOYOTA GAZOO Racing teams contributing to making ever-better cars and developing people through motorsports competition, the RAV4 GR SPORT benefits from exclusive features inside and out.</span></p><p style="margin-left:16.5pt;"><span>An eye-catching, aggressive first impression is generated by the unified front grille design finished in the GR-exclusive hexagonal G-mesh pattern, with deeper 3D effect. A 20 mm increase in overall tread and 12.5 mm wider front wheel arches contribute to a lower, wider stance.</span></p><p style="margin-left:16.5pt;"><span>New aerodynamic elements not only add detail and strength to the appearance, but they also contribute to a more exciting drive. Reduces the amount of air passing through the grill at high speeds while maintaining sufficient airflow at low speeds. Lightweight 20-inch black alloy wheels – in exclusive five-unit, twin-spoke GR SPORT design – also optimise air flow.</span></p><p style="margin-left:16.5pt;"><span>Sharper handling and a more stable driving experience are achieved by combining a high-performance front damper design with dedicated suspension tuning. A dedicated shock absorber with increased damping force provides improved ride comfort and minimises the impact of uneven road surfaces, even at higher speeds, while a reinforced rear suspension brace increases body rigidity and driving stability.</span></p><p style="margin-left:16.5pt;"><span>Exclusive electronic power steering settings have been tuned specifically for the RAV4 GR SPORT, to deliver a more solid, sporty steering feeling.</span></p><p style="margin-left:16.5pt;"><span>Inside, a stylish black interior is intended to encourage focus on the road ahead. It features discreet GR logos and emotive red accents, including on the exclusive steering wheel and knee pads as well as the synthetic leather and suede-like seat material. Console knee pads, and aluminium brake and throttle pedals, have been developed specifically for more comfortable sporty driving.</span></p><p style="margin-left:16.5pt;"><span>The sixth-generation RAV4 line-up is already available to order across Europe.</span></p>]]></description><category><![CDATA[news,ToyotaRAV4,2023 rav4,2020 rav4plug-in,2019 rav4,2016 rav4,RAV4,toyota news]]></category>
            <pubDate>Tue, 07 Apr 2026 10:00:00 +0200</pubDate>
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                        <title>All-new Toyota RAV4 makes worldwide debut</title>
                        <link>https://newsroom.toyota.eu/all-new-toyota-rav4-makes-worldwide-debut/</link>
                        <guid>https://newsroom.toyota.eu/all-new-toyota-rav4-makes-worldwide-debut/</guid><pp:caseid>706458</pp:caseid><pp:summary><![CDATA[<ul><li><span><strong>A new era for Toyota’s pioneering SUV icon with efficient performance, an advanced digital experience and the latest technology in the all-new RAV4</strong></span></li><li><span><strong>A powerful stance and rugged new style ensure the all-new RAV4 looks sophisticated in the city and capable off road</strong></span></li><li><span>&nbsp;<strong>New, next generation plug-in hybrid system unleashes the all-new RAV4’s full performance and efficiency potential with 100 km* electric range, faster AC and DC charging</strong></span></li><li><span><strong>Advanced new Arene software development platform enables the next generation of the Toyota T-Mate safety and the first implementation of Toyota’s new generation multimedia system</strong></span></li></ul>]]></pp:summary><description><![CDATA[<p style="margin-left:16.5pt;"><span>Toyota unveils the robust all-new sixth-generation RAV4, building on the legacy of its iconic, trailblazing predecessors by introducing advanced technologies that redefine performance and efficiency whilst pioneering new standards for safety and the digital user experience.</span></p><p style="margin-left:16.5pt;"><span>Versatility and reliability have earned the RAV4 enduring popularity for generations of customers across Europe, where more than 2.5 million have been sold since its 1994 introduction, and worldwide, over 15 million have been sold to date.</span></p><p style="margin-left:16.5pt;"><span>The all-new RAV4 has a robust new exterior style which reflects its authentic SUV spirit, underlined by a striking, tough new model logo. The strong front design and dynamic silhouette express robust off-road credentials and a true RAV4 identity, whilst retaining similar dimensions to its predecessor. Inside, a redesigned cabin encourages confident, intuitive driving whilst giving all passengers a sense of space and refined, premium comfort.</span></p><p style="margin-left:16.5pt;"><span>The introduction of Toyota’s new Arene software development platform is the first step towards fully software-defined vehicles, enabling the creation and deployment of advanced safety and entertainment features in a digital environment. Arene powers Toyota’s most up-to-date safety technologies, which are introduced for the very first time on the all-new RAV4, significantly enhancing security as well as adding new advanced driver and parking assistance features. The latest multimedia system also makes its global debut, delivering enhanced connectivity, navigation and security tools, all faster than ever before thanks to Arene.</span></p><p style="margin-left:16.5pt;"><span>The ultra-efficient all-new plug-in hybrid RAV4 expresses a dual DNA of true electric vehicle and convenient hybrid. As a plug-in hybrid, it achieves 100 km* (WTLP combined) of electric driving– enough to meet the daily needs of most European customers – and offers the flexibility and dependability of Toyota’s latest hybrid technology. A new generation of plug-in hybrid system features a battery with 30% more capacity, delivering more power, acceleration and efficiency, whilst also adding faster charging solutions. A revised lay-out brings the additional benefits of a more dynamic drive and a spacious interior.</span></p><p style="margin-left:16.5pt;"><span>The all-new RAV4 will be available in Europe exclusively as a plug-in hybrid or a full hybrid, emphasising Toyota's multi-pathway approach towards carbon neutrality. This provides customers with a choice of sustainable options, regardless of where they live or their individual circumstances.</span></p><p style="margin-left:16.5pt;"><span><strong>Maximum potential with the latest hybrid technology</strong></span></p><p style="margin-left:16.5pt;"><span>The latest hybrid technology is at the heart of the all-new RAV4, reaching its next level with the Toyota’s newly developed next generation of plug-in hybrid system.</span></p><p style="margin-left:16.5pt;"><span>A new high-capacity lithium-ion battery with 22.7 kWh enables an extended all-electric range of 100 km* (WLTP combined), sufficient for most customers' daily driving needs. The battery pack originates from Toyota’s electric vehicle development and enables significantly faster charging. Plug-in charging with a DC 50kW onboard charger – a rare feature for a D-segment SUV – can replenish the battery from 10% to 80% in as little as 30 minutes depending on conditions. Charging at home or with standard public chargers is also quicker due to a new 11 kW AC charger which is twice as fast as the previous version, replenishing the battery in as little as three hours.</span></p><p style="margin-left:16.5pt;"><span>The new battery pack combines with an improved front motor – which now delivers 150 kW, a 16 kW increase – to achieve powerful acceleration. Intelligent all-wheel drive (AWD-i) specification boasts class-leading total power output of 304 DIN hp, contributing to an exhilarating 0-100 km/h time of 5.8 seconds.</span></p><p style="margin-left:16.5pt;"><span>As well as creating a more exciting drive, the new battery pack maintains reliable and consistent performance, even in tough conditions, thanks to improved cooling solutions. Its thermal management system switches automatically between coolant circuits depending on the operating conditions, keeping the battery at the ideal temperature to maintain optimum efficiency. It also ensures peak performance even when charging in cold conditions.</span></p><p style="margin-left:16.5pt;"><span>As well as performance and charging advancements, the new generation of plug-in hybrid system also contributes to enhanced driving dynamics via a lower centre of gravity and increased body rigidity, achieved thanks to the battery’s under-floor location. This has been accomplished by incorporating the DC converter into the power control unit (PCU), which has been downsized and integrated into the transaxle.</span></p><p style="margin-left:16.5pt;"><span>The all-new plug-in hybrid RAV4 uses its 100 km* (WLTP combined) of electric range smartly with the help of geo-fencing technology, which automatically optimises EV driving to be ready for whatever the journey brings. By combining real-time road and traffic data from cloud navigation with insights into a driver’s routine routes and driving style, the system can automatically switch between hybrid and electric modes to optimise range. If the destination is in a low emission zone, or requires travel through one, geo-fencing ensures sufficient charge to do so entirely in EV mode.</span></p><p style="margin-left:16.5pt;"><span>A front-wheel-drive (FWD) configuration is introduced on a plug-in hybrid RAV4 for the first time, making enhanced electrification even more accessible. It delivers 268 DIN hp of power.</span></p><p style="margin-left:16.5pt;"><span>In full hybrid specification, the all-new RAV4 also benefits from Toyota’s latest technology. By improving the transaxle, power control unit, battery and other components, motor output is enhanced, achieving seamless acceleration and a responsive start with direct driving response. The AWD-i now delivers 191 DIN hp total system power and the FWD version giving 183 DIN hp.</span></p><p style="margin-left:16.5pt;"><span>With the new generation, Toyota not only introduces the most advanced RAV4 PHEV to the market but also a highly developed PHEV ecosystem, including PHEV insurance and Toyota charging solutions. This will enhance our customers' experience by making the charging process smooth and the overall ownership rewarding and enjoyable. Finally, we aim to ensure minimal environmental impact in real life by maximizing the mileage driven in EV mode.</span></p><p style="margin-left:16.5pt;"><span><strong>GR SPORT</strong></span></p><p style="margin-left:16.5pt;"><span>The all-new RAV4 delivers a more dynamic driving experience and a sophisticated motorsports-inspired character in GR SPORT specification.</span></p><p style="margin-left:16.5pt;"><span>A 20 mm wider tread combines with a high-performance damper design, strengthened rear suspension brace and dedicated retuning of the suspension and power steering for a more stable, engaging drive. Lightweight 20-inch black alloy wheels – in exclusive five-unit, twin-spoke GR SPORT design – also contribute to optimised air flow.</span></p><p style="margin-left:16.5pt;"><span>Emphasising its connection to the multiple World Championship-winning TOYOTA GAZOO Racing motorsports teams, the RAV4 GR SPORT adopts console knee pads, aluminium brake and throttle pedals, and sports-inspired seat to elevate the pure driving experience.</span></p><p style="margin-left:16.5pt;"><span>An eye-catching and sporty first impression is generated by a distinctive “functional matrix” grille design finished in the GR-exclusive hexagonal G-mesh pattern, which creates a deeper 3D effect. Inside, a stylish black interior is intended to encourage focus on the road ahead. It features discreet GR logos and emotive red accents, including on the steering wheel and knee pads as well as the synthetic leather and suede seat, which is exclusive to the GR SPORT version.</span></p><p style="margin-left:16.5pt;"><span><strong>Advanced software enables new safety technology</strong></span></p><p style="margin-left:16.5pt;"><span>The Arene software development platform in the all-new RAV4 represents the beginning of a new era of software-defined vehicles in which advanced digital technology creates new opportunities to enhance safety and contribute to Toyota’s ultimate goal of eliminating all accidents.</span></p><p style="margin-left:16.5pt;"><span>Arene enables the latest Toyota T-Mate systems, including a new generation of Toyota Safety Sense, which is introduced for the very first time. This delivers a more comprehensive suite of safety and driver assistance tools as standard, performing faster than ever before. &nbsp;</span></p><p style="margin-left:18.0pt;"><span>Front Cross Traffic Alert is a new feature for the all-new RAV4. It protects the vehicle from crossing traffic at busy junctions, by detecting vehicles passing in front and issuing a visual alert before activating an audible warning if a high risk of collision is anticipated. It complements the new Blind Spot Monitor (BSM) – which alerts the driver to any vehicles they might not have seen in their side mirrors – to provide drivers with an even more comprehensive awareness of their surroundings. The BSM now also includes the new Rear Vehicle Approach Indicator, which is designed to reduce driving stress, especially on highways. When activated, it issues an audible alert when a vehicle is approaching at speed from behind, allowing time for the driver to react safely.</span></p><p style="margin-left:18.0pt;"><span>The new and more advanced Lane Change Assist now helps drivers to change lanes safely and conveniently during highway driving. When the driver activates the turn signal, the system ensures the manoeuvre is safe by checking whether a vehicle is present in the blind spot before steering assist automatically completes the intended lane change. Lane Change Assist functions when Adaptive Cruise Control and Lane Tracing Assist are activated.</span></p><p style="margin-left:16.5pt;"><span>The Pre-Collision System has been upgraded by expanding head-on collision detection and improving recognition of obstacles, bicycles and motorbikes. It works by alerting the driver with audio and visual warnings, and braking assistance. If the driver is unable to slow in time, the brakes automatically engage to prevent or mitigate a collision. In the event of an impact triggering airbag deployment, the new Secondary Collision Brake automatically brings the car to a gradual stop, in case the driver is unable to do so.</span></p><p style="margin-left:16.5pt;"><span>The remote-controlled Advanced Park function brings more convenience by allowing the driver to control parking from a smartphone while standing outside the car. For added safety, if the user removes their finger from the device, the vehicle stops immediately. Manual parking is also simpler than ever thanks to the improved Panoramic View Monitor, which now includes a three-dimensional image to provide a more complete view of the area immediately around the vehicle.</span></p><p style="margin-left:16.5pt;"><span>Over the air software updates enable Toyota Safety Sense to remain up to date with latest functionalities and improvements</span></p><p style="margin-left:16.5pt;"><span><strong>An all-new digital experience</strong></span></p><p style="margin-left:16.5pt;"><span>The latest RAV4 marks the debut of the latest multimedia system, which is faster and more compact as part of the all-new digital ecosystem powered by Arene, which creates a seamless digital in-car experience.</span></p><p style="margin-left:16.5pt;"><span>A higher quality of information can be displayed via clear visuals, Google Points of Interest, and real-time navigation details such as speed cameras and Low Emission Zones (LEZ) alerts to assist the driver in respecting environmental regulations. The integration of the navigation map combined with the three-dimensional lane assistance in the driver’s 12.3” combimeter reduces potential distractions and makes directions easier to follow.</span></p><p style="margin-left:16.5pt;"><span>A new 12.9" home screen concept, designed with European customers in mind, gives drivers all relevant information in one view. Its intuitive, user-friendly design – with customisable shortcuts, a quick settings menu and data privacy features – makes personalising and navigating the in-car digital environment easier than ever.</span> <span>The digital cockpit experience is enhanced by a responsive and precise voice assistant that can handle navigation, media, in-car temperature, and vehicle control. It will receive regular over-the-air wireless software updates to ensure continuous feature improvements.</span></p><p style="margin-left:16.5pt;"><span>The all-new RAV4’s user-centric experience also goes beyond the cabin, via the latest MyToyota app. It allows users to personalise services through subscription options which include faster remote services, the new Smart Digital Key+, improved voice agent, drive recorder and music streaming.</span></p><p style="margin-left:16.5pt;"><span>*All data are tentative prior to homologation.</span></p>]]></description><category><![CDATA[2023 rav4,RAV4,2020 rav4plug-in,2019 rav4,2016 rav4,2013 rav4,ToyotaRAV4]]></category>
            <pubDate>Wed, 21 May 2025 03:01:00 +0200</pubDate>
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                        <title>Unveiling the all-new Toyota RAV4 on May 21</title>
                        <link>https://newsroom.toyota.eu/unveiling-the-all-new-toyota-rav4-on-may-21/</link>
                        <guid>https://newsroom.toyota.eu/unveiling-the-all-new-toyota-rav4-on-may-21/</guid><pp:caseid>706286</pp:caseid><description><![CDATA[<p>The wait is almost over… Toyota is proud to present the highly anticipated all-new RAV4.&nbsp;</p><p>Join us on <strong>May 21 at 03:00 CET</strong> for the grand reveal and be among the first to witness the next generation of adventure.</p>]]></description><category><![CDATA[RAV4,2023 rav4,2020 rav4plug-in,2019 rav4,2016 rav4,ToyotaRAV4]]></category>
            <pubDate>Mon, 19 May 2025 10:00:00 +0200</pubDate>
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                        <title>Get ready for the new reveal from Toyota on May 21</title>
                        <link>https://newsroom.toyota.eu/get-ready-for-the-new-reveal-from-toyota-on-may-21/</link>
                        <guid>https://newsroom.toyota.eu/get-ready-for-the-new-reveal-from-toyota-on-may-21/</guid><pp:caseid>705314</pp:caseid><description><![CDATA[<p>Toyota is set to unveil the latest advancements in its line-up <strong>on May 21 at 03:00 CET</strong>.</p><p>Mark your calendars and stay tuned for an exclusive first look.</p>]]></description><category><![CDATA[2019 rav4,2020 rav4plug-in,2023 rav4,RAV4,ToyotaRAV4,2016 rav4]]></category>
            <pubDate>Mon, 12 May 2025 10:01:00 +0200</pubDate>
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                        <title>The new Toyota RAV4 Plug-in Hybrid</title>
                        <link>https://newsroom.toyota.eu/the-new-toyota-rav4-plug-in-hybrid/</link>
                        <guid>https://newsroom.toyota.eu/the-new-toyota-rav4-plug-in-hybrid/</guid><pp:caseid>414463</pp:caseid><pp:summary><![CDATA[<p><span><strong>The Ultimate RAV4</strong></span></p><ul><li><span><strong>The new flagship of Toyota’s hybrid range</strong></span></li><li><span><strong>The most powerful RAV4 yet, with 306 DIN hp/225 kW</strong></span></li><li><span><strong>New plug-in hybrid system delivers class-leading power and efficiency</strong></span></li><li><span><strong>Fuel consumption of 1.0 l/100 km and CO<sub>2</sub> emissions of 22 g/km (WLTP)</strong></span></li><li><span><strong>Driving range of up to 75 km in EV mode (WLTP) on a full battery charge</strong></span></li><li><span><strong>Plug-in system also delivers all the benefits of a true Toyota Hybrid, whenever the limits of EV performance are reached</strong></span></li><li><span><strong>Intelligent all-wheel drive as standard</strong></span></li></ul>]]></pp:summary><description><![CDATA[<p><span>The new RAV4 Plug-in takes its place at the pinnacle of the RAV4 range and as the flagship of Toyota’s hybrid model line-up. It is a vehicle that delivers an unmatched combination of power and environmental efficiency in its class.</span></p><p><span>Its introduction strengthens and extends the appeal of the RAV4, the model which created the market for recreational SUVs and which has amassed more than 10 million worldwide sales.</span></p><p><span>Toyota has applied its leading hybrid technology expertise to create the RAV4 Plug-in, producing a vehicle that is not only powerful, but which also outperforms all its rivals in terms of low emissions and fuel economy. The model’s final homologation data indicates 22 g/m CO<sub>2</sub> and 1.0 l/100km (Combined WLTP cycle).</span></p><p><span>RAV4 operates as an authentic electric vehicle: EV running is its default mode, in which it can cover around up to 98 km in urban driving (City WLTP cycle) on a full battery charge, comfortably more than the average European daily commute, and reach speeds of 135 km/h, with no intervention from the hybrid powertrain.</span></p><p><span>When extra engine power is needed, the capability of the 2.5-litre Dynamic Force powerplant ensures efficiency remains class-leading. Battery charging is simple and safe, and can be accomplished in 2.5 hours using a 230 V/32 A connection. As standard, owners can use the MyT app to schedule and monitor battery charging remotely and also operate the air conditioning system to warm up or cool the cabin before setting off.</span></p><p><span>Beyond its sophisticated and effective powertrain technology, the RAV4 Plug-in retains all the qualities that have made the fifth generation RAV4 so successful since its launch in late 2018. This includes the dynamic benefits of the low centre of gravity and high body rigidity inherent in the Toyota GA-K vehicle platform. It also comes as standard with AWD-i intelligent all-wheel drive.</span></p><p><span>The RAV4 Plug-in is a complementary model to the RAV4 Hybrid, consolidating Toyota’s electrification programme.</span></p><p>&nbsp;</p><p><span>1. PERFORMANCE AND TECHNOLOGY</span></p><p><span>With the new RAV4 Plug-in, Toyota has created a vehicle with a dual DNA: one that has strong and genuine EV capabilities but which can also operate with highly efficient hybrid electric power.</span></p><p><span>Toyota has drawn on its experience of engineering two generations of the Prius Plug-in and has adopted an incremental approach to add extra performance to the efficiency of the plug-in technology. This has produced what is the most powerful model in the RAV4 range and one which delivers best-in-class performance in its segment in terms of EV driving range, CO<sub>2</sub> emissions and fuel efficiency.</span></p><p><span>For the Prius Plug-in, the focus was on extending the EV driving range by using a larger high-voltage battery with the established 53 kW electric motor from the hybrid model. By contrast, RAV4 uses a more powerful motor together with a larger battery and inverter to gain significantly more drive power as well as the ability to cover much greater distances and travel at high speeds in EV mode.</span></p><p><span>Maximum output for the full powertrain, including the 2.5-litre Dynamic Force hybrid engine, is 306 DIN hp/225 kW – 38% more than the RAV4 Hybrid – enabling 0-100 km/h acceleration in 6.0 seconds – 2.1 seconds faster than the hybrid. Drivability is improved, for example with 50% more power available at 60 km/h.</span></p><p><span>In EV mode, performance is comparable to a 2.0-litre petrol model, with 0-100 km/h acceleration in 10 seconds.</span></p><p><span><strong>2.5-litre Dynamic Force engine</strong></span></p><p><span>The RAV4 Plug-in’s hybrid engine is a higher output version of the 2.5-litre Dynamic Force unit featured in the hybrid model, benefiting from the higher electric power to return more power and an improved torque curve.</span></p><p><span>The 2,487 cm<sup>3</sup>, four-cylinder, 16-valve DOHC Atkinson cycle powerplant features Dual VVT-i intelligent intake (electrically controlled) and exhaust valve timing and D-4S direct/indirect fuel injection with multi-hole injectors. The long, 103.4 mm stroke and the high 14.0:1 compression ratio help gain higher output and fuel efficiency. Maximum power of 185 DIN hp/136 kW is delivered at 6,000 rpm compared to RAV4 Hybrid’s 178 DIN hp/131 kW at 5,700 rpm.</span></p><p><span>The hybrid system operates an automatic warm-up phase to help protect the petrol engine against excessive wear that might occur if it is called on to make regular cold starts when the vehicle is running at motorway speeds. Power is limited, then progressively increased. The driver is alerted to the warm-up status by the engine icon showing blue in the hybrid energy flow display.</span></p><p><span><strong>New hybrid system</strong></span></p><p><span>The new hybrid system delivers a class-leading combination of power and efficiency. With maximum output of 306 DIN hp/225 kW, the RAV4 Plug-in is the most powerful model in the RAV4 range and Toyota’s most powerful hybrid. At the same time, its efficiency is remarkable, with significant improvements on the levels achieved by the RAV4 Hybrid.</span></p><p><span>It is also unique in its class in offering an authentic EV drive. In fact, EV mode is the default: the hybrid engine will not intervene, giving the driver the freedom to cover around 75 km (WLTP cycle) and achieve speeds of up to 135 km/h – suitable for highway driving – with zero fuel consumption and zero tailpipe emissions. And under City WLTP cycle driving, the EV range can reach 98 km.</span></p><p><span>Depending of the battery state of charge (SOC), the vehicle will automatically switch to highly efficient hybrid operation. This is a key benefit derived from basing the plug-in system on Toyota’s highly efficient hybrid technology.</span></p><p><span><strong>Hybrid system upgrades</strong></span></p><p><span>Toyota has developed a more powerful hybrid system for the RAV4 Plug-in, using the compact and lightweight components of the fourth generation hybrid technology featured in the RAV Hybrid, with detailed changes to optimise performance in the context of a plug-in hybrid vehicle.</span></p><p><span>There is a new lithium-ion battery, with energy capacity increased to 18.1 kWh. It contains 96 cells and has a rated voltage of 355.2 V. An increased current allows for more power: maximum output is thus significantly higher than from the unit in the RAV4 Hybrid.</span></p><p><span>The battery is located beneath the vehicle floor, which helps lower the centre of gravity and avoids intrusion in the load space or cabin. The cells are cooled using refrigerant from the vehicle’s air conditioning system, which also helps maintain the car’s EV performance.</span></p><p><span>There is a specific change to the power control unit, too. Adding a boost converter has increased the current so that more power can be drawn from the high-voltage battery. The DC-DC converter has been made smaller, quieter and more efficient, and has better cooling performance. It is positioned beneath the rear sets, taking up less cabin space.</span></p><p><span>The front electric motor produces 134 kW (compared to 88 kW in RAV4 Hybrid); the rear motor’s output is unchanged at 40 kW. With increased support from the electric motor, the hybrid engine is able to run at low revs. This contributes to the RAV4 Plug-in’s superior noise and vibration levels (further details below).</span></p><p><span><strong>Drive modes</strong></span></p><p><span>The RAV4 Plug-in has four different operating modes for its plug-in hybrid system:</span></p><ul><li><span>EV (electric vehicle) mode – the default mode</span></li><li><span>HV (hybrid vehicle) mode</span></li><li><span>Auto HV/EV mode</span></li><li><span>Charging mode</span></li></ul><p><span>It operates by default as an electric vehicle (EV), running in EV priority mode, and will continue to run purely on its electric power, even with hard use of the accelerator pedal. When the limit of EV driving range is reached in EV mode, the vehicle automatically switches to HV mode.</span></p><p><span>The driver has the flexibility of using HV mode to start their journey, switching to EV driving to maximise efficiency when necessary, for example, when entering an urban area.</span></p><p><span>In Auto EV/HV mode, the hybrid system will automatically come into play when extra power is required, for example under sharp, sudden acceleration, EV mode being restored immediately after.</span></p><p><span>Battery charging mode helps restore the level of battery charge when the level is too low for EV operation, drawing power generation by the engine.</span></p><p><span>The sequential shiftmatic system allows the driver to use the paddle shifts on the steering wheel to gain engine braking. Further assistance is provided by Deceleration Assist Control which automatically increase drive motor deceleration torque when downhill braking is detected. This makes for a smoother drive with less use of the brakes.</span></p><p><span><strong>Acceleration performance</strong></span></p><p><span>The power of the plug-in hybrid system delivers a strong feeling of acceleration when driving in HV mode or auto EV/HV mode. The engine’s responsiveness and the higher output from the high-voltage battery give quick performance, with nought to 100 km/h covered in just six seconds.</span></p><p><span>The control system determines whether the driver wants a smooth, linear increase in speed, or immediate, peak response. In Sport mode, the non-linear performance gives a feeling of more immediate response to increase the level of driving pleasure.</span></p><p><span><strong>Noise, vibration and quietness</strong></span></p><p><span>Numerous measures have been taken to reduce noise and vibration levels experienced in the cabin and achieve quiet performance from the plug-in hybrid system.</span></p><p><span>For example, the transaxle is designed so there is less resonance from the gears. The gears themselves have polished tooth surfaces for smoother and quieter operation. A damper system reduces shock and rattle on start-up, as well as fluctuations in torque in constant-speed driving.</span></p><p><span>As explained in the Performance and Technology section above, there is less noise from the hybrid engine as it can run at lower revs compared to the RAV4 Hybrid. Noise and vibration are also suppressed by additional insulation in the wing linings and front pillars and the use of acoustic glass for the windscreen and front side windows.</span></p><p><span><strong>Air conditioning system with heat pump</strong></span></p><p><span>The RAV4 Plug-in’s air conditioning system operates with efficiency while still ensuring cabin comfort, even when the vehicle is in EV mode.</span></p><p><span>It uses a pump that draws thermal energy from the air outside the car to heat the cabin, so running the air conditioning has less impact on the car’s EV driving range.</span></p><p><span>The system’s efficient design includes S-FLOW control which directs heating and ventilation only to seats which are occupied – driver, front passenger and the rear seats. Performance is adjusted according to the temperature selected, the ambient temperature, cabin temperature and the amount of sunlight. Power is also saved with an “off” setting for the dehumidifier, disabling the function when it would have no effect on window misting, odours or cabin comfort.</span></p><p><span>2. DRIVING PLEASURE</span></p><p><span>The RAV4 Plug-in’s dynamic character builds on the essential strengths of its GA-K platform by taking advantage of an even lower centre of gravity.</span></p><p><span>The platform is already notable for the low centre of gravity it secures for the RAV4 Hybrid, but thanks to the lay-out of the powertrain and, in particular, the location of the high-voltage battery beneath the floor, the centre of gravity has been lowered. This strengthens the vehicle’s handling and stability and adds to its fun-to-drive quality.</span></p><p><span>The GA-K platform also adds the benefits of light weight and high body rigidity, underpinning the RAV4’s “confident and natural” drive. It takes uneven surfaces in its stride, communicating stability, and responds naturally to the driver’s inputs.</span></p><p><span>The RAV4 Plug-in uses the same double wishbone rear suspension as the hybrid model, tuned for ride comfort. Because of the low centre of gravity and high body rigidity, the suspension does not have to be made stiffer to achieve the desired dynamic performance.</span></p><p><span><strong>Intelligent electric all-wheel drive</strong></span></p><p><span>All versions of the RAV4 Plug-in are equipped with AWD-i, Toyota’s intelligent electric all-wheel drive system, as featured on the RAV4 Hybrid. Compact and lightweight, AWD-i uses a 40 kW electric motor on the rear axle, giving the car the all-wheel drive performance expected of an SUV, but with superior fuel efficiency compared to a mechanical system. It operates equally when the vehicle is in its default EV mode, or when running in HV mode, with support when required from the hybrid engine.</span></p><p><span>The front/rear torque ratio is automatically optimised according to driving conditions, giving better handling and stability in slippery conditions and off-road driving, keeping the plug-in hybrid faithful to the RAV4’s essential “drive on any road” character.</span></p><p><span><strong>Trail Mode</strong></span></p><p><span>The RAV4 Plug-in reinforces its all-wheel drive performance with Trail Mode, an automatic locking system for the limited-slip differential that the driver can engage using a dashboard control. This ensures the best possible grip on slippery and loose surfaces and can help the driver negotiate more challenging off-road conditions. For example, if one wheel loses contact with the ground, Trail Mode will brake the spinning wheel and direct drive torque to the grounded wheel to gain traction, while also automatically adjusting the throttle response and transmission shift pattern.</span></p><p><span><strong>Drive modes</strong></span></p><p><span>The driver can switch between NORMAL, ECO and SPORT driving modes, adjusting throttle performance to suit their preference, or the driving conditions (SPORT mode adapts both the car’s acceleration and deceleration). This selection can be made in any of the four hybrid modes, as detailed in the Performance and Technology chapter above.</span></p><p><span>3. DESIGN AND PACKAGING</span></p><p><span>Toyota has ensured that the RAV4 Plug-in’s new hybrid system is packaged without compromising comfort, space and utility in both the cabin and the load compartment.</span></p><p><span>The new model shares the same external dimensions as the RAV4 Hybrid and its powertrain is designed so that it does not intrude into the cabin. There is just a small decrease in the load space capacity, with the floor being raised by 35 mm. At 520 litres, the volume remains competitive with other models in the segment.</span></p><p><span>The boot floor is flat and has an additional storage space for the charging cable beneath the deck board. The load surface remains flat when the rear seats (divided 60:40) are folded, and a flush joint with the rear finish plate makes it easy to slide heavy items into place.</span></p><p><span>With no awkward intrusions in the side of the load area, the space is practical for carrying large items. There is room for four golf bags or two 77-litre suitcases. Towing capacity is a maximum 1.5 tonnes with a braked trailer, and there is no reduction in the size of the fuel tank, its 55-litre capacity giving the vehicle an exceptional cruising range.</span></p><p><span><strong>Exterior design</strong></span></p><p><span>Externally, only a few small details distinguish the RAV4 Plug-in from its hybrid sibling, reflecting its “refined sports” character. There is a metal-look finish to the lower front moulding and rear garnish above the licence plate, dark chrome detailing in the headlight units and a dark plating finish for the front grille. The rear skid plate is painted black. The charging point is concealed beneath a flap on the rear right-wing.</span></p><p><span>The RAV4 Plug-in can be fitted with larger, 19-inch wheels and larger tyres. Standard on Style grade, these have a five-double-spoke design with a contrast bright machined and black finish. The Mid grade’s 18-inch rims have a machined/dark grey five-spoke design.</span></p><p><span>The introduction of the plug-in model introduces a new body colour to the RAV4 Range, Emotional Red.</span></p><p><span><strong>Interior design</strong></span></p><p><span>The spacious cabin is fitted with sports seats, upholstered in dark grey cloth with contrast red stitching in the Mid grade model. The Style version has a striking two-tone red and dark grey combination of fabric and synthetic leather as standard, with the option of genuine leather with horizontal red quilting in the seatbacks and a contrast vertical red ribbon detail in the shoulder section.</span></p><p><span>The front seats have integrated heating and power adjustment and lumbar support for the driver’s seat as standard. The rear seats are also heated and the front seat ventilation and power adjustment for the front passenger seat are standard on Style+ grade.</span></p><p><span>In the combimeter in the driver’s instrument display, the water temperature indicator has been replaced with a battery level display. Specific plug-in hybrid vehicle content has also been added to the multi-information display.</span></p><p><span>In other respects, the quality and convenience of the fifth generation RAV4 is preserved, including excellent all-round vision for the driver. The GA-K platform allows for a low hip point on the driver’s seat, contributing the sense of connection with vehicle and an engaging driving experience. A generous range of seat and steering wheel adjustment makes it easy for drivers to find just the right position at the wheel.</span></p><p><span>Access to the rear seats is made easy with wide-opening rear doors and a reduced distance between the hip point and sill. Spacious footwells and air vents add to the comfort.</span></p><p><span><strong>Equipment features</strong></span></p><p><span>The RAV4 Plug-in introduces new equipment features and options that meet the demands of today’s customers for more sophisticated connectivity, comfort and convenience.</span></p><p><span>Notably, a 230 V/150 W power outlet is provided as standard. This can be used to power mobile devices, without having to worry about the impact on battery performance – for example running speakers for a tailgate party. Home electric appliances of 150 W or less can also be connected, for example in an emergency during a domestic power outage. There are also 12V sockets in the cabin and load space and Aux/USB sockets for connecting smartphones and music players.</span></p><p><span>Other standard features include the latest Toyota multimedia system, with smartphone integration using Apple CarPlay or Android Auto, and illuminated power switches in the door panels. The key fob includes a remote control for the vehicle’s air conditioning system, operated via the MyT app. Full details are given in the Connected Car chapter below.</span></p><p><span>The Style grade version of the RAV4 Plug-in has a nine-inch display audio mounted prominently on the centre console (an option for the Mid grade) and 19-inch alloy wheels. A colour head-up display is available for both model grades.</span></p><p><span><strong>Toyota Safety Sense</strong></span></p><p><span>As standard, the new RAV4 Plug-in benefits from the latest generation Toyota Safety Sense active safety and driver assistance systems. Designed to reduce the risk of some of the most common accidents, they alert the driver to hazards and, if necessary, provide braking and steering support to help avoid an impact, or reduce the severity if a collision is unavoidable.</span></p><p><span>In addition to detecting vehicles on the road ahead, the Pre-Collision System (PCS) can also recognise pedestrians in both day and night-time driving, and cyclists during daylight. The Dynamic Radar Cruise Control (DRCC) is also more sophisticated in its operation, working with the Road Sign Assist (RSA) to automatically reset vehicle speed in line with changes in the speed limit.</span></p><p><span>The combination of Lane Departure Alert and Lane Tracing Assist helps keep the RAV4 centred in its traffic lane, providing a sound alert or steering wheel vibration if it detects deviation without the turn indicators being used, then applying steering assistance if necessary to help return the vehicle to its correct path. Recognition and control performance have been improved so that assistance is also provided through gentle bends, as well as on straight highway sections. As well as lane markings on the road surface, Lane Departure Alert can also recognise road margins.</span></p><p><span>4. SAFE AND EFFICIENT CHARGING OPTIONS</span></p><p><span>Ease of charging is a key concern for any electric vehicle. Toyota RAV4 Plug-in provides safe and efficient options that allow a full battery recharge in just two-and-a-half hours.</span></p><p><span>The vehicle is equipped with an on-board fast-charger that can support up to 6.6 kW. without compromising the battery’s durability. As standard, it is supplied with a 7.5 m Type 2 Mode 2 cable for connection to 10 A home power supply, which enables a recharge in 7.5 hours.</span></p><p><span>The charging socket on the vehicle is located on the rear right wing with a flap that automatically locks and unlocks with the vehicle doors. The inlet has heat protection and an indicator light to show when charging is in progress and completed.</span></p><p><span>For optimum speed of recharging and safety, Toyota recommends the combination of a Type 2 Mode 3 32 A cable and a wallbox unit. With this compact, integrated set-up, recharging can be accomplished in about 2.5 hours, with no impact on the customer’s domestic power supply.</span></p><p><span>Toyota will also be making a “connected” wallbox system available that can be used by customers with different cars, identified by RFiD card recognition. The unit’s connectivity will also link to services such as billing and charging history, and enable remote software updates, via the MyT app.</span></p><p><span>The design of these Toyota products is future-proofed. They are all 22 kW units that will be able to serve vehicles introduced with more powerful on-board chargers.</span></p><p><span>5. A CONNECTED CAR</span></p><p><span>The RAV4 Plug-in is the first Toyota model to give the driver remote control of vehicle functions, including the air conditioning system, via the MyT customers’ app.</span></p><p><span>Toyota’s research confirms that customers choosing to buy plug-in hybrid electric vehicles expect app-based access to their vehicle, and it has made remote functions for battery management, charging and on-board comfort part of the RAV4 Plug-in’s standard specification.</span></p><p><span><strong>Remote charging control</strong></span></p><p><span>The owner can schedule the charging time for the vehicle, for example setting the start time to take advantage of off-peak energy tariffs.</span></p><p><span>The MyT app also allows them to check the status of the vehicle’s battery, the current driving range and the time remaining for complete charge, information that’s particularly useful when the vehicle is connected to a public charging point. Alerts can be received to warn of a low battery charge level or any problems with the charging process.</span></p><p><span><strong>Comfort control</strong></span></p><p><span>The new system also allows the owner to start the car’s heating or ventilation before they get behind the wheel. A defrost setting can clear screens and warm the car so no time is wasted when leaving the house; likewise, the cabin can be cooled down ready for departure on a hot day.</span></p><p><span>The system will run for up to 20 minutes, so operation can be synchronised with the time the owner wants to begin their journey.</span></p><p><span>These functions are in addition to established MyT app services, such as sending navigation destinations to the vehicle, car-to-door directions for the last part of a journey, find-my-car location; and driving analytics. Toyota will be rolling out further services in the future to increase the connected quality of its vehicles, true to its ambition to help provide mobility for all.</span></p>]]></description><category><![CDATA[toyota news,2020 rav4plug-in,RAV4,ToyotaRAV4,2019 rav4,2016 rav4,2013 rav4,2010 rav4,2006 rav4,2023 rav4,RAV4 2010]]></category>
            <pubDate>Mon, 14 Sep 2020 07:47:20 +0200</pubDate>
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                        <title>The RAV4 Plug-in Hybrid, Toyota’s new hybrid flagship</title>
                        <link>https://newsroom.toyota.eu/the-rav4-plug-in-hybrid-toyotas-new-hybrid-flagship/</link>
                        <guid>https://newsroom.toyota.eu/the-rav4-plug-in-hybrid-toyotas-new-hybrid-flagship/</guid><pp:caseid>372970</pp:caseid><pp:summary><![CDATA[<ul><li><strong>The new RAV4 Plug-in Hybrid leads the RAV4 range and becomes the new flagship of Toyota’s hybrid vehicle line-up</strong></li><li><strong>Best-of-both worlds performance and technology</strong><ul><li><strong>306 DIN hp/225 kW*, 0-100 km/h in 6.2 seconds*</strong></li><li><strong>CO<sub>2</sub> emissions below 29 g/km*</strong></li><li><strong>Best-in-class EV pure electric driving range of more than 65 km*</strong></li></ul></li><li><strong>Sales to commence during second half of 2020</strong></li></ul>]]></pp:summary><description><![CDATA[<p>Since its launch as the world’s original recreational/lifestyle SUV in 1994, the RAV4 has consistently evolved to meet the changing needs and preferences of customers, with quality, style, performance and versatility that have secured its position as one of the world’s best-selling vehicles. Building on RAV4’s success as a pioneer of hybrid power among SUVs, Toyota is now ready to extend the benefits of the technology with the introduction of the new RAV4 Plug-in Hybrid, a new flagship vehicle for its hybrid line-up that promises to be not only more powerful but also more emissions and fuel-efficient than any other in its class.</p><p>This first plug-in hybrid-electric version of the RAV4 draws on more than 20 years of Toyota leadership in hybrid powertrain technology. It will sit at the pinnacle of the fifth generation RAV4 range, a model that has reaffirmed its historic status as one of Europe’s most popular SUVs with more than 130,000 customer orders since its launch early in 2019, including more than 115,000 hybrids (Western Europe).</p><p>The RAV4 Plug-in Hybrid will offer customers a best-of-both-worlds solution. It features Toyota’s latest hybrid-electric vehicle technology, with higher power and better driving dynamics, and also has a genuine pure electric EV driving capability, free from concerns about driving range or the need to stop to recharge the battery.</p><p>&nbsp;</p><p><strong>Performance and efficiency</strong></p><p>With the experience of developing two generations of its Prius Plug-in Hybrid model, Toyota is well-equipped to produce an effective new powertrain for the RAV4. With full system output of 306 DIN hp/225 kW*, it has the potential to deliver acceleration from rest to 100 km/h in just 6.2 seconds*, outperforming any of its conventionally powered rivals. Moreover, it is also on course to deliver best-in-class CO<sub>2</sub> emissions and fuel economy: Toyota’s pre-homologation, WLTP-standard data indicates CO<sub>2</sub> output of less than 29 g/km*. These levels are unmatched by any current D-segment plug-in hybrid AWD SUV.</p><p>The new RAV4 Plug-in Hybrid is constructed on Toyota’s GA-K platform, with added dynamic benefits achieved by locating the hybrid battery beneath the floor. It is also equipped as standard with the Toyota’s AWD-i intelligent electric all-wheel drive system.</p><p>Toyota has harnessed the boost in performance electric power can deliver to achieve a significant increase in output compared to the standard RAV4 Hybrid. It has developed a new, high-capacity lithium-ion battery and added an enhanced boost converter to the hybrid system’s power control unit. The 2.5-litre Hybrid Dynamic Force petrol engine is based on the unit featured in the regular RAV4 Hybrid, with improvements to meet the performance requirements of the plug-in hybrid system.</p><p>The result is not just rapid off-the-line acceleration: the RAV4 Plug-in Hybrid has a greater driving range in electric EV mode, with zero petrol consumption and exhaust emissions.</p><p>With four driving modes available, the driver can switch seamlessly from hybrid to pure EV driving. This new EV mode enables the RAV4 Plug-in Hybrid to cover more than 65 km* on electric power alone (battery charge and driving conditions permitting), further than any competitor plug-in hybrid SUV and beyond the 50 km average European daily commuting distance. Moreover, speeds up to 135 km/h can be reached without any intervention of the internal combustion engine, even under full acceleration.</p><p>Intelligent hybrid battery packaging</p><p>The compact dimensions of the lithium-ion battery allow it to be contained entirely beneath the vehicle floor. With minimal intrusion in the load space, cargo capacity is a generous 520 litres. The battery’s location low in the vehicle also helps give the RAV4 Plug-in Hybrid a low centre of gravity, enhancing handling stability and ride comfort.</p><p>&nbsp;</p><p><strong>High-efficiency heat pump air conditioning</strong></p><p>In its scrutiny of every detail that can contribute to the overall efficient performance of the RAV4 Plug-in Hybrid, Toyota adopted the heat pump air conditioning system it introduced as a world-first in the current, second generation Prius Plug-in Hybrid, adapting it specifically for use in the new SUV with a hot water circuit – the same as that used in the RAV4 Hybrid. In addition, the battery is cooled by the refrigerant of the air conditioning system.</p><p>This system is far more efficient than engine heating or high-powered electric heaters, absorbing heat from the air outside the vehicle to warm the cabin.</p><p>&nbsp;</p><p><strong>Refined Sport design</strong></p><p>Styling details for the exterior and the cabin demonstrate a more Refined Sport look for the mid-size SUV. At the front there is a dark plating for the dedicated grille mesh and frame and headlight extensions, together with a new metallic finish on the lower bumper moulding that emphasises the width and strength of the vehicle’s stance. New 18 and 19-inch wheel designs combine contrasting bright machined and grey or black finishes, while at the rear there is a metal-like finish for the garnish beneath the screen and black plating for the under-run.</p><p>In the cabin the focus is on new upholstery designs with a sporty feel, with ribbed patterns with contrast red detailing. Quilted black leather seats will also be available with a striking red ribbon detail. The centre console features a nine-inch multimedia touchscreen display – the largest in any RAV4 model – for clear and easy control of the car’s entertainment, information and connectivity functions.</p><p>&nbsp;</p><p><strong>Premium equipment specifications</strong></p><p>Equipment specifications reflect the RAV4 Plug-in Hybrid’s flagship status. According to grade, features and options will include 19-inch alloy wheels, heated front and rear seats, a 230 V power outlet in the cabin, a bi-tone exterior paint finish, power tailgate with hands-free kick sensor, panoramic roof, head-up display, nine-inch display audio system and the latest Toyota multimedia package with Apple CarPlay and Android Auto smartphone integration.</p><p>&nbsp;</p><p><strong>Sales schedule</strong></p><p>The new RAV4 Plug-in Hybrid will be introduced during the second half of 2020, with on-sale dates to be determined according to country/market.</p><p>&nbsp;</p><p>* Provisional figures subject to final homologation</p>]]></description><category><![CDATA[toyota news,2020 rav4plug-in,Kenshiki,RAV4,2023 rav4,2019 rav4,2016 rav4,2013 rav4,2010 rav4,2006 rav4,ToyotaRAV4]]></category>
            <pubDate>Tue, 14 Jan 2020 14:01:00 +0100</pubDate>
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                        <title>The new Toyota C-HR as centre piece of ‘Clean Technologies’ exhibition at Le Rendez-Vous Toyota</title>
                        <link>https://newsroom.toyota.eu/the-new-toyota-c-hr-as-centre-piece-of-clean-technologies-exhibition-at-le-rendez-vous-toyota/</link>
                        <guid>https://newsroom.toyota.eu/the-new-toyota-c-hr-as-centre-piece-of-clean-technologies-exhibition-at-le-rendez-vous-toyota/</guid><pp:caseid>157196</pp:caseid><pp:summary><![CDATA[<ul>
<li><strong>The exhibition celebrates the launch of the brand&rsquo;s new compact crossover</strong></li>
<li><strong>&lsquo;Clean Technologies&rsquo; embodied by unique selection of race cars, concept vehicles and road cars</strong></li>
<li><strong>A JBL demonstration shows the tailor-made audio system designed specifically for the new C-HR</strong></li>
</ul>
]]></pp:summary><description><![CDATA[<p>Toyota&rsquo;s new C-HR compact crossover is set to hit the dealerships in late November, but you can see it now in Paris&rsquo; Champs Elys&eacute;es. Equipped with the latest-generation Toyota hybrid powertrain, it&rsquo;s the star attraction of Le Rendez-Vous Toyota&rsquo;s &lsquo;Clean Technologies&rsquo; show. Three display models allow visitors to take their time discovering its bold styling and state-of-the-art technology. There&rsquo;s also a demonstration of the Toyota C-HR&rsquo;s tailor-made JBL sound system.</p>

<p>On display alongside the three C-HRs is the RAV4. Initially launched in 1994 as the forerunner of the compact SUV segment, the latest RAV4 model is now available with a hybrid powertrain. This version accounts for most of the RAV4 sales in France.</p>

<p>Straight from winning the Monte Carlo e-Rally, the hydrogen Mirai is in Toyota&rsquo;s brand store to illustrate how &lsquo;Clean Technologies&rsquo; also work for long journeys. Producing electricity by combining hydrogen and air in its fuel cell and only emitting water, the Mirai achieves a driving range of over 500 km.</p>

<p>The compact battery-driven electric vehicles developed by Toyota for shorter urban journeys, i-ROAD and COMS, are regulars at Le Rendez-Vous Toyota. They have been one of the components of the public transport network around Grenoble since 2014, as part of Cit&eacute; Lib by Ha:mo&rsquo;s three-year experimental scheme.</p>

<p>&lsquo;Clean Technologies&rsquo; are also being put through their paces in competition, as shown by the TS030 Hybrid from the World Endurance Championships &ndash; now sporting Toyota Gazoo Racing&rsquo;s new livery &ndash; and the EV P002 full electric racing car developed by Toyota Motorsport GmbH, which set a record on the N&uuml;rburgring Nordschleife in 2011.</p>

<p>Besides the Toyota C-HR&rsquo;s JBL demonstration, Le Rendez-Vous Toyota allows plenty of room for activities such as children&rsquo;s drawing competition Dream Car Art Contest* (now in its 11<sup>th</sup> year), a reaction game to test your driving reaction times, and a photo booth to share memories of your visit.</p>

<p>Located in Paris at 79 Avenue des Champs-&Eacute;lys&eacute;es in Paris, Le Rendez-Vous Toyota is open from 11:00 am to 08:00 pm from Sunday to Wednesday, and from 11:00 am until 11:00 pm from Thursday to Saturday.</p>

<p><a href="http://www.lerendezvoustoyota.com"><span style="color:#0000FF;">www.lerendezvoustoyota.com</span></a></p>

<p><a href="http://facebook.com/lerendezvoustoyota"><span style="color:#0000FF;">facebook.com/lerendezvoustoyota</span></a></p>]]></description><category><![CDATA[lrvt,2016 c-hr,2015 mirai,2016 rav4,2013 concept i-road,motorsports wec,motorsports other]]></category>
            <pubDate>Mon, 21 Nov 2016 08:00:00 +0100</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/lrv-toyota-28.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[Le Rendez-Vous Toyota]]></pp:imageTitle></item><item>
                        <title>Toyota plant in Saint-Petersburg celebrates Toyota RAV4 line off</title>
                        <link>https://newsroom.toyota.eu/toyota-plant-in-saint-petersburg-celebrates-toyota-rav4-line-off-2/</link>
                        <guid>https://newsroom.toyota.eu/toyota-plant-in-saint-petersburg-celebrates-toyota-rav4-line-off-2/</guid><pp:caseid>157563</pp:caseid><pp:summary><![CDATA[<ul>
<li><strong>Ceremony to commemorate Toyota RAV4 line off was held at Toyota Saint-Petersburg plant today, October 25th</strong></li>
<li><strong>Investment into production capacity increase and Toyota RAV4 launch totaled 9,7 billion RUR. 800 new jobs were created.</strong></li>
<li><strong>Additional investment and start of RAV4 production demonstrates importance of Russian market for Toyota.</strong></li>
</ul>
]]></pp:summary><description><![CDATA[<p>A ceremony to commemorate Toyota RAV4 line off was held at Toyota plant in Saint Petersburg. The ceremony was attended by Mr. Mokretsov, Vice-Governor of Saint-Petersburg, Mr. Fukushima, Consul-General of Japan in Saint-Petersburg, heads of Saint-Petersburg committees and representatives of city administration, heads of TMR suppliers and Toyota top management.</p>

<p>RAV4 is the second Toyota model to be produced in Russia in addition to Toyota Camry which has been made there since 2007. The first Toyota RAV4 rolled off Saint Petersburg plant production line on August 22nd, 2016.</p>

<p>The decision to start Toyota RAV4 production at the Toyota plant in Saint Petersburg was made following Toyota's global policy to localize production where demand exists. Toyota RAV4 is consistently one of Toyota bestsellers in Russia and market leader in the C-SUV segment.</p>

<p>RAV4 start of production confirms Toyota's commitment to promote the development of the automotive business in Russia and ensures swift responses to market needs. With the model launch at the Saint Petersburg plant, production of RAV4 includes exclusive series designed specifically for the Russian customers&rsquo; needs..</p>

<p>In preparation of RAV4 launch TMR-SP production capacity was successfully doubled from 50,000 to 100,000 vehicles a year. Investment towards this production capacity increase and the new model launch reached 9,7 billion RUR. Thanks to this second model launch 800 new jobs have been created. At this moment about 2350 people are employed at TMR-SP plant.</p>

<p>During the ceremony Executive Manufacturing Director of "Toyota Motor" LCC <strong>Yoshinori Matsunaga</strong> addressed the ceremony guests and employees: <em>&ldquo;I would like to use this opportunity and thank our employees for successful RAV4 launch and also for their daily commitment to Toyota quality principles. Our efforts already resulted in high popularity and trust of Russian-made Camry among our customers. We are committed to produce the 2nd RAV4 model of the same high quality here in Saint-Petersburg&rdquo;.</em></p>

<p>Speaking about the importance of the Russian market for Toyota, President and CEO of Toyota Motor Europe (Belgium) <strong>Dr. Van Zyl</strong> commented: <em>&ldquo;Toyota in Russia plays a key role in our strategy because of the huge industrial potential of this country. When we invest into manufacturing it is for the long term once we&rsquo;ve judged that the conditions assure a sustainable presence in the country and this is the case of Russia&rdquo;.</em></p>]]></description><category><![CDATA[corporate,2016 rav4,manufacturing]]></category>
            <pubDate>Tue, 25 Oct 2016 12:00:00 +0200</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/rav-huge-c-rail-1-tcm-3020-520211.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[Toyota RAV4 Toyota Motor Russia Saint Petersburg]]></pp:imageTitle></item><item>
                        <title>Toyota RAV4 production starts at Toyota plant in Saint Petersburg</title>
                        <link>https://newsroom.toyota.eu/toyota-rav4-production-starts-at-toyota-plant-in-saint-petersburg/</link>
                        <guid>https://newsroom.toyota.eu/toyota-rav4-production-starts-at-toyota-plant-in-saint-petersburg/</guid><pp:caseid>152858</pp:caseid><pp:summary><![CDATA[<p><strong>&bull; On August 22nd the first Toyota RAV4 rolled off the production line at Toyota&rsquo;s plant in Saint-Petersburg.</strong></p>

<p><strong>&bull; Investment into production capacity increase and Toyota RAV4 launch totaled 9,7 billion RUR.</strong></p>

<p><strong>&bull; Hiring of new employees is ongoing. With gradual production volume increase in the coming months, about 800 new jobs will be created.</strong></p>
]]></pp:summary><description><![CDATA[<p><strong>&laquo;Toyota Motor&raquo;, LLC</strong> - Production of the current generation Toyota RAV4 started today at Toyota plant in Saint Petersburg.</p>

<p>The best-seller Toyota RAV4 became the second model to be produced at the Saint Petersburg plant together with the Toyota Camry, which has been made here since 2007. The Russian-made Toyota RAV4 will be produced for Russian, Kazakh and Belarus markets.</p>

<p>The decision to start Toyota RAV4 production at the Toyota plant in Saint Petersburg was made in 2013 following the strong sales of this vehicle in Russia. As a pioneer creating a brand new segment when first launched in 1994, the Toyota RAV4 has established a solid reputation with Russian customers since its launch in Russia in 2002. For several years, it has been not only the market leader in the C-SUV segment, but the vehicle has become one of Toyota&rsquo;s best-seller across all segments in Russia.</p>

<p>Commenting on the start of production, Executive Manufacturing Director of "Toyota Motor" LLC. <strong>Yoshinori Matsunaga</strong> said: <em>&ldquo;This project demonstrates the confidence in the work of our employees and the recognition of their efforts. Our employees&rsquo; work is based on the fundamental principles and philosophy of Toyota at each production stage. Thorough preparation for the second model launch was carried out over the past three years, and today we are pleased to announce the beginning of a new phase in the life of our plant, as well as to offer a Toyota RAV4 of very high quality to our customers&rdquo;</em>.</p>

<p>The high quality of Toyota&rsquo;s St Petersburg Camry is already well-known: in 2016 the car has ranked as the number 1 vehicle in D segment with the best residual value in Russia according to Autostat analytic agency. Over years Toyota Camry was repeatedly recognized as the best model in business class by annual national award &ldquo;Car of the year in Russia&rdquo;. The same quality mindset went into the preparation for the RAV4 launch, and about 450 training trips to Japan were organized for the plant employees.</p>

<p>At the end of 2015 in preparation for the start of production of the Toyota RAV4, the TMR-SP production capacity was successfully doubled from 50,000 to 100,000 vehicles a year. Investment towards this production capacity increase and the new model launch reached 9,7 billion RUR.</p>

<p>Thanks to this second model, recruitment of new employees is ongoing at TMR-SP. With gradual production volume increase in the next few months, around 800 new jobs will be created.</p>

<p>President of &laquo;Toyota Motor&raquo; LLC. <strong>Hidenori Ozaki </strong>commented: <em>&ldquo;RAV4 launch at Toyota&rsquo;s plant in Saint Petersburg is a key to Toyota&rsquo;s sustainable development in Russia, as well as our contribution to the regional and Russian economy. The successful implementation of our company plans to start second model production confirms our commitment to promote the development of the automotive business in Russia and to offer products which are fully in line with the needs of Russian customers. We are confident in the future success of &ldquo;our&rdquo; Toyota RAV4 in Russia&rdquo;</em>.</p>]]></description><category><![CDATA[corporate,2016 rav4,st petersburg,diesel,rav4 diesel,start of production,manufacturing,investment,russia,belarus,kazakhstan,factory,plant]]></category>
            <pubDate>Mon, 22 Aug 2016 12:00:00 +0200</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/rav-huge-c-rail-1-tcm-3020-520211.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[Toyota RAV4 Toyota Motor Russia Saint Petersburg]]></pp:imageTitle></item><item>
                        <title>RAV4 Hybrid Sapphire Show Car at Geneva Motor Show</title>
                        <link>https://newsroom.toyota.eu/rav4-hybrid-sapphire-show-car-at-geneva-motor-show/</link>
                        <guid>https://newsroom.toyota.eu/rav4-hybrid-sapphire-show-car-at-geneva-motor-show/</guid><pp:caseid>154568</pp:caseid><pp:subtitle>In Geneva, Toyota reaffirms its position on the SUV and Crossover segments.</pp:subtitle><pp:summary><![CDATA[<p><strong>Alongside the Toyota C-HR world premiere, the RAV4 Hybrid is on show again, this time as a showcar that foreshadows some future developments.</strong></p>
]]></pp:summary><description><![CDATA[<p>The RAV4 Sapphire Hybrid showcar is finished in a unique blue colour and features body coloured bumpers and side sills. The latter receive an extra chrome trim, adorned with a RAV4 Hybrid Blue badge. Chrome also decorates the grille and roof rails, while specifically designed 20-inch wheels give this version of the RAV4 a more assertive and premium look.&nbsp;</p>

<p>Inside, the seats get leather upholstery with blue stitching while the console is finished with Piano black inserts. The air vents are painted in Hybrid Blue.&nbsp;</p>

<p>While the new RAV4 Hybrid is still in the launch phase, the Sapphire Showcar already reveals some features that will be offered to customers in a near future. A Full body color version will be added to the catalogue, whilst the leather seats are already available as an option today. The others design elements of the Showcar are there to gage customer reactions.</p>]]></description><category><![CDATA[2016 geneva,2016 rav4]]></category>
            <pubDate>Tue, 01 Mar 2016 12:00:00 +0100</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/rav4-showcar-03.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[rav4-showcar-03.jpg]]></pp:imageTitle></item><item>
                        <title>New Toyota RAV4 Hybrid</title>
                        <link>https://newsroom.toyota.eu/new-toyota-rav4-hybrid/</link>
                        <guid>https://newsroom.toyota.eu/new-toyota-rav4-hybrid/</guid><pp:caseid>154588</pp:caseid><pp:subtitle>Innovation, comfort and efficiency</pp:subtitle><pp:summary><![CDATA[<p><strong>The launch of the new RAV4 model range marks the introduction of Toyota&rsquo;s firsthybrid compact SUV to the highly competitive European C-SUV segment.</strong></p>
]]></pp:summary><description><![CDATA[<p>The perfect response to the demands of a more mature and sophisticated C-SUV market, Toyota&rsquo;s new RAV4 Hybrid combines the company&rsquo;s unparalleled experience gained through over 20 years of compact SUV evolution with its&nbsp;innovative, full hybrid powertrain technology.</p>

<p>Its full hybrid drive system combining a 2.5 litre Atkinson cycle petrol engine with a powerful electric motor, the new RAV4 Hybrid is available in both front- and all-wheel drive variants. A second, rear mounted electric motor equips the RAV4 Hybrid AWD with E-Four electronic all-wheel drive, offering increased traction and a 1,650 kg towing capacity without the added complexity of a central prop shaft.</p>

<p>Developing total system power of 145 kW/197 DIN hp, the new RAV4 Hybrid marries a seamless, 0-100 km/h acceleration time of just 8.3 seconds to class-leading fuel consumption of only 4.9 l/100 km and CO2 emissions as low as 115 g/km.</p>

<p>The new RAV4&rsquo;s full hybrid powertrain heads up a revised, fully Euro 6 compliant engine line-up for the 2016 model range.</p>

<p>An all-new, front-wheel drive, 2.0 litre turbodiesel with manual transmission develops 105 kW/143 hp and a substantial 320 Nm of torque, whilst targeting CO2 emissions of only 123&nbsp;g/km. And an improved, all-wheel drive, 2.0 litre petrol unit offered with a choice of manual or CVT transmissions now combines 111 kW/151 DIN hp and 195 Nm of torque with CO<sub>2</sub> emissions from 149 g/km.</p>

<p>Reinforcing the uniquely quiet, refined and sophisticated driving experience offered by Toyota&rsquo;s hybrid technology, the new RAV4 further benefits from enhanced ride comfort and driving dynamics, a quieter cabin environment, stronger, more dynamic exterior design, improved interior sensory quality and functionality, and all the latest innovations in safety and advanced technology.</p>

<p>The Toyota Safety Sense system features a newly developed set of active safety technologies: a new Panoramic View Monitor displays a 360 degree, bird&rsquo;s-eye view of the vehicle&rsquo;s immediate surroundings to aid parking and slow speed manoeuvring; and the restyled interior benefits from the enhanced functionality of both a 4.2&rsquo;&rsquo; Multi-information Display screen and a 7&rsquo;&rsquo;, full-colour centre console screen incorporating the Toyota Touch&reg; 2 multimedia system.</p>

<p><strong>POWERTRAIN REVOLUTION MEETS SUV EVOLUTION</strong></p>

<ul>
<li>Over 1 million Toyota hybrids sold in Europe</li>
<li>Over 8 million full hybrid sales worldwide contribute to emissions reduction of more than 58 million tonnes of CO<sub>2</sub></li>
<li>6 million RAV4s sold globally, of which 1.5 million in Europe. 90% of these European RAV4s are still on the road today</li>
<li>New generation RAV4 with full hybrid powertrain - combines prestige, comfort and power with unique environmental performance</li>
</ul>

<p>The idea of an alternative powertrain for cars was already alive at Toyota in the 1960s. But it is in the early 90s that the company actually initiated a production-based development programme of environmentally-responsible automotive technologies.</p>

<p>In 1994, Toyota initiated the G21 project. Its aim was to create a &lsquo;green and environmentally friendly car&rsquo; for the 21st century which, despite impeccable environmental credentials, offered all the convenience and driving pleasure of a conventional vehicle.</p>

<p>With the 1997 launch of the first generation Prius, the world&rsquo;s first mass-produced hybrid vehicle, Toyota instigated a modern day revolution in automotive electrification, and a major industry milestone in vehicle powertrain development and sustainable mobility.</p>

<p>Following the launch of the third generation Prius in 2009, the model became the first full hybrid vehicle available as a complete, stand-alone model range - the 2012 addition of Prius+ and the Prius Plug-in Hybrid creating the Prius Family.</p>

<p>With successive generations of the company&rsquo;s hybrid powertrains becoming ever more performant, yet lighter and more fuel and CO<sub>2</sub> efficient, Toyota expanded its hybrid model line-up with the introduction of the Auris Hybrid in 2010, the Yaris Hybrid (the only full hybrid vehicle in the B-segment) in 2012 and the practical Auris Hybrid Touring Sports in 2013.</p>

<p>Since the European launch of the first Prius in 2000, more than 1 million Toyota hybrid vehicles have been sold in Europe.</p>

<p>Today, Toyota Motor Corporation has sold over 8 million full hybrid vehicles worldwide. Toyota and Lexus combined hold around 60% of the hybrid market share globally. This gives the company an unquestionable lead in the drive towards sustainable mobility. As concrete, tangible proof of the Toyota Hybrid System&rsquo;s environmental record, these sales have already contributed to an estimated reduction in automotive emissions of over 58 million tonnes of CO<sub>2</sub>.</p>

<p><strong>RAV4 Heritage - From Niche Model to Global Car</strong></p>

<p>Toyota can rightfully claim to have created the compact SUV market with the launch of its first Recreational Active Vehicle with 4-Wheel Drive (RAV4) in 1994.</p>

<p>When the first generation RAV4 was revealed at the Geneva Motor Show that year, it was quite different to a traditional 4x4. Launched as a compact (3,7 M) 3-door model, the first &lsquo;Urban 4WD&rsquo; featured a relatively small, 2.0 litre engine mounted transversally within a monocoque bodyshell, and all-rounded independent suspension. The compact SUV market was born.</p>

<p>In 1994, Toyota sold 53,000 RAV4 units. The following year the sales figures doubled, then tripled the year after that, in 1996. Since then, annual sales have steadily grown with each successive generation, turning Toyota&rsquo;s pioneering compact SUV from a niche model to a global car.</p>

<p>In 2013, RAV4 sales figures outstripped those of 1994 by a factor of 10. In 2014, European sales topped 100,000 units for the first time since 2007.</p>

<p>Today, available in over 150 countries, four generations of RAV4 have sold more than 6 million units around the world, 1.5 million of them to European customers. And more than 90% of those are still on the road today.</p>

<p>The C-SUV segment is one of the few still growing in Europe, with sales increasing by some 36% between 2008 and 2013. In 2013, Western European segment sales totalled 848,000 units, with a further 387,000 vehicles sold in Russia.</p>

<p>Since 1994, the C-SUV segment has not only grown, it has also changed and matured. Where early customers often bought compact SUVs as an alternative to sporting hatchbacks and coupes, today&rsquo;s segment growth is fuelled by families looking for a more engaging and fashionable alternative to MPVs and estate cars.</p>

<p>Moreover, competition has also increased dramatically in the last 20 years: in 2010 there were 10 different models in the compact SUV segment; today there are 19 to choose from...</p>

<p><strong>The Power of Two</strong></p>

<p>Marrying dynamic styling, high level interior quality, ingenious packaging and genuine SUV versatility to a full hybrid powertrain, the new RAV4 Hybrid is the most powerful version of the RAV4 ever to be sold in Europe.</p>

<p>It combines outstanding environmental performance with improved driving dynamics, a sequential Shiftmatic gear change and a &lsquo;Sport&rsquo; driving mode to offer customers an even more rewarding driving experience.</p>

<p>The new RAV4 Hybrid offers customers class-leading fuel consumption figures and low CO<sub>2</sub> emissions, promoting significant taxation and Benefit-in-Kind savings in some markets.</p>

<p>The RAV4 Hybrid AWD combines these same benefits with Toyota&rsquo;s ingenious E-Four electronic four-wheel drive system, which offers increased traction and a towing capacity of up to 1,650 kg.</p>

<p><strong>Craig Fairservice: Manager, Toyota Marketing Management</strong></p>

<p>&lsquo;For nearly two decades now, we&rsquo;ve not only been developing both the hybrid powertrain and the product itself, but also the message to the customer.&rsquo;</p>

<p>&lsquo;Over time we&rsquo;ve moved from solely focussing on the rational benefits of fuel consumption, emissions, taxation, congestion charging etc. to a more emotional hybrid position.&rsquo;</p>

<p>&lsquo;Yes, we maintain our commitment to enhance the rational benefits of owning a hybrid, the lower consumption the lower emissions, the ability to enter major cities un-penalised by emissions-based payment systems. But, we have an ever increasing focus on the emotional benefits resulting from driving a hybrid -a combination of the intuitiveness of driving, the quietness within the cabin environment, and the responsiveness of the powertrain.&rsquo;</p>

<p>&lsquo;RAV4 Hybrid is taking all of the existing hybrid benefits to a new territory. With the new 2.5 litre hybrid system, you get all the benefits of our existing Hybrid powertrains together with the higher power resulting from the larger displacement engine, higher capacity batteries and larger motor(s)- coupled with the large package, the RAV4 Hybrid is a great fit for our premium, family-oriented target customers. These customers desire a vehicle with a higher seating position with benefits of comfort, visibility and security. But they&rsquo;re also are really style-, technology-, innovation- and quality-focused. The RAV4 Hybrid perfectly suits the needs of these customers.</p>

<p>&lsquo;RAV4 Hybrid is a unique offer within the segment, it represents all that&rsquo;s best about that credible alternative, it has something for everyone, and without compromise.&rsquo;</p>

<p>&lsquo;The RAV4 Hybrid is the perfect balance for all customers. Simple to use, just push the start button, put in gear and drive. Immediately they will find the benefits of the RAV4 Hybrid: smooth, quiet and intuitive to use.&rsquo;</p>

<p>&lsquo;This isn&rsquo;t simply about a relaxing city driving experience, there is a lot more... The RAV4 Hybrid has the ability to perform in a wide variety of conditions. For instance, - immediate response when you need it, even from stand still, - power with class leading in-gear acceleration allowing to easily merge quickly and safely onto motorways, - ease of control, combining the benefits of the hybrid system together with the e-CVT, allowing ease of take-off, especially under slippery conditions.&rsquo;</p>

<p>&lsquo;For customers who need a little more, the hybrid AWD provides the all the benefits of the RAV4 Hybrid, but in addition, instantaneous All-wheel drive when you need it through the rear electric motor, all the benefits of an AWD system without the deficiencies of the additional weight or fuel consumption related to conventional 4x4 mechanicals. In addition to the standard RAV4 Hybrid, the RAV4 Hybrid AWD also allows for greater towing capacity for those who need it. The RAV4 Hybrid is the new vision for all-wheel drive vehicles in Europe.&rsquo;</p>

<p>&lsquo;Hybrid is the Unique Selling Point for the new RAV4, but it is not the only selling point, everything developed for RAV4 is focussed on delivering a greater experience for our customers... More advanced styling, improved quality, and highly advanced innovation, whether it be our hybrid powertrains, Toyota Safety Sense, Panoramic View Monitor, &hellip;&nbsp;High technology, yes. But always with a clear functional benefit for the customer.&rsquo;</p>

<p><strong>THE FIRST HYBRID TOYOTA SUV</strong></p>

<ul>
<li>Most powerful RAV4 yet sold in Europe -total system power of 145 kW/197 DIN hp for 8.3 second 0-100 km/h acceleration</li>
<li>Class-leading fuel consumption of only 4.9 l/100 km and CO<sub>2</sub> emissions starting from 115 g/km</li>
<li>RAV4 Hybrid AWD with E-Four electronic four-wheel drive system offering increased traction and 1,650 kg towing capacity</li>
<li>Improved dynamics, with sequential Shiftmatic gear change and &lsquo;Sport&rsquo; on-demand drive mode for engaging driving</li>
</ul>

<p>Featuring a full hybrid powertrain which combines a 2.5 litre Atkinson cycle petrol engine with a powerful electric motor, the new RAV4 Hybrid is available in both front-and all-wheel drive variants.</p>

<p>A second, rear mounted electric motor equips the RAV4 Hybrid AWD with E-Four electronic all-wheel drive, offering increased traction and towing capacity.</p>

<p>The hybrid system&rsquo;s seamless, E-CVT transmission has been designed to give a smooth, natural feeling to acceleration, whilst the addition of both a Sequential Shiftmatic gear change and a &lsquo;Sport&rsquo; drive mode offer customers a more engaging drive</p>

<p><strong>Hybrid Powertrain</strong></p>

<p>The RAV4&rsquo;s full hybrid powertrain combines a 2.5 litre Atkinson cycle petrol engine with a powerful electric motor, a generator, a 204 cell nickel-metal hydride battery located under the rear seats, a power control unit, and a power split device.</p>

<p>On AWD versions, E-Four electric all-wheel drive capability is provided by a second, rear-mounted electric motor, thus avoiding the cost and complexity of a central prop shaft.</p>

<p>The 2,494 cc, 16 valve, DOHC, intake VVT-i (Variable Valve Timing-intelligent) petrol engine develops 112 kW/152 DIN hp at 5,700 rpm, and maximum torque of 206 Nm between 4,400 and 4,800 rpm. The permanent magnet synchronous electric motor develops 105 kW, and maximum torque of 270 Nm from zero rpm.</p>

<p>Total full hybrid system power output is 145 kW/197 DIN hp, equipping the RAV4 Hybrid with a 0-100 km/h acceleration time of 8.3 seconds. Conversely, the RAV4 Hybrid returns class-leading fuel consumption figures of only 4.9 l/100 km in the European homologation combined cycle, and remarkably low, highly tax-efficient CO2 emissions of just 115 g/km.</p>

<p>The Atkinson cycle petrol engine is equipped with numerous advanced technologies designed to optimise its integration within the full hybrid powertrain, enhancing performance whilst minimising fuel consumption and emissions.</p>

<p>Atkinson cycle timing features an expansion stroke that is longer than the compression stroke, resulting in a more efficient conversion of combustion energy.</p>

<p>Intake VVT-i continuously varies the timing of the intake valves, optimising timing for every engine speed to both enhance performance and lower fuel consumption and emissions. A roller rocker arm system substantially reduces friction between the camshaft and contact surfaces, further enhancing fuel efficiency.</p>

<p>The Exhaust Gas Recirculation (EGR) system features an electronically operated valve with a responsive, highly controllable step-motor for optimal control of EGR gas flow volume. A highly efficient EGR cooler enables the system to operate even at high engine speeds and heavy loads.</p>

<p>And, finally, the inherent quietness of Toyota&rsquo;s full hybrid drive technology has been further improved through the adoption of a balance shaft to reduce engine vibration and booming noise, and resin gears with low mesh noise.</p>

<p><strong>Full Hybrid Drive System in Operation</strong></p>

<p>The full hybrid system uses power from both the petrol engine and electric motor in tandem, as well as alone, maximising the efficiencies of both units to achieve the optimum balance of driving performance and fuel efficiency.</p>

<p>During deceleration and under braking, the electric motor acts as a high-output generator to effect regenerative braking. Normally wasted as heat, kinetic energy is recovered as electrical energy for storage in the high performance battery.</p>

<p>The system&rsquo;s seamless, E-CVT electric continuously variable transmission is controlled by Shift-by-Wire technology, using an electronic shift lever system.</p>

<p>The RAV4 Hybrid features four &lsquo;on-demand&rsquo; drive modes to increase the capabilities of the full hybrid powertrain, including a full hybrid-unique, EV mode which allows for ultra-quiet running on electric motor power alone, resulting in zero consumption and emissions.</p>

<p>The full hybrid powertrain is designed to eliminate the need for the petrol engine as often as possible during city driving. Toyota&rsquo;s own data show that the cumulative effect of full hybrid operation leads to high proportions of zero-emissions, EV driving.</p>

<p><strong>Hybrid All-wheel Drive</strong></p>

<p>A first for Toyota vehicles in Europe, the RAV4 Hybrid AWD is equipped with a 50 kW high-voltage, high-speed rear electric motor which gives the vehicle all-wheel drive capability without the need for a central prop shaft.</p>

<p>Operating independently from the hybrid system&rsquo;s front electric motor and driving the rear wheels alone, E-Four smoothly switches the RAV4 Hybrid AWD to all-wheel drive status on slippery road surfaces and from stationary starts, maximising traction, stability and controllability under the most demanding driving conditions.</p>

<p>Generating drive torque through the efficient use of power from the vehicle&rsquo;s hybrid system, E-Four not only optimises all-wheel drive performance in a variety of driving conditions, but also reduces energy loss, contributing to better fuel economy than that normally associated with AWD vehicles.</p>

<p>The significant extra traction provided by the E-Four system also provides considerable recreational benefits, equipping the new RAV4 Hybrid AWD with a 1,650 kg towing capacity -one of the highest capacities yet achieved by a hybrid vehicle.</p>

<p><strong>Toyota first, Sequential Shiftmatic and sport Mode</strong></p>

<p>The control logic of the full hybrid system&rsquo;s seamless, planetary gear transmission and acceleration pedal mapping have been designed to give a smooth, natural feeling to vehicle acceleration, with a close relationship between vehicle speed and engine revs, for a more engaging driving experience.</p>

<p>The addition of both a sequential Shiftmatic gear change function and a third &lsquo;Sport&rsquo; mode to the RAV4 Hybrid&rsquo;s &lsquo;Eco&rsquo; and &lsquo;EV&rsquo; on-demand drive modes offers customers a more sporting drive, improving manoeuvrability and throttle response on winding and mountainous roads.</p>

<p>By selecting the Sequential Shift gear lever position, engine braking force is enhanced and, because engine rpm is kept higher than in the standard, &lsquo;D&rsquo; lever position, throttle response is also improved.</p>

<p>Activating &lsquo;Sport&rsquo; mode offers drivers a faster throttle response and increases traction force for climbing hills or sporting driving on winding roads.</p>

<p><strong>DRIVING DYNAMICS</strong></p>

<ul>
<li>Increased body rigidity and revised suspension and steering for enhanced ride comfort and improved steering feel</li>
<li>Improved NVH (Noise, Vibration and Harshness) performance with a focus on rear seat occupant comfort and ease of conversation</li>
</ul>

<p>The new RAV4 range benefits for numerous measures designed to enhance ride comfort and driver involvement without sacrificing either stability or controllability.</p>

<p>The number of spot welds on the rear cross-member support has been increased, patches added to the rear suspension member and floor cross-member, and the rear body fastening of the suspension member increased in diameter.</p>

<p>The resultant increase in rear bodyshell rigidity not only improves vehicle stability, but also enhances harshness damping and reduces high frequency waves, improving ride quality.</p>

<p>The new RAV4 shares the Macpherson strut front and lightweight trailing arm double-wishbone rear suspension of its predecessor. However, the shock absorbers and coil springs of both systems have been revised.</p>

<p>The shock absorbers have been modified in order to improve ride comfort, via a better adaptation of damping force to differing vehicle speeds and road conditions. The coil spring has also been optimised to enhance shock absorber efficiency and reduce body movement. At the front, the bound stopper and stabiliser bush have also been modified.</p>

<p>The Electric Power Steering (EPS) gear box benefits from an increase in rigidity of the installation fastening points, promoting a better steering feel. The EPS mapping has also been tuned in order to give improved feedback and feel.</p>

<p><strong>Improved NVH for a Quieter Cabin</strong></p>

<p>With a particular emphasis on rear seat occupant comfort and ease of conversation within the cabin, the NVH (Noise, Vibration and Harshness) performance of the new RAV4 Hybrid has been comprehensively improved.</p>

<p>The surface area of the under-floor silencer has been increased by some 55%, the rear finish plate reshaped, and sound absorbing material added in several locations around the rear deck, reducing road, tire and exhaust noise.</p>

<p>The sound insulation efficiency of both front and rear doors has been improved through an increase in sound absorbing material and the addition of door trim outer perimeter sealant, further lowering wind and road noise.</p>

<p>And the instrument panel sealant size and structure has been modified to reduce the transmission of engine noise into the cabin.</p>

<p><strong>Charles Ollivier: Senior Manager, Toyota Product Planning</strong></p>

<p>&lsquo;The RAV4 is an iconic vehicle which created the C-SUV segment. It&rsquo;s a global model which sells over 600,000 units per annum in some 150 countries around the world, with the highest sales figures in the USA, China, Europe and Russia.&rsquo;</p>

<p>&lsquo;This new RAV4 was developed in Japan, with a strong benchmark of European customer requirements, which were incorporated into the vehicle by Toyota&rsquo;s engineering division.&rsquo;</p>

<p>&lsquo;With more and more customers buying SUV vehicles, the European premium segment is taken as a global benchmark for Driving Dynamics, Sensory Quality and Exterior Design -the latter heavily influenced by the Keen Look and Under Priority design language which identifies our European line-up.&rsquo;</p>

<p>&lsquo;The new RAV4 has been dramatically improved in a number of areas: Firstly, noise and vibration levels have been greatly reduced with nearly 3 kg of additional sound proofing material to enhance overall cabin comfort whilst driving.&rsquo;</p>

<p>&lsquo;Secondly, ride comfort and handling of the vehicle have both been improved through extensive suspension tuning, with the addition of new shock absorbers and revised front coil springs.&rsquo;</p>

<p>&lsquo;Thirdly, the safety performance of the vehicle has been significantly improved through the fitting of the most advanced Toyota Safety Sense package available. In addition, a Blind Spot Monitor and a Rear Cross Traffic Alert system make a totally unique combination within the segment.&rsquo;</p>

<p>&lsquo;Fourthly, we have the new 2.5 litre hybrid engine which has been specifically tuned for a closer match between the acceleration curve and the build in engine rpm, so now the relationship between engine sound and vehicle acceleration sounds much more natural.&rsquo;</p>

<p>&lsquo;On top of all these major improvements for the global model, there has been additional, unique development for the European market, such as the engineering of the new diesel engine in collaboration with BMW. This is a very competitive unit with more horsepower, better torque and lower fuel consumption.&rsquo;</p>

<p>&lsquo;We have also developed a European-specific, more premium interior design targeting business and fleet customers. It features a black finish to the headliner and A, B and C pillars, and is upholstered in a mixture of leather, suede and fabric, with suede inserts on the dashboard.&rsquo;</p>

<p>&lsquo;Finally, with our Hybrid AWD version we can offer 1,650 kg towing capacity which is the highest level of any hybrid in Toyota&rsquo;s entire European range.&rsquo;</p>

<p>We are confident this new hybrid powertrain will represent more than half of our sales in the West Europe.</p>

<p><strong>SAFETY</strong></p>

<ul>
<li>Toyota Safety Sense system -newly developed active safety technologies to help prevent or mitigate collisions</li>
<li>Featuring Pre-Collision System (PCS) with Pedestrian Detection, Lane Departure Alert (LDA), Adaptive Cruise Control (ACC), Road Sign Assist (RSA) and Automatic High Beam (AHB)</li>
<li>Additional Active Safety technology including Blind Spot Monitor (BSM) and Rear Cross Traffic Alert (RCTA)</li>
</ul>

<p>The new RAV4 Hybrid is equipped with &lsquo;Toyota Safety Sense&rsquo;, a newly developed set of active safety technologies designed to help prevent or mitigate collisions across a wide range of traffic situations.</p>

<p>Additional active safety technology includes a Blind Spot Monitor (BSM) with Rear Cross Traffic Alert (RCTA) and an eight-sensor Clearance and Back Sonar system to assist the driver in detecting obstacles during low speed manoeuvring.</p>

<p><strong>Toyota Safety Sense</strong></p>

<p>Combining a camera and millimetre-wave radar for a high level of detection performance, the RAV4&rsquo;s Toyota Safety Sense system features a Pre-Collision System (PCS) with a Pedestrian Detection function, Lane Departure Alert (LDA), Automatic High Beam (AHB), Adaptive Cruise Control (ACC) and Road Sign Assist (RSA) System.</p>

<p>At speed ranges of between 10 km/h and 180 km/h Pre-Collision System, using dynamic radar cruise control, detects cars ahead of the vehicle and reduces the risk of hitting them. When there is a possibility of a collision it prompts the driver to brake with an audible and visual alert. PCS also primes the brake system to deliver extra stopping force when the driver presses the brake pedal. If the driver fails to react in time, the system automatically applies the brakes, reducing speed by approximately 40 km/h or even bringing the car to a complete stop, in order to prevent the collision or mitigate the force of impact.</p>

<p>The system is also able to detect potential collisions with pedestrians, in the event of which automated braking operates at relative speeds of between 10 to 80 km/h, and can reduce speed by approximately 30 km/h.</p>

<p>Adaptive Cruise Control helps the driver to keep a safe distance from the car in front. It detects preceding vehicles and determines their speed. ACC then adjusts vehicle speed (within a set range) to ensure that there is a safe distance between both cars. By using the forward-facing camera and millimetre-wave radar in combination to monitor vehicles merging into or out of the lane ahead, ACC helps maintain smooth acceleration and deceleration while driving.</p>

<p>The Lane Departure Alert system monitors lane markings and helps prevent accidents and head-on collisions caused by leaving lanes. If the vehicle starts to deviate from the lane without the indicators having been engaged, LDA warns the driver with an audible and visual alert, and will provide steering input to help prevent lane departure. The system includes the Vehicle Sway Warning System that detects vehicle swaying that tends to occur when the driver&rsquo;s attentiveness declines. In this situation, the driver is urged to take a rest by a warning display &ndash; a cup of coffee &ndash; and a warning sound.</p>

<p>Road Sign Assist identifies traffic signage such as speed limit and no overtaking signs, providing information to the driver in the Multi-information Display.</p>

<p>Automatic High Beam helps ensure excellent forward visibility during night-time driving. It detects both the headlights of oncoming vehicles and the tail lights of preceding vehicles, automatically switching between high and low beams to avoid dazzling other drivers. By using high beams more frequently the system enables earlier detection of pedestrians and obstacles.</p>

<p>Thanks to the reduced risk of being involved in traffic accidents, vehicles equipped with Toyota Safety Sense may benefit from lower insurance costs or a more advantageous insurance classification.*(Market depending)</p>

<p><strong>Additional Active Safety Technology</strong></p>

<p>A Blind Spot Monitor (BSM) system uses rear-facing millimetre-wave radar with a range of up to 60 metres to detect both vehicles in the RAV4 Hybrid&rsquo;s blind spots and those approaching rapidly from behind in adjacent lanes. It notifies the driver of either situation by illuminating the BSM icon on the corresponding door mirror. If the turn signal is in operation at the time, the BSM icon will blink.</p>

<p>The Rear Cross Traffic Alert (RCTA) system employs the BSM radar to alert the driver backing out of a parking space to approaching vehicles which may not be visible in either the rear view monitor or door mirrors. When approaching vehicles are detected, the system flashes the BSM icons on the door mirrors, sounds a warning buzzer and indicates the direction from which the detected vehicle is approaching.</p>

<p>Integral to the RAV4 Hybrid&rsquo;s Vehicle Stability Control (VSC) system, Trailer Sway Control integrates brake and engine torque control to help quickly bring a swaying trailer back under control.</p>

<p>The system combines a deceleration force of between 0.1 to 0.2 G with the selective application of braking to individual wheels in order to counteract the vehicle&rsquo;s trailer sway-induced yaw movement and, hence, eliminate the swaying motion. Whilst Trailer Sway Control is in operation, the vehicle&rsquo;s stop lamps will automatically illuminate to warn following vehicles to reduce speed.</p>

<p><strong>INNOVATION AND ADVANCED TECHNOLOGY</strong></p>

<ul>
<li>Panoramic view monitor to display 360 degree view of vehicle surroundings at low speeds and, unique for Toyota in Europe, even when parked</li>
<li>4.2&rsquo;&rsquo; colour TFT Multi-information Display screen with steering wheel switchgear control</li>
<li>Toyota Touch&reg; 2, Touch 2 with Go and Touch 2 with Go Plus Multimedia Systems with 7&rsquo;&rsquo; Full-Colour Screen</li>
</ul>

<p>A new Panoramic View Monitor uses four cameras, mounted on the underside of each door mirror and the front and rear of the new RAV4, to display a 360 degree, bird&rsquo;s-eye view of the vehicle&rsquo;s immediate surroundings when driving at low speeds.</p>

<p>Unique to Toyota, the system may be activated to give a clear, 3D visualisation of the surroundings whilst the vehicle is still parked, before a gear is selected and the parking brake released.</p>

<p>The monitor can display a composite view which combines the images from any of the four cameras, as well as the path guidance lines of the Rear View Monitor system, providing an invaluable aid to parking and slow speed manoeuvring.</p>

<p>The system&rsquo;s wide, 180 degree front and rear view screen projections allow the driver to check blind spots to the front and rear sides of the vehicle. The side cameras remain operable even when the door mirrors are retracted. And a panoramic zoom view function allows for the closer observation of nearby objects that would otherwise be difficult to see.</p>

<p><strong>4.2&rsquo;&rsquo; Multi-information Display</strong></p>

<p>The newly designed instrument binnacle of the RAV4 is equipped with a 4.2&rsquo;&rsquo; colour TFT (Thin Film Transistor) Multi-information Display screen. Controlled by the steering wheel switch gear, with the possibility to coordinate its display with that of the 7&rsquo;&rsquo; full-colour centre console screen, the Multi-information Display offers drivers a wide variety of functions and displays.</p>

<p>These include the customisation of vehicle settings, trip computer information, Smart Stop & Start telemetry, a hybrid powertrain energy monitor, turn-by-turn navigation and real-time AWD vehicle posture and steering lock indication.</p>

<p><strong>Toyota Touch&reg; 2 Multimedia Systems with 7&rsquo;&rsquo; Full-Colour Screen</strong></p>

<p>The new RAV4 may be fitted with Toyota Touch&reg; 2, Touch 2 with Go and Touch&reg; with Go Plus versions of the world&rsquo;s most affordable touch-screen multimedia system.</p>

<p>Via a 7&rdquo; full-colour touch screen interface, it incorporates AM/FM radio with an optional DAB/DAB+/DMB receiver, a CD/MP3 player, Bluetooth mobile phone connectivity with a music streaming facility, and a USB port for the connection of portable music players, with the facility to display iPod album cover art. A rear view camera is fitted as standard.</p>

<p>Building on the Toyota Touch&reg; 2 multimedia base unit, Toyota Touch &reg;</p>

<p>2 with Go offers customers an enhanced, full map navigation system. Via the Toyota Online function, the system also offers on-board connectivity to an expanded range of services including IP Traffic, the TomTom traffic system, Google Street View, Panoramio, Google Local Search, and a Touch 2 with Go Apps function.</p>

<p>When upgraded to Touch 2 with Go Plus, the system adds 3D city models, landmark graphics, map care service and a &lsquo;text-to-speech&rsquo; message readout facility. Equipped with an Advanced Voice Recognition function, it will also display SMS text messages, emails and calendars depending on Bluetooth mobile phone compatibility.</p>

<p><strong>DESIGN</strong></p>

<ul>
<li>Stronger, more dynamic exterior styling with powerful Under Priority and Keen Look design language</li>
<li>Enhanced interior design&nbsp;with improved sensory quality and functionality</li>
</ul>

<p>The overall length of the new RAV4 has increased by 35 mm to 4,605 mm while its wheelbase length remains unaltered at 2,660 mm.</p>

<p><strong>Exterior Design - Stronger, More Dynamic Image</strong></p>

<p>The front of the new Toyota full hybrid SUV reflects its stronger, more dynamic styling with a powerful, more prominent execution of Toyota&rsquo;s Under Priority and Keen Look design language.</p>

<p>The Toyota logo is prominently set within a slender upper grille which anchors new, Keen Look LED or halogen headlamp clusters, both of which incorporate LED Daytime Running Lights (DRL) to give the new compact SUV a readily identifiable frontal signature.</p>

<p>The middle grille has been widened, and the lower, trapezoidal grille significantly enlarged in keeping with Toyota&rsquo;s Under Priority family model styling. The extremities of both middle and lower grille combine to form deep, foglamp-housing pockets placed at the very extremities of the front bumper to emphasises the RAV4&rsquo;s wide, stable front track.</p>

<p>The front underguard has been restyled to give it a stronger visual emphasis, reinforcing the new SUV&rsquo;s rugged, off-road credentials.</p>

<p>To the side, a new wheel arch and rocker garnish places a cleaner, bolder emphasis on a vehicle profile further enhanced by a range of new 17&rsquo;&rsquo; and 18&rsquo;&rsquo; alloy wheel designs.</p>

<p>The rear of the vehicle features new rear lamp clusters incorporating LED light guide technology, giving the new RAV4 a high-tech light signature. The bumper has been restyled to give it greater prominence and place a greater emphasis on the vehicle&rsquo;s width and broad stance. And the rear underguard has also been redesigned to give it greater visual prominence.</p>

<p>The new RAV4 will be available in choice of nine exterior body colours, of which two -Dark Red metallic and Blue metallic- are new.</p>

<p><strong>Interior Design -Improved Sensory Quality and Functionality</strong></p>

<p>The sophisticated and stylish architecture of the RAV4 interior has been enhanced to combine better functionality with greater visual harmony, consistency and improved sensory quality.</p>

<p>The driver&rsquo;s instrument binnacle, centre console and gear lever surround console have been redesigned, the dashboard, door panel and centre armrest trims restyled, and new, more consistent, premium quality finishes adopted throughout.</p>

<p>The driver&rsquo;s instrument binnacle now features a prestigious, twin analogue dial design incorporating a 4.2&rsquo;&rsquo; Multi-information Display screen. The centre console panel has been redesigned to incorporate a large, 7&rsquo;&rsquo; full-colour multimedia system touch-screen.</p>

<p>The dashboard, door panel and centre armrest trims have been restyled for greater comfort and tactility, and matt black and neutral silver finishes applied throughout for improved sensory quality. Further interior visual harmonisation has been achieved through the use of consistent, blue back-lit instrument, and ambient, lighting.</p>

<p>The practicality and flexibility of on-board storage has been improved through the addition of an inner second tray to the centre console box, the reshaping of the centre console front cup holder to accommodate mugs with handles, the lining of the centre cluster tray with an anti-skid mat, and the addition of a storage compartment to the overhead console.</p>

<p>An expanded range of interior colour schemes is available, including four high grade leather upholstery choices, of which two -Vigor Tan and Gallant Beige- are new.</p>]]></description><category><![CDATA[2016 rav4,safety sense]]></category>
            <pubDate>Mon, 11 Jan 2016 12:00:00 +0100</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/rav4-hybrid-ext-43.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[rav4-hybrid-ext-43.jpg]]></pp:imageTitle></item><item>
                        <title>Toyota On-Stand Press Conference</title>
                        <link>https://newsroom.toyota.eu/toyota-on-stand-press-conference-frankfurt/</link>
                        <guid>https://newsroom.toyota.eu/toyota-on-stand-press-conference-frankfurt/</guid><pp:caseid>157343</pp:caseid><pp:summary><![CDATA[<p><strong>Dr. Johan Van Zyl, President and CEO, Toyota Motor Europe</strong></h3>

<p><strong>Karl Schlicht, Executive Vice President, Toyota Motor Europe</strong></h3>
]]></pp:summary><description><![CDATA[<p><strong>Dr. Johan Van Zyl, President and CEO, Toyota Motor Europe</strong></p>

<p><span>Good afternoon ladies and gentlemen and welcome to Toyota.</span><span>This is my first show as head of Toyota Motor Europe, so let me start by saying how pleased I am to be in front of you today.</span></p>

<p><span>I am South African, and have always been involved with cars. I started off joining Toyota in 1993. Until last April, I was CEO of Toyota for the African region and South-Africa. Then, when Didier was promoted to Executive Vice President of TMC, I also became the CEO for Europe Region.</span></p>

<p><span>In terms of direction, my first priority is to keep our company on track to sustainable growth, building on an ever-stronger product-range, and to ensure that Toyota is an active and responsible contributor to society here in Europe, as it is elsewhere in the world.</span><span>And we have some great technologies lined up to get there &ndash; technologies that are innovative, but that are more than just pretty showcases. Because one by one, we make them relevant by democratising them.</span></p>

<p><span>The first example is Hybrid. With this technology, we have been fighting for cleaner mobility for almost 20 years now.</span></p>

<p><span>We have the widest hybrid range in the market, with 6 Toyota models on sale today, and we are about to present the new Prius and 2 additional Toyota hybrid models that will be coming soon.</span></p>

<p><span>Lexus has 7, with also an additional model on the horizon. So, 8 for each brand! In fact, this show marks a double celebration for us: globally, we have sold a cumulative 8.000.000 hybrids, and 1.000.000 in Europe.</span></p>

<p><span>So, how did a powertrain that some commentators called &lsquo;a PR stunt&rsquo; at the time become so successful? Well, because hybrid is the practical way towards green motoring:</span><span>No need for plugs, and no worries about range or usability. On the contrary &ndash; it actually delivers a more relaxed and rewarding drive than a conventional car.</span></p>

<p><span>But we also made it accessible. We can offer hybrid for roughly the same price as a similarly powered diesel.</span><span>We continue to build on our Hybrid know-how, with our newest and most future-oriented technology: fuel cell. Sales of the Mirai are starting here in Germany, Denmark and the UK. And recently, we have decided to add Belgium with more markets to follow.</span></p>

<p><span>The second technology that we are counting on to achieve our goal, is deeply rooted in our philosophy to look after the well-being of our customers. I&rsquo;m referring to the cross-carline roll-out of Toyota Safety Sense.</span><span>This package of active safety features is already available on Aygo, Yaris, Auris, Avensis and Land Cruiser, and will find its way into more models in the months to come. In fact, by the end of this year, 70% of our customers will have access to this life saving technology, either standard on their new car, or as a truly affordable option.</span></p>

<p><span>And the 3rd technology that I want to highlight, is our new development programme TNGA, or Toyota New Global Architecture. In recent months, we have talked a lot about how it would change our manufacturing approach. It draws on our production expertise and the craftsmanship of our workers, to introduce more flexibility in our plants: flexibility in terms of capacity, but also more variety in what we can produce.</span><span>Ultimately, TNGA will make for simpler, slimmer and greener plants. But in the first place, TNGA is about creating better cars. It is about standardizing the size and position of those parts which the customer doesn&rsquo;t see, and using the freed-up saved resources on what they care about: better engines, better chassis, better transmissions, better safety and of course better design.</span></p>

<p><span>But this is a motorshow, so let me hand over to Karl Schlicht, who can show you what I mean in the metal.</span></p>

<p><strong>Karl Schlicht, Executive Vice President, Toyota Motor Europe</strong></p>

<p><span>Thank you Johan.</span><span>You mentioned better design, so let me start with a stunning example.</span><span>About a year ago in Paris, we showed you our 3 door C-HR Concept. An idea for a compact, urban SUV with dramatic styling. Driven by that excitement, I am delighted to show you the 2nd C-HR Concept, this time as a 5 door. This concept serves as an inspiration to the designers and engineers&nbsp;working behind the scenes, because today I can confirm that this vehicle will go into production.</span></p>

<p><span>In a few months, at the Geneva Motorshow, we will unveil the final design of the production model.</span><span>It will be based on the TNGA programme and will come with a range of powertrains, of course including our signature Hybrid powertrain. </span></p>

<p><span>C-HR fits in a tradition that we started in the early 90s, when we revolutionized the 4x4 market with the compact RAV4.</span></p>

<p><span>RAV4 is still a reference in the segment it created, with the current generation being the most successful ever. And today, we take it to the next level &ndash; by adding Toyota hybrid power &ndash; the culmination of 2 Toyota specialties: SUV AND Hybrid in one desirable package.</span><span>The new RAV4 introduces the latest and most advanced version of Toyota Safety Sense. Our Pre-Collision system recognizes pedestrians, and Adaptive Cruise Control has been integrated. </span></p>

<p><span>In addition, the new Panoramic View Monitor gives a birds-eye image of the area around the car.</span><span>The new RAV4 Hybrid brings Toyota&rsquo;s feel-good driving to the SUV segment, with its 2.5L Hybrid system delivering 197 HP, with 115g of CO<sub>2</sub>, well ahead of any competitor with comparable performance. And it is also available as Toyota&rsquo;s first AWD Hybrid in Europe, offering additional traction and towing capacity.</span></p>

<p><span>So when this RAV4 Hybrid arrives in showrooms at the beginning of next year, it will again solidify its role as the segment benchmark. And yet the biggest news today, is Prius &ndash; more than just a new generation, it is the rebirth of an icon.</span></p>

<p><span>When the first Prius was launched in Japan in 1997, few people could foresee the shockwave that it would cause.</span></p>

<p><span>But today, 3.5M Prius, and 8M hybrids later, no one is left in any doubt. And not just sales.</span><span>Prius fundamentally changed the automotive and mobility landscape forever. Like the generations that went before, this Prius introduces an entirely new hybrid drivetrain that will find its way into a growing number of Toyota models.</span><span>It has smaller and lighter components, motors and batteries with higher power density and reduced internal losses. In Prius, it will be linked to the most efficient petrol engine ever. Jointly, taken together, this ultra-reliable technology - targets an efficiency boost of 18% in the European homologation cycle. </span></p>

<p><span>But equally important, this new hybrid also delivers better driving, with even smoother and more responsive throttle control.</span></p>

<p><span>And still, innovation doesn&rsquo;t stop there. It is also our very first model developed under the TNGA programme. Prius is built on an entirely new and much stiffer platform, and benefits from all the TNGA advantages.</span></p>

<p><span>Better handling thanks to a class-leading low centre of gravity, better safety, better ergonomics and more freedom for the stylists to match a provocative, emotional design to ground-breaking aerodynamics.</span></p>

<p><span>And inside, a welcoming interior with an instrument panel that combines high-tech features with a zen-like design and quality materials.</span><span>Ladies and gentlemen,</span><span>the new Prius!</span></p>

<p><strong>Dr. Johan Van Zyl, President and CEO, Toyota Motor Europe</strong></p>

<p><span>So ladies and gentlemen, here it is, the new Prius, the original hybrid pioneer, today in its 4th generation, introducing the very latest iteration of our mainstream hybrid powertrain, equipped with Toyota Safety Sense, to support our customers in any traffic condition and based on the first TNGA developed platform.</span></p>

<p><span>A product that more than anything else delivers on our promise to bring &ldquo;always better cars&rdquo;.</span><span>Ladies and gentlemen, thank you for attending today and now, let me invite Toyoshima-san, the Chief Engineer of the new Prius, and Karl to join me for a photo opportunity.</span><span>Thank you.</span></p>]]></description><category><![CDATA[2015 mirai,2016 c-hr,2016 rav4,2015 frankfurt,2016 prius]]></category>
            <pubDate>Tue, 15 Sep 2015 08:00:00 +0200</pubDate>
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                <pp:imageOriginal>https://content.presspage.com/uploads/1523/2016-c-hr-03.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[2016-c-hr-03.jpg]]></pp:imageTitle></item><item>
                        <title>New Toyota RAV4 Hybrid</title>
                        <link>https://newsroom.toyota.eu/new-toyota-rav-4-hybrid/</link>
                        <guid>https://newsroom.toyota.eu/new-toyota-rav-4-hybrid/</guid><pp:caseid>157475</pp:caseid><pp:subtitle>Prestige, comfort and efficiency</pp:subtitle><pp:summary><![CDATA[<p><strong>Toyota can rightfully claim to have created the compact SUV market with the launch of its first Recreational Active Vehicle with 4-Wheel Drive (RAV4) in 1994.</strong></p>
]]></pp:summary><description><![CDATA[<p>When the first generation RAV4 was revealed at the Geneva Motor Show that year, it was quite different to a traditional 4x4. Launched as a compact (3.695 M) 3-door model, the first &lsquo;Urban 4WD&rsquo; featured a relatively small, 2.0 litre engine mounted transversally within a monocoque bodyshell, and all-rounded independent suspension. The compact SUV market was born.</p>

<p>In 1994, Toyota sold 53,000 units of RAV4. The following year the sales figures doubled, then tripled the year after that, in 1996. Since then, annual sales have steadily grown with each successive generation, turning Toyota&rsquo;s pioneering compact SUV from a niche model to a global car. In 2013, RAV4 sales figures outstripped those of 1994 by a factor of 10.</p>

<p>Today, available in 170 countries, four generations of RAV4 have sold more than 6 million units around the world, 1.5 million of them to European customers.</p>

<p>Since 1994, the C-SUV segment has changed and matured. Where early customers often bought compact SUVs as an alternative to sporting hatchbacks and coupes, today&rsquo;s segment growth is fuelled by families looking for a more engaging and fashionable but nevertheless practical alternative to MPVs and estate cars.</p>

<p>&nbsp;</p>

<p><strong>The Power of Two</strong></p>

<p>The perfect response to the demands of a more mature, sophisticated and competitive C-SUV market, Toyota&rsquo;s new RAV4 Hybrid combines the company&rsquo;s unparalleled experience gained through over 20 years of compact SUV evolution with the latest</p>

<p>generation of its innovative, full hybrid powertrain technology.</p>

<p>The new RAV4 Hybrid marries dynamic styling, premium interior quality, ingenious packaging and versatility with a full hybrid powertrain offering customers improved driving feel for an even more a sophisticated driving experience.</p>

<p>The new RAV4 hybrid offers class-leading fuel consumption figures and remarkably low CO<sub>2</sub> emissions, promoting significant taxation and Benefit-in-Kind savings. On top the RAV4 hybrid AWD offers the same benefits in combination with Toyota&rsquo;s ingenious E-Four electric motor-powered AWD system with increased traction and towing capacity.</p>

<p>&nbsp;</p>

<p><strong>Hybrid Powertrain</strong></p>

<p>The RAV4 Hybrid&rsquo;s full hybrid system features a 2.5 litre Atkinson Cycle petrol engine, a powerful electric motor, a generator, a 204 cell nickel-metal hydride battery located under the rear seats, a power control unit, and a power split device.</p>

<p>On the AWD version, Electric all-wheel drive (E-Four) capability is provided by a second, rear-mounted electric motor, thus avoiding the added weight, cost and complexity of central prop shaft.</p>

<p>Total system output is 145 kW/197 hp, equipping the RAV4 Hybrid with a 0-100 km/h acceleration time of 8.7 seconds and a maximum speed of 180 km/h. Conversely, the RAV4 Hybrid returns class-leading fuel consumption figures of only 4.9 l/100 km* in the European homologation combined cycle, and remarkably low, highly tax-efficient CO<sub>2</sub> emissions of just 115 g/km*.</p>

<p>The Hybrid system uses power from both the petrol engine and electric motor in tandem, as well as alone, maximising the efficiencies of both units to achieve the optimum balance of driving performance and fuel efficiency.</p>

<p>During deceleration and under braking, the electric motors act as a high-output generator to effect regenerative braking. Normally wasted as heat, kinetic energy is recovered as electrical energy for storage in the high performance battery.</p>

<p>The system&rsquo;s seamless, E-CVT electric continuously variable transmission is controlled by Shift-by-Wire technology, using an electronic shift lever system.</p>

<p>The RAV4 Hybrid features four &lsquo;on-demand&rsquo; drive modes to increase the capabilities of the full hybrid powertrain, including a full hybrid-unique, EV mode which allows for ultra-quiet running on electric motor power alone, resulting in zero fuel consumption and CO<sub>2</sub>, NOx and PM emissions.</p>

<p>The full hybrid powertrain is designed to eliminate the need for the petrol engine as often as possible during city driving. Toyota&rsquo;s own data show that the cumulative effect of full hybrid operation leads to high proportions of zero-emissions, EV driving.</p>

<p>&nbsp;</p>

<p><strong>E-Four electric powered Hybrid AWD system</strong></p>

<p>A first for Toyota vehicles in Europe, the RAV4 Hybrid AWD is equipped with a 50 kW high-voltage, high-speed rear electric motor which gives the vehicle all-wheel drive capability without the need for a central prop shaft.</p>

<p>Operating independently from the hybrid system&rsquo;s front electric motor and driving the rear wheels alone, E-Four smoothly switches the RAV4 to all-wheel drive status on slippery road surfaces and from stationary starts, maximising traction, stability and controllability under the most demanding driving conditions.</p>

<p>Generating drive torque through the efficient use of power from the vehicle&rsquo;s hybrid system E-Four system not only optimises all-wheel drive performance in a variety of dri-ving conditions, but also reduces energy loss, contributing to better fuel economy than that normally associated with AWD vehicles.</p>

<p>The significant extra traction provided by the E-Four system also provides considerable recreational benefits, equipping the new RAV4 Hybrid AWD with a 1,650 kg towing capacity -one of the highest capacities yet achieved by a hybrid vehicle.</p>

<p>Improved Driving Feel, Sequential Shiftmatic and Power Mode</p>

<p>The control logic of the Hybrid Synergy Drive system&rsquo;s seamless, planetary gear transmission has been designed to give a smooth, natural feeling to vehicle acce-leration, with a close relationship between vehicle speed and engine revs, for a more engaging driving experience.</p>

<p>The addition of both a Sequential Shiftmatic gear change function and a Power mode to the RAV4 Hybrid&rsquo;s &lsquo;on-demand&rsquo; drive modes offers customers a more spor-ting drive, improving responsiveness and throttle response on winding and mountainous roads.</p>

<p>By selecting the Sequential Shift gear lever position, engine braking force is enhanced and, because engine rpm is kept higher than in the standard, &lsquo;D&rsquo; lever position, throttle response is also improved. Activating Power mode increases traction force.</p>

<p>&nbsp;</p>

<p><strong>Driving dynamics - Enhanced Ride Comfort and Steering Feel</strong></p>

<p>The new RAV4 model range benefits for numerous measures designed to enhance ride comfort and driver involvement without sacrificing either stability or controllability.</p>

<p>The number of spot welds on the rear cross-member support has been increased from 105 to 138, and patches were added to the rear suspension member and floor cross-member.</p>

<p>The resultant increase in rear bodyshell rigidity not only improves vehicle stability, but also enhances harshness damping and reduces high frequency waves, improving ride quality.</p>

<p>The new RAV4 shares the MacPherson strut front and lightweight trailing arm double-wishbone rear suspension of its predecessor. However, the shock absorbers and coil springs of both systems have been revised to give a flatter, more comfortable ride and enhance straight line stability.</p>

<p>The linear-type shock absorber had been changed to combine degressive- and choke-type valves, allowing for better adaptation of damping force to differing vehicle speeds and road conditions, and improving ride comfort. The coil spring constant has also been optimised to create a flatter ride feel.</p>

<p>The steering gear box benefits from an increase in rigidity of the installation faste-ning points, promoting a better steering feel.</p>

<p>&nbsp;</p>

<p><strong>Improved NVH for a Quieter Cabin</strong></p>

<p>With a particular emphasis on rear seat occupant comfort and ease of conversation within the cabin, the NVH (Noise, Vibration and Harshness) performance of the new RAV4 has been comprehensively improved.</p>

<p>The surface area of the floor silencer has been increased by some 55%, the rear finish plate reshaped, and sound absorbing material added in several locations around the rear deck, reducing road, tire and exhaust noise.</p>

<p>The sound insulation efficiency of both front and rear doors has been improved through an increase in sound absorbing material and the addition of door trim outer insulator, further lowering wind and road noise.</p>

<p>And the instrument panel silencer size has been increased to reduce the transmission of engine noise into the cabin.</p>

<p>&nbsp;</p>

<p><strong>Innovation - Safety and Advanced Technology</strong></p>

<p>The new RAV4 range is equipped with &lsquo;Toyota Safety Sense&rsquo;, a newly developed set of active safety technologies designed to help prevent or mitigate collisions across a wide range of traffic situations.</p>

<p>Combining a camera and millimetre-wave radar for a high level of detection performance, the RAV4&rsquo;s Toyota Safety Sense system features a Pre-Collision System (PCS) with a Pedestrian Detection function, Lane Departure Alert (LDA), Adaptive Cruise Control (ACC) and Automatic High Beam (AHB) technology.</p>

<p>At speed ranges of between 10 km/h and the vehicle&rsquo;s top speed Pre-Collision System detects objects ahead of the vehicle and reduces the risk of hitting the car in front. When there is a possibility of a collision it prompts the driver to brake with an audible and visual alert. PCS also primes the brake system to deliver extra stopping force when the driver presses the brake pedal. If the driver fails to react in time, the system automatically applies the brakes, reducing speed by approximately 40 km/h or even bringing the car to a complete stop, in order to prevent the collision or mitigate the force of impact.</p>

<p>The system is also able to detect potential collisions with pedestrians, in the event of which automated braking operates at relative speeds of between 10 to 80 km/h, and can reduce speed by approximately 30 km/h.</p>

<p>Adaptive Cruise Control helps the driver to keep a safe distance from the car in front. It detects preceding vehicles and determines their speed. ACC then adjusts vehicle speed (within a set range) to ensure that there is a safe distance between both cars. By using the forward-facing camera and millimetre-wave radar in combination to monitor vehicles merging into or out of the lane ahead, ACC helps maintain smooth acceleration and deceleration while driving.</p>

<p>The Lane Departure Alert system monitors lane markings and helps prevent accidents and head-on collisions caused by leaving lanes. If the vehicle starts to deviate from the lane without the indicators having been engaged, LDA warns the driver with an audible and visual alert, and can provide steering input depending on the model.</p>

<p>Automatic High Beam helps ensure excellent forward visibility during night-time driving. It detects both the headlights of oncoming vehicles and the tail lights of preceding vehicles, automatically switching between high and low beams to avoid dazzling other drivers. By using high beams more frequently the system enables earlier detection of pedestrians and obstacles.</p>

<p>Thanks to the reduced risk of being involved in traffic accidents, vehicles equipped with Toyota Safety Sense can benefit from lower insurance costs or a more advantageous insurance reclassification.</p>

<p>New RAV4 will continue to offer Blind Sport Monitor and Rear Cross Traffic Alert within its safety equipment on top of newly introduced Toyota Safety Sense.</p>

<p>&nbsp;</p>

<p><strong>Panoramic View Monitor</strong></p>

<p>A new Panoramic View Monitor uses four cameras, mounted on the underside of each door mirror, and the front and rear of the new RAV4 to display a 360 degree, bird&rsquo;s-eye view of the vehicle&rsquo;s immediate surroundings.</p>

<p>Unique to Toyota, the system may be activated to give a clear, 3D visualisation of the surroundings whilst the vehicle is still parked, before a gear is selected and the parking brake released.</p>

<p>The monitor can display a composite view which combines the images from any of the four cameras, as well as the path guidance lines of the Rear View Monitor system, providing an invaluable aid to parking and slow speed manoeuvring.</p>

<p>The system&rsquo;s wide, 180 degree front and rear view screen projections allow the driver to check blind spots to the front and rear sides of the vehicle. The side cameras remain operable even when the door mirrors are retracted. And a panoramic zoom view function allows for the closer observation of nearby objects that would otherwise be difficult to see.</p>

<p>&nbsp;</p>

<p><strong>4.2&rdquo; Multi-information Screen</strong></p>

<p>The newly designed instrument binnacle of the RAV4 is equipped with a 4.2&rdquo; colour TFT (Thin Film Transistor) multi-information screen. Controlled by the steering wheel switch gear, with the possibility to coordinate its display with that of the 7&rdquo; full-colour centre console screen, the multi-information screen offers a wide variety of functions and displays.</p>

<p>These include the customisation of vehicle settings, trip computer information, Smart Stop & Start telemetry, a hybrid powertrain energy monitor, turn-by-turn navigation and real-time AWD vehicle posture and steering lock indication.</p>

<p>&nbsp;</p>

<p><strong>Exterior Design - Stronger, More Dynamic Image</strong></p>

<p>The front of the new RAV4 reflects its stronger, more dynamic styling with a po-werful, more prominent execution of Toyota&rsquo;s Under Priority and Keen Look design language.</p>

<p>The Toyota logo is prominently set within a slender upper grille which anchors new, Keen Look LED or halogen headlamp clusters, both of which incorporate LED Daytime Running Lights (DRL) to give the new compact SUV a readily identifiable frontal signature.</p>

<p>The middle grille has been widened, and the lower, trapezoidal grille significantly enlarged in keeping with Toyota&rsquo;s Under Priority family model styling. The extremities of both middle and lower grille combine to form deep, foglamp-housing pockets placed at the very extremities of the front bumper to emphasises the RAV4&rsquo;s wide, stable front track.</p>

<p>The front underguard has been restyled to give it a stronger visual emphasis, reinforcing the new SUV&rsquo;s rugged, off-road credentials.</p>

<p>To the side, a new wheel arch and rocker garnish places a cleaner, bolder emphasis on a vehicle profile further enhanced by a choice of new 17&rdquo; and 18&rdquo; alloy wheel designs.</p>

<p>The rear of the vehicle features new rear lamp clusters incorporating LED techno-logy, giving the new RAV4 a high-tech light signature. The bumper has been restyled to give it greater prominence and place a greater emphasis on the vehicle&rsquo;s width and broad stance. And the rear underguard has also been redesigned to give it greater visual prominence.</p>

<p>The model range flagship, the RAV4 Hybrid may be identified through the use of exclusive, hybrid blue logos and &lsquo;Hybrid&rsquo; badging, as well as model-specific 17&rdquo; alloy wheels.</p>

<p>The new RAV4 will be available in choice of nine exterior body colours, of which two -Dark Red metallic and Blue metallic- are new.</p>

<p>&nbsp;</p>

<p><strong>Interior Design -Improved Sensory Quality and Functionality</strong></p>

<p>The sophisticated and stylish architecture of the RAV4 interior has been enhanced to combine better functionality with greater visual harmony and consistency and improved sensory quality.</p>

<p>The driver&rsquo;s instrument binnacle, centre console and gear lever surround console have been redesigned, the dashboard, door panel and centre armrest trims restyled, and new, more consistent, premium quality finishes adopted throughout.</p>

<p>The driver&rsquo;s instrument binnacle now features a prestigious, twin analogue dial design incorporating a 4.2&rdquo; multi-information screen. The centre console panel has been redesigned to incorporate a large, 7&rdquo; multimedia system touch-screen.</p>

<p>The dashboard, door panel and centre armrest trims have been restyled for greater comfort and tactility, and matt black and neutral silver finishes applied throughout for improved sensory quality. Further interior visual harmonisation has been achieved through the use of consistent, blue back-lit instrument, and ambient, lighting.</p>

<p>An expanded range of interior colour schemes will be available, including four high grade leather upholstery choices, Beige and Grey being refreshed in colour and style while Tan being the new offer.</p>

<p>*Subject to final homologation</p>]]></description><category><![CDATA[2015 frankfurt,2016 rav4]]></category>
            <pubDate>Tue, 15 Sep 2015 00:00:00 +0200</pubDate>
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