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                    <title><![CDATA[Newsroom Toyota Europe]]></title>
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                    <pubDate>Tue, 29 Jul 2025 14:10:23 +0200</pubDate>
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                        <title><![CDATA[Newsroom Toyota Europe]]></title>
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                        <title>World premiere of the all-new Toyota Urban Cruiser</title>
                        <link>https://newsroom.toyota.eu/world-premiere-of-the-all-new-toyota-urban-cruiser/</link>
                        <guid>https://newsroom.toyota.eu/world-premiere-of-the-all-new-toyota-urban-cruiser/</guid><pp:caseid>680626</pp:caseid><pp:summary><![CDATA[<ul><li><span><strong>All-new battery-electric compact SUV</strong></span></li><li><span><strong>Robust and impactful SUV design with elevated driving position</strong></span></li><li><span><strong>Spacious and flexible interior with sliding rear seat system</strong></span></li><li><span><strong>Two battery options – 49 kWh and 61 kWh – plus front and all-wheel drive powertrains to cover a wide range of customer preferences</strong></span></li><li><span><strong>Public debut to take place at the 2025 Brussels Motor Show</strong></span></li></ul>]]></pp:summary><description><![CDATA[<p>Toyota today presents the all-new Urban Cruiser, a model that will bring powerful design, interior spaciousness and rich technology content to the market for compact battery electric SUVs.&nbsp;<br><br>The Urban Cruiser, developed from the Urban SUV Concept, will give Toyota a strong presence in a fast-growing and highly competitive market segment in Europe and increase the breadth and reach of its all-electric line-up.&nbsp;<br><br>Its introduction marks another important step in Toyota’s wider multi-path strategy to offer customers a broad choice of electrified drivetrain technologies across Europe. By 2026, Toyota will have 15 zero emission vehicles in its range, including six battery electric vehicles using a dedicated platform.&nbsp;<br><br>The expansion of Toyota’s battery electric line-up, combined with a wide range of plug-in hybrid, full hybrid and fuel cell electric vehicles, will progressively lower Toyota’s emissions across the region, towards the goal of a 100% CO2 reduction by 2035, contributing to Toyota Motor Europe’s goal of full carbon neutrality by 2040.&nbsp;<br><br><strong>Impactful SUV design&nbsp;</strong><br>The Urban Cruiser’s impactful design is a defining quality in differentiating it from its competitors. It builds its customer appeal as a car with an authentic SUV character, communicated by a powerful lower body. Developed on the theme “Urban Tech,” its sophisticated, mature styling gives a bold appearance from every angle. The “hammerhead” front end – a contemporary Toyota design cue – is a key element. The front and rear bumpers are powerfully rendered and the striking rear light arrangement spans the width of the back door, wrapping round into the car’s muscular haunches.&nbsp;<br>The compact dimensions of the Urban Cruiser are slightly larger than Toyota’s full hybrid compact SUV, the Yaris Cross.&nbsp;<br><br>• Overall length: 4,285 mm&nbsp;<br>• Overall width: 1,800 mm&nbsp;<br>• Overall height: 1,635 mm&nbsp;<br>• Wheelbase: 2,700 mm&nbsp;<br><br>The car’s manoeuvrability is reflected in a turning radius of just 5.2m. Wheels are 18 or 19-inch diameter alloys, according to model grade, fitted with sharply styled full wheel covers that save weight and support the car’s wind-cheating aerodynamic quality. A wide range of exterior colours will include bi-tone options with a contrasting black roof.&nbsp;<br><br><strong>Spacious interior&nbsp;</strong><br><br>The Urban Cruiser’s comparatively long wheelbase (+140 mm vs Yaris Cross) is key to a spacious and versatile interior.&nbsp;<br><br>Thanks to a sliding rear seat system, the couple distance between front and rear passengers can easily be adjusted to create space that is on a par with much larger, D-segment SUVs. The seats split-fold in a 40:20:40 configuration and can also be reclined.&nbsp;<br><br>This designed-in flexibility allows the interior to be easily adapted for extra passenger comfort or extended load space, according to need.&nbsp;<br><br>The versatility of the interior is matched by a robust design true to the car’s SUV-inspired character. The look is clean and open with a low, horizontal instrument panel combining with a high-seat seating position to give a great view for driver and passengers. Upholstery and trims combine black and dark grey. Ambient lighting offers 12 different colours to set an appropriate cabin mood for the journey or time of day.&nbsp;<br><br><strong>Multiple powertrain options</strong>&nbsp;<br><br>The Urban Cruiser will be offered with two battery packs and the option of front or all-wheel drive. Both use lithium-iron phosphate technology, with the benefit of durability, safety and reduced cost. Acceleration is prompt and linear, both from start-off and at overtaking speeds.&nbsp;<br><br>A 49 kWh battery will be available exclusively in the FWD version, giving an output of 106 kW / 144 DIN hp.&nbsp;<br><br>Additionally, for the FWD model, a 61 kWh battery produces 128 kW / 174 DIN hp.&nbsp;<br><br>As an authentic SUV, the Urban Cruiser will also be offered with all-wheel drive. In this version the 61 kWh battery delivers 135 kW / 184 DIN hp.&nbsp;<br><br>All Urban Cruiser versions are equipped with an energy-saving heat pump for the air conditioning system and manually operated battery pre-heating to optimise performance in colder conditions.&nbsp;</p><table border="1" cellpadding="0" cellspacing="0"><tr><td style="border:1pt solid windowtext;vertical-align:top;width:108.25pt;" width="144"><strong>URBAN CRUISER</strong><span>*</span></td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top:1pt solid windowtext;vertical-align:top;width:108.25pt;" width="144"><strong>FWD</strong></td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top:1pt solid windowtext;vertical-align:top;width:108.25pt;" width="144"><strong>FWD</strong></td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top:1pt solid windowtext;vertical-align:top;width:108.25pt;" width="144"><strong>AWD</strong></td></tr><tr><td style="border-bottom:1pt solid windowtext;border-left:1pt solid windowtext;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">Battery capacity (kWh)</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">49</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">61</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">61</td></tr><tr><td style="border-bottom:1pt solid windowtext;border-left:1pt solid windowtext;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">Power (kW / DIN hp)</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">106 / 144</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">128 / 174</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">135 / 184</td></tr><tr><td style="border-bottom:1pt solid windowtext;border-left:1pt solid windowtext;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">Torque (Nm)</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">189</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">189</td><td style="border-bottom:1pt solid windowtext;border-left-style:none;border-right:1pt solid windowtext;border-top-style:none;vertical-align:top;width:108.25pt;" width="144">300</td></tr></table><p><span>*NB: all performance data remains provisional.</span></p><p><br><strong>New BEV platform</strong>&nbsp;<br><br>The car is constructed on a new platform dedicated to battery electric vehicles. It is strong yet lightweight and provides a spacious interior with built-in protection for the car’s high-voltage parts. The structure’s design avoids the need for crossmembers in the floor, freeing up more space to accommodate the battery.&nbsp;<br><br><strong>Secure performance with all-wheel drive</strong>&nbsp;<br><br>One of the key qualities of the new Urban Cruiser is the availability of an all-wheel drive system, affirming its status as an authentic SUV.&nbsp;<br><br>The addition of a 48 kW motor to the rear axle gives stable and secure performance on loose and slippery surfaces, giving both peace of mind in difficult conditions and a more rewarding driving experience.&nbsp;<br><br>The system also provides Downhill Assist Control and a Trail Mode which detects and brakes a spinning wheel while directing drive torque to the opposite wheel. The front-wheel drive model benefits from a “snow mode” which controls drive torque to help reduce wheel-slip when driving on snow-covered roads.&nbsp;<br><br>Technology-led specifications&nbsp;<br><br>Equipment specifications deliver the latest technologies for safety, information and connectivity.&nbsp;<br><br>All Urban Cruiser versions will benefit from a comprehensive package of active safety and driver assistance systems, helping recognise and avoid a wide range of common accident risks. Features include a pre-collision system, adaptive cruise control, lane departure alert and lane keep assist. A 360-degree camera system gives the driver a complete view of the car’s surroundings when manoeuvring across rough ground or parking in tight spaces.&nbsp;<br><br>The instrument panel seamlessly integrates the driver’s 10.25-inch digital combimeter and 10.1-inch multimedia display into a single unit. The multimedia system is designed for fast, intuitive operation with satellite navigation that uses cloud-based data to factor in the latest traffic flow intelligence. Smartphone integration is also provided so the driver can access their preferred apps and services with ease.&nbsp;<br><br>Technology is also at hand to help with the day-to-day management of running an electric vehicle. The Toyota HomeCharge domestic wallbox provides a recharging facility that is designed for seamless operation with Toyota models. Further convenience is provided by the MyToyota app, which owners can use to check the state of their vehicle’s battery charge, locate convenient charging stations and schedule and monitor charging sessions.&nbsp;<br><br>Other features available, according to model grade, include power driver’s seat adjustment, a JBL premium audio system and a fixed sunroof.&nbsp;<br>&nbsp;</p>]]></description><category><![CDATA[news,toyota news,Toyota,2025 Urban Cruiser]]></category>
            <pubDate>Thu, 12 Dec 2024 10:00:00 +0100</pubDate>
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                        <title>Toyota presents the e-collection: a bold vision for the future of adaptable living</title>
                        <link>https://newsroom.toyota.eu/toyota-presents-the-e-collection-a-bold-vision-for-the-future-of-adaptable-living/</link>
                        <guid>https://newsroom.toyota.eu/toyota-presents-the-e-collection-a-bold-vision-for-the-future-of-adaptable-living/</guid><pp:caseid>679959</pp:caseid><pp:summary><![CDATA[<ul><li><span>The e-collection is an innovative line-up of visions where explorative design meets multi-purpose solutions, built for communities of tomorrow</span></li><li><span>Creative concepts include a portable, solar-powered pop-up work space</span></li><li><span>A digital pet that looks after your mental health</span></li><li><span>A modular table that flexes on your living requirements: Shifting from dining table to desk to coffee table</span></li><li><span>A guitar that powers your home through how much it’s played</span></li><li><span>Multipurpose sneakers designed for ultimate performance on any terrain</span></li><li><span>Futuristic nails that display notifications at your fingertips</span></li></ul><p><span>More concepts are due to drop on <strong>12th December at 10.00 CET</strong> on </span><a href="https://www.toyotaecollection.com" target="_blank"><span>toyotaecollection.com</span></a></p>]]></pp:summary><description><![CDATA[<p><span>Today Toyota proudly presents Part 1 of The e-collection, a groundbreaking lineup of sustainable concepts designed to enhance adaptable living and transform how we experience modern life.</span></p><p><span>In a world consumed by content streams and product launches, the e-collection is driven by a defiant commitment to functionality and is informed by Toyota’s brand mission – to deliver mobility for all. Taking the latest, most innovative technologies the brand has to offer and creating solutions for future living, the concept lineup is based on the understanding that the lives of the future will be increasingly hybrid and hyper-connected.</span></p><p><span>The e-collection includes innovative ideas for working professionals, nature enthusiasts, fashionistas, modern families and music lovers everywhere. Each solution has been conceptualised in response to everyday challenges that Toyota predicts will impact the people of tomorrow: from a new generation of hybrid-nomad workers to a solution for those looking to stay informed while disconnecting from digital devices.</span></p><p><span>Each sustainable concept provides a solution you didn’t know you needed to one of life’s modern challenges. Craving a change of scene from the home office set up? Try the ThinkTent portable office and pitch up in nature without losing your connection. Considering a pet but not keen on commitment? Welcome ChirpM8 to your life, the first digital pet that actively looks after your mental health. Each of the six futuristic concepts sparks conversation about what’s possible when technology, design, and imagination collide.</span></p><p><span>The first 6 concepts available in the e-collection include:</span></p><p><strong>ThinkTent</strong></p><p><span>A bold, urban escape designed for remote workers craving fresh inspiration and a change of scenery. Spacious yet compact, sleek yet sturdy, this solar-powered wonder lets you pop up your workspace wherever you need it. Designed for city living (and thriving), it’s eco-friendly, multipurpose, and ready to meet the demands of modern work life.</span></p><p><span><strong>ChirpM8</strong></span></p><p><span>The first digital pet that actively looks after your mental health it entertains and interacts with you and provides bird sounds to relieve city stresses. This is your ultimate companion in feeling safe and confident in any city.</span></p><p><strong>AdjusTable</strong></p><p><span>A portable table that adapts its height, shape and size thanks to a modular, retractable structure – flexing as a dining table, desk, kids activity bench or coffee table.</span></p><p><strong>DualGuitar</strong></p><p><span>This is the world’s first guitar that powers your life as you play it. Every strum and riff generates clean energy through advanced technology, transforming your music into power for home devices.</span></p><p><strong>AWD Sneakers</strong></p><p><span>Multipurpose sneakers, for ultimate performance in all weather conditions. Whether you’re hitting a trail, sprinting though the rain, hiking a snowy mountain or just navigating city streets, these sneakers deliver unmatched traction, stability, and comfort – pushing you to reach your destination faster, no matter the conditions.</span></p><p><strong>Notification Nails</strong></p><p><span>A combination of beauty and technology. Each nail tip changes colour to signal different types of notifications, allowing users to stay connected without constantly checking their phones.</span></p><p><span>More concepts are due to drop on <strong>12th December at 10.00 CET</strong> on</span><a href="https://www.toyotaecollection.com" target="_blank"><span> toyotaecollection.com&nbsp;</span></a></p>]]></description><category><![CDATA[news,Toyota,toyota news]]></category>
            <pubDate>Thu, 05 Dec 2024 10:00:00 +0100</pubDate>
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                        <title>Toyota RAV4: A pioneering original for 30 years</title>
                        <link>https://newsroom.toyota.eu/toyota-rav4-a-pioneering-original-for-30-years/</link>
                        <guid>https://newsroom.toyota.eu/toyota-rav4-a-pioneering-original-for-30-years/</guid><pp:caseid>634197</pp:caseid><description><![CDATA[<ul><li><span>Ground-breaking compact SUV invented the segment and continues to anticipate the changing demands of modern life three decades later</span></li><li><span>From compact and agile trend setter to class-leading practicality and comfort across four generations</span></li><li><span>Always standing out from the crowd with a bold, eye-catching appearance</span></li><li><span>A winner among customers around the world, with over 14 million global sales since 1994</span></li></ul><p style="margin-left:16.4pt;"><span>The Toyota RAV4 celebrates three decades since it reshaped the automotive landscape, during which it has become an SUV icon, constantly evolving to embrace new technologies and anticipate customer expectations.</span></p><p style="margin-left:16.4pt;"><span>In March 1994, the Geneva Motor Show hosted the launch of a bold new type of vehicle: a compact all-wheel drive SUV based on a monocoque body. The Toyota RAV4 was truly an original, breaking new ground as an agile and versatile vehicle designed for the demands of modern life. The term SUV was uncommon at the time, but from the start of sales in May 1994, it received an overwhelmingly positive response from media and customers.</span></p><p style="margin-left:16.4pt;"><span>In developing the first RAV4, designers followed specific targets to stay true to the original vision, first expressed by the RAV-FOUR concept car at the 1989 Tokyo Motor Show. The new model should provide generous space within a compact, sporty and distinctive body design. This new vehicle type placed the driver in a raised seating position, bringing more of the road into view thereby generating a more confident, secure driving experience. Strong off-road capabilities should combine with performance and road comfort, whilst meeting the highest standards of safety and environmental performance. Based on those principles, the RAV4 has reinvented itself and the recreational SUV segment throughout five generations so far, constantly evolving to anticipate the changing tastes of customers.</span></p><p style="margin-left:16.4pt;"><span>Innovation has been at the heart of its development over the last three decades, emphasised by the early adoption of efficient drivetrain technologies. As early as 1997, the RAV4 expressed Toyota’s commitment to exploring new technologies to reduce environmental impact when a battery electric (BEV) version went on sale in selected markets.</span></p><p style="margin-left:16.4pt;"><span>Since then, the RAV4 saw the introduction of Toyota’s class-leading hybrid electric (HEV) technology into the SUV segment with the third generation in 2016, complimenting the existing line-up of efficient petrol and diesel engines. A Plug-in Hybrid (PHEV) entered the range in 2020, emphasising Toyota’s multipath approach to carbon neutrality, which commits to offering a range of powertrains appropriate for specific customer needs, market conditions and local infrastructure.</span></p><p style="margin-left:16.4pt;"><span>Those electrified options helped further enhance the RAV4 driving experience, adding the calm serenity of hybrid as well as the additional performance of increasingly powerful motors for even more responsive acceleration. Meanwhile, through the innovative use of new platforms, as well as updated suspension technology, Toyota has created a more confident, stable, and rewarding ride with each generation.</span></p><p style="margin-left:16.4pt;"><span>Progress over the last 30 years has gone beyond performance and efficiency to enhance practicality as well. Generous luggage capacity – when the rear seats are in use or folded down for extra space – makes the RAV4 a capable partner, while an increasingly roomy, welcoming interior, has been enhanced with each generation by the latest in onboard multimedia systems.</span></p><p style="margin-left:16.4pt;"><span>The RAV4 has always put the safety occupants and other road users as a priority. As part of Toyota’s commitment to democratise advanced safety equipment, over the years the latest Toyota Safety Sense systems have been available on RAV4 models, helping drivers avoid a wider range of common road accident risks.</span></p><p style="margin-left:16.4pt;"><span>By staying true to its bold original philosophy and anticipating to the changing needs of customers, over its 30 years so far, the RAV4 has become an automotive icon and a sales success story across the world. It was the best-selling SUV globally in 2018 and 2019, and it reached the milestone of 14 million by the end of 2023 globally, including more than 2,5 million in Europe. Hybrid electric or plug-in hybrid powertrains now account for a remarkable 91% of new RAV4 sales in Europe, where the biggest markets are France, Italy, Poland, Spain and the UK.</span></p><p style="margin-left:16.4pt;"><span><strong>The beginning</strong></span></p><p style="margin-left:16.4pt;"><span>The ideas behind the RAV4 (Recreational Active Vehicle with 4-wheel drive) were first expressed in the RAV-FOUR concept car at the 1989 Tokyo Motor Show, indicating Toyota’s interest in creating a compact all-wheel drive model. This was just a design study, with none of the detail required for an actual development model, but it gained an enthusiastic welcome from the public. In 1991, the project was given the green light and development work began.</span></p><p style="margin-left:16.4pt;"><span><strong>First generation, 1994 – 2000</strong></span></p><p style="margin-left:16.4pt;"><span>Toyota's designers created a bold, fun new look for the original RAV4, breaking with convention by giving it eye-catching curves and unique lines. A rear mounted spare wheel hinted at the RAV4’s off-road capabilities but the fresh new style was well suited to both rural and urban settings. In its original form, the RAV4 was a compact two- or three-door model, measuring just 3.69 m long. Power came from a 129 DIN hp 2.0-litre petrol engine, mounted transversely, while the transmission provided permanent all-wheel drive. Innovations that were destined to become the norm included a lightweight monocoque body and independent rear suspension. The RAV4’s high driving position provided greater visibility while its compact size made it easy to manoeuvre. Its nimble handling and passenger comfort were more like a hatchback than an AWD vehicle. In 1996, the range was expanded to include a five-door version (measuring 4.1 m long) and the option of front two-wheel drive while a three-door soft-top followed. In 1997, a front-wheel-drive battery electric (BEV) version went on sale in selected markets. It was capable of a modest 45 kW (63 DIN hp), with nickel-metal hydride batteries installed under the floor, and had an estimated range of approximately 200 km.</span></p><p style="margin-left:16.4pt;"><span><strong>Second generation, 2000 – 2006</strong></span></p><p style="margin-left:16.4pt;"><span>A new millennium brought a second generation RAV4, developed with the benefit of experience gained from its ground-breaking introduction. A new platform, new suspension and full-time AWD created an energetic but comfortable ride both on road and off while interior comfort was enhanced by a more premium feel. New packaging, a longer seat sliding range and various rear seat configurations created a functional and comfortable cabin. A step towards sustainability came thanks to extensive use of easily-recycled Toyota Super Olefin Polymer (TSOP) and recycled sound-proofing products. Both three and five-door versions were slightly longer, 5.5 cm and 4 cm respectively. Two petrol engines were offered: 123 DIN hp 1.8 litre and 150 DIN hp 2.0 litre units. The full-time AWD adopted a centre limited-slip differential, while customers could specify a Torsen rear differential as a factory option. In 2001, diesel power was offered in the RAV4 for the first time via a 2.0 litre D-4D direct injection unit with 116 DIN hp.</span></p><p style="margin-left:16.4pt;"><span><strong>Third generation, 2006 – 2012</strong></span></p><p style="margin-left:16.4pt;"><span>For its third generation, the RAV4 grew and evolved, taking on a new, more sophisticated appearance. The new RAV4 became exclusively a five-door vehicle, reflecting changes in customer preferences and requirements. Based on an all-new platform for its third generation, the new model measured 19 cm longer overall, while a long-wheelbase version was also manufactured for sale in the United States and other markets. The model marked the debut of a new Toyota all-wheel drive system with an electronically controlled coupling that operated automatically, according to the vehicle’s speed, throttle operation, steering angle, and G-forces. The RAV4’s handling capabilities were further developed with the first application of Downhill Assist Control and Hill-start Assist Control. Engine choice was extended as well, with 2.0, 2.4, 2.5 and 3.5 litre petrol units, plus a new 2.2 litre diesel.</span></p><p style="margin-left:16.4pt;"><span><strong>Fourth generation, 2013 – 2018</strong></span></p><p style="margin-left:16.4pt;"><span>The fourth generation RAV4 saw a standard wheelbase for the vehicle globally and the vehicle’s length grew again, by 23.5 cm, which contributed to 47 per cent more luggage room compared to its predecessor. All-new suspension was designed to enhance ride comfort and driver engagement without sacrificing stability. More advanced AWD technology was introduced with the new intelligent Dynamic Torque Control system, and the addition of two new functions: cornering control and a sport driving mode. The powertrain choice originally consisted of 2.0 and 2.5-litre petrol and 2.0 and 2.2-litre diesel engines but in 2016, the RAV4 underwent its biggest change yet. A full hybrid electric version, Toyota’s first hybrid compact SUV, was introduced for the first time, offering total system power of 197 DIN hp with E-Four electronic all-wheel drive. As well as delivering the performance drivers would expect from Europe’s most powerful RAV4 to date, the hybrid powertrain achieved class-leading fuel consumption – aided by superior aerodynamics – and low CO2 emissions.</span></p><p style="margin-left:16.4pt;"><span><strong>Fifth generation, 2018 to date</strong></span></p><p style="margin-left:16.4pt;"><span>The fifth generation was launched in Europe at the start of 2019 and a year later helped the RAV4 reach a global cumulative sales milestone of 10 million units. Powerful styling expressed the robust and capable qualities that have come to define the world’s best-selling SUV, communicating a “go anywhere” sense of fun and adventure. It was the first SUV to be built on a Toyota New Global Architecture platform, which achieved a low centre of gravity, light weight and a strong chassis for exceptional handling and stability. As an all-hybrid range in Western Europe, it adopted Toyota’s fourth generation hybrid technology, together with a new 2.5 litre Dynamic Force hybrid engine, which brought significant gains in terms of power, response and efficiency. In 2020, the fifth generation embraced further technical innovation with the introduction of the first RAV4 Plug-in Hybrid, the most powerful and efficient RAV4 yet built, with 306 DIN hp, rapid acceleration plus exceptionally low CO2 emissions and fuel consumption.</span></p><p style="margin-left:16.4pt;"><span><strong>GR SPORT (2023 to date)</strong></span></p><p style="margin-left:16.4pt;"><span>The latest chapter in the RAV4 story is the new RAV4 GR SPORT, an addition to the range that comes with styling and equipment features that express sportiness and sophistication inspired by TOYOTA GAZOO Racing and its mission to create ever-better cars through motorsport. Sportier looks, 19-inch alloy wheels and exclusive design details are complemented by further improvements to the suspension. Retuned suspension, including new stiffer springs and shock absorber settings, enhance handling boost and offer a more engaging driving experience.</span></p>]]></description><category><![CDATA[Toyota,ToyotaRAV4,RAV4,2019 rav4,2023 rav4,2020 rav4plug-in]]></category>
            <pubDate>Wed, 29 May 2024 10:00:00 +0200</pubDate>
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                        <title>Toyota Motor Europe posts all-time sales record of 1,173,419 vehicles in 2023</title>
                        <link>https://newsroom.toyota.eu/toyota-motor-europe-posts-all-time-sales-record-of-1173419-vehicles-in-2023/</link>
                        <guid>https://newsroom.toyota.eu/toyota-motor-europe-posts-all-time-sales-record-of-1173419-vehicles-in-2023/</guid><pp:caseid>617788</pp:caseid><pp:summary><![CDATA[<ul><li><span><strong>Toyota achieves 2<sup>nd</sup> place as best-selling passenger car brand in Europe for a third year running</strong></span></li><li><span><strong>Toyota Professional sales expand by +18% to 140,000 with electrified options on all models</strong></span></li><li><span><strong>Lexus sales increase +46% as it becomes one of the fastest growing premium brands</strong></span></li><li><span><strong>Expansion of TME’s multi-path strategy as electrified vehicles sales grow +14% to 819,444 vehicles representing 70% of total &nbsp;mix</strong></span></li></ul>]]></pp:summary><pp:boilerplate><![CDATA[<p><span><strong>Toyota Motor Europe NV/SA </strong>(TME) oversees the wholesale sales and marketing of Toyota, GR (Gazoo Racing) and Lexus vehicles and parts and accessories, as well as Toyota’s European manufacturing and engineering operations. Toyota directly employs over 25,000 people and has invested over EUR 11 billion in Europe since 1990. Its eight European manufacturing plants are located in Portugal, the UK, France, Poland, Czech Republic and Turkey. Today, there are approximately 16.5 million Toyota, GR and Lexus vehicles on European roads, whose drivers are supported by a network of 28 National Marketing and Sales Companies and around 2,800 retail sales outlets in 53 countries (EU, UK, EFTA countries + Russia, Israel, Turkey and other Eastern European countries). In 2022, TME sold 1,080,975 vehicles in Europe for a 6.4% market share. For more information, visit </span><a href="https://newsroom.toyota.eu/facts--figures/"><span>Facts & Figures (toyota.eu)</span></a><span> and </span><a href="http://www.toyota-europe.com"><span>www.toyota-europe.com</span></a><span>.</span></p><p style="text-align:left;"><span style="margin:0px;padding:0px;">Toyota believes that when people are free to move, anything is possible. In the pursuit of "Mobility for All", Toyota aims to create safer, more connected, inclusive and sustainable mobility to achieve its mission of producing “Happiness for All”. In Europe, TME launched the KINTO mobility brand which offers a range of mobility services in 14 countries, and is growing its business-to-business sales of zero-emission fuel cell products and engineering support. Contributing to the UN Sustainable Development Goals, Toyota is working to achieve carbon neutrality in its entire business across Europe. A historic leader in CO2 reduction in Europe, TME aims to achieve 100% CO2 reduction in all new vehicles in Western Europe by 2035 and will continue to offer a full range of electrified powertrains to customers across the region with its hybrid, plug-in hybrid, battery and fuel cell electric vehicles. &nbsp;</span></p>]]></pp:boilerplate><description><![CDATA[<p><span><strong>Brussels, 23 January 2024 – </strong>Toyota Motor Europe<sub> (1) </sub>(TME) sold 1,173,419 Toyota and Lexus vehicles in 2023, up +9% year-on-year resulting in a market share of 6.7%. It’s TME’s highest ever sales result<sub>(2)</sub> and reflects the increasing success of TME’s multi-path strategy. During this period, sales of electrified vehicles increased by +14% and now accounts for 70% of total volume. Lexus sales increased by +46% year on year making it one of Europe’s fastest growing premium brands, while Toyota remained the second best-selling passenger car brand across the region.</span></p><p><span><strong>Brands and model performance</strong></span></p><p><span><strong>Toyota</strong> sold 1,099,782 passenger cars and commercial vehicles in 2023, an increase of +7% year-on-year. The brand’s top sellers were Yaris range, Corolla range, Toyota C-HR, Aygo X and RAV4 which together represented 76% of total brand sales. Total sales of Toyota electrified models reached 755,005, an increase of +11% year-on-year. Sales of the bZ4X, Toyota’s first battery electric SUV on a dedicated eTNGA platform reached 19,606 vehicles during this period. The brand’s sales momentum is set to continue in 2024 as deliveries of the new Toyota C-HR ramp up in the first quarter of 2024.</span></p><p><span><strong>Toyota Professional </strong>achieved a record 140,062 sales in 2023 an increase of +18% year-on-year.The portfolio now offers includes electrified options on all models and battery electric vehicles account for 14% of total sales for the PROACE and PROACE CITY family which is expanding with the addition of the new large-sized PROACE MAX. Further volume growth is anticipated this year as the launch of the new Hilux Hybrid 48V is set to expand the iconic Toyota Hilux range. Toyota Professional’s dedication to customer care will be boosted by the rollout of an&nbsp;all-new retail concept for the 250 existing Toyota Professional centres at dealerships with plans to extend to 500 centres to support the ambition to exceed 180,000 sales by 2025.</span></p><p><span><strong>Lexus </strong>experienced rapid growth in 2023 selling a total of 73,637 vehicles, an increase of +46% year-on-year. Its electrified sales mix accounted for 87% of total sales and almost 100% in West Europe. Lexus’ accelerated sales growth stems from the brand’s strong offensive in the D-E Premium SUV segment, providing a choice of hybrid, plug-in hybrid and battery electric powertrains across three models: NX (+47% sales year-on-year and +50% for PHEV version), RZ (newly introduced) and RX (+44% year-on-year). New generation RX sales have increased +45% year-on-year with its plug-in version at 33% of the model’s total sales mix. The brand’s is targeting further growth in 2024 with strong demand for the all-new flagship luxury mover LM and the highly anticipated launch of Lexus’ first ever urban crossover, LBX, in early 2024.</span></p><p><span><strong>TME highlights January- December 2023:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total sales: 1,173,419 (+9% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 819,444 (+14% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified mix: West Europe: 75% - East Europe*: 42% - TTL: 70%</span></p><p><span><strong>Toyota highlights January- December 2023:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Toyota sales:1,099,782 (+7% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top sellers: Yaris Cross (195,569); Corolla range (181,094); Yaris (166,925); C-HR (117,552); Aygo X (90,582); RAV4 (87,582)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 755,005 (+11% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top electrified: Yaris Cross Hybrid (186,047); Corolla Hybrid (142,047); Yaris Hybrid (134,898); Toyota C-HR Hybrid (117,137); RAV4 Hybrid/Plug-in Hybrid (80,357)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Toyota Professional&nbsp; sales: 140,062 (+18% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Electrified mix: West Europe: 75%, East Europe*: 42% - TTL: 70%</span></p><p><span><strong>Lexus highlights January- December 2023:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total Lexus sales: 73,637 (+46% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top sellers: NX (25,709); UX (18,747); RX (15,529)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 64,439 (+58% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top electrified: NX Hybrid/Plug-in Hybrid (24,750); UX Hybrid/EV (18,011); RX Hybrid/Plug-in Hybrid (11,869)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Electrified mix: West Europe: 100%, East Europe*:30% - TTL: 87%</span></p><p><span><strong>Sales for January – December 2023 is listed below:</strong></span></p><table border="1" cellpadding="0" cellspacing="0"><tr><td style="vertical-align:top;" width="348"><span><strong>TOTAL TOYOTA / LEXUS</strong></span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span><strong>&nbsp;&nbsp;&nbsp;&nbsp; 1,173,419</strong></span></p></td></tr><tr><td style="vertical-align:top;" width="348">&nbsp;</td><td style="vertical-align:top;" width="107">&nbsp;</td></tr><tr><td style="vertical-align:top;" width="348"><span><strong>TOYOTA</strong></span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span><strong>&nbsp;&nbsp;&nbsp;&nbsp; 1,099,782</strong></span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>AYGO X</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 90,582</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Yaris (incl. Yaris Hybrid)</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 166,925</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>&nbsp; Yaris Hybrid</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 134,898</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Yaris Cross (incl. Hybrid)</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 195,569</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Yaris Cross Hybrid</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 186,047</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Corolla H/B & Touring Sports (incl. Hybrid)</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 111,046</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>&nbsp; Corolla H/B & Touring Sports Hybrid</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 110,871</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Toyota C-HR (incl. Hybrid)</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 117,549</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>&nbsp; Toyota C-HR Hybrid</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 117,137</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Corolla&nbsp; SDN (incl. Hybrid)</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 70,048</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>Corolla SDN Hybrid</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 31,176</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Corolla Cross</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 47,026</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Prius Family</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,755</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Prius</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 126</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Prius Plug-in Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,629</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Mirai FCEV</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 804</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Camry (incl. Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 14,866</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp; Camry Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 10,117</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>GR Supra</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 939</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>GR86</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4,041</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>GR Yaris</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>2,454</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><i><span>&nbsp;RAV4 (incl. Hybrid & Plug-In Hybrid)+R51R24:S58</span></i></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 87,582</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>RAV4 Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 62,038</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>RAV4 Plug-In Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 18,319</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>bZ4X</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 19,606</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Highlander (incl. Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 3,897</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Highlander Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,946</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Land Cruiser</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 23,988</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Hilux</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 60,922</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>PROACE (inc PROACE BEV)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 33,537</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>PROACE BEV (inc PROACE VERSO BEV)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>5,461</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>PROACE CITY</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 45,071</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>PROACE CITY BEV (inc PROACE CITY VERSO BEV</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>5,797</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>Other models</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>575</span></p></td></tr><tr><td style="vertical-align:top;" width="348">&nbsp;</td><td style="vertical-align:top;" width="107">&nbsp;</td></tr><tr><td style="vertical-align:top;" width="348"><span><strong>LEXUS</strong></span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 73,637</strong></span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>IS (incl. IS Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 71</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>ES (incl. ES Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 7,795</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; ES hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 7,407</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>LS (incl. LS Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 133</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; LS hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 128</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>NX (incl. NX Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 25,709</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; NX hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 13,121</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; NX PHEV</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 11,629</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>UX (incl. UX Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 18,747</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; UX Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 17,250</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; UX EV</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 761</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>RX (incl. RX Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 15,529</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; RX Hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 6,744</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp;&nbsp; RX PHEV</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 5,125</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>RZ</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,023</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>RC (incl. RC Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 68</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>LC (incl. LC Hybrid)</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 371</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>&nbsp; LC hybrid</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>43</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>GX</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 188</span></p></td></tr><tr><td style="vertical-align:top;" width="348"><span>LX</span></td><td style="vertical-align:top;" width="107"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,795</span></p></td></tr></table><p><span>(1) Toyota Motor Europe is responsible for all Western, Central and Eastern European countries including Turkey as well as Israel and a number of Central Asian markets (Armenia, Azerbaijan, Georgia and Kazakhstan). NB TME discontinued sales in Russia in 2022.</span></p><p><span>(2) Highest-ever sales result across the all TME sales territories excluding Russia.</span></p><p><span>*East Europe includes Kazakhstan, Caucasus, Ukraine, Turkey and Israel.</span></p><p><span>Models listed in italics are produced locally at Toyota’s European manufacturing facilities.</span></p>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[said Yoshihiro Nakata, President and CEO of Toyota Motor Europe]]></pp:quotename>
                    <pp:quotetext><![CDATA[“We are very pleased with another strong sales performance which marks an all-time record in our sales region. We have introduced several new zero and low-emission electrified vehicles as part of our multi-path strategy to offer customers the solution which best meets their needs, among them, the all-new Toyota C-HR and Lexus LBX which will provide a further sales boost in 2024. And, as we recently presented there’s more to come with many exciting new zero-emission products in the pipeline that will help us meet our carbon neutrality goals in Europe. &nbsp;"&nbsp;]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[corporate,sales,Toyota,Lexus]]></category>
            <pubDate>Tue, 23 Jan 2024 10:00:00 +0100</pubDate>
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                        <title>Toyota Motor Europe’s first quarter market share climbs to a record high of 7.6%</title>
                        <link>https://newsroom.toyota.eu/toyota-motor-europes-first-quarter-market-share-climbs-to-a-record-high-of-76/</link>
                        <guid>https://newsroom.toyota.eu/toyota-motor-europes-first-quarter-market-share-climbs-to-a-record-high-of-76/</guid><pp:caseid>503426</pp:caseid><pp:summary><![CDATA[<p><span>·&nbsp;&nbsp;&nbsp; <strong>TME sales of 284,506 vehicles remained stable year-on-year as the automotive market contracted in the first three months of the year.</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp; <strong>Toyota’s overall European electrified mix increased to 69%.</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp; <strong>Toyota brand maintained its number two position for best-selling passenger car brand in the first quarter of 2022.</strong></span></p>]]></pp:summary><description><![CDATA[<p><span><strong>Brussels, Belgium – April 26<sup>th</sup> </strong>– Toyota Motor Europe’s (TME)<sub> (1)</sub> first quarter sales volume of 284,506 vehicles showed a marginal change of -1% year-on-year while outperforming the total market, which declined by -14%. Across the same period, TME achieved its best ever first-quarter market share of 7.6%, an increase of +1% point year-on-year. The strong demand for Toyota and Lexus’s low CO2 electrified line-up continued in a declining market, with TME’s electrified mix increasing to 78% in Western Europe and 69% across total Europe.</span></p><p><span><strong>Brands and model performance</strong></span></p><p><span><strong>Toyota</strong> sales marginally increased by +1% to 270,913 in the first quarter with 7.2% market share, up +0.8% year-on-year in passenger cars. The brand’s top sellers were Yaris, Yaris Cross, Corolla range and RAV4 which accounted for 75% of the total volume. Toyota’s overall electrified mix increased by +21% year-on-year to 185,361 vehicles, accounting for 69% of the total sales mix.</span></p><p><span><strong>Lexus</strong>. sold 13,593 vehicles in the first three months, a volume decline of -29% year-on-year. This performance was largely a result of supply chain shortages. Demand for Lexus models remains very strong and the brand is in position to accelerate sales as supply improves through the year. &nbsp;Lexus overall electrified mix was 69% and 98% in West Europe. Its SUV line-up of RX, NX, UX and LX represented 85% of total sales.</span></p><p><span><strong>TME highlights January- March 2022:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total sales: 284,506 (-1% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Market share: 7.6% (+1% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 196,473 (+18% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified mix: West Europe: 79% - East Europe*: 34% - TTL: 68%</span></p><p><span><strong>Toyota highlights January- March 2022:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Toyota sales: 270,913 (+1% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top sellers: Corolla Range (54,936); Yaris Cross (40,977), Yaris (38,976); RAV4 (38,704)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top electrified: Corolla Hybrid Range (46,537); Yaris Cross Hybrid (38,130): Toyota C-HR Hybrid (33,640): RAV4 Hybrid/Plug-in Hybrid (31,655); Yaris Hybrid (30,238).</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 185,361 (+21% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Electrified mix: West Europe: 78%, East Europe*: 35% - TTL: 69%</span></p><p><span><strong>Lexus highlights January- March 2022:</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total Lexus sales: 13,593 (-29% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top sellers: UX Range (4,752); NX Range (4,309); RX Range (2,528)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top electrified: UX Hybrid/BEV (4,648); NX Hybrid/Plug-in Hybrid (3,850); RX Hybrid (1,325)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Total electrified sales: 11,112 (-10% year-on-year)</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Electrified mix: West Europe: 98%, East Europe*: 25% - TTL: 69%</span></p><p><span><strong>Sales for January – March 2022 are listed below:</strong></span></p><table border="0" cellpadding="0" cellspacing="0" width="445"><tr><td width="340"><p style="text-align:center;"><span><strong>TOTAL TOYOTA / LEXUS</strong></span></p></td><td width="105"><p style="text-align:right;"><span><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 284,506</strong></span></p></td></tr><tr><td width="340">&nbsp;</td><td width="105">&nbsp;</td></tr><tr><td width="340"><span><strong>TOYOTA</strong></span></td><td width="105"><p style="text-align:right;"><span><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 270,913</strong></span></p></td></tr><tr><td width="340"><i><span>Aygo</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 7,594</span></p></td></tr><tr><td width="340"><i><span>Aygo X</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 119</span></p></td></tr><tr><td width="340"><i><span>Yaris (incl. Yaris Hybrid)</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 38,976</span></p></td></tr><tr><td width="340"><i><span>&nbsp; Yaris Hybrid</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 30,238</span></p></td></tr><tr><td width="340"><i><span>Yaris Cross (incl Yaris Cross Hybrid)</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 40,977</span></p></td></tr><tr><td width="340"><i><span>Yaris Cross Hybrid</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 38,130</span></p></td></tr><tr><td width="340"><i><span>Corolla H/B & Touring Sports (including Hybrid)</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 33,611</span></p></td></tr><tr><td width="340"><i><span>&nbsp; Corolla H/B & Touring Sports Hybrid</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 31,719</span></p></td></tr><tr><td width="340"><i><span>Toyota C-HR (incl. Hybrid)</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 33,640</span></p></td></tr><tr><td width="340"><i><span>&nbsp; Toyota C-HR Hybrid</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 33,542</span></p></td></tr><tr><td width="340"><i><span>Corolla&nbsp; SDN (incl. Hybrid)</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 21,325</span></p></td></tr><tr><td width="340"><i><span>Corolla SDN Hybrid</span></i></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 14,818</span></p></td></tr><tr><td width="340"><span>Prius Family</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 468</span></p></td></tr><tr><td width="340"><span>Prius</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 312</span></p></td></tr><tr><td width="340"><span>Prius Plug-in Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 156</span></p></td></tr><tr><td width="340"><span>Mirai</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 179</span></p></td></tr><tr><td width="340"><i><span>Camry </span></i><span>(incl. Camry Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 7,908</span></p></td></tr><tr><td width="340"><span>&nbsp; Camry Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,682</span></p></td></tr><tr><td width="340"><span>Supra</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 186</span></p></td></tr><tr><td width="340"><i><span>&nbsp;RAV4</span></i><span> (incl. RAV4 Hybrid & RAV4 Plug-In Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 38,704</span></p></td></tr><tr><td width="340"><span>RAV4 Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 22,845</span></p></td></tr><tr><td width="340"><span>RAV4 Plug-In Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 7,039</span></p></td></tr><tr><td width="340"><span>Highlander (incl. Highlander Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,188</span></p></td></tr><tr><td width="340"><span>Highlander Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,973</span></p></td></tr><tr><td width="340"><span>Land Cruiser</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 8,586</span></p></td></tr><tr><td width="340"><span>Hilux</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 13,630</span></p></td></tr><tr><td width="340"><span>PROACE (inc PROACE EV)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 8,931</span></p></td></tr><tr><td width="340"><span>PROACE EV (inc PROACE VERSO EV)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,135</span></p></td></tr><tr><td width="340"><span>PROACE CITY</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 11,808</span></p></td></tr><tr><td width="340"><span>PROACE CITY EV (inc PROACE CITY VERSO EV</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 593</span></p></td></tr><tr><td width="340"><span>Other models</span></td><td width="105"><p style="text-align:right;"><span>2,083</span></p></td></tr><tr><td style="vertical-align:bottom;" width="340">&nbsp;</td><td style="vertical-align:bottom;" width="105">&nbsp;</td></tr><tr><td width="340"><span><strong>LEXUS</strong></span></td><td style="vertical-align:bottom;" width="105"><p style="text-align:right;"><span><strong>13,593</strong></span></p></td></tr><tr><td width="340"><span>IS (incl. IS Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 39</span></p></td></tr><tr><td width="340"><span>ES (incl. ES Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,527</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; ES hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,256</span></p></td></tr><tr><td width="340"><span>LS (incl. LS Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 20</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; LS hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 20</span></p></td></tr><tr><td width="340"><span>NX (incl. NX Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4,309</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; NX hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,927</span></p></td></tr><tr><td style="vertical-align:bottom;" width="340"><span>&nbsp;&nbsp; NX PHEV</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1,923</span></p></td></tr><tr><td width="340"><span>UX (incl. UX Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4,752</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; UX Hybrid</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4,022</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; UX EV</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 626</span></p></td></tr><tr><td width="340"><span>RX (incl. RX Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2,528</span></p></td></tr><tr><td width="340"><span>&nbsp;&nbsp; RX hybrid</span></td><td width="105"><p style="text-align:right;"><span>1,325</span></p></td></tr><tr><td width="340"><span>RC (incl. RC Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4</span></p></td></tr><tr><td width="340"><span>LC (incl. LC Hybrid)</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 75</span></p></td></tr><tr><td width="340"><span>&nbsp; LC hybrid</span></td><td width="105"><p style="text-align:right;"><span>13</span></p></td></tr><tr><td width="340"><span>GX</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 79</span></p></td></tr><tr><td width="340"><span>LX</span></td><td width="105"><p style="text-align:right;"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 260</span></p></td></tr></table>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[Matt Harrison, President &amp; CEO of Toyota Motor Europe]]></pp:quotename>
                    <pp:quotetext><![CDATA[The market was much weaker than we anticipated, but I am very happy with our first quarter performance. Our product power is stronger than ever, boosted by key new models such as the Yaris Cross, Aygo X and the bZ4X battery electric SUV. Although our order bank remains at a record level, the economic and political turbulence in Europe, combined with the ongoing supply chain shortages, are significantly impacting the automotive market. Despite this, we still aim to deliver volume growth this year, but have been forced to revise downwards our original sales forecast for 2022.]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[corporate,Toyota,sales,Lexus]]></category>
            <pubDate>Tue, 26 Apr 2022 14:00:00 +0200</pubDate>
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                        <title>Toyota Motor Europe starts transporting vehicles by cross-channel rail freight to reduce emissions</title>
                        <link>https://newsroom.toyota.eu/toyota-motor-europe-starts-transporting-vehicles-by-cross-channel-rail-freight-to-reduce-emissions/</link>
                        <guid>https://newsroom.toyota.eu/toyota-motor-europe-starts-transporting-vehicles-by-cross-channel-rail-freight-to-reduce-emissions/</guid><pp:caseid>495478</pp:caseid><pp:summary><![CDATA[<p><span>·&nbsp;&nbsp;&nbsp; <strong>Toyota Motor Europe (TME) launches cross-channel rail freight operations to transport cars between France and the UK</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp; <strong>Launch marks the first phase of a plan to convert several Pan-European logistics routes to rail by 2024</strong></span></p><p><span>·&nbsp;&nbsp;&nbsp; <strong>TME logistics initially targeting reduction of -10% CO<sub>2&nbsp;</sub> on its European network as it looks to progressively decarbonise its operations over time</strong></span></p>]]></pp:summary><description><![CDATA[<p><span><strong>Brussels, Belgium – February 25<sup>th</sup>, 2022</strong> – Toyota Motor Europe (TME) has started transporting new cars by cross-channel rail services between its Valenciennes Vehicle Logistics hub in France and Toton (UK). This launch signals the first phase of its Pan-European plan to move a larger share of vehicles by rail freight in line with its ambition to decarbonise its logistics operations.</span></p><p><span>TME together with its logistics partners, Getlink and CAT Group, &nbsp;will initially transport around 70,000 cars per year equivalent to 270 trains per year. Corolla hybrid electric vehicles (HEVs) produced at its plant in Derby will be freighted to its Valenciennes hub, and Yaris HEVs produced in France will be delivered to the UK.</span></p><p><span>This new international freight traffic is expected to deliver a CO2 reduction in excess of 10% for TME’s total logistic network and reduce delivery lead-times by around 50%. The initiative also positions Toyota as the only automotive manufacturer currently using the Channel Tunnel link for the transportation of new vehicles.</span></p><p><span>As part of TME’s goals to achieve Carbon Neutrality in Europe, Toyota plans to convert some of its main European logistics routes to rail by 2024. The second phase of TME’s “Rail Project” starts in April 2022, when its Valenciennes logistics hub will link up with the company’s plant in Kolin (Czech Republic), where it produces Yaris and the new Aygo Cross. &nbsp;The pan-European rail network will expand with additional logistics routes to Italy, Spain and Turkey. Following the completion of this phase, the company anticipates it will save over 7M truck haulage kilometres per year, providing both emissions benefits and reducing road usage.</span></p><p>Commenting on the launch of the new freight route in Valenciennes on 24<sup>th</sup> February <strong>Jean-christophe DEVILLE, Head of Vehicle logistics at Toyota Motor Europe,</strong> said:</p>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[]]></pp:quotename>
                    <pp:quotetext><![CDATA[&nbsp;“The start of this rail freight connection marks an important step as we look to progressively reduce carbon emissions over time, improving operations with innovative and sustainable solutions. We have an ambitious plan to expand our rail usage, and this will deliver additional customer benefits with improved delivery lead-times”]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[corporate,Toyota,emissions,sustainability]]></category>
            <pubDate>Fri, 25 Feb 2022 11:01:00 +0100</pubDate>
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                        <title>Toyota Extends the GR Supra Range with Exclusive New Jarama Racetrack Edition</title>
                        <link>https://newsroom.toyota.eu/toyota-extends-the-gr-supra-range-with-exclusive-new-jarama-racetrack-edition/</link>
                        <guid>https://newsroom.toyota.eu/toyota-extends-the-gr-supra-range-with-exclusive-new-jarama-racetrack-edition/</guid><pp:caseid>439924</pp:caseid><pp:summary><![CDATA[<ul><li><span><strong>Special edition version of Toyota’s GR Supra coupe, limited to just 90 cars in Europe</strong></span></li><li><span><strong>Unique Horizon Blue paintwork, matt black 19-inch forged alloy wheels and black Alcantara cabin upholstery with blue stitching</strong></span></li><li><span><strong>Each model fitted with carbon fibre dashboard insert bearing its production number and outline map of the Jarama race circuit</strong></span></li><li><span><strong>GR Supra a sports car in its purest form, with a classic front engine/rear-wheel drive combination</strong></span></li><li><span><strong>Straight-six turbocharged 3.0-litre engine produces 340 DIN hp and 500 Nm torque, enabling 0-100 km/h in 4.3 seconds</strong></span></li><li><span><strong>Performance-focused chassis with “golden ratio” track and wheelbase proportions for optimum handling agility and control</strong></span></li><li><span><strong>New version on sale in selected European markets from March 2021</strong></span></li></ul>]]></pp:summary><description><![CDATA[<p><span>Toyota is making an exclusive addition to its GR Supra range with the introduction of the new Jarama Racetrack Edition.</span></p><p><span>It offers unique styling elements and a high specification, adding to the GR Supra’s fundamental appeal as a sports car in its purest form. Production is limited to just 90 cars for European customers – following the precedent set by previous GR Supra special editions and referencing the coupe’s A90 codename.</span></p><p><span>The new model goes on sale in Europe from March 2021, with specific launch dates varying according to individual national markets.</span></p><p><span>Taking its name from the famous Spanish circuit where the GR Supra was first driven by the world’s media – to great acclaim – the Jarama Racetrack Edition is powered by the coupe’s original, 340 DIN hp 3.0-litre turbocharged straight-six unit. Its special Toyota “GR” designation denotes the direct involvement of Toyota Gazoo Racing the car’s development.</span></p><p><span>It is visually distinguished by its unique Horizon Blue paintwork, contrasting with a matt black finish for its 19-inch forged alloy wheels and visible red-painted brake callipers. In the cabin the car’s special status is signified by a carbon fibre dashboard insert specifying its number in the production run and featuring an outline map of the Jarama circuit, plus the Toyota GR Supra logo. The interior is upholstered in black Alcantara with blue stitching and the seats are power-adjustable and have a memory setting and integrated heating.</span></p><p><span>The sports performance and handling are every bit as rewarding as the regular GR Supra, founded on the car’s finely balanced chassis and the ideal “golden ratio” between the wide track and short wheelbase. A low centre of gravity, a lightweight and highly rigid body and aerodynamically efficient styling all add to the car’s agility and stability. These qualities are optimised by performance-enhancing features including adaptive variable suspension (with NORMAL and SPORT settings), active differential, sports-tuned steering and powerful Brembo sports brakes with four-pot aluminium front callipers and 348 mm vented front discs.</span></p><p><span>The turbo engine is matched to a rapid-shift eight-speed sports automatic transmission. When using the car’s launch control system, 0-100 km/h acceleration takes just 4.3 seconds. The driving experience is made all the more engaging by the peak 500 Nm of torque being delivered all the way from 1.600 to 4,500 rpm.</span></p><p><span>The equipment specification for the Jarama Racetrack Edition includes satellite navigation with 3D-mapping, smartphone integration (via Apple CarPlay and Android Auto), Supra Connect access to connected services and a 10-speaker audio system. Multimedia functions are controlled using an 8.8-inch TFT touchscreen, or (for certain functions) voice recognition.</span></p><p><span>The Supra Safety + Package provides a comprehensive range of active safety features, including a Pre-Collision System with a pedestrian detection function and the ability to recognise cyclists during daytime driving; Lane Departure Alert with steering assist; Adaptive Cruise Control with stop-and-go function; Adaptive High-beam System; Adaptive Front-light System, which adjust the headlight illumination in line with the car’s steering angle; and Road Sign Assist.</span></p>]]></description><category><![CDATA[toyota news,Toyota,2019 supra,GR Supra]]></category>
            <pubDate>Mon, 15 Mar 2021 12:00:00 +0100</pubDate>
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                        <title>TOYOTA FCV PLUS</title>
                        <link>https://newsroom.toyota.eu/toyota-fcv-plus/</link>
                        <guid>https://newsroom.toyota.eu/toyota-fcv-plus/</guid><pp:caseid>151444</pp:caseid><pp:subtitle>Preparing the Hydrogen Society</pp:subtitle><pp:summary><![CDATA[<p><strong>Fuel cell vehicles are often referred to as the ultimate in environment-friendly vehicles. But in a future in which fuel cell vehicles abound, cars will not only be energy users. Toyota&rsquo;s aim is to add an all-new sense of purpose to the automobile by turning fuel cell vehicles from &ldquo;energy users&rdquo; into &ldquo;energy makers&rdquo;.</strong></p>
]]></pp:summary><description><![CDATA[<p>Paris, France - Not only will these zero emission vehicles reduce the burden on the environment, but they&rsquo;ll also be able to produce and provide energy. The TOYOTA FCV PLUS is a fuel cell vehicle that has accomplished this transition and can contribute to society by being part of the electric power-generating infrastructure.&nbsp;</p>

<p><strong>The 3 roles of TOYOTA FCV PLUS</strong></p>

<p>Using the vehicle to convert clean hydrogen into electricity can help protect the environment and serve as an important way to address energy security issues:</p>

<ul>
<li>Generating electricity from hydrogenIn addition to having hydrogen in its own hydrogen tank, TOYOTA FCV PLUS can also generate electricity directly from hydrogen stored outside the vehicle. The vehicle can thus be transformed into a stable source of electric power for use at home or away.</li>
<li>Sharing generated electricity with othersWhile parked, TOYOTA FCV PLUS can provide electricity stored on-board to other cars and to local power grids as part of the local infrastructure.</li>
<li>Supporting electricity generation into the futureBeyond just being used in an automobile, the fuel cell stack of TOYOTA FCV PLUS can be removed and reused as an electricity generating device, transcending the traditional functions of cars. Put to versatile use around the world, these stacks could contribute significantly to local communities.&nbsp;</li>
</ul>

<p><strong>A compact city commuter</strong></p>

<p>Miniaturizing the TOYOTA FCV PLUS&rsquo; fuel cell stack and other components of the fuel cell system helped make possible a light and compact vehicle that&rsquo;s ideal for city use. Fuel efficiency is enhanced by advanced aerodynamics which have been applied to the vehicle&rsquo;s underside as well. Built-in wireless battery charging panels, covering the rear wheels and under the floor at the front, allow for intelligent external charging of other vehicles or infrastructure. Words and symbols can be displayed on the windshield and rear window to help others recognize the vehicle&rsquo;s status.</p>

<p>The drive components have been downsized and positioned at the vehicle&rsquo;s four corners to achieve a layout that maximizes interior space. The small fuel cell stack fits between the front wheels, while the hydrogen tank rests behind the rear seats. Together with the adoption of independent in-wheel motor in all four wheels, this allows the TOYOTA FCV PLUS to have both the overall length of a compact car and the interior length of a large sedan. By concentrating functional parts at the front and the rear of the vehicle, this next-generation fuel cell vehicle package creates an optimal weight balance and excellent all-round visibility.</p>

<p>The interior trim and seats feature the same advanced 3D processing and other techniques that give the car its exceedingly dimensional, light and highly rigid skeletal structure.</p>]]></description><category><![CDATA[Toyota,ParisMS,2016,news,newsroom,2015 concept fcv plus]]></category>
            <pubDate>Thu, 29 Sep 2016 13:00:00 +0200</pubDate>
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                        <title>Toyota Avensis marks succesful first year with further improvements for 2016</title>
                        <link>https://newsroom.toyota.eu/toyota-avensis-marks-successful-first-year-with-further-improvements-2016/</link>
                        <guid>https://newsroom.toyota.eu/toyota-avensis-marks-successful-first-year-with-further-improvements-2016/</guid><pp:caseid>125689</pp:caseid><pp:summary><![CDATA[<ul>
<li><strong>First changes since launch for the Toyota Avensis</strong></li>
<li><strong>Improved Toyota Touch 2 multimedia system and a generous satellite navigation package inclusive of three years of map updates and connectivity to on-line apps and services</strong></li>
<li><strong>Introduction of new Platinum Bronze exterior colour option and new 16-inch alloy wheel design</strong></li>
<li><strong>Avensis achieves strong sales performance among both private and fleet/business customers, supported by high quality and attractive cost of ownership profile</strong></li>
</ul>
]]></pp:summary><description><![CDATA[<p><b>Brussels, Belgium</b>&nbsp;<span>- The first updates are being made to the current Toyota Avensis range, as it approaches its first full year on sale.</span></p>

<p>The principal change for the 2016 range is the installation of the latest version of Toyota Touch 2, Toyota&rsquo;s touchscreen-controlled multimedia system. Avensis benefits from latest iteration of the technology, as previewed at this year&rsquo;s Geneva motor show. The home screen menu has been redesigned and access to the My Toyota online customer portal has been made simpler.</p>

<p>The satellite navigation package has been rationalised into a single customer offer &ndash; Toyota Touch 2 with Go &ndash; with the added benefit of three years&rsquo; free map and connectivity updates*. This can be extended by a further two years, if desired. This gives peace of mind that journeys can be planned accurately, with access to apps giving the latest on traffic flow, weather, fuel prices, parking availability and other useful information. The system can be linked to a number of on-line service providers, including Google Search, Google Streetview, Aupeo!, Aha and Twitter.</p><p>The Avensis sedan and Touring Sports are newly available with an optional Platinum Bronze exterior paint finish. A new 16-inch alloy wheel design has also been introduced to the 2016 line-up, which is on sale now.</p><p>The new Toyota Avensis, launched in 2015, has firmly established the model&rsquo;s credentials as a strong and attractive market competitor. Built and designed in Europe and for Europe, it offers prestigious, dynamic styling, rich sensory quality inside and out and, thanks to precision chassis and steering engineering, a rewarding experience behind the wheel.</p><p>Customers are appreciating the benefits of the improved CO2&nbsp;performance across the range of powertrains, including the new 1.6 and 2.0-litre Euro 6-compliant diesels, performance that attracts significant tax benefits in several European markets, strengthening the car&rsquo;s profile as a sound proposition for the fleet and business market.</p><p>The Avensis has also pioneered Toyota innovation in active safety, with the standard provision of the Toyota Safety Sense systems package on all models.</p>]]></description><category><![CDATA[Toyota,newsroom,genevams,FrankfurtMS,ParisMS]]></category>
            <pubDate>Mon, 09 May 2016 00:00:00 +0200</pubDate>
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                        <title>New  hilux</title>
                        <link>https://newsroom.toyota.eu/new--hilux/</link>
                        <guid>https://newsroom.toyota.eu/new--hilux/</guid><pp:caseid>220347</pp:caseid><description><![CDATA[&bullA dominant presence in the global pick-up market for nearly 50 years</p>&bullCumulative global sales for over 16 million units</p>&bullEurope's best-selling pick-up</p><p><p>First released in 1968, and one year later throughout Europe, the legendary Toyota Hilux has been a dominant presence in the global pick-up market for nearly 50 years.</p><p>To date, the world's favourite pick-up has recorded cumulative global sales of over 16 million units. In Europe, some 36,000 Hilux vehicles were sold in 2014, representing a 23.5% share of the segment. And making Hilux Europe's best-selling pick-up.</p><p>Renowned for its Quality, Durability and Reliability (QDR), the unstoppable Hilux continues to amaze as it conquers the North Pole, Icelandic volcanos, the Antarctic continent, and achieves podium finishes in the Dakar Rally Raid.</p><p>The new, 8<sup>th</sup> generation Hilux builds on this legendary reputation and invincible QDR, redefining toughness for business users with a new and stronger ladder chassis, a reinforced deck structure, enhanced 4x4 capabilities, and an improved towing capacity.</p><p>At the same time, the new Hilux responds to a growth in pick-up leisure usage in recent years with a new, contemporary design, greater comfort, advanced equipment and improved safety, making it more stylish and stress-free to drive than ever.</p><p>Fulfilling user requirements for both a durable business workhorse and a stylish, comfortable leisure 4x4, the new Hilux has been designed to offer all its customers significant improvements in 6 key areas:</p><p><b>Design</b> - Workhorse toughness and rugged durability combined with new-found levels of refinement and the looks even business users can be proud of.</p><p><b>Comfort</b> - A more spacious and comfortable interior combining SUV practicality and functionality with passenger car-like cabin NVH levels.</p><p><b>Safety</b> - A high strength, impact-absorbing body structure and comprehensive brake control systems including ABS, EBD, VSC and Trailer Sway Control (TSC).</p><p><b>QDR</b> - A new, tougher ladder chassis, a reinforced deck structure and Active Traction Control (A-TRC), Downhill Assist Control (DAC) and Hill-start Assist Control (HAC) systems raise 4x4 capabilities to match Land Cruiser levels.</p><p><b>Commercial Vehicle Capabilities</b> - A larger, stronger and more practical cargo deck and an improved, 3.2 ton towing capacity.</p><p><b>Total Cost of Ownership</b> - New 2.4 and 2.8 D-4D engines with class-leading fuel economy.</p><p>Tougher, stronger and more capable off-road than ever before, the all-new Toyota remains every inch a Hilux. Yet it also heralds a new era for the pick-up, with the style, comfort, safety and advanced technology to satisfy even the most discerning leisure users.</p><p>Fulfilling the diverse requirements of the broadest customer base yet, the all-new Toyota Hilux targets European sales of over 40,000 units per annum.</p><p><b>STYLING</b></p><p><b>&bull<span>               Workhorse toughness and rugged reliability combined with new-found levels of sophistication</span></b></p><p><b>&bull<span>               More spacious interior with SUV-levels of comfort</span></b></p><p><b>&bull<span>                Larger, stronger and more practical cargo deck</span></b></p><p><b>Exterior Design - Toughness Redefined</b></p><p>At 5,350 mm long, 1,855 mm wide and 1,855 mm high, the new Hilux is 90 mm longer, 20 mm wider and 5 mm lower than its predecessor.</p><p>The workhorse toughness and rugged durability inherent in every Hilux generation is now combined with the new-found levels of sophistication demanded by a growing leisure market to create the unique, next generation pick-up appeal of the all-new Hilux model range.</p><p>Nowhere is this unique combination of toughness and refinement more clearly expressed than in the new front. This combines the sleek, 'Keen Look' styling of a unified upper grille and headlamp design with the ruggedness of a deep, powerful bumper housing the large, 'Under Priority' lower grille.</p><p>Beneath the trademark 'clamshell' hood which wraps over the front wheel arches to reinforce the new Toyota's solid, one-piece road presence, the second horizontal bar of the upper grille runs the full width of the new Hilux, extending into the new headlamp clusters to form a unique Daytime Running Lamp (DRL) signature featuring 12 white LEDs.</p><p>With the 'Hilux' signature integrated within the side of the casing, the new headlamp clusters wrap around the vehicle side fenders to further emphasise the width of the new pick-up. The advanced technology of the 'Keen Look' headlamp design also incorporates powerful LED low-beam projectors, available on High grade models.</p><p>Below, the bumper design emphasises the tough, durable functionality expected of any Hilux. The trapezoidal shape of the lower grille highlights Toyota's 'Under Priority' design language, whilst the placement of the foglamp housings at the bumper extremities reinforces the new pick-up's solid, stable front stance.</p><p>Flowing smoothly into a new, stronger and wider undercover, the lower corners and bottom of the bumper have been shaped to optimise ground clearance under even the most extreme off-road driving conditions.</p><p>To the sides, the new Hilux abandons a visually separate 'over fender' design in favour of the seamless transition of the front bumper into the muscular front wheel arches for a more refined appearance.</p><p>Both dynamism and toughness are incorporated in the profile of the new Toyota pick-up by the use of a thick lower door cross-section which links front and rear wheel arches -the latter also now seamlessly integrated within the body- before curving upwards to anchor the wrap-around rear lamp clusters.</p><p>Greater style is added to the design through the adoption of a blacked-out B pillar within the smooth, rear-slanted silhouette of the cabin, a choice of new 17" and 18" alloy wheels, and the linking of the cab and rear deck with a chrome beltline, which further unifies the overall design.</p><p>The cab roof has been carefully shaped to improve both its styling and practicality. It now features an aerodynamic, 'pagoda'-style 'V' shape which helps channel air over the roof and off the sides of the vehicle, rather than into the deck where it can create drag against the tailgate. Even the minor detail of the antenna has been considered it has been repositioned further forward to keep it clear of bulky loads or when using deck attachments.</p><p>Flanked by a new lamp cluster design which incorporates aero stabilising fins to improve aerodynamic efficiency, the rear of the 2015 Hilux features a new steel bumper which is set lower to the ground, allowing for a deeper step area to improve deck accessibility when the tailgate is closed. The rear view camera is now integrated into the handle assembly for cleaner looks and better visibility.</p><p>The all-new Hilux is available in a choice of five popular base colours, and three new eye-catching colours: Orange Spice, Volcano Red and Hydro Blue.</p><p><b>Interior Design - Durable and Sophisticated, </b></p><p><b>with Innovative Technology</b></p><p>Accessed via a Smart Entry and Start system with a stylish electric key, the all-new Hilux interior combines the durability and functionality required of any working vehicle with SUV levels of refinement, sophistication and equipment.</p><p>The horizontal emphasis of the clean, uncluttered dashboard design combines premium quality elegance with the strength of a work space. The dashboard incorporates new, cross fin-type air vents with rotary dial adjustment.</p><p>The centre console is dominated by the robust tablet-like integration of a 7" touch-screen multimedia system. Operated simply and intuitively by premium quality capacitive switchgear and fingertip flick control, the unit has been moved closer to the front seats for ease of use.</p><p>A new driver's instrument binnacle locates large, clear, analogue speedometer and tachometer dials either side of a full colour 4.2" TFT multi-information display. Its content changed quickly and easily via a steering wheel-mounted switch, the display places the most pertinent driving information at the highest position on the screen to minimise the shift in line-of-sight whilst driving.</p><p>Featuring a bold, horizontal spoke design to harmonise with the dashboard styling, a new steering wheel incorporates reach and rake adjustability, thumb rests and a thicker, stitched rim to guarantee a comfortable grip for all drivers.</p><p>Integral switchgear -including a four-way rocker switch- allows for quick, easy control of the 6-speaker audio and multi-information display systems, as well as linked operation of the 7" centre console and multi-information displays.</p><p>With dial-operated temperature and airflow control and a clear LCD display, a new air-conditioning system offers occupants notably improved heating and cooling functionality. The use of an optimised compressor allows the system to generate cooler air when the engine is running at idle.</p><p>In keeping with the more leisure-oriented interior design of the new Hilux, the gear lever has been shortened to give a slicker, more passenger car-like shift action. And drive mode selection, including all-wheel drive, is now simply made via adjacent, easy-to-use switches.</p><p>The premium quality appearance and tactility of the new Hilux interior is reinforced by visually-unifying metallic coated ornamentation to the dashboard, door trim, driver's instrument binnacle, steering wheel and gear lever bezel. Further visual harmony is created by the adoption of consistent blue illumination and instrument back-lighting throughout.</p><p>The black seat upholstery of the new Double Cab Hilux interior is available in a choice of three finishes. Entry grade models feature a tough, hard-wearing fabric for business users, a high quality, soft-textured yet durable fabric enhances the Mid grade interior for dual usage owners, and High grade, leisure usage models are upholstered in full leather.</p><p><b>Double Cab - More Space, Greater Comfort </b></p><p><b>and Comprehensive Storage</b></p><p>The all-new Hilux benefits from increased interior space and greater seat comfort, as well as the wealth of practical storage compartments essential to a vehicle equally at home in both business and leisure environments.</p><p>The driver's seat hip point has been raised by 10 mm, and the height adjustment range increased by 15 mm. A front tilt function has also been added to the power adjustment controls and this, in conjunction with the addition of reach adjustment to the steering wheel, offers an ideal driving position to a wider range of occupants.</p><p>Offering occupants head- and shoulder room increases of 8 and 19 mm respectively, the front seats feature a new frame structure with a long, amply padded seat cushion optimised to provide excellent comfort support over long distances. Seat back side bolster size has also been increased to improve lateral holding performance.</p><p>The rear seats also benefit from the optimisation of the frame structure and seat cushioning, resulting in an increase in both body and leg support. This increased comfort is further enhanced by a reduction in thickness of the front seat back, creating more foot space and 10 mm greater knee room for rear seat occupants.</p><p>A 60:40 split tip-up rear seat is available to enhance Double Cab flexibility. Its lightweight structure means less effort is required to fold the seats, whilst its centre armrest is wide enough to be used by both occupants simultaneously.</p><p>The new Hilux boasts class-leading levels of practical storage. The split-level glove box features a lockable lower compartment, whilst the upper compartment is connected to the HVAC system and may be used as a cool box for the storage of two 500 ml bottles.</p><p>Beneath its padded arm rest lid, the centre console box offers storage for up to 22 CDs and an optional, AC 220V power outlet. Fold-down overhead storage is convenient for items such as sunglasses, and driver and passenger dashboard-mounted cup holders are positioned in front of the side air vents for drinks cooling.</p><p>The transmission tunnel incorporates a further large cup holder and a storage tray, adjacent to which are two DC 12V accessory sockets and both AUX and USB ports for the connection of smartphones and portable media devices.</p><p>Both front and rear door pockets will stow 1 litre plastic bottles, and the Double Cab's rear accommodation further benefits from twin rear armrest cup holders, pockets and convenience hooks to the front seat-backs, ceiling hooks above the seats, and under-seat storage compartments.</p><p><b>Cabin NVH - Lowered to Passenger Car Levels</b></p><p>Allowing occupants to fully benefit from the new, more comfortable and sophisticated Hilux interior, the intrusion of engine, road and wind noise into the cabin has been reduced to class-leading levels.</p><p>Comprehensive sound absorption and insulation measures have been adopted throughout the new Hilux. Expansion foam is injected throughout the bodyshell structure and foam used to all seal points to prevent the transmission of noise.</p><p>A fender separator and upper and lower protectors seal the junctions of the cowl louver and front pillar with the front wing, helping to soundproof the engine bay and limit the transmission of sound from both the engine and air intake. Spot welding between the cover on top of the cowl panel and the flange creates a cowl Noise and Vibration seal and further soundproofs the engine bay.</p><p>Petrol Hilux variants now benefit from the adoption of a dash outer silencer, greatly reducing engine idling noise, whilst the existing dash outer silencer of diesel models has been made 1.5 times larger, reducing idling noise by some 3%.</p><p>In conjunction with the engine bay soundproofing, both the petrol and diesel engines in the Hilux range have themselves undergone Noise- and Vibration-suppressing measures.</p><p>Diesel engine combustion noise has been reduced by optimising the shapes of the intake and Exhaust Gas Recirculation (EGR) ports, and the intake manifold, suppressing intake variations in each cylinder.</p><p>The front drive has been changed from a gear to a chain mechanism, reducing mechanical noises caused by speed fluctuations whilst idling. The form of the intake manifold has been optimised to reduce engine noise. The exhaust manifold optimises the retention capacity of the catalytic converter, lowering the noise characteristics of turbo engines. And, enhancing the vibration management of the turbocharger itself, turbocharger support rigidity has been improved.</p><p>In addition, the Hilux diesel engines benefit from the adoption of an oil pan insulation cover and a resin engine cover, both of which contribute to further reductions in engine noise.</p><p>Noise suppression measures in the Hilux petrol engine range include the addition of insulators to both intake and exhaust manifolds, and the optimisation of the oil pan silencer shape, position and materials.</p><p>Finally, to address wind and road noise, lips have been added to the side glass lining to decrease noise penetration, seals have been added between the front and rear doors, the range of weather strip application has been extended to the rocker area to increase noise barrier performance, and the size of the door drainage plug holes has been enlarged to further reduce noise penetration.</p><p><b>Cargo Deck - Larger, Stronger and More Practical</b></p><p>The cargo deck of the new Hilux has been made larger, stronger and more practical.</p><p>Maximum cargo deck width has increased from 1,544 to a class-leading 1,645 mm. The tailgate now benefits from stronger, link-type hinges, and heavy-duty steel plate brackets have been adopted for the struts supporting it in the open position.</p><p>The deck itself has been made stronger to reduce deformation and damage when loading or unloading cargo. The floor ribs have been redesigned and sill cross-members added to the floor panel. The header panel has been reinforced, and the shape of both the wheel house rib reinforcement and the service hole cover on the tailgate optimised.</p><p>A range of cargo deck optional equipment features a number of covers, including both a hard top and a lockable, aluminium roller cover.</p><p><p><b>NEW ENGINE LINE-UP FOR BEST-IN-CLASS TOTAL COST OF OWNERSHIP</b></p><p><b>&bull<span>               All-new 2.4 D-4D and 2.8 D-4D, combining vastly improved torque delivery with class-leading fuel economy</span></b></p><p><b>&bull<span>               New 6-speed Super ECT automatic transmission and improved 6-speed manual transmission</span></b></p><p><b>&bull<span>                Upgraded drivetrain to support high engine torque output</span></b></p><p><b> </b></p><p>The all-new Toyota Hilux is available with a choice of four engines: all-new 2.4 D-4D and 2.8 D-4D Global Diesel (GD) engines the existing 2.5 D-4D diesel unit and an uprated, Dual VVT-i version of the 2.7 litre petrol engine.</p><p>With fuel efficiency improved by some 9% over the larger capacity engines they replace, they return class-leading fuel economy figures as low as 7.3 l/100 km for the all-wheel drive 2.4 D-4D.</p><p>In combination with reduced service times, the superior fuel efficiency and reduced running costs of the new GD engines offer customers Best-in-Class Total Cost of Ownership.</p><p>Two-wheel drive versions of the 2.4 D-4D are mated to 6-speed manual transmissions, whilst all-wheel drive 2.4 D-4D models offer a choice of 6-speed manual or automatic gearboxes. The 2.5 D-4D with all-wheel drive is available with a 6-speed manual transmission.</p><p>The new 2.8 D-4D is equipped with all-wheel drive and a new 6-speed Super ECT automatic transmission. And the uprated 2.7 Dual VVT-i petrol unit marries all-wheel drive with a choice of 5-speed manual or 6-speed automatic transmissions.</p><p>The 6-speed manual and 6 Super ECT automatic transmissions have been extensively revised to improve durability, enhance low-speed driving performance and offer drivers quieter, smoother gear changes whilst realising the full potential of the engines to which they are mated.</p><p>The Hilux drivetrain has also been upgraded to support high engine torque output. And all engines in the 2015 Hilux range are now equipped with a Drive Mode switch, allowing drivers to choose between ECO and POWER settings.</p><p><b>All-new 2.4 D-4D and 2.8 D-4D Global Diesel Engine </b></p><p><b>Technology</b></p><p>Although approximately 100 and 200 cc lower in capacity respectively than their predecessors, Toyota's newly developed 2.4 D-4D and 2.8 D-4D GD engines combine vastly improved torque delivery in the low and medium speed ranges with class-leading fuel economy.</p><p>Both new, 16 valve, DOHC four-cylinder engines are equipped with a variable nozzle turbocharger with intercooler. The 2,393 cc 2.4 D-4D unit generates 110 kW at 3,400 rpm, and maximum torque of 400 Nm between 1,600 and 2,000 rpm. And the 2,755 cc 2.8 D-4D unit develops 130 kW at 3,400 rpm, and maximum torque of 450 Nm between 1,600 and 2,400 rpm.</p><p>All versions with equipped with the new 2.4 D-4D or 2.8 D-4D engine achieve a top speed of 170 km/h.</p><p>The fuel efficiency of both engines has improved by 9% over the units they replace. The 2.4 D-4D returns an average fuel consumption of 7.3 l/100 km when mated to a 6-speed manual gearbox, and 8.3 l/100 km with a 6-speed automatic. Mated to a 6-speed automatic gearbox, the 2.8 D-4D returns 8.5 l/100 km.</p><p>The new engines incorporate a comprehensive range of measures designed to save weight, enhance combustion efficiency and reduce friction.</p><p>A resin head cover has been adopted, and the thickness of the entire cylinder head has been reduced. The resultant weight reduction contributes significantly to lowering energy consumption and, hence, improving fuel efficiency.</p><p>The efficiency of the intake and exhaust ports, and the fuel injection system, has been optimised to maximise torque. Two intake ports are used in unison, according to the engine speed: a tangential port that produces a high swirl flow, agitating the air/fuel mixture to enhance combustion efficiency, and a helical port that achieves a high flow volume.</p><p>Both engines feature an electronically controlled, common-rail type fuel injection system that achieves higher pressure and more advanced injection pressure control, and a new piston shape has been adopted to match the new shape of the combustion chamber.</p><p>Precise pilot injection matching the state of the ambient air occurs before the main injection to shorten ignition delay, combining stable combustion in even the world's harshest environments with quiet operation and high thermal efficiency.</p><p>The new turbocharger is 30% smaller than its predecessor and features a newly-developed turbine for improved efficiency, and a newly-developed impeller that provides instantaneous acceleration response and produces maximum torque over a wide rev range.</p><p>Both engines are equipped with a water-cooled Exhaust Gas Recirculation (EGR) system with an EGR cooler bypass function, and the 2.8 D-4D unit also benefits from a swirl control valve in the intake manifold.</p><p>The adjacent positioning of the catalyst combines cleaner performance with a reduction in size of some 30% and a reduction in the number of exhaust system components from 18 to just three. The elimination of up to 99% of NOx (nitrogen oxide) emissions through use of Toyota's urea Selective Catalytic Reduction (SCR) system ensures the 2.4 D-4D and 2.8 D-4D Hilux complies with Euro 6 regulations.</p><p>Mechanical friction within the engines has been minimised through the adoption of a high-efficiency vacuum pump, a roller rocker-type valve train and a low friction timing chain, further improving combustion efficiency.</p><p><b>Existing 2.5 D-4D Diesel Engine</b></p><p>The 2,494 cc, 16 valve, DOHC four-cylinder common-rail unit develops 75 kW at 3,600 rpm, and maximum torque of 260 Nm from 1,600 to 2,400 rpm.</p><p>Durable, reliable and quiet, the 2.5 D-4D engine features variable nozzle turbocharging with a high-performance intercooler, a sophisticated Swirl Control System for optimising the air-fuel mixture at low engine speeds and an Exhaust Gas recirculation (EGR) cooler to improve emissions performance.</p><p>Mated to a 6-speed manual transmission and all-wheel drive, it gives the new Hilux a maximum speed of 170 km/h, and average fuel consumption of 8.0 l/100 km.</p><p><b>Uprated 2.7 Dual VVT-i Petrol Engine</b></p><p>The proven, 2,694 cc litre petrol engine generates 122 kW at 5,200</p><p>rpm, maximum torque of 245 Nm at 4,000 rpm and and a maximum</p><p>speed of 170 km/h.</p><p>The unit benefits from a range of enhancements designed to save weight, enhance combustion efficiency and reduce friction, resulting in a high power output combined with increased fuel economy.</p><p>The weight of the roller rocker arm, retainer and valve spring has been reduced. Combustion efficiency has been improved through the use of a newly shaped intake tumble port, a reshaped combustion chamber designed for high compression, and the adoption of variable valve timing on the exhaust side.</p><p>This now equips the 2.7 litre unit with Dual VVT-i (Variable Valve Timing-intelligent), with the valve timing of the both intake and exhaust sides optimised to improve power delivery.</p><p>Measures to reduce mechanical friction losses include the optimisation of the cylinder inner wall surface treatment, the application of a Teflon coating to the connecting rod bearings, and the adoption of a low-friction timing chain and oil pump.</p><p>As a result of these technical enhancements, the 2.7 litre unit's fuel efficiency has improved by 10%, its average fuel consumption falling to 10.4 l/100 km when mated to a 6-speed automatic transmission, and 10.7 l/100 km when matched to a 5-speed manual gearbox.</p><p><b>Improved 6-speed Manual Transmission</b></p><p>The gear ratios of the 6-speed manual transmission have been optimised to offer 10% lower 1st gear and 23% higher 6th gear ratios than the 5-speed gearbox, improving both low speed torque delivery and high speed fuel economy.</p><p>The supporting components of the shift system use multiple bearings and bushings to produce a smooth change and satisfying user feedback. The gear combination has been tuned using a micrometer to achieve the smoothest possible transmission of torque. And a clutch start switch has been added to prevent sudden acceleration if the transmission is engaged at engine start-up.</p><p>Noise and vibration generated during gear engagement has been reduced. And the length and thickness of the transmission case ribs have been optimised to minimise noise and vibration generated in, or transmitted through, the casing.</p><p>Ensuring the durability and reliability required of any off-road vehicle, the gear shape and number of teeth have been optimised for strength, and the load tolerance of each gear increased. The bearing support structures on the front of the countershaft have been changed. The current roller bearing has been replaced by a combined roller and ball bearing to effectively balance axial and radial direction load.</p><p><b>Enhanced 6-speed Super intelligent Electronically </b></p><p><b>Controlled Automatic Transmission</b></p><p>The Hilux 6-speed automatic Super intelligent Electronically Controlled Transmission (6 Super ECT) benefits from several new control systems designed to improve both fuel economy and driving performance.</p><p>Making its first appearance in a Toyota vehicle, High-speed Gear Effective Utilisation Control determines the availability of high-speed gears in real time according to driving conditions. For instance, taking into account vehicle loading and throttle setting, the system will determine whether 6<sup>th</sup> gear is available or the vehicle should remain in 5<sup>th</sup> to achieve the optimum balance of driving power and fuel efficiency.</p><p>Deceleration Downshift Control optimises downshifts when decelerating to improve fuel efficiency. The fuel supply is automatically cut off during periods of engine braking, unless engine speed drops to the low rpm threshold, when fuel injection is resumed to prevent engine stalling. Accordingly, the transmission maximises engine braking by selecting a lower gear to prevent engine speed dropping below the low rpm threshold, thus extending fuel cut-off periods to drastically enhance fuel economy.</p><p>Artificial Intelligence (AI)-SHIFT Control incorporates Accelerator Immediate Close and Immediate Open Control. The former makes it easier to maintain the current gear when the accelerator pedal is suddenly released, enhancing both engine braking force and responsiveness when accelerating again. The latter performs downshifts immediately on sudden depression of the accelerator pedal, enhancing throttle response.</p><p><b>Upgraded, High Torque Drivetrain</b></p><p>The Hilux drivetrain has been upgraded to support high engine torque output. The diameter of the output shaft within the transfer case has been increased, and new differentials adopted to cope with higher torque loads. The propeller shaft has been optimised for increased torque and a higher vehicle top speed, and a torsional damper added to minimise Noise and Vibration (NV).</p><p><b>New Drive Mode Switch</b></p><p>All engines in the 2015 Hilux range are now equipped with a Drive Mode switch, allowing drivers to choose between ECO and POWER settings. ECO mode reduces power consumption in relation to acceleration, heating and cooling to improve fuel economy, whilst POWER mode offers driver's a sharper response to throttle inputs for a more engaging driving experience.</p><p><p><b>DRIVING DYNAMICS AND OFF-ROAD ABILITY</b></p><p><b> </b></p><p><b>&bull<span>               Newly developed ladder-frame chassis offering a 20% increase in torsional rigidity</span></b></p><p><b>&bull<span>                Revised suspension enabling up to 20% more wheel travel</span></b></p><p><b>&bull<span>                New brake control systems for enhanced off-road capabilities</span></b></p><p><b>Tougher, More Durable Chassis and Bodyshell</b></p><p>The all-new Hilux features a newly developed ladder-frame chassis offering a 20% increase in torsional rigidity. It is designed to combine improved handling, ride comfort, NV performance and collision safety with outstanding durability in even the most extreme driving environments.</p><p>The thickness of the frame side rails and cross-members has been increased by some 30 mm, and the cross-member cross-section optimised. In conjunction with the strengthening of the frame bracket structure, this improves both cross-member deformation resistance and the fatigue strength of the suspension and front propeller shaft mountings. These measures enhance vehicle handling on rough roads and the ground-covering ability of the new Hilux.</p><p>A change in shape and an increase in thickness of the suspension installation components enhances the fatigue strength of the suspension mountings and towing hitch, awarding the new Hilux an increase in axle capacity, and raising its towing capacity to 3.2 tons.</p><p>The optimisation of the side rail cross-sections and the enhanced connection rigidity between them and the cross-members improves frame rigidity against twisting or bending. This improves vehicle yaw response and ride comfort, as well as reducing floor vibrations and engine sounds transmitted to the cabin.</p><p>Ladder-frame chassis deformation in the event of a crash is also reduced to deliver best-in-class occupant protection.</p><p>Boasting three times the deformation strength of its predecessor, a stronger, wider under cover improves protection to essential parts beneath the new all-wheel drive Hilux.</p><p>The cover area has been enlarged, reinforcement added and panel thickness increased, reducing the risk of damage to the power steering boot and camber bolt. The engine may now be fully serviced without the need to remove the under cover, lowering service costs and, hence, the Total Cost of Ownership.</p><p>With the rigidity of its connection points to the chassis increased, the new bodyshell features a high content of 590 MPa high-tensile steel, combining light weight with optimum body strength.</p><p>It further benefits from a total of 388 spot welding points -120 more than on the current Hilux. The resultant increase in body rigidity limits deformation, improving steering accuracy and responsiveness for a more engaging driving experience.</p><p>Finally, the new Hilux features superior anti-corrosion performance to ensure a long-lasting chassis and bodyshell even when operating in the very harshest of working environments. The width of the side rails and cross-members in the chassis frame has been increased by some 30 mm to achieve a 20-years corrosion resistance.</p><p>Galvanised (GA) steel with anti-corrosive properties is used on all parts of the vehicle exterior underbody, and widely used throughout the upper body cabin and deck. The area of vehicle undercoating has been substantially increased, reducing water and dirt penetration between panel gaps, and anti-corrosive wax and chip-resistant coating optimally applied to the upper body in areas more prone to corrosion.</p><p><b>Pitch & Bounce Control</b></p><p>The all-new Hilux is equipped with Toyota's Pitch & Bounce Control system. By automatically adjusting engine torque in direct response to road surface conditions, the system is able to reduce the pitching motion of the body, improving ride comfort and handling.</p><p>Pitch & Bounce Control uses wheel speed sensor information to establish when the nose of the vehicle is either lifted or lowered by road surface undulations. When the nose is lifted, this causes the heads of vehicle occupants to tilt backwards. The system momentarily reduces engine torque to compensate, reducing occupant head movement. When the vehicle nose dips, occupants' heads are tilted forwards, and the system adds torque to compensate in a similar manner.</p><p>Though system adjustment of engine torque is measured in extremely small quantities, it has a noticeable effect on ride and handling. Ride comfort is improved through the perception of a flatter ride due to reduced body movement. And steering feel around the centre line is improved through better ground holding of the tyres.</p><p><b>Revised Suspension, Improved Power Steering and New All-terrain Tyres</b></p><p>The all-new Hilux's tough, durable leaf spring and twin shock absorber rear suspension system has been extensively revised to combine the off-road articulation capabilities expected of a rugged all-wheel drive workhorse with SUV-like ride comfort and handling stability.</p><p>The length of the leaf spring has been increased by 100 mm to 1,400 mm, suppressing road surface vibration, and the attachment point of the rear suspension moved to the front of the spring. Moving the attachment point 100 mm forwards and lowering it by 25 mm contributes to enhanced steering stability.</p><p>The leaf springs have also been mounted 50 mm further apart on the ladder-frame chassis. In conjunction with an increase in the thickness of the front stabiliser bar, this contributes to increased stability when cornering and when the vehicle is loaded.</p><p>Shock absorber mounting has been adjusted, with the rear shock absorber moved forward to equalise damping force between the two, further enhancing straight-line stability.</p><p>The size of the shock absorber cylinders has been increased, making it possible to generate damping force with a small stroke to better combat small vibrations. And the damping characteristics of the shock absorbers have been optimised to give a flat ride at low speeds and reduce the impact of shocks during medium- and high-speed driving.</p><p>These rear suspension modifications have also facilitated a substantial increase in rear axle articulation, with wheel travel increasing by up to 20%, ensuring even greater levels of off-road capability over rocky or sharply undulating terrain.</p><p>The steering column has been redesigned to reduce the transfer of vibration from the road surface, and the power steering system itself has been fine-tuned. The rack ratio has been revised and the assistance characteristics of the power steering gears have been optimised to improve steering feel. Less effort is now required at low speeds, enhancing the vehicle's tight turn performance, whilst additional steering weight adds stability at higher speeds.</p><p>Newly-developed 17" all-terrain tyres compliment these suspension and steering enhancements with improved on-road ride comfort and superior off-road grip performance. Hilux models fitted with 18" wheels are equipped with new, highway terrain tyres designed to minimise noise for comfortable on-road driving.</p><p><b>Switchable All-wheel Drive, High- and Low-ratio </b></p><p><b>Drivetrain</b></p><p>Awarding it outstanding all-terrain capabilities, the all-new Hilux is equipped with a switchable all-wheel drive system featuring a high- and low-ratio transfer case, and both front and locking limited slip rear differentials.</p><p>A new, high-capacity rear Limited Slip Differential caters for an increase in powertrain torque. The unit has been made lighter by a reduction in the number of pinion gears from 4 to 2, and by the miniaturisation of the side bearing.</p><p>Reliability has been improved by the heat treatment of the front bearing, by the Kanigen plating of the pinion shaft and by oil seal modifications. Fuel economy has been enhanced through the adoption of highly efficient tapered roller bearings, and the use of low-viscosity differential oil.</p><p>Improving both effectiveness and reliability, the electromagnetic differential lock now features a built-in solenoid actuator.</p><p>Via a new, dashboard-mounted drive mode selection switch, the Hilux's Automatic Disconnecting Differential system disengages the front differential when two-wheel drive is selected, enhancing refinement, fuel consumption and on-road driveability.</p><p>For increased convenience, it is possible to shift from four- to two-wheel drive on the move, and from two- to four-wheel drive at speeds below 50 km/h.</p><p>The front differential is now fitted with an oil temperature sensor to reduce the risk of overheating in all-wheel drive mode. If the oil temperature becomes abnormally high, the system alerts the drive to switch into two-wheel drive mode. If two-wheel drive is not engaged within 30 seconds, vehicle speed is automatically restricted to below 120 km/h.</p><p><b>New Brake Control Systems for Enhanced Off-road Capabilities</b></p><p>Complementing its proven, high- and low-ratio all-wheel drive powertrain, a new range of brake control systems raises the new Hilux's off-road capabilities to Land Cruiser levels.</p><p>An Active Traction Control system (A-TRC) uses both brake fluid pressure and engine control to distribute torque appropriately to all four wheels, delivering traction superior to that offered by a limited slip differential.</p><p>On detecting a loss of traction in one or more driven wheels, the system automatically brakes the relevant wheels and simultaneously re-distributes drive torque to those which have grip. This significantly improves the Hilux's off-road capabilities over both slippery and rocky terrain.</p><p>Downhill Assist Control (DAC) helps the driver to regulate vehicle speed on steep, slippery or bumpy downhill gradients. In circumstances when engine braking alone is insufficient to reduce vehicle speed, the system automatically controls brake fluid pressure to maintain a constant, low descent speed with the brake and accelerator pedals untouched by the driver.</p><p>Operating at speeds of less than 25 km/h, with forward speed controlled to between 5 and 7 km/h and reverse speed to between 3 and 5 km/h, DAC allows the driver to descend even the steepest slopes in stability, without the wheels locking, whilst concentrating on steering the new Hilux.</p><p>Hill-start Assist Control (HAC) prevents the vehicle from moving backwards during an uphill start when the driver releases the brake pedal. The system temporarily maintains braking to all four wheels for a maximum of two seconds in order to hold the vehicle in place and prevent rollback.</p><p><b>Exceptional Towing Performance</b></p><p>Acting in combination, the vastly improved low and medium speed torque delivery of Toyota's newly developed 2.4 D-4D and 2.8 D-4D Global Diesel engines and the increased strength of the new, ladder-frame chassis have raised the towing capacity of the all-new Hilux to 3.2 tons.</p><p>To ensure reliable performance under the consistent high-load stress this substantial towing capability can create, several measures have been taken to enhance engine and transmission cooling performance.</p><p>All Hilux models feature a new radiator design. In addition to increasing the number of tubes and expanding the heat dissipation area, the fin shapes and coolant flow rate have also been optimised. As a result, heat dissipation performance has been improved by 10.4%.</p><p>The intercooler has been positioned in front of the radiator to improve its efficiency. And all models equipped with automatic transmission further feature a lightweight, aluminium multi-plate transmission oil cooler which improves heat dissipation performance by 18.6% to offer superior cooling abilities during high-load driving.</p><p><b>SAFETY</b></p><p><b>&bull<span>               Improved safety performance and occupant protection thanks to </span></b></p><p><b><span>                  stronger ladder-frame chassis</span></b></p><p><b>&bull<span>               7 airbags and all-around Emergency Locking Retraction seat belts fitted as standard</span></b></p><p><b>&bull<span>               Comprehensive brake control systems, including new Trailer Sway Control</span></b></p><p><b>High Strength, Impact Absorbing Chassis and Body Structure</b></p><p>The Hilux's new, stronger, ladder-frame chassis offers increased deformation resistance, whilst its energy absorption performance has increased by 15% over that of its predecessor. This improves safety performance and occupant protection.</p><p>The chassis absorbs collision forces in three stages to reduce the effects of impacts on the body, engine and interior. Firstly, the front side rail extension area crumples and buckles. Secondly, the side rail collapses vertically near the suspension tower. And, thirdly, the side rail bends inwards in the 'kick' range.</p><p>Any residual front or side impact energy unabsorbed by the deformation of the frame structure is effectively distributed through the upper, lower and underside bodyshell structural members. The bodyshell itself features a high content of 590 MPa high-tensile steel, combining light weight with optimum strength to help reduce occupant injuries.</p><p>The risk of pedestrian injury has also been reduced by the adoption of impact absorbing structures to the front bumper, bonnet, fender bracket structure and cowl structure, reducing impact force to the head and legs of pedestrians during a collision.</p><p><b>SRS Airbags and Three-point Seatbelts.</b></p><p>The new Hilux Double Cab is equipped with seven Supplemental Restraint System (SRS) airbags: driver and passenger front and side airbags, a driver knee airbag and curtain shield airbags covering both front and rear seats.</p><p>All front and rear seats are fitted with three-point, Emergency Locking Retractor (ELR) seat belts. The front belts further benefit from a pretensioner and force limiter function. A seat belt reminder is provided for all seats, and the rear seats are also equipped with a Child Restraint System (CRS) top tether anchor for the securing of ISOFIX child seats.</p><p><b>Comprehensive Brake Control Systems</b></p><p>The all-new Hilux is equipped with a comprehensive array of brake control systems to help prevent accidents, maximise vehicle stability and even help drivers control trailers during difficult driving conditions.</p><p>The Anti-lock Brake System (ABS) prevents the wheels from locking under heavy braking. Brake Assist (BA) generates a large brake force during emergency braking, supplementing the efforts of drivers who may not be able to depress the brake pedal with sufficient force.</p><p>An Emergency Brake Signal automatically flashes the vehicle's hazard warning lights during emergency braking, warning following vehicles to help reduce the possibility of a rear-end collision.</p><p>Electronic Brakeforce Distribution (EBD) automatically distributes brake force between the front and rear wheels according to vehicle and road surface conditions. This not only optimises braking performance, but also reduces the brake pedal force required for effective braking.</p><p>Vehicle Stability Control (VSC) activates when sensors detect understeer or oversteer whilst the vehicle is turning. The system uses automatic control of both engine output and individual wheel brakes to counter the effects of understeer or oversteer, significantly enhancing vehicle stability and, hence, safety.</p><p>When trailer sway occurs due to cross winds, variations in the road surface or driver steering inputs, Trailer Sway Control (TSC) uses both brake and engine output control to suppress trailer movement before it becomes uncontrollably excessive.</p><p>Full described in the Driving Dynamics chapter, the new Hilux also benefits from three further new brake control systems -an Active Traction Control system (A-TRC), Downhill Assist Control (DAC) and Hill-start Assist Control (HAC), which combine significantly enhanced active safety levels with simple, intuitive driver assistance under even the most extreme off-road conditions.</p><p></p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Mon, 21 Sep 2015 02:00:00 +0200</pubDate>
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                        <title>German chancellor angela merkel visits toyota stand at the frankfurt motorshow to see the world&#039;s first mass-produced hydrogen-powered car — toyota mirai</title>
                        <link>https://newsroom.toyota.eu/german-chancellor-angela-merkel-visits-toyota-stand-at-the-frankfurt-motorshow-to-see-the-worlds-first-mass-produced-hydrogen-powered-car--toyota-mirai/</link>
                        <guid>https://newsroom.toyota.eu/german-chancellor-angela-merkel-visits-toyota-stand-at-the-frankfurt-motorshow-to-see-the-worlds-first-mass-produced-hydrogen-powered-car--toyota-mirai/</guid><pp:caseid>220336</pp:caseid><description><![CDATA[</p>Frankfurt, Germany, September 17, 2015 — Frankfurt Motor Show 2015 has been marked by a special visit to the Toyota stand: German Chancellor Angela Merkel has come today to the Messe's Hall 8 to take a look at the Toyota Mirai - the world's first mass-produced hydrogen-powered car.</p>Mrs Merkel has been welcomed and given a broad explanation of the benefits of the advanced technology by Dr. Johan van Zyl, President and CEO of Toyota Motor Europe.</p>Mrs Merkel, having a doctorate degree in Physics, was impressed by the potential use of hydrogen, which also can make an important contribution to the ecological mobility targets of the Federal government. Toyota Mirai will be available already as of middle October in Germany, one of the first European markets for the trailblazing technology.</p><p><strong>Sales Outline Europe</strong></p><p>Launch: September 2015</p>Markets: UK, D, DK for 2015, Belgium will follow in 2016 and more markets to be added as the hydrogen infrastructure develops</p>Annual volume: 50 — 100 cars/year in 2015 and 2016</p>Price: 66,000 &euro + VAT (Germany)</p>]]></description><category><![CDATA[corporate,Toyota,Angela Merkel at IAA]]></category>
            <pubDate>Thu, 17 Sep 2015 08:00:00 +0200</pubDate>
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                        <title>Lexus extends its gs line-up</title>
                        <link>https://newsroom.toyota.eu/lexus-extends-its-gs-line-up/</link>
                        <guid>https://newsroom.toyota.eu/lexus-extends-its-gs-line-up/</guid><pp:caseid>220429</pp:caseid><description><![CDATA[&bullGS line-up expanded by addition of the GS 200t with 2.0-litre turbo engine</p>&bullRe-designed front end with standard Bi-LED headlamps</p>&bullNew Lexus Safety System +</p>&bullUpgraded Multimedia Technology</p><p>Tekst]]></description><category><![CDATA[corporate,Toyota]]></category>
            <pubDate>Tue, 15 Sep 2015 07:00:00 +0200</pubDate>
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                        <title>table of contents</title>
                        <link>https://newsroom.toyota.eu/table-of-contents/</link>
                        <guid>https://newsroom.toyota.eu/table-of-contents/</guid><pp:caseid>220408</pp:caseid><description><![CDATA[</p><p>testtest</p><p><br type="_moz" />]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Tue, 15 Sep 2015 02:00:00 +0200</pubDate>
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                        <title>Toyota mirai</title>
                        <link>https://newsroom.toyota.eu/toyota-mirai/</link>
                        <guid>https://newsroom.toyota.eu/toyota-mirai/</guid><pp:caseid>220382</pp:caseid><description><![CDATA[Putting the next 100 years in motion</p><p>test]]></description><category><![CDATA[corporate,Toyota,Frankfurt,2015,Mirai]]></category>
            <pubDate>Tue, 15 Sep 2015 02:00:00 +0200</pubDate>
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                        <title>Yaris 2016    more style and even greater appeal </title>
                        <link>https://newsroom.toyota.eu/yaris-2016----more-style-and-even-greater-appeal/</link>
                        <guid>https://newsroom.toyota.eu/yaris-2016----more-style-and-even-greater-appeal/</guid><pp:caseid>220367</pp:caseid><description><![CDATA[At Frankfurt, Yaris comes with a new Style grade, new colours and an all-new Bi-Tone version.</p><p>European sales of the Yaris have grown continuously over the last four years, rising from some 144,000 units in 2011 to an anticipated 200,000+ in 2015. Over the same period, the Yaris has also increased its B-segment market share from 4.1% to an anticipated 6.6%.<p>Much of this ongoing sales success may be attributed to the introduction of the Yaris Hybrid in 2012. 170,000 hybrid units have been sold since its European launch at the end of June in that year, a figure expected to rise to over 200,000 by the end of 2015. The full hybrid model currently accounts for more than 35% of all European Yaris sales and is expected to grow further.</p><p>The introduction of the Toyota Safety Sense system to the Yaris model range in June 2015 places it at the very top of its segment for active and passive safety. By the end of this year, Toyota anticipates that one in three Yaris' produced will be equipped with the company's innovative integrated safety technology.</p><p>Bringing a breath of fresh air and even greater appeal to the Toyota Yaris range, a revised grade structure will be available throughout Europe from January 2016. It introduces bold new colours, high-quality trim and stylish upholstery finishes across the model line-up.</p><p><b>New Style Grade — most striking execution now available on Hybrid Models</b></p><p>For the first time, the Style grade also becomes available on the Hybrid, combining our most advanced execution with the most innovative powertrain.</p><p>An enhanced Style grade features a new, Black-painted honeycomb grille with satin chrome ornament and front foglight surrounding.</p><p>The interior benefits from new, all-black seat upholstery and a new Piano black inserts inside the cabin.</p><p><b>Bi-Tone: </b></p><p><b>A new dynamic and elegant touch </b></p><p>Adding a touch of true élan to the Yaris range, a new Bi-Tone option combines a metallic black 'wrap-around' exterior paint treatment with a choice of exclusive interior finishes.</p><p>Based on the Style grade, the Bi-Tone version combines a choice of Pearl White, Platinum Bronze or Barcelona Red exterior colours with a 'wrap-around' metallic Black finish to the roof, A pillars, door mirrors, upper front wing and bonnet leading edge.</p><p>Incorporating a black head liner to match the exterior roof treatment, the Bi-Tone interior offers a choice of three exclusive colour schemes all-Black, Warm Grey or Soft-gradation Grey.</p><p>With three new Bi-Tone versions Toyota is giving customers the possibility to have their own unique Yaris execution.</p><p>The new Style grade and the new Bi-Tone version add even greater appeal to the 2016 Yaris model range.</p><p></p>]]></description><category><![CDATA[corporate,Toyota,2015,Frankfurt,Yaris,Style]]></category>
            <pubDate>Tue, 15 Sep 2015 02:00:00 +0200</pubDate>
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                        <title>updated aygo range</title>
                        <link>https://newsroom.toyota.eu/updated-aygo-range/</link>
                        <guid>https://newsroom.toyota.eu/updated-aygo-range/</guid><pp:caseid>220356</pp:caseid><description><![CDATA[A new x-clusiv special edition </p><p> TEST]]></description><category><![CDATA[corporate,Toyota,2015,Frankfurt,Aygo XClusiv]]></category>
            <pubDate>Tue, 15 Sep 2015 02:00:00 +0200</pubDate>
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                        <title>New prius the rebirth of the pioneer</title>
                        <link>https://newsroom.toyota.eu/new-prius-the-rebirth-of-the-pioneer/</link>
                        <guid>https://newsroom.toyota.eu/new-prius-the-rebirth-of-the-pioneer/</guid><pp:caseid>220424</pp:caseid><description><![CDATA[The introduction of the all-new fourth generation Prius marks a further advance in the history and achievements of Toyota's hybrid power technology.</p><p><p>The new model builds on the strengths and achievements of its predecessors and is set to establish new benchmarks in fuel economy, emissions and efficiency. Each successive Prius has delivered improvements in these areas, but the new model is aiming to make the biggest leap yet in performance, with a target of improving CO<sub>2</sub> emissions by 18 per cent*.</p><p>This achievement is only one aspect of a product that has evolved to acquire new capabilities and greater driver appeal. Powered by a new generation of Toyota's full hybrid powertrain, the new Prius marks significant advances in highway fuel economy and provides a much more rewarding driving experience. Acceleration is smoother and more responsive, and, at higher speeds, is quieter and has a more linear feel that is better aligned to engine speed.</p><p>The new car's dynamic capabilities are rooted in the use of the first Toyota New Global Architecture (TNGA) platform. At a stroke, this endows the car with a lower centre of gravity for improved handling response and stability. It also gives the designers a freer hand to craft a car that has richer visual appeal, with lower lines overall and a more athletic profile. TNGA also helps define the "peace-of-mind" interior, with its excellent packaging, driving position and comfort. Load space is also improved thanks to the use of a smaller, more energy-dense hybrid battery and a new double wishbone rear suspension system — features which do not intrude in trunk capacity.</p><p>The Prius remains Toyota's technological ambassador, a showcase for new, relevant technologies that raise levels of safety, convenience, performance and comfort.</p><p>Safety remains a priority, with the TNGA chassis optimised for excellent impact performance. The scope of the Toyota Safety Sense package is extended in the new Prius with addition of radar-managed Adaptive Cruise Control and a Pedestrian Detection function for the Pre-Crash Safety system.</p><p>The full hybrid powertrain has undergone extensive revisions to improve efficiency, reduce weight and sharpen performance. Detailed design changes to the engine have achieved more than 40 per cent thermal efficiency — world-best performance for a gasoline unit. Other hybrid system components have been made more compact and have been repositioned for optimum packaging, further contributing to the car's lower centre of gravity. The new nickel-metal hydride hybrid battery is more compact while its durability and charging performance have been significantly improved.</p><p>In combination, these changes and innovations confound the popular notion of what an eco-car should be like to drive and to look at. The new Prius demonstrates the genuine rewards that remain to be enjoyed from Toyota full hybrid technology, advantages that will steadily feed through to new generations of other Toyota hybrid models.</p><p><b>Prius Heritage</b></p><p>In 1997 the original Toyota Prius was launched with the declaration "just in time for the 21st century". As the world's first mass-produced hybrid-powered car, it was true to the Latin roots of its name in being ahead of its time.</p><p>That first car was a small four-door sedan, powered by a new hybrid system featuring a combination of 1.5-litre VVT-i Atkinson cycle gasoline engine and 33 kW electric motor. Headline efficiency figures were 120 g/km CO<sub>2</sub> emissions and an average 5.1 l/100km fuel consumption. This initial package was comprehensively redesigned and improved in the second generation model in 2003, with considerable gains in power and efficiency, plus a larger, more stylish, comfortable and practical hatchback design. The improved hybrid system adopted a hybrid battery pack that was smaller and lighter and offered a higher energy density. The fuel economy improved by 15 per cent to 4.3 l/100km and CO<sub>2</sub> levels fell to a new low of 104 g/km.</p><p>The current Prius made its debut in 2009, delivering an even stronger combination of power and efficiency. The hybrid system's output was now more than a third greater than in the original model, while at the same time CO<sub>2</sub> emissions had fallen by a quarter and fuel consumption was 23 per cent better.</p><p>The first generation Prius created the hybrid vehicle market, the second generation raised the model's popularity with a more advanced image, and the third generation secured mass-market success, helping Toyota progressively roll out hybrid power into its mainstream model ranges.</p><p>In its first 18 years, the Prius has reshaped the motoring landscape, bringing hybrid technology into the mainstream market and helping focus the attention of industry and consumers on how cars can be made cleaner and more efficient. The way in which people have come to understand, appreciate and adopt Toyota hybrid power is witnessed by more than eight million cumulative sales of Toyota hybrids worldwide since 1997, including more than 3.5 million Prius. The growth rate has accelerated in line with the technology's higher visibility and the availability of an increasing range of vehicles covering different market segments. The fourth generation Prius will add further impetus to hybrid's market appeal, achieving its strongest environmental performance yet, while delivering much improved styling and driving dynamics.</p><p>Toyota's experience with the Prius has been central to its development of hybrid as a foundation technology for alternative powertrains, not just with conventional gasoline and diesel engines, but with biofuels and hydrogen fuel cells as well. The basic technical premise that gave Toyota its breakthrough with Prius continues to support development of new mobility solutions, from the all-electric urban i-Road to Mirai, Toyota's first hydrogen fuel cell saloon.</p><p><b>The Market</b></p><p>The new car market has changed greatly in the 18 years since Toyota introduced the original Prius and set in motion its hybrid technology programme. Growing awareness of environmental issues and the need to protect natural resources have not only shifted people's perceptions of how a vehicle should perform, they have been reinforced by national and international legislation requiring manufacturers to reduce vehicle emissions.</p><p>These changes have helped Toyota hybrids establish themselves in markets worldwide and have also given impetus to other manufacturers in the development of rival hybrid systems and other alternatives to conventional gasoline and diesel engines, such as all-electric vehicles and plug-in hybrids.</p><p>Hybrid has become Toyota's key competitive advantage, the principal quality that differentiates it from other manufacturers and which gives it a specific strength in the marketplace. This is reflected in the fact Toyota hybrids make up more than 50 per cent of all the alternative powertrain vehicles sold in Europe — more than all the other hybrids, plug-in hybrids and electric vehicles combined.</p><p>The way in which hybrid has become a driver for Toyota's success in Europe's core new car market segments is evidenced by sales figures for 2014 which show hybrids accounted for 55 per cent of all Auris sales and 33 per cent of Yaris sales. Furthermore, hybrid is bringing more new customers to Toyota, with these models attracting significantly high levels of conquest sales from other brands — up to 63 per cent for Yaris Hybrid and 51 per cent for Auris Hybrid.</p><p>Toyota believes hybrid's market potential will increase further, with more people taking up the technology as the emissions performance of conventional gasoline and diesel engines come under closer scrutiny and legislative control. At the same time, more manufacturers are following Toyota by introducing their own hybrid models, increasing competition and giving customers a wider choice.</p><p>Toyota will continue to enjoy the advantage of offering a full hybrid system, in which the electric motor can operate independently of the petrol engine. This allows the car to be driven in all-electric EV mode when possible, with zero fuel consumption and zero tailpipe emissions. These benefits are not available in "mild" hybrid systems, in which the electric motor can be used only to support the performance of a gasoline or diesel engine.</p><p>Toyota believes that continuous improvement of its full hybrid technology will enable it to strengthen its market position, ahead of the wider uptake of alternatives such as plug-in hybrids, electric vehicles and fuel cell vehicles. Key challenges in securing this growth are to strengthen environmental performance while increasing the attractiveness of hybrids as desirable cars that are fun to drive. These qualities are fundamental to the new Prius, which sets new benchmarks for environmental performance while making a stronger emotional connection with customers through improved styling, quality and driveability.</p><p><b>THE THREE PILLARS OF THE NEW PRIUS </b></p><p>The new Prius is founded on outstanding hybrid technology, delivering unprecedented efficiency and environmental performance. But beyond these credentials it embraces stronger emotional and performance qualities that give it wider and greater appeal to customers who appreciate eye-catching, original styling, high levels of sensory quality, practicality and a driving experience that is genuinely fun and rewarding.</p><p>The realisation of these qualities in the new Prius is based on three pillars: the Toyota New Global Architecture, design and styling, and a new generation full hybrid system.</p><p>Toyota's First TNGA Platform</p><p>The new Prius is the first model to use a Toyota New Global Architecture (TNGA) platform. This plays a defining role in the car's essential fun-to-drive quality, giving new Prius a lower centre of gravity compared to the current model, which in turn allows for an improved driving position.</p><p>It makes a significant contribution to improved driving dynamics — beyond what might be expected of an eco-car. This quality is further supported by a body that is 60 per cent more rigid than before thanks to extensive use of high-strength steels and additional reinforcement to the centre pillars' lower structure and the panel connection. The result is superior, direct and responsive handling, without having to use firmer suspension settings.</p><p><b>Double wishbone rear suspension</b></p><p>The new double wishbone rear suspension plays a significant part in this, producing one-third the level of shock when driving on uneven roads compared to the current Prius. To achieve better handling with more direct response, the front MacPherson strut suspension has been revised with an increase in the incline angle of the shock absorbers and the use of slant bearings.</p><p>The chassis is fully able to harness the more responsive acceleration provided by the new full hybrid system. Greater stability is maintained, body roll is much reduced in high-speed lane changes and performance is smoother on rough surfaces. On winding roads, new Prius holds easily to the driver's intended line and there is outstanding straight-line stability when driving at speed.</p><p><b>Improved safety with TNGA</b></p><p>Safety is a key consideration in the development of the new TNGA platforms, not just in terms of secure, stable handling, but also in improving the driver's vision. The view from the steering wheel of new Prius is significantly wider and deeper than in the current model and rearward vision is improved by the wider curve of the rear glass.</p><p>The platform has been optimised for excellent performance in independent international crash testing, including Euro NCAP.</p><p><b>Styling and Design</b></p><p>New Prius is not simply "another green car," its design and high quality throughout give it greater emotional appeal and a powerful, desirable presence, underpinned by the fundamental strengths of the new TNGA platform. As Toyota's most advanced car, it is appropriate that it is an image leader and the intention has been to produce a design that makes an immediate impact.</p><p>The car's new low-slung stance — made possible by the TNGA platform — suggests an excellent driving performance, supported by a distinctive new body silhouette that is both athletic and aerodynamically efficient. The result is a "human-tech" design with strong emotional quality, fully exploiting the opportunity presented by the car's lower centre of gravity.</p><p><b>Exterior</b></p><p>The design theme for the new Prius has been to capture in the contrast created between the rich curves and hard surfaces of the bodywork. The result is a new form that stands out with its smooth yet sharp use of lines.</p><p>The frontal design is true to Prius's heritage in making the Toyota emblem a strong focal point, but it also makes an impactful visual statement about its more advanced design and performance with a much lower hood height. New headlights have permitted slimmer, more striking headlamp units to be designed and these combine with an intricate but unfussy treatment of the fog lights and air intakes to give the car a distinctive and intelligent appearance</p><p>In profile, the Prius displays a silhouette that is lower and more athletic. The TNGA platform has allowed for significant reduction in height in key areas to create a lower, more dynamic appearance. The overall height has been reduced by 20 mm compared to the current Prius, to 1,470 mm. The peak of the roof has been moved forward, and the belt line has been dropped, emphasising the car's stronger dynamic qualities. The new model retains the 2, 700 mm wheelbase of the current Prius, but is 60 mm longer overall at 4,540 mm. It is also 15 mm wider at 1,760 mm.</p><p>New Prius has a unique aerodynamic treatment to the rear section of the roof, which supports the clean flow of air over and away from the vehicle. The new TNGA platform is also designed for the smoothest possible airflow beneath the car. In combination, the car's low wind resistance features secure a world-class coefficient of drag.</p><p>The rear end design flows strongly from the rear spoiler down through the bumper, with the wheel placement further emphasising the car's firmly planted stance. The slim, striking combination lamps have been moved to the outer edge of the car, following a sharp angle that is accentuated by the distinctive, unbroken line of the red LED tail lights.</p><p>Toyota has produced a vibrant colour palette for new Prius with seven exterior finishes available, including a new shade, Emotional Red.</p><p><b>Interior</b></p><p>"Peace of mind" is the theme for the cabin, which is designed to be a welcoming, quiet and comfortable space, with a dashboard that wraps gently around the driver and which flows almost seamlessly into the door panels. The number of different parts that make up the instrument panel has been reduced, for example the piano black section is now a single unit. This creates a strong visual contrast with the areas of the dashboard and door panels, finished in a high-quality white material that is soft to the touch and scratch-resistant.</p><p>The fine attention to detail can be seen in elements such as the air vents, while the high ergonomic quality extends to intuitive positioning and range of adjustment of the seats. The high sensory quality of the interior is further emphasised by a pleasingly tactile leather steering wheel trim. Two interior colour choices have been created for the new Prius — cool grey and black. Overall the cabin environment is light and spacious.</p><p>Quietness has always been a distinguishing characteristic of Toyota's hybrid vehicles and the new Prius provides a cabin environment that exudes a genuine sense of luxury in exceptionally low levels of noise, vibration and harshness. New Prius's improved ride is further supported by a new front seat design that provides more comfort and wraparound support.</p><p><b>New Hybrid System</b></p><p>The New Prius heralds the next generation of Toyota's signature hybrid powertrain. This new family of powertrains builds on the two pillars that have made Toyota hybrids popular with drivers across the globe: on the one hand their fuel efficiency, and on the other the relaxed and carefree drive that they provide.</p><p>Toyota has focused its efforts on making this next generation of hybrids even easier and more intuitive to drive. They have been set up so that they give a natural, immediate, but smooth response to any accelerator pedal input. Refined and confident, they deliver the right level of performance.</p><p>But of course, fuel economy has been improved as well. The new hybrid systems will come in a more compact package, that is lighter in weight and lower in cost. This new generation will reflect significant advances in battery, electric motor and gasoline engine technologies.</p><p>The batteries will offer higher energy density, which means more output from units of the same dimensions and weight.</p><p>The electric motors will be smaller in size, yet also provide a better power-to-weight ratio.</p><p>And the thermal efficiency of the gasoline engine — at 38.5 per cent already very high on the current Prius — is increased to more than 40 per cent — a world's best for a gasoline unit.</p><p>As a result, applied to the new Prius, this new hybrid system targets an 18 per cent* improvement in fuel efficiency compared to the current car .</p><p><b>PRIUS: TOYOTA'S HIGH-TECH AMBASSADOR</b></p><p>The Prius has always provided a reference point for Toyota's development of useful, intuitive high-tech features and that remains true for the fourth generation model, which benefits from a number of innovations that support safety, convenience and better, more sophisticated HMI (Human Machine Interface) performance.</p><p>New Prius Chief Engineer Koji Toyoshima explains: "Prius is the ambassador for Toyota technology, a brand vector pulling hybrid sales of our core models."</p><p><b>Toyota Safety Sense with additional functions</b></p><p>The new Prius will make a significant advance in active and preventive safety measures with the adoption of Toyota Safety Sense. This package of safety features will be further extended in the new Prius with the addition of radar-governed Adaptive Cruise Control and a pedestrian recognition capability in the Pre-Collision Safety system.</p><p>In the current Prius range, only around two per cent of vehicles are sold with the Pre-Crash Safety system. In the new Prius this is one of the standard features of Toyota Safety Sense, together with Lane Departure Alert, Automatic High Beam and Road Sign Assist.</p><p><b>Extra sensors for safety and convenience</b></p><p>The technologies Toyota has developed for successive generations of the Prius have always served a clear purpose. This continues in the new model with an increase in the number of sensors to provide the driver with more comprehensive information, improving safety and convenience. In effect, new Prius becomes a driver's sixth sense, recognising and anticipating things they might not notice themselves.</p><p>* According to New European Cycle (NEDC)</p><p></p><p>]]></description><category><![CDATA[corporate,Toyota,Frankfurt,2015,Prius,RAV4,HYBRID,C-HR,concept,Safety,Sense]]></category>
            <pubDate>Tue, 15 Sep 2015 01:00:00 +0200</pubDate>
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                        <title>New sport edition underlines sporty character of ct &amp; is models</title>
                        <link>https://newsroom.toyota.eu/new-sport-edition-underlines-sporty-character-of-ct--is-models/</link>
                        <guid>https://newsroom.toyota.eu/new-sport-edition-underlines-sporty-character-of-ct--is-models/</guid><pp:caseid>220337</pp:caseid><description><![CDATA[&bullNew accessible Sport edition available on CT and IS in Europe as from September</p>&bullBespoke, stylish exterior and interior design features</p>&bullCT with further personalisation through </p>optional, two-tone roof finish</p>  </p><p>]]></description><category><![CDATA[corporate,Toyota,Lexus,IS]]></category>
            <pubDate>Tue, 15 Sep 2015 01:00:00 +0200</pubDate>
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                        <title>Lexus hoverboard</title>
                        <link>https://newsroom.toyota.eu/lexus-hoverboard/</link>
                        <guid>https://newsroom.toyota.eu/lexus-hoverboard/</guid><pp:caseid>220320</pp:caseid><description><![CDATA["There is no such thing as impossible, it's just a matter of figuring out how"</p><p>Tekst</p><p></p>]]></description><category><![CDATA[corporate,Toyota,2015 SLIDE ANNOUNCE Hoverboard]]></category>
            <pubDate>Tue, 15 Sep 2015 01:00:00 +0200</pubDate>
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                        <title>Toyota at frankfurt </title>
                        <link>https://newsroom.toyota.eu/toyota-at-frankfurt/</link>
                        <guid>https://newsroom.toyota.eu/toyota-at-frankfurt/</guid><pp:caseid>220395</pp:caseid><description><![CDATA[Brussels, September 1st 2015</p><p>At the forthcoming IAA motor show in Frankfurt (Press day September 15-16, Public days September 19-27<sup>th</sup>), two dominant themes will shape the Toyota stand. One is the relentless expansion of Toyota's hybrid line-up. The other is the continuation of the roll-out and democratisation of the Toyota Safety Sense active safety technology.</p><p>The unmistakable star of the Toyota display will be the new Prius, which celebrates its motor show World-Premiere at Frankfurt. But the show also marks the European Premiere of the new RAV4 Hybrid, and the global debut of the second TOYOTA C-HR Concept hybrid crossover.</p><p>As Toyota continues the roll-out of Toyota Safety Sense across its range, the second iteration of the system premieres at Frankfurt, with Pedestrian Recognition and Adaptive Cruise Control being added to system's existing features<a href="#_ftn1" name="_ftnref" title="">[1]</a>. <p>The Toyota Press Conference takes place at 12:45 on Tuesday September 15<sup>th</sup>, on the Toyota stand in Hall 8.</p><p><hr align="left" size="1" width="33%" /></p><a href="#_ftnref" name="_ftn1" title="">[1]</a> Pre-Collision System, Lane-Departure Alert, Road Sign Assist and Automatic High Beam]]></description><category><![CDATA[corporate,Toyota,Frankfurt,2015,Prius,RAV4,HYBRID,C-HR,concept,Safety,Sense]]></category>
            <pubDate>Mon, 31 Aug 2015 18:00:00 +0200</pubDate>
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                        <title>With 8 million units sold, toyota proves hybrids have staying power</title>
                        <link>https://newsroom.toyota.eu/with-8-million-units-sold-toyota-proves-hybrids-have-staying-power/</link>
                        <guid>https://newsroom.toyota.eu/with-8-million-units-sold-toyota-proves-hybrids-have-staying-power/</guid><pp:caseid>220380</pp:caseid><description><![CDATA[<br type="_moz" />Toyota Chairman <strong>Takeshi Uchiyamada</strong> likes to tell the story of how his team couldn't get the first Prius prototype to move for 49 days. According to him, <em>"We had no idea what was wrong, so we worked late every night trying to figure it out. We finally got it to move around Christmas time, but it only went 500 meters!"</em></p><p>That was back in 1995, when hybrid cars were unproven, experimental machines with a very unclear future. Fast-forward twenty years, and Toyota is proud to announce that it has now sold over 8 million hybrid vehicles1, with just 10 months between this and the last million-unit milestone.</p><p>For the full release please visit: <span lang="EN-US" style="font-size:10.0ptfont-family:&quotArial&quot,&quotsans-serif&quotmso-fareast-font-family:&quotMS PGothic&quotcolor:#1F497Dmso-ansi-language:EN-USmso-fareast-language:JAmso-bidi-language:AR-SA"><a href="http://newsroom.toyota.co.jp/en/detail/9163695/"><span >http://newsroom.toyota.co.jp/en/detail/9163695/</span></a></span></p><br type="_moz" />]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Fri, 21 Aug 2015 00:30:00 +0200</pubDate>
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                        <title>Mirai and new auris alongside motor sports display at le rendez-vous toyota showroom in paris </title>
                        <link>https://newsroom.toyota.eu/mirai-and-new-auris-alongside-motor-sports-display-at-le-rendez-vous-toyota-showroom-in-paris/</link>
                        <guid>https://newsroom.toyota.eu/mirai-and-new-auris-alongside-motor-sports-display-at-le-rendez-vous-toyota-showroom-in-paris/</guid><pp:caseid>220349</pp:caseid><description><![CDATA[&bullExhibition of Toyota Mirai, the world's first production hydrogen-powered sedan, until the end of August</p>&bullIntroduction of the new Auris featuring Toyota Safety Sense</p>&bullCelebration of Toyota's motor sports heritage </p><p>Located on the renowned Champs-Élysées in Paris, Le Rendez-Vous Toyota is hosting the new Mirai, the world's first production hydrogen-powered sedan.<p>Launched in Japan last December, and on sale in Europe as from September<a href="#_ftn1" name="_ftnref" title="">[1]</a>, the fuel cell sedan uses hydrogen as a source of fuel to generate the power needed to drive its motor while emitting only water. It combines superior environmental performance with a cruising range similar to a gasoline engine vehicle and a refuelling time of roughly three minutes.</p><p>Mirai will be joined by the new Auris, the best-selling hybrid in Europe, including a cut-body display to reveal the architecture of the vehicle's full hybrid powertrain. On sale since June, the new Auris features a more sophisticated exterior design, improved sensory quality, a more pleasant drive and a new engine line-up.</p><p>In addition, the model premieres Toyota Safety Sense, a new set of active safety technologies designed to help prevent or mitigate collisions across a wide range of traffic situations. All Auris models equipped with the Toyota Safety Sense option will feature a Pre-Collision System (PCS), Lane Departure Alert (LDA), Automatic High Beam (AHB) and Road Sign Assist (RSA).</p><p>Le Rendez-Vous Toyota is also celebrating Toyota's motor sports heritage with a dedicated display.</p><p>The Toyota FT-1 was unveiled in 2014 at the Detroit Motor Show and can been seen in France for the first time. The red study model gives a glimpse of Toyota's future sports car designs.</p><p>The concept car is accompanied by some of the brand's most famous race cars: the GT-One (TS020) which competed in the Le Mans 24 Hours in 1998 and 1999, the 1999 World Rally Championship (WRC) winning Corolla WRC, and the TS040 HYBRID which won the 2014 FIA World Endurance Championship (WEC).</p><p>The motorsports display is completed by several WRC and WEC pilots' helmets and trophies.</p><p>Alongside the car displays, Le Rendez-Vous Toyota is offering various interactive activities, including a WEC driving simulator, educational games, pictures to be shared on social media and special gifts.</p><p>Located at 79 Avenue des Champs Élysées in Paris, Le Rendez-Vous Toyota is open from 10:30 am until 10:00 pm, Sunday to Wednesday, and from 10:30 am until midnight on Thursday to Saturday.</p><p><hr align="left" size="1" width="33%" /><div id="ftn"><p><a href="#_ftnref" name="_ftn1" title=""><sup>[1]</sup></a> Initial European sales are limited to Germany, Denmark and UK</p></p>]]></description><category><![CDATA[corporate,Toyota,Rendez-vous,rendez,vous,Paris,France,champs,élyséees,store,brand,flagship,showroom]]></category>
            <pubDate>Fri, 24 Jul 2015 05:00:00 +0200</pubDate>
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                        <title>Childhood vehicle playsets meet the information age at the tokyo toy show</title>
                        <link>https://newsroom.toyota.eu/childhood-vehicle-playsets-meet-the-information-age-at-the-tokyo-toy-show/</link>
                        <guid>https://newsroom.toyota.eu/childhood-vehicle-playsets-meet-the-information-age-at-the-tokyo-toy-show/</guid><pp:caseid>220364</pp:caseid><description><![CDATA[Ever wonder how you would look racing to rescue a cat from a tree in a purple fire truck? Or cruising around town in a hot pink hot-dog truck? Now you can see for yourself through Camatte Vision, an all-new interactive experience from Toyota for families, debuting at this year's International Tokyo Toy Show.</p><p>Camatte Vision is the latest way to experience Toyota's Camatte line of exploratory concepts seeking to break the traditional boundaries of the way children play and tinker with vehicles. The aim is to let kids and their parents share the child-like wonder and excitement of cars and trucks. Blazing fast hot rods, life-saving ambulances, hearty construction crane trucks, and many more are available in a rainbow of colors. Through an innovative augmented reality tablet app, see how you and your family would look in a virtually limitless combination of vehicle types and colors.</p><p>Of course, the fun doesn't end in the virtual world: the latest physical manifestation of the Camatte family, the Hajime, will be on display for families to explore hands-on.</p><p><strong>How Camatte Vision works</p></strong></p>1. Hop into the Camatte Hajime and take a photo of you and your family.</p>2. Grab one of the tablets available at the booth, and customize a car by mixing and matching 13 body types and 12 colors.</p>3. Take your tablet to the model driving course and hold it over the road. Your customized car will appear on the course with you and your family inside!</p><p><strong>Meet the Camatte Hajime</p><br type="_moz" /></strong></p><p>Although "Hajime" means "beginning" in Japanese, it is actually the sixth member of Toyota's Camatte family, following the Sora, Daichi, Takumi, 57s and 57s Sports that debuted at previous Tokyo Toy Shows. The Hajime was named to signify that the fun has just begun with the Camatte concept and there is much more to come.</p><p>Building on Camatte's spirit of customizability and fun, the Hajime will feature Camatte's signature swappable exterior panels and adjustable pedals and seat to let kids get in the driver's seat with their parents close behind in the two rear seats.</p><p>The Camatte Hajime is a real working car, but won't be drivable during the Tokyo Toy Show. However, kids will still be able to get in, buckle up, turn the steering wheel and push the pedals.</p><p></p><strong>Camatte Hajime specifications</strong></p><p><table class="MsoNormalTable" border="1" cellspacing="0" cellpadding="0" style="margin-left:5.4ptborder-collapse:collapseborder:nonemso-border-alt:    solid windowtext .5ptmso-yfti-tbllook:480mso-padding-alt:0cm 5.4pt 0cm 5.4pt    mso-border-insideh:.5pt solid windowtextmso-border-insidev:.5pt solid windowtext">            <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Length</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder:solid windowtext 1.0pt            border-left:nonemso-border-left-alt:solid windowtext .5ptmso-border-alt:            solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >3,020</span><span lang="EN-US" > mm</span><span lang="EN-US" style="font-size:10.0ptmso-bidi-font-size:12.0ptfont-family:            &quotArial&quot,&quotsans-serif&quot"></span></p>            </td>        </tr>        <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            border-top:nonemso-border-top-alt:solid windowtext .5ptmso-border-alt:solid windowtext .5pt            padding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Width</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder-top:noneborder-left:            noneborder-bottom:solid windowtext 1.0ptborder-right:solid windowtext 1.0pt            mso-border-top-alt:solid windowtext .5ptmso-border-left-alt:solid windowtext .5pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >1,320</span><span lang="EN-US" > mm</span><span lang="EN-US" style="font-size:10.0ptmso-bidi-font-size:12.0ptfont-family:            &quotArial&quot,&quotsans-serif&quot"></span></p>            </td>        </tr>        <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            border-top:nonemso-border-top-alt:solid windowtext .5ptmso-border-alt:solid windowtext .5pt            padding:0cm 5.4pt 0cm 5.4ptheight:15.15pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Height</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder-top:noneborder-left:            noneborder-bottom:solid windowtext 1.0ptborder-right:solid windowtext 1.0pt            mso-border-top-alt:solid windowtext .5ptmso-border-left-alt:solid windowtext .5pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:15.15pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >1,240</span><span lang="EN-US" > mm</span><span lang="EN-US" style="font-size:10.0ptmso-bidi-font-size:12.0ptfont-family:            &quotArial&quot,&quotsans-serif&quot"></span></p>            </td>        </tr>        <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            border-top:nonemso-border-top-alt:solid windowtext .5ptmso-border-alt:solid windowtext .5pt            padding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Wheelbase</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder-top:noneborder-left:            noneborder-bottom:solid windowtext 1.0ptborder-right:solid windowtext 1.0pt            mso-border-top-alt:solid windowtext .5ptmso-border-left-alt:solid windowtext .5pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >1,800</span><span lang="EN-US" > mm</span><span lang="EN-US" style="font-size:10.0ptmso-bidi-font-size:12.0ptfont-family:            &quotArial&quot,&quotsans-serif&quot"></span></p>            </td>        </tr>        <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            border-top:nonemso-border-top-alt:solid windowtext .5ptmso-border-alt:solid windowtext .5pt            padding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Seating   capacity</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder-top:noneborder-left:            noneborder-bottom:solid windowtext 1.0ptborder-right:solid windowtext 1.0pt            mso-border-top-alt:solid windowtext .5ptmso-border-left-alt:solid windowtext .5pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >3</span></p>            </td>        </tr>        <tr >            <td width="89" valign="top" style="width:66.45ptborder:solid windowtext 1.0pt            border-top:nonemso-border-top-alt:solid windowtext .5ptmso-border-alt:solid windowtext .5pt            padding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpFirst" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" style="font-size:10.0ptmso-bidi-font-size:12.0ptfont-family:&quotArial&quot,&quotsans-serif&quot            mso-fareast-language:JA">Powertrain</span></p>            </td>            <td width="207" valign="top" style="width:155.4ptborder-top:noneborder-left:            noneborder-bottom:solid windowtext 1.0ptborder-right:solid windowtext 1.0pt            mso-border-top-alt:solid windowtext .5ptmso-border-left-alt:solid windowtext .5pt            mso-border-alt:solid windowtext .5ptpadding:0cm 5.4pt 0cm 5.4ptheight:16.0pt">            <p class="MsoCommentTextCxSpLast" style="text-align:justifytext-justify:inter-ideograph            line-height:16.0ptmso-line-height-rule:exactly"><span lang="EN-US" >Electric   motor</span></p>            </td>        </tr>    </table><p class="MsoNormalCxSpFirst" style="margin-top:0cmmargin-right:18.0ptmargin-bottom:0cmmargin-left:24.0ptmargin-bottom:.0001ptmso-add-space:autotext-indent:-24.0ptline-height:16.0ptmso-line-height-rule:exactlymso-layout-grid-align:nonetext-autospace:none"><strong>The 2015 Tokyo Toy Show will take place at Tokyo Big Sight in Odaiba, Tokyo, with buyer's days on June 18-19 and public days on June 20-21.</strong></p><br type="_moz" /></p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Mon, 15 Jun 2015 02:00:00 +0200</pubDate>
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                        <title>Toyota Mobility Foundation launches program in Da Nang, Vietnam</title>
                        <link>https://newsroom.toyota.eu/toyota-mobility-foundation-launches-program-in-da-nang-vietnam/</link>
                        <guid>https://newsroom.toyota.eu/toyota-mobility-foundation-launches-program-in-da-nang-vietnam/</guid><pp:caseid>220353</pp:caseid><description><![CDATA[<p>The Foundation's Second Program Will Address Emerging Transportation Issues in Rapidly Growing Mid-sized City</p>

<p>Toyota Mobility Foundation (TMF) today announced its second program, which will launch in Da Nang, Vietnam to address emerging transportation issues in the rapidly growing mid-size city.</p>

<p>The announcement follows news earlier in April 2015 from TMF regarding the launch of its first pilot program in Bangkok, Thailand. Both programs reflect the Foundation's philosophy of combining Toyota's knowledge with the expertise of partners to enable more people around the globe to move safely, efficiently and enjoyably.</p>

<p>For full details about the program, go to: <a href="http://newsroom.toyota.co.jp/en/detail/8163664/">http://newsroom.toyota.co.jp/en/detail/8163664/</a>.</p>]]></description><category><![CDATA[corporate,Toyota,hidden,mobility-solutions]]></category>
            <pubDate>Tue, 09 Jun 2015 02:00:00 +0200</pubDate>
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                        <title>Toyota and Mazda team up to make cars better</title>
                        <link>https://newsroom.toyota.eu/toyota-and-mazda-team-up-to-make-cars-better/</link>
                        <guid>https://newsroom.toyota.eu/toyota-and-mazda-team-up-to-make-cars-better/</guid><pp:caseid>220348</pp:caseid><description><![CDATA[<p>Toyota Motor Corporation and Mazda Motor Corporation today entered an agreement to build a mutually beneficial long term partnership. By leveraging the resources of both companies to complement and enhance each other's products and technologies, the partnership will result in more appealing cars that meet the diverse needs and tastes of customers all over the world.</p>

<p>A joint committee will now be set up to evaluate how best to utilize each company's respective strengths. The committee will encourage broad and meaningful collaboration across a range of fields, including environmental and advanced safety technologies.</p>

<p>Marking the agreement, Toyota President <strong>Akio Toyoda</strong> said: <em>"As evidenced by their SKYACTIV Technologies and KODO―Soul of Motion design, Mazda has proven that it always thinks of what is coming next for vehicles and technology, while still managing to stay true to its basic carmaking roots. In this way, Mazda very much practices what Toyota holds dear: making ever-better cars. I am delighted that our two companies can share the same vision and work together to make cars better. I can think of nothing more wonderful than showing the world―together―that the next 100 years of cars will be just as fun as the first."</em></p>

<p><em>For more information, images and live USTREAM record please visit </em><a href="http://newsroom.toyota.co.jp/en/detail/mail/7871861">http://newsroom.toyota.co.jp/en/detail/mail/7871861</a></p>]]></description><category><![CDATA[corporate,Toyota,hidden,partnership]]></category>
            <pubDate>Tue, 12 May 2015 18:00:00 +0200</pubDate>
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                        <title>Realizing the future of mobility:  toyota mobility foundation launches first pilot program in thailandprogram supports foundation&#039;s global mission to advance solutions for a more mobile society </title>
                        <link>https://newsroom.toyota.eu/realizing-the-future-of-mobility--toyota-mobility-foundation-launches-first-pilot-program-in-thailandprogram-supports-foundations-global-mission-to-advance-solutions-for-a-more-mobile-society/</link>
                        <guid>https://newsroom.toyota.eu/realizing-the-future-of-mobility--toyota-mobility-foundation-launches-first-pilot-program-in-thailandprogram-supports-foundations-global-mission-to-advance-solutions-for-a-more-mobile-society/</guid><pp:caseid>220407</pp:caseid><description><![CDATA[More people everywhere are about to get moving. Toyota Mobility Foundation (TMF) today announced that it is launching its first pilot program. The program, which will be in Bangkok, Thailand, reflects the Foundation's philosophy of combining Toyota's knowledge with the expertise of partners to enable more people around the globe to move safely, efficiently and enjoyably.  </p><p>Established in August 2014, TMF partners with non-profit organizations, research institutions and other organizations to apply Toyota's technological, safety and environmental expertise to mobility issues around the world. This includes addressing urban transportation challenges, expanding personal mobility for all people and inspiring the next generation of mobility solutions.</p><p><em>"The launch of the pilot program in Thailand brings us closer to our goal of advancing a true mobile society by helping people move, grow and explore in a world that is comfortable, safe and clean," </em>said <strong>Akio Toyoda</strong>, Chairman of the Board of TMF and President of Toyota Motor Corporation. <em>"As global mega-trends like urbanization, strains on resources and population shifts impact mobility, the Toyota Mobility Foundation aims to help communities evolve and people adapt to these changes." </p><p>For more information please visit </em><a href="http://newsroom.toyota.co.jp/en/detail/7667734/">http://newsroom.toyota.co.jp/en/detail/7667734/</p></a><em>Toyota Mobility Foundation website </em><a href="http://www.toyota-mf.org/">http://www.toyota-mf.org/</a><em><br type="_moz" /></em></p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Wed, 22 Apr 2015 04:00:00 +0200</pubDate>
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                        <title>Titel</title>
                        <link>https://newsroom.toyota.eu/titel/</link>
                        <guid>https://newsroom.toyota.eu/titel/</guid><pp:caseid>220397</pp:caseid><description><![CDATA[</p>Inleidende tekst</p><p>Broodtekst</p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Wed, 15 Apr 2015 04:00:00 +0200</pubDate>
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                        <title>robot astronaut kirobo awarded two guinness world records™ titles</title>
                        <link>https://newsroom.toyota.eu/robot-astronaut-kirobo-awarded-two-guinness-world-records-titles/</link>
                        <guid>https://newsroom.toyota.eu/robot-astronaut-kirobo-awarded-two-guinness-world-records-titles/</guid><pp:caseid>220450</pp:caseid><description><![CDATA[</p>Two Guinness World Records titles have been awarded to Kirobo, the robot astronaut developed as part of a joint research project between Dentsu Inc., the University of Tokyo's Research Center for Advanced Science and Technology, Robo Garage Co., Ltd., Toyota Motor Corporation, and the Japan Aerospace Exploration Agency (JAXA).</p><br type="_moz" />Kirobo arrived at the International Space Station (ISS) on August 10, 2013 and spent a total of eighteen months there, holding the world's first conversation experiment in outer space between a robot and a human (JAXA astronaut Koichi Wakata) and conducting research for a future in which humans and robots coexist.</p><p>For the full story, click here: <a href="http://newsroom.toyota.co.jp/en/detail/7333794/">http://newsroom.toyota.co.jp/jp/detail/7333794/.</a><br type="_moz" />]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Fri, 27 Mar 2015 13:30:00 +0100</pubDate>
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                        <title>Toyota becomes ioc top partner</title>
                        <link>https://newsroom.toyota.eu/toyota-becomes-ioc-top-partner/</link>
                        <guid>https://newsroom.toyota.eu/toyota-becomes-ioc-top-partner/</guid><pp:caseid>220431</pp:caseid><description><![CDATA[Tokyo, Japan, March 13, 2015 - Toyota Motor Corporation (Toyota) today announced it has entered into a sponsorship agreement with the International Olympic Committee (IOC) to become part of The Olympic Partner (TOP) program.<p>The agreement runs through to the end of 2024 in the mobility category, which includes vehicles, mobility services and mobility solutions.</p><p>The announcement was marked by a ceremony in Tokyo, attended by IOC President Thomas Bach, IOC Marketing Commission Chairman Tsunekazu Takeda (Japanese Olympic Committee President), The Tokyo Organising Committee of Olympic and Paralympic Games President Yoshiro Mori, Toyota President Akio Toyoda and other Toyota and IOC dignitaries.</p><p>Toyota's relationship with the Olympic Games and the Olympic Movement is effective immediately, with Toyota granted sponsorship rights in Japan through 2016. Toyota's rights will extend globally beginning 2017.</p><p>The product categories covered by the Toyota sponsorship are: vehicles (including passenger cars, urban mobility vehicles and commercial vehicles), mobility services (including vehicle and road safety and transportation support systems and services) and certain transportation and mobility support products.</p><p>Commenting on the sponsorship, <strong>Toyoda</strong> said: <em>"We will do everything possible to fulfill our new role in The Olympic Partner program, and justify the trust the IOC has placed in us. The addition of a mobility category to the TOP Partner field is an important recognition for our entire industry. Under this Olympic flag, let us today reaffirm the power of sports to bring people together. And let us dedicate ourselves to creating a better world by promoting sports in the Olympic spirit of friendship, solidarity, and fair play."</em></p><em><br type="_moz" /></em></p><p><strong>Bach</strong> said:<em> "The IOC welcomes Toyota as a key partner for the provision of sustainable mobility solutions for the Olympic Games as outlined in Olympic Agenda 2020, our strategic roadmap for the future of the Olympic Movement. Toyota is the world leader in its field, and this partnership signifies a strong commitment to the future of the IOC and the Olympic Movement. This is a milestone agreement in the implementation of Olympic Agenda 2020 because the focus of our cooperation is sustainable mobility, and Toyota will provide sustainable solutions for the entire Olympic Movement."</em></p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Thu, 12 Mar 2015 19:00:00 +0100</pubDate>
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                        <title>Toyota crowned britain&#039;s best training partner</title>
                        <link>https://newsroom.toyota.eu/toyota-crowned-britains-best-training-partner/</link>
                        <guid>https://newsroom.toyota.eu/toyota-crowned-britains-best-training-partner/</guid><pp:caseid>220421</pp:caseid><description><![CDATA[</p>At the 2015 SEMTA Skills Awards, Toyota Manufacturing UK was awarded Training Partner of the Year.</p><br type="_moz" />The award recognised Toyota Manufacturing UK's training partnership activity with local partners including YMCA Derbyshire and SME's (automotive and non-automotive) including Gestamp Tallent and Pektron Group Ltd.</p>The awards evening championed the positive work that manufacturers within the engineering industry are undertaking to upskill the UK's workforce. Shortlisted to the last three in the country, Toyota won over tough competition to lift the award in partnership with our SME's and community organisations.</p><p><strong>Tim Freeman</strong>, Director of Environment, Quality and Production Functions for Toyota Manufacturing UK said, <em>"</em><em>We are committed to the development of people by supporting the local community, SME's, local supplier partners as well as our own staff. Through this approach we can contribute to developing the skills of the local economy and the manufacturing and engineering sector."</em></p>A fully managed apprenticeship programme was introduced in 2013 including attraction, recruitment and training delivery. The programme takes place on-site at Toyota's vehicle manufacturing plant in Burnaston, Derbyshire in the 'Apprentice Development Centre' which is run in partnership with Burton & South Derbyshire College. Currently 13 companies send their Apprentices to train at Toyota.</p><strong></p>Phil Carr</strong> Training and Development Manager of Gestamp Tallent Ltd, commented <em>"We've been a business partner with Toyota for many years and the relationship has always been one of support rather than demand. This approach has now been extended into the growth of our Engineering capability with the Apprentice training. Toyota has given us access to a world class scheme that is based on the traditional values of a good Apprenticeship".</em></p><p>Following the award, <strong>Ann Watson</strong>, CEO of Semta said, <em>"Toyota is a world class company which is reflected in its superb training programme and facilities. They are helping create the engineers of the future — so vital if the UK is to continue to deliver the skills which make our engineers the best in the world".</em></p>The YMCA Derbyshire has worked with Toyota to support local disadvantaged young people. In partnership with SMMT and the Foyer Federation, Toyota delivers a 12 week programme to support young disadvantaged adults "NEET's". The programme enhances their future prospects of work or further education.</p><strong></p>Gillian Sewell</strong>, CEO of YMCA Derbyshire said, <em>"Each day as CEO of YMCA, I recognise Toyota's contribution and achievements for YMCA residents. On completing the designed training it is evident our residents have increased self-esteem, purpose and improved life chances. Toyota not only say they care about their locally community they work to prove it"</p><p>For more information please contact<strong> Helen Hydes on 01332 283666</strong></p><p><br type="_moz" /></em>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Fri, 27 Feb 2015 04:15:00 +0100</pubDate>
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                        <title>World rally return for toyota motorsport gmbh</title>
                        <link>https://newsroom.toyota.eu/world-rally-return-for-toyota-motorsport-gmbh/</link>
                        <guid>https://newsroom.toyota.eu/world-rally-return-for-toyota-motorsport-gmbh/</guid><pp:caseid>220362</pp:caseid><description><![CDATA[</p>TOYOTA Motorsport GmbH (TMG) will return to the FIA World Rally Championship (WRC) in 2017 with a car developed and built entirely at its Cologne technical centre.</p><p>Over the next two years TMG will continue its test programme with the Yaris WRC car to prepare for a full return to the series in which it won four drivers' and three manufacturers' World Championships in the 1990s.</p><p>Today's news was announced by TOYOTA Motor Corporation President Akio Toyoda at a news conference in Tokyo, where the Yaris WRC made its public debut, complete with new launch livery.</p><p>The Yaris WRC has already completed a preliminary test programme on tarmac and gravel stages throughout Europe, establishing a promising baseline on which to build over the coming months.</p><p>The car features a 1.6-litre turbo-charged, direct injection engine, which produces over 300hp, while advanced simulation, testing and production techniques have shaped the Yaris chassis.</p><p>With an official WRC programme now confirmed, development will be expanded while the dedicated team of specialists to engineer and operate the car will be increased.</p><p>Several young drivers have already tested the car and Frenchman Eric Camilli, 27, has been selected as the first member of a junior driver development scheme designed with the goal of developing TOYOTA rally stars of the future. </p><p>Eric will carry out the development programme alongside last year's Tour de Corse winner Stéphane Sarrazin, also a racer in TOYOTA's FIA World Endurance Championship team, and Sebastian Lindholm. </p><p>That test programme will include several WRC venues around Europe on a variety of surfaces. Experience gained will assist TOYOTA as it prepares a car for the 2017 season, when updated technical regulations are expected to be introduced. </p><p>The Yaris WRC follows an illustrious line of TOYOTA cars to carry the brand into WRC and when it makes its competitive debut in 2017, it will mark almost two decades since the company's final World Championship rally, in 1999.</p><p>That 1999 season marked the end of over 25 years continuous rally activity at TMG, which began life as Andersson Motorsport GmbH, named after company founder Ove Andersson, and competed in WRC as TOYOTA Team Europe.</p><p>During that time, 43 wins were achieved with iconic cars like the Celica Twincam Turbo and GT-Four variants and the Corolla WRC featuring legendary drivers such as Carlos Sainz, Juha Kankkunen and Didier Auriol.</p><p>TMG already stepped back into the rally world last year with the introduction of its GT86 CS-R3 customer rally car, designed to FIA R3 regulations. </p><p><strong>Yoshiaki Kinoshita, TMG President</strong>: "It is a great honour to be asked to bring the TOYOTA name back to the World Rally Championship alongside our continued participation in the World Endurance Championship. To run two works motorsport programmes simultaneously is of course a challenge but we believe we have the expertise and determination to succeed. There is much to do as we make the journey back to WRC but to have received the support of TOYOTA Motor Corporation and our President Akio Toyoda is already very encouraging. We are looking forward to taking the next steps with an extensive development plan and a junior driver development programme. It is an exciting time and we are looking forward to this new challenge with great anticipation."</p><p>Studio and action photos of the Yaris WRC are offered rights-free for media usage at www.toyota-motorsport-photos.com. </p><p><strong>Yaris WRC Technical Specifications</strong></p><p><strong>Chassis:</strong></p><u>Type</u> Steel body shell</p><u>Brakes</u> 300mm discs on gravel, 355mm on tarmac</p><u>Wheels</u>7 x 15" gravel, 8 x 18" tarmac</p><u>Tyres</u> Michelin</p><u>Dimensions</u></p>Length: 3910 mm </p>Width: 1820 mm </p><p><strong>Powertrain:</strong></p><u>Engine capacity</u>1.6litres</p><u>Type</u> In-line four-cylinder</p><u>Direct injection</u>Up to 200bar</p><u>Fuel</u> Petrol</p><u>Turbo pressure</u> 2.5bar absolute (maximum)</p><u>Air restrictor</u>33mm</p><u>Power</u>Around 300hp (at 6,000rpm)</p><u>Torque</u>420Nm</p><u>Max revs</u>8,500rpm</p><u>Transmission</u> Six-speed sequential</p><u>Clutch</u>ZF Sachs</p><p><strong>TOYOTA's WRC Heritage</strong></p><strong>1973</strong></p>Manufacturers' Championship: 10th (1 win)</p>TOYOTA's first victory, Walter Boyce/Doug Woods driving a Corolla TE20 on the Press On Regardless Rally (United States)</p><strong>1974</strong></p>Manufacturers' Championship: 4th</p>Future World Champion Bj&oumlrn Waldegaard makes his TOYOTA debut</p><strong>1975</strong></p>Manufacturers' Championship: 7th (1 win)</p>First victory for TTE with Hannu Mikkola/Atso Aho driving a Corolla Levin in the 1000 Lakes Rally (Finland)</p><strong>1976</strong></p>Manufacturers' Championship: 6th </p><strong>1977</strong></p>Manufacturers' Championship: 3rd</p><strong>1978</strong></p>Manufacturers' Championship: 6th</p><strong>1979</strong></p>Manufacturers' Championship: 5th</p><strong>1980</strong></p>Manufacturers' Championship: 7th</p><strong>1981</strong></p>Manufacturers' Championship: 8th</p><strong>1982</strong></p>Manufacturers' Championship: 5th (1 win)</p>TMG founder Ove Andersson drives in WRC for the last time, driving a Celica 2000GT</p><strong>1983</strong></p>Manufacturers' Championship: 6th (1 win)</p><strong>1984</strong></p>Manufacturers' Championship: 4th (1 win)</p>First Safari Rally (Kenya) victory with Bj&oumlrn Waldegaard/Hans Thorzelius driving a Celica Twincam Turbo (TA64)</p><strong>1985</strong></p>Manufacturers' Championship: 5th (2 wins)</p><strong>1986</strong></p>Manufacturers' Championship: 6th (2 wins)</p>TOYOTA's third successive Safari Rally win, with Bj&oumlrn Waldegaard/Fred Gallagher driving a Celica Twincam Turbo (TA64)</p><strong>1987</strong></p>Manufacturers' Championship: 7th </p><strong>1988</strong></p>Manufacturers' Championship: 5th</p>Introduction of the Celica GT Four, which would go on to win 29 WRC rallies and six World Championships (two manufacturers' and four drivers') in its ST165, ST185 and ST205 guises</p><strong>1989</strong></p>Manufacturers' Championship: 2nd (1 win)</p>Carlos Sainz makes his TOYOTA debut, competing in seven rallies and finishing on the podium in three</p><strong>1990</strong></p>Manufacturers' Championship: 2nd (5 wins)</p>Carlos Sainz becomes TOYOTA's first drivers' World Champion, at the wheel of a Celica GT-Four (ST165)</p><strong>1991</strong></p>Manufacturers' Championship: 2nd (6 wins)</p>TOYOTA' first victory in the legendary Monte Carlo Rally</p><strong>1992</strong></p>Manufacturers' Championship: 2nd (5 wins)</p><strong>1993</strong></p>Manufacturers' Championship: 1st (7 wins)</p>TOYOTA becomes the first Japanese company to win the World Rally Championship</p><strong>1994</strong></p>Manufacturers' Championship: 1st (5 wins)</p>TOYOTA achieves a second hat-trick of Safari Rally wins, with Ian Duncan driving a Celica Turbo WRC</p><strong>1995</strong></p>Manufacturers' Championship: 3rd, disqualified (1 win)</p><strong>1998</strong></p>Manufacturers' Championship: 2nd (3 wins)</p>After a two-season absence, TOYOTA wins on its return at the first attempt, in the Monte Carlo Rally, thanks to Carlos Sainz/Luis Moya in a Corolla WRC</p><strong>1999</strong></p>Manufacturers' Championship: 1st (1 win)</p>TOYOTA's third manufacturers' World Championship only two companies have won more in WRC history</p><strong></p>About TOYOTA Motorsport GmbH:</strong></p>TOYOTA Motorsport GmbH (TMG) has been based in Cologne, Germany since 1979 and built its reputation in the World Rally Championship, winning four drivers' and three manufacturers' title during a long participation which ended in 1999. TMG was also the home of TOYOTA's works Le Mans 24 Hours (1998-1999) and Formula 1 (2002-2009) teams, and currently runs the TOYOTA Racing team in the FIA World Endurance Championship. In 2014, the third year of the hybrid-based programme, TMG achieved the manufacturers' and drivers' World Championships. Alongside its works motorsport activities, TMG offers race and rally vehicles, such as the successful GT86 CS-V3 and CS-R3 variants, to customers. Since 2009, TMG is a leading engineering services supplier, offering its cutting-edge development facilities and know-how to a range of industries. www.toyota-motorsport.com </p><p><strong>Media contact: </strong>Alastair Moffitt, Marketing & Communications Manager: alastair.moffitt@toyota-motorsport.com</p><p>]]></description><category><![CDATA[corporate,Toyota,2015 Yaris WRC]]></category>
            <pubDate>Fri, 30 Jan 2015 01:00:00 +0100</pubDate>
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                        <title>Toyota to increase &#039;mirai&#039; production</title>
                        <link>https://newsroom.toyota.eu/toyota-to-increase-mirai-production/</link>
                        <guid>https://newsroom.toyota.eu/toyota-to-increase-mirai-production/</guid><pp:caseid>220331</pp:caseid><description><![CDATA[Toyota Motor Corporation today announced that it will increase production of the "Mirai" fuel cell sedan, which launched in Japan on December 15, 2014. The new plan calls for production to increase from the 2015 level of 700 units to approximately 2,000 units in 2016 and approximately 3,000 units in 2017.<p>Considering the approximately 1,500 orders received in the first month of sales in Japan, and the upcoming launches in Europe and the United States later this year, it was decided that the supply structure should be adjusted to reflect the level of demand for the vehicle.</p><p>Sales plans for Japan, the U.S. and Europe following the production increases will be formulated taking into consideration each region's level of hydrogen infrastructure development, energy policies, car-purchasing subsidies, consumer demand, environmental regulations, and other factors.</p><p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Thu, 22 Jan 2015 02:00:00 +0100</pubDate>
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                        <title>Toyota lancera plusieurs nouvelles technologies dédiées à la sécurité en 2015</title>
                        <link>https://newsroom.toyota.eu/toyota-lancera-plusieurs-nouvelles-technologies-ddies--la-scurit-en-2015/</link>
                        <guid>https://newsroom.toyota.eu/toyota-lancera-plusieurs-nouvelles-technologies-ddies--la-scurit-en-2015/</guid><pp:caseid>220442</pp:caseid><description><![CDATA[Toyota Motor Corporation s'apprête à lancer plusieurs technologies d'aides à la conduite dédiées à la sécurité sur ses nouveaux modèles commercialisés à partir de 2015. L'ICS (Intelligent Clearance Sonar) et le moniteur de vision panoramique, con&ccedilus pour faciliter les man&oeliguvres de stationnement, bénéficient de diverses améliorations. Les dispositifs de sécurité destinés à éviter les collisions ou à réduire leurs conséquences sont perfectionnés et seront proposés sous forme de pack sur l'essentiel de la gamme Toyota d'ici 2017. La technologie de phares adaptatifs à diodes électroluminescentes LED Array High Beam System sera disponible à partir de 2015. Par ailleurs, les systèmes coopératifs de communication entre véhicules et avec les infrastructures équiperont en option certains modèles commercialisés au Japon.</p><p><strong>Des technologies d'assistance au stationnement plus perfectionnées</strong></p>Intégré au système de stationnement intelligent, l'ICS (Intelligent Clearance Sonar) détecte les obstacles et aide à éviter les collisions lors des man&oeliguvres. Grâce à des capteurs supplémentaires, sa portée est allongée et élargie, il peut prendre en compte les véhicules ou les obstacles adjacents et peut déclencher un freinage automatique lors des man&oeliguvres et des déplacements à faible vitesse.</p>Le système de stationnement intelligent, qui prend en charge les mouvements du volant, fonctionne pour les créneaux comme à la perpendiculaire. Il peut désormais effectuer des man&oeliguvres plus complexes, avec plusieurs mouvements vers l'arrière et vers l'avant, pour se garer en créneau dans des places plus serrées, ou bien en ressortir.</p>Le moniteur de vision panoramique à 360&deg, qui affiche une vue aérienne du véhicule sur l'écran du système de navigation, proposera en plus une vue transparente pour distinguer encore mieux les obstacles, sous un angle plus naturel.</p><p>Les systèmes d'aide au stationnement de Toyota en vidéo :</p><a href="http://youtu.be/BGd38676nF0">http://youtu.be/BGd38676nF0</a></p><a href="http://youtu.be/s4bP9yC3QCo">http://youtu.be/s4bP9yC3QCo</a></p><p></p><p><strong>Les systèmes anticollision bient&ocirct disponibles sur la plupart des modèles Toyota</strong></p>Une nouvelle génération de systèmes anticollision con&ccedilus pour fonctionner sur une large plage de vitesses apparaîtra en 2015 puis sera étendue à l'essentiel de la gamme Toyota, au Japon, en Amérique du Nord et en Europe d'ici 2017. Selon les niveaux d'équipements, plusieurs technologies, dont certaines déjà existantes, seront proposées. Elles se décomposent en deux « packs » Toyota Safety Sense.</p><p>Le <strong>Toyota Safety Sense C</strong>, dédié aux petits modèles, associe une caméra et un radar laser et comprend les fonctions suivantes :<ul>    <li><strong>Le système de sécurité pré-collision (PCS) </strong>fonctionne de 10 à 80 km/h environ. Il détecte les obstacles vers l'avant et émet une alerte sonore et visuelle en cas de risque de collision. Si le conducteur freine, le système peut amplifier la décélération. En l'absence de réaction, il déclenche un freinage automatique qui peut réduire la vitesse de 30 km/h environ et ainsi éviter l'accident ou en limiter les conséquences.</li>    <li><strong>L'alerte de sortie de la file de circulation (LDA)</strong> lit les marquages au sol grâce à la caméra et avertit le conducteur si le véhicule dévie de sa file sans déclenchement des clignotants.</li>    <li><strong>L'allumage automatique des feux de route (AHB)</strong> gère automatiquement le passage des feux de route aux feux de croisement dès que la caméra détecte l'éclairage d'un véhicule précédent ou circulant en sens opposé, puis rallume les phares lorsque la route est à nouveau dégagée.</li></ul></p><strong>Le Toyota Safety Sense P</strong>, sur les modèles plus haut de gamme, s'appuie sur une caméra et un radar à ondes millimétriques, plus précis et à la portée plus importante. Il ajoute ainsi des fonctions supplémentaires :<ul>    <li>Grâce au radar à ondes millimétriques, <strong>le système de sécurité pré-collision</strong> offre en plus une <strong>détection des piétons</strong>. Il fonctionne alors sur une plage de 10 à 80 km/h environ, tandis que la détection des véhicules devient opérationnelle jusqu'à la vitesse maximale et que la réduction de vitesse peut atteindre 40 km/h.</li>    <li><strong>Le régulateur de vitesse avec radar de distance</strong> repère les véhicules précédents et détermine leur vitesse pour ajuster celle du véhicule en maintenant une distance de sécurité suffisante. En combinant la caméra et le radar à ondes millimétriques, il « voit » également les véhicules qui s'insèrent dans la file ou la quitte et intervient par des accélérations ou des décélérations progressives.</li></ul><strong>La nouvelle génération d'éclairage adaptatif à matrice de LED</strong></p>Dès l'an prochain, certains modèles Toyota pourront bénéficier d'un éclairage adaptatif révolutionnaire et extrêmement précis grâce à un contr&ocircle individuel de chacune des diodes électroluminescentes des phares. Les phares adaptatifs à matrice de LED (LED Array AHS) peuvent adapter la forme du faisceau lumineux selon les circonstances, de manière à éclairer les zones sombres sans éblouir les autres conducteurs. Ils répartissent également leur lumière en fonction de l'environnement et de la vitesse, avec un faisceau court et large en ville, plus étroit et allongé sur voie rapide, dirigé vers le virage selon l'angle du volant pour mieux lire la trajectoire…</p><p>La technologie d'éclairage à matrice de LED en vidéo : <a href="http://youtu.be/RQPTeUnuIGY">http://youtu.be/RQPTeUnuIGY</a></p><p></p><p><strong>Des voitures communicantes sur la route à partir de 2015</strong></p>Dès l'an prochain, Toyota commercialisera au Japon des véhicules compatibles avec le système de communication inter-véhicules et entre véhicule et infrastructure exploitant la fréquence de 760 MHz dédiée aux systèmes de transport intelligents. Cette fonctionnalité sera proposée en option sur certains modèles équipés du Toyota Safety Sense P.</p>La communication inter-véhicules et entre véhicule et infrastructure peut améliorer la sécurité en informant les conducteurs d'un danger potentiel avant qu'il puisse le voir, comme sur une intersection à faible visibilité, o&ugrave des capteurs sur la chaussée peuvent détecter la présence de piétons et d'autres véhicules en approche. En communiquant directement entre eux, les véhicules peuvent également maintenir une distance de sécurité optimale. Ainsi, grâce à cette technologie, Toyota a développé un régulateur adaptatif à radar communicant (Communicating Radar Cruise Control) : en plus des informations délivrées par le radar à ondes millimétriques, les données d'accélération et de décélération fournie directement par le véhicule précédent améliorent la précision, avec un bénéfice direct en termes de sécurité, de fluidité du trafic et de consommation de carburant.</p><p></p>Les fonctions de communication inter-véhicules et entre véhicule et infrastructure en vidéo :</p>Détection de danger aux intersections : <a href="http://youtu.be/lNDillFkrwc">http://youtu.be/lNDillFkrwc</a></p>Alerte de véhicule d'urgence prioritaire : <a href="http://youtu.be/brKDTVbxKD0">http://youtu.be/brKDTVbxKD0</a></p>Notification de feu vert : <a href="http://youtu.be/izh8P5gb9po">http://youtu.be/izh8P5gb9po</a></p>Alerte de feu rouge : <a href="http://youtu.be/Ql53_Hy-9yg">http://youtu.be/Ql53_Hy-9yg</a></p>Régulateur de vitesse adaptatif à radar communicant : <a href="http://youtu.be/WkRGATiyruE">http://youtu.be/WkRGATiyruE</a></p><p><strong>L'engagement de Toyota en faveur de la sécurité</strong></p>L'objectif de Toyota est d'aboutir à une mobilité sans aucune victime d'accident. Le concept de gestion intégrée de la sécurité de Toyota (Integrated Safety Management Concept) couvre tous les aspects de la conduite en intégrant les différentes technologies et les systèmes de sécurité plut&ocirct que de les considérer indépendamment. Elle définit l'orientation de la recherche et du développement des véhicules et des technologies de sécurité.</p><p></p><strong>VOUS TROUVEREZ TOUTES LES IMAGES DANS LE COMMUNIQEE DE PRESSE EN ANNEXE</strong></p><p></p><p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Thu, 04 Dec 2014 18:00:00 +0100</pubDate>
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                        <title>how to — archiving in lotus notes (r8.5.x)</title>
                        <link>https://newsroom.toyota.eu/how-to--archiving-in-lotus-notes-r85x/</link>
                        <guid>https://newsroom.toyota.eu/how-to--archiving-in-lotus-notes-r85x/</guid><pp:caseid>220298</pp:caseid><description><![CDATA[<strong>An archive is a copy of an application you can create to store information no longer in use. Like a replica, an archive contains documents and design elements from the original application, but unlike a replica, an archive never sends any changes back to the original application.</strong>Note on the different selection criteria:<table width="200" border="1" cellpadding="1" cellspacing="1">            <tr>            <td>            <p>Selected by user</p>            </td>            <td>            <p>This will allow you to only archive documents that</p>            <p>you select when clicking the <em>Archive now</em> function</p>            </td>        </tr>        <tr>            <td>Not Modified in more than</td>            <td>            <p>This will allow you to archive any document that</p>            <p>hasn't been modified (replied to, forwarded, edited)</p>            <p>after a set amount of time</p>            </td>        </tr>        <tr>            <td>Older then</td>            <td>            <p>This criteria will select all documents sent or received</p>            <p>before a certain date</p>            </td>        </tr>    </table>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Tue, 11 Nov 2014 18:00:00 +0100</pubDate>
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                        <title>Home comforts for toyota racing</title>
                        <link>https://newsroom.toyota.eu/home-comforts-for-toyota-racing/</link>
                        <guid>https://newsroom.toyota.eu/home-comforts-for-toyota-racing/</guid><pp:caseid>220446</pp:caseid><description><![CDATA[TOYOTA Racing made a solid start to its home event, the Six Hours of Fuji, with promising performances during practice for the fifth round of the FIA World Endurance Championship.</p><p><span >The #8 TS040 HYBRID of Anthony Davidson and Sébastien Buemi ended the day fourth quickest while the #7 of Alex Wurz, Stéphane Sarrazin and Kazuki Nakajima was fifth following a productive day of set-up development.</span><div ><div ><span >TOYOTA Racing is in the middle of a tough fight for both World Championships, with the #8 crew leading the drivers' standings by 11 points while the team is just 18 points behind Audi in the Manufacturers'.</span></p><div ><div ><span >So a significant haul, including the bonus point for pole position, is the target this weekend. </span></p><div ><div ><span >This morning's first practice started in bright sunshine, a marked contrast to the last time LMP1 cars drove at Fuji 12 months ago when the race was cut short due to torrential rain.</span></p><div ><div ><span >With quite different track characteristics and temperatures at Fuji compared to the last race at Circuit of the Americas, the team faced a busy session as both cars evaluated mechanical, aerodynamic and powertrain set-ups.</span></p><div ><div ><span >Alex and Stéphane shared driving on the #7 with Kazuki, already a winner at Fuji in Super Formula this season, waiting for the second session to get his first taste of the TS040 HYBRID at this track.</span></p><div ><div ><span >Stéphane set the fastest lap for the #7    midway through his stint, earning fifth, while Anthony had that honour in the #8 as he took third.</span></p><div ><div ><span >Kazuki, who last drove the TS040 HYBRID at Le Mans, finally got on track again at the start of second practice. He and Anthony both completed a very long stint to analyse race performance and tyre behaviour.</span></p><div ><div ><span >The session finished with short stints for Alex, Stéphane and Sébastien as track conditions continued to evolve. Kazuki set the quickest lap in the #7, taking fifth, while Sébastien earned fourth for the #8.</span></p><div ><div ><span >Tomorrow sees final practice (9.30-10.30) followed by qualifying (13.55-14.20). The six-hour race starts on Sunday at 11am local time.</span></p><div ><div ><b><span style="font-size:10.0ptcolor:black">TS040 HYBRID #7</span></b><span > (Alex Wurz, Stéphane Sarrazin, Kazuki Nakajima)</span></p><div ><span >Free practice 1: 5th (1min 29.076secs), 26 laps </span></p><div ><span >Free practice 2: 5th (1min 29.083secs), 48 laps</span></p><div ><p><b><span >Alex Wurz: </span></b><span >"I drove more laps this morning, which went quite well. It was the plan to give Kazuki more time in the car as he hasn't driven since Le Mans, so he did the long run this afternoon. You are never finished here with set-up because it is such a complex circuit. The track conditions change throughout the day so that makes it difficult to analyse. We still have some homework to do overnight but I like that challenge. Now it's about fine-tuning and looking forward to tomorrow."</span></p><p><div ><b><span >Stéphane Sarrazin: </span></b><span >"There was v</span><span >ery low grip on track this morning. I spent the session finding the right feeling and discovering the limits it's a learning process. Kazuki did the long run in the afternoon and the car improved throughout the day. I just did two laps at the end, only a short run. Today was about preparing for the race and I think we are making good progress."</span></p><p><b><span >Kazuki Nakajima: </span></b><span >"Our long run was pretty good it looks okay compared to the competition and we seem strong in terms of tyre degradation. Still the circuit didn't have a lot of grip so I hope we get more rubber down for qualifying and the race. We still need to find a bit more to fine-tune the balance but I think we have good potential here at Fuji. Let's see how it goes for qualifying."</span></p><div ><div ><b><span style="font-size:10.0ptcolor:black">TS040 HYBRID #8</span></b><span > (Anthony Davidson, Sébastien Buemi)</span></p><div ><span >Free practice 1: 3rd (1min 28.981secs), 38 laps </span></p><div ><span >Free practice 2: 4th (1min 28.587secs), 52 laps</span></p><div ><p><b><span >Anthony Davidson: </span></b><span >"It felt like a very productive two sessions today. The weather was kind to us and we worked on the car set-up throughout the day and had a good balance. I got a chance to understand this circuit a lot more because last year the mileage was limited. As always here the third sector is the most challenging and I think I can still find some performance there. It was nice to get into a rhythm and understand where we need to improve tomorrow." </span></p><p><b> </b></p><p><b><span >Sébastien Buemi: </span></b><span >"It went well today. Anthony did quite a few laps this afternoon to see the evolution of the tyres. I jumped in at the end and this meant I could experience older and newer tyres which is helpful. The circuit improved a lot during the day, as normal here. We are still a bit slower than last year's times but I expect it to come to us. We seemed quite strong over a long stint but it will be close as always. The car felt good so I am looking forward to the rest of the weekend." </span></p><p><div ><span >French and German translations of this press release will be available shortly on </span><a href="http://www.toyotahybridracing.com"><span >www.toyotahybridracing.com</span></a><span >, where copyright-free photos are also available for editorial use. </span></p><div ><div ><b><u><span >About TOYOTA Racing in the FIA World Endurance Championship:</span></u></b></p><div ><span >TOYOTA first competed in the FIA World Endurance Championship (WEC) in 1983, marking the start of a long period of participation in endurance racing. TOYOTA cars have raced in 16 Le Mans 24 Hours races, achieving a best result of second place on four occasions (1992, 1994, 1999 & 2013). TOYOTA entered the revived WEC in 2012, as TOYOTA Racing, with its first hybrid LMP1 car, the TS030 HYBRID. That car competed for two seasons, winning five races. Like the TS040 HYBRID, it was designed and built by TOYOTA Motorsport GmbH (TMG), where the race team is based. TMG is the former home of TOYOTA's World Rally and Formula 1 works teams, and was responsible for design and operation of TOYOTA's TS020 Le Mans car in 1998-99. TMG now combines motorsport participation with work as a high-performance engineering services provider to third party companies, as well as the TOYOTA family. </span></p><div ><a href="http://www.toyotahybridracing.com"><span style="font-size:10.0ptTimes New Roman&quotcolor:black">www.toyotahybridracing.com</span></a><span > / </span><a href="http://www.toyota-motorsport.com"><span style="font-size:10.0ptTimes New Roman&quotcolor:black">www.toyota-motorsport.com</span></a><span > </span><a href="http://www.facebook.com/toyotamotorsport%20/"><span style="font-size:10.0ptTimes New Roman&quotcolor:black">www.facebook.com/toyotamotorsport<span > /</span></span></a><span >@Toyota_Hybrid </span></p>]]></description><category><![CDATA[corporate,Toyota,Wurz,Nakajima,Buemi,Davidson,Sarrazin,TS040,Endurance,Motorsport,Fuji,WEC,Racing]]></category>
            <pubDate>Thu, 09 Oct 2014 18:00:00 +0200</pubDate>
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                        <title>Test press release                        </title>
                        <link>https://newsroom.toyota.eu/test-press-release/</link>
                        <guid>https://newsroom.toyota.eu/test-press-release/</guid><pp:caseid>220333</pp:caseid><description><![CDATA[I am learining how to upload a press release <strong >Lorem Ipsum</strong><span > is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.</span>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Wed, 24 Sep 2014 18:00:00 +0200</pubDate>
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                        <title>Camry 2014</title>
                        <link>https://newsroom.toyota.eu/camry-2014/</link>
                        <guid>https://newsroom.toyota.eu/camry-2014/</guid><pp:caseid>220307</pp:caseid><description><![CDATA[Boasting a 32 year heritage, the multiple award-winning Camry is the flagship of Toyota's sedan model range. It is the volume sales leader of the global mainstream D/E-segment, and has now sold over 16,000,000 units worldwide in more than 80 countries.</p><p>Successive generations of Camry have achieved global renown in the mid-sized sedan market for their class-leading levels of Quality, Durability and Reliability (QDR), for their performance and, most notably, for the excellent ride quality and cabin quietness befitting a premium sedan.</p><p>Launched in 2011, the current Camry is the 7th generation of the model and the second one to be built in Russia, where it enjoys a rising, 24% share of the busy D-segment market, and an even stronger fleet share of some 42%. </p><p>Underscored by Toyota's legendary QDR, the 2014 Camry represents a carefully considered response to customer feedback. It builds on the strengths of the current model with new, more prestigious and dynamic exterior styling, and a significantly revised interior with a focus on high technology and improved sensory quality.</p><p>On board, the Camry's premium class cabin has been upgraded with an expanded range of convenience and multimedia equipment, including partial and full windscreen de-icing systems, a new wireless mobile phone charging station, and upgraded Toyota Touch® 2 and Toyota Touch® 2 with Go Plus multimedia systems incorporating upgraded screen resolution and expanded functionalities.</p><p>Representing excellent value for money, a brand new 2.0 litre petrol engine with Variable Valve Timing-intelligent Wide (VVT-iW) and a 6-speed Multi-mode automatic transmission combines improved performance with a 13% reduction in fuel consumption over the outgoing 2.0 litre unit.</p><p>Driving dynamics have been enhanced through the adoption of a new preload front differential for improved standing start acceleration and high speed stability, and the fine-tuning of both the suspension and the Electric Power Steering (EPS) for greater ride comfort and steering feel.</p><p>An expanded range of the technically advanced active and passive safety features befitting a prestige sedan now includes new Blind Spot Monitor (BSM), Rear Cross Traffic Alert (RCTA) and Auto High Beam (AHB) safety technology.</p><p>Finally, the 2014 Camry builds on the class-leading cabin quietness for which the model is already renowned with increased use of both sound damping and sound absorbing materials, making the interior quieter still to create an even more comfortable, luxurious cabin environment.</p>]]></description><category><![CDATA[corporate,Toyota,2014 camry]]></category>
            <pubDate>Tue, 02 Sep 2014 08:15:00 +0200</pubDate>
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                        <title>Prestige and luxury by design</title>
                        <link>https://newsroom.toyota.eu/prestige-and-luxury-by-design/</link>
                        <guid>https://newsroom.toyota.eu/prestige-and-luxury-by-design/</guid><pp:caseid>220308</pp:caseid><description><![CDATA[<ul>    <li>New, more dynamic and prestigious exterior styling</li>    <li>Under Priority frontal design for a more powerful road presence</li>    <li>Significantly revised interior with a focus on high technology and perceived quality</li>    <li>New centre console, steering wheel and instrument binnacle incorporating a 4.2&quot TFT multi-information display</li></ul><p><b>Exterior Design</b></p><p>The 2014 Camry builds on the bold, simple-yet-elegant exterior of the 7th generation model with more dynamic, eye-catching front and rear styling. The sheer strength of the new design is enhanced by subtle detail touches which reinforce the Camry's status as a prestigious, premium-quality sedan.</p><p>The all-new front features a striking expression of Toyota's <i>Under Priority</i> design philosophy which awards the 2014 Camry with a more powerful road presence than ever before.</p><p></p>The bonnet combines the Camry-trademark raised central area with a new, prestige-enhancing chrome front lip. Below, a slender new upper grille and headlamp cluster treatment is unified by a chrome trim capping which runs the full width of the vehicle. This trim detail tapers as it runs from the central badge to the headlamp cluster extremity, adding a strong sense of refinement and luxury to the design.</p><p></p>The headlamp clusters themselves combine a high beam reflector, low beam projector, turn signal and integral LED Daytime Running Lights (DRL) within one slimmer, more aggressively styled housing.</p><p></p>Reflecting Toyota's <i>Under Priority</i> design principles, the full-width bumper is dominated by a large, trapezoidal lower grille. The new, crisply-articulated 6-bar grille is lipped with a chrome finish which flows into new, deeply-recessed fog lamp housings, and underscored by an aerodynamic front spoiler.</p><p></p>The curve of the front bumper from grille to wheel arch is interrupted by sharply sculpted, brake- and engine bay-cooling air intakes which further emphasise the broad, dynamic frontal stance of the 2014 Camry.</p><p></p>In profile, the 2014 Camry combines the clean, forward-leaning wedge shape of the current generation model with a slight increase in front and rear overhangs, making it 25 mm longer than before. The vehicle's elegant, strongly defined appearance is further enhanced by new, chrome-free side rocker styling and a new 17&quot alloy wheel design.</p><p></p>To the rear, the 2014 Camry features new LED combination lamps and a new, wrap-around bumper design which flows from the rear wheel arches to emphasise the vehicle's width and stable, muscular rear stance.</p><p></p>This overall sense of width is further accentuated by a slender new chrome license plate garnish which extends into the rear combination lamps, and new, more articulate lower bumper styling anchored by reflector inserts at the extremities.</p><p></p>The 2014 Camry will be available in a range of 7 exterior colours, of which two -Grey Mica metallic and Dark Blue Mica metallic are new.</p><p><b>Interior Design </b></p><p>Building on the sophistication and prestige of the current model, the spacious interior of the 2014 Camry has been significantly upgraded with a focus on the high technology and perceived quality appropriate to a premium sedan.</p><p></p>An ergonomically ideal driving position is now further improved through the addition of a new, more comfortable, three-spoke steering wheel. The driver's instrument binnacle has been redesigned, and now features a 4.2&quot TFT multi-information display between the Optitron rev counter and speedometer dials.</p><p></p>Controlled via steering wheel-mounted switchgear, the full-colour TFT screen offers drivers a comprehensive range of information on navigation, driving statistics, warning messages, and phone and audio presets.</p><p>Incorporating either a 6.1&quot or 7&quot full-colour multimedia screen, audio and air-conditioning controls, the centre console has been completely redesigned with improved switchgear functionality and tactility.</p><p></p>The gear shift lever grille is now finished in a new, Dark grey colour, the A-pillars are finished with a new fabric and a new Crotch wood finish is available for the dashboard, centre console and door ornamentation panels.</p><p></p>New illumination has been added for both driver and front passenger footwells. And, reinforcing perceptions of luxury and quality in the revised cabin, all interior lighting, including instrument back-lighting, has been harmonised throughout with a cool, clear blue colour.</p><p></p>The elegance of the new interior is further enhanced by a choice of two colour schemes: Black, incorporating either a newly designed fabric or perforated leather upholstery, and a new, refined and luxurious Flaxen finish featuring full leather upholstery.</p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Mon, 01 Sep 2014 20:15:00 +0200</pubDate>
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                        <title>Toyota ft-1: a car fit for superheroes</title>
                        <link>https://newsroom.toyota.eu/toyota-ft-1-a-car-fit-for-superheroes/</link>
                        <guid>https://newsroom.toyota.eu/toyota-ft-1-a-car-fit-for-superheroes/</guid><pp:caseid>220304</pp:caseid><description><![CDATA[</p><strong>Toyota unveils latest treatment of FT-1 sports car concept</strong></p><ul>    <li>New version of Toyota FT-1 sports car concept unveiled, featuring new graphite paintwork</li>    <li>Revised premium interior treatment with saddle tan elements</li>    <li>FT-1 interior inspired by modern superhero movie posters</li>    <li>Latest version available for download in Playstation® game Gran Turismo 6, alongside original FT-1 and high performance FT-1 Vision GT</li></ul></p><span >Hot in the wheeltracks of the high-performance </span><a href="http://newsroom.toyota.eu/pressrelease/3986/toyota-launches-ft-1-vision-gran-turismo-playstation"><span >FT-1 'Vision GT' concept</span></a><span > Toyota revealed earlier this week, a new 'real-world' version has been unveiled. </span><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >The latest interpretation of the show-stopping concept coupe features new graphite paintwork in place of the vibrant red featured on the original concept, first seen at this year's Detroit Motor Show. There is also a new interior treatment, with saddle tan leather elements to give a more sophisticated feel. </span></p><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >The FT-1's interior designers drew their inspiration from modern superhero films, particularly their use of high-tech performance materials for the character's costumes, as opposed to the bright tights and garish colours sported by more traditional characters. </span></p><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >To achieve the FT-1's advanced-looking, intricately detailed interior, Toyota's CALTY design team in California compared leather thicknesses, grain sizes and textures to find the perfect combination. Raised metal mesh provides ventilation for the seats, while also lending a more textural, bold effect that compliments the cabin's metal accents. An embossed pattern on the instrument panel leather creates a 3-D, technical look.</span></p><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >Selene Lee, a CALTY designer, said: "From the start of the FT-1 project, we wanted the driver to have a feeling of flow while at the wheel — to be able to focus on the road and nothing else. </span></p><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >"In the colour studio we help create the atmosphere of the vehicle, and our aim was to ensure everything supported the driver through efficient choices. The saddle leather maintains that same 'in the zone' driving intention, while bringing in a more premium feeling."</span></p><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><div style="text-align:justifytext-justify:inter-ideographline-height:150%"><span >From September, players of the Playstation<sup>®</sup> game Gran Turismo 6 will be able to download three different versions of the FT-1: both red and graphite models will be available, together with the high-performance 'Vision GT' edition.</span></p>]]></description><category><![CDATA[corporate,Toyota,2014 FT-1]]></category>
            <pubDate>Wed, 13 Aug 2014 18:00:00 +0200</pubDate>
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                        <title>New apps for the toyota touch 2 with go and go plus infotainment systems</title>
                        <link>https://newsroom.toyota.eu/new-apps-for-the-toyota-touch-2-with-go-and-go-plus-infotainment-systems/</link>
                        <guid>https://newsroom.toyota.eu/new-apps-for-the-toyota-touch-2-with-go-and-go-plus-infotainment-systems/</guid><pp:caseid>220324</pp:caseid><description><![CDATA[&bull AUPEO! and Coyote apps to be offered from October 2014 onwards</p>&bull AUPEO! gives access to 200+ curated radio stations from all genres and time periods</p>&bull Coyote supports drivers by alerting them of the presence of fixed and mobile safety cameras or potentially dangerous traffic zones</p>&bull Toyota Touch 2 with Go infotainment system to be offered on the new 2014 Yaris</p><p>Toyota announces the introduction of 2 new apps on its <em>Toyota Touch 2 with Go</em> infotainment system — AUPEO! and Coyote. This new functionality will be introduced with the launch of the new 2014 Yaris, but will also be available for other Toyota models equipped with <em>Touch 2 with Go</em> and <em>Go Plus</em> (currently available on Verso-S, Auris, Corolla, Verso, Avensis, RAV4, Land Cruiser 150, Highlander and Hilux).</p><p>AUPEO! is the first audio app to be integrated in Toyota vehicles. It delivers over 200 curated radio stations from all genres and time periods. Yaris drivers will have access to all core functions, such as the unique personalisation engine that allows them to adjust the soundtrack to their car journey according to their tastes and moods.</p><p>Toyota customers will benefit from a 30-day free trial period during which they can experience all AUPEO! Premium features. After that, they can either subscribe to the Premium service, or keep enjoying AUPEO! for free but with reduced functionality.</p><p>Coyote uses community-sourced information to alert drivers of stopped traffic, potentially dangerous traffic zones and the presence of fixed and mobile safety cameras, allowing them to anticipate and adjust their driving accordingly.</p><p>Both apps will be available from October 2014 onwards on Toyota's customer portal, my.toyota.eu.</p>]]></description><category><![CDATA[corporate,Toyota,2014 AUPEO!]]></category>
            <pubDate>Thu, 17 Jul 2014 02:00:00 +0200</pubDate>
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                        <title>Another winner in the pipeline for toyota motor manufacturing poland</title>
                        <link>https://newsroom.toyota.eu/another-winner-in-the-pipeline-for-toyota-motor-manufacturing-poland/</link>
                        <guid>https://newsroom.toyota.eu/another-winner-in-the-pipeline-for-toyota-motor-manufacturing-poland/</guid><pp:caseid>220312</pp:caseid><description><![CDATA[</p><ul>    <li>Toyota Motor Manufacturing Poland (TMMP) has started production of a significantly revised version of Toyota's award-winning 3-cylinder engine for the second generation AYGO</li>    <li>The new engine comes in two different versions with the Eco variety assuring a segment leading fuel economy of 3.8 l/100 km and CO<sub>2</sub> emissions of 88 g/km</li>    <li>The total investment for the new engine is 123 million Polish zlotys (around 30 million euro)</li>    <li>An additional 380 employees will be hired before end October thanks to the plant's 3-shift operations</li>    <li>TMMP marks the line-off ceremony by donating new AYGO to the Walbrzych infant orphanage</li></ul></p>Today Toyota Motor Manufacturing Poland (TMMP) held its line-off ceremony of the new 3-cylinder engine that will be fitted in the Yaris and the second generation AYGO, two of Toyota's best-selling models in Europe. The previous, award winning 1.0L engine has been tuned to offer even better performance whilst also remaining true to its environmental credentials. A higher combustion efficiency as well as reduced friction and weight are just a few of the many improvements resulting in segment leading environmental performance. The engine comes in two versions with the Eco unit posting a fuel economy of 3.8 l/100 km and of 88 g/km of CO<sub>2</sub>.<p>In the presence of Janusz Piechocinski, Deputy Prime Minister and Minister of Economy, TMMP President Carl Klemm, was quoted as saying: "Our employees have delivered an outstanding job in implementing completely new lines, including a brand new camshaft line, in parallel with on-going production of the current engine. Designing and preparing the entire manufacturing process from A to Z has been a great development opportunity and of additional value to the plant's increasing self reliance."</p><div ><p>Mr Takeshi Numa, Executive Vice President of Toyota Motor Europe, went on to emphasize the outstanding track record of TMMP as one of the most competitive unit plants of Toyota around the world. "The plant honestly serves as an inspiration in our continuous search for true competitiveness". He thanked the TMMP employees for "their dedication to deliver quality and efficiency in everything they do."</p><p>To mark today's celebrations TMMP donated a new AYGO to the local infant orphanage in Wałbrzych, that has long time been supported by volunteers from the plant.</p><p>TMMP has been producing petrol engines for AYGO ever since its premiere in 2005 as well as for the Yaris. Between 2007 and 2011 the engine has obtained the title of 'Engine of the Year' for four consecutive years. Since 17 April the new engine has been shipped to Toyota Peugeot Citroën Automobile (TPCA) in Czech Republic, the production facility of the AYGO, Citroën C1 and Peugeot 108. As of 23 July, the engine will also be installed in the Yaris model which is being produced at Toyota Motor Manufacturing France (TMMF).    </p>]]></description><category><![CDATA[corporate,Toyota,2014 TMMP Line-Off Ceremony]]></category>
            <pubDate>Wed, 11 Jun 2014 08:30:00 +0200</pubDate>
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                        <title>Toyota forges ground-breaking, long-term partnership with kew gardens to foster biodiversity</title>
                        <link>https://newsroom.toyota.eu/toyota-forges-ground-breaking-long-term-partnership-with-kew-gardens-to-foster-biodiversity/</link>
                        <guid>https://newsroom.toyota.eu/toyota-forges-ground-breaking-long-term-partnership-with-kew-gardens-to-foster-biodiversity/</guid><pp:caseid>220309</pp:caseid><description><![CDATA[</p><ul>    <li>Toyota forms auto industry-first partnership with the Royal Botanic Gardens, Kew</li>    <li>Project will support biodiversity and environmental excellence at Toyota's UK factory and office locations</li>    <li>Burnaston car plant in Derbyshire undergoing transformation into an eco-park, supporting many different plant and wildlife species</li>    <li>Initiative reinforces Toyota Manufacturing UK's status as one of Toyota's five sustainable plants, creating global models for environmental excellence</li>    <li>New landscaping and planting also carried out at Toyota GB's sales headquarters in Surrey</li>    <li>Experience and insights to be shared with other Toyota facilities across Europe</li></ul></p><b><span >Toyota has taken a lead in the UK motor industry in establishing a partnership with the Royal Botanic Gardens, Kew to strengthen the ecological and environmental quality of its UK operations. The new collaboration is transforming Toyota's production sites and its national headquarters into thriving, sustainable habitats for plants and wildlife, supporting Toyota's global principle of working in harmony with the environment.</span></b><div ><div ><span >At Toyota's Burnaston car manufacturing plant in Derbyshire, the aim is to create a green grid, demonstrating how a working industrial site can successfully support biodiversity through environmental land management and secure a green legacy for the future, without compromising the cost or efficiency of its core business. </span></p><div ><div ><span >The 2.35 million m<sup>2</sup> (580-acre) Burnaston site contains areas of meadow, grassland, wetlands, woods and hedgerows, and is home to more than 400 recorded plant and animal species, some of them rare and protected. Working with Kew's world-class experts in plant science, Toyota plans to create even more natural habitats, restoring more than 230,000m<sup>2</sup> by 2020. </span></p><div ><div ><span >Toyota and Kew reached agreement on working together in 2013 and this year they have launched a restoration strategy that will extend across the next 10 years. </span></p><div ><div ><span >The activity reinforces TMUK's status as one of Toyota's five sustainable plants around the world which pioneer and share best practice in cleaner processes and greener technologies. At Burnaston, this has already witnessed innovative and effective measures to minimise waste, reduce use of natural resources and harness sustainable energy sources, notably through the installation of one of British industry's largest solar panel arrays.</span></p><div ><div ><span >Kew's team are involved in the landscape planning and are providing expertise in horticulture, land restoration, seed quality and project implementation, working with a local design practice and landscape contractors. The Derbyshire Wildlife Trust is also collaborating in the project and employees have been encouraged to engage in the project, learning more about the thinking behind the changes and getting involved in the planting process.</span></p><div ><div ><span >At the same time, extensive new landscaping and planting has been undertaken at Toyota GB's sales and marketing headquarters in Surrey. Here, supported by the Surrey Wildlife Trust, the focus has been on identifying and using native plant species from the surrounding countryside and establishing them on site to create an Eco-HQ. The new features include an orchard and meadow. </span></p><div ><div ><span >Further afield, Kew experts have also been engaged to help biodiversity projects at Toyota's European headquarters in Brussels, technical centre in Zaventem and parts logistics centre in Diest, in Belgium.</span></p><div ><div ><span >Andy Jackson, Head of Kew's Wakehurst Place, said: "Supporting Toyota's biodiversity enhancement and habitat restoration plans gives us an excellent opportunity to establish Kew's reputation for delivering habitat-scale restoration services in the UK. This is also a flagship project for the UK Native Seed Hub, which works with wildflower growers, communities and landowners to enhance landscape through the use of native plants."</span></p><div ><div ><span >The project has already revealed an area of ancient meadowland on the site, from which large quantities of grass seed have been harvested, dried and stored in Kew's Millennium Seed Bank, ready for planting in other locations.</span></p><div ><div ><span >Tony Walker, TMUK Deputy Managing Director, said: "This is a unique project and it marks a radical change in the way we manage our site. We are able to introduce these measures side by side with our essential business of making cars, developing ecology, nurturing biodiversity and extending our commitment to environmental leadership.</span></p><div ><span >"The legacy of this project will be to show that a manufacturer, working with Kew, can create an ecologically rich environment that connects with its local surroundings and community. We hope others will see what we have done and adopt the same approach."</span>    </p>]]></description><category><![CDATA[corporate,Toyota,2014 Kew Gardens Collaboration]]></category>
            <pubDate>Tue, 10 Jun 2014 03:00:00 +0200</pubDate>
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                        <title>Toyota to begin trial leasing of physical rehabilitation aid robots to medical facilities in japan</title>
                        <link>https://newsroom.toyota.eu/toyota-to-begin-trial-leasing-of-physical-rehabilitation-aid-robots-to-medical-facilities-in-japan/</link>
                        <guid>https://newsroom.toyota.eu/toyota-to-begin-trial-leasing-of-physical-rehabilitation-aid-robots-to-medical-facilities-in-japan/</guid><pp:caseid>220208</pp:caseid><description><![CDATA[</p>Toyota Motor Corporation (TMC) will begin trial leasing of newly developed clinical research versions of its "Walk Training Assist" and "Balance Training Assist" robots to 20 medical facilities in Japan this autumn. The clinical research versions are improved versions of those announced in 2011 as part of the Toyota Partner Robot series. The improved robots are aimed to help in the rehabilitation of patients who find it difficult to walk or maintain balance due to illness or injury.</p><p>Development of the new robots began at the end of 2007 in collaboration with Fujita Health University Hospital in Toyoake, Aichi Prefecture. Since 2011, Toyota has been working with medical facilities to test and improve the robots, particularly in regard to improving user-friendliness by streamlining training functions based on motor-learning theory.<p>With the ultimate goal of helping to achieve mobility for all, Toyota is aiming to commercialize the Walk Training Assist and Balance Training Assist robots as soon as possible.</p><p><table width="100%" border="1" cellspacing="0" cellpadding="1" >            <tr>            <td>            <p><b>Name</b></p>            </td>            <td>            <div align="center"><b>Walk Training Assist</b></p>            </td>            <td>            <div align="center"><b>Balance Training Assist</b></p>            </td>        </tr>        <tr>            <td>            <p>Features</p>            </td>            <td valign="top">            <p>Aids all stages of rehabilitation for patients   that are unable to walk due to lower limb paralysis</p>            <p>Assists limb movement by aiding leg swing,   knee straightening and body-weight support</p>            </td>            <td>            <p>Uses a game interface to for enjoyable   independent balance training</p>            <p>Two-wheeled Winglet personal transport device   links body movement with an in-game avatar</p>            </td>        </tr>        <tr>            <td>            <p>Main improvements</p>            <p>(over model announced in 2011)</p>            </td>            <td valign="top">            <p>Leg mount fitted with lifting mechanism to   lessen weight burden</p>            <p>Variable assistance levels according to degree   of rehabilitation</p>            <p>Real-time monitoring of joint angle and other   walking data with audial and visual feedback</p>            <p>Redesigned for quicker mounting</p>            </td>            <td valign="top">            <p>Skiing and rodeo games added to tennis to   further enable training in  shifting center-of-gravity   and maintaining balance</p>            <p>Response between user and in-game avatar   improved</p>            <p>Difficulty level set automatically to degree   of rehabilitation</p>            </td>        </tr>        <tr>            <td>            <p>Size</p>            </td>            <td>            <p>Width: 1,200 mm length: 2,560 mm</p>            <p>height: 2,350 mm</p>            </td>            <td>            <p>Width: 1,870 mm length: 3,040 mm</p>            <p>height: 2,350 mm</p>            </td>        </tr>    </table><p>Toyota will exhibit the newly developed clinical research models at the 51st Annual Meeting of The Japanese Association of Rehabilitation Medicine, to be held from June 5 to June 7 at the Nagoya Congress Center.    </p>]]></description><category><![CDATA[corporate,Toyota,2014 Walk / Balance Training Assist]]></category>
            <pubDate>Wed, 28 May 2014 00:30:00 +0200</pubDate>
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                        <title>New 2014 yaris</title>
                        <link>https://newsroom.toyota.eu/new-2014-yaris/</link>
                        <guid>https://newsroom.toyota.eu/new-2014-yaris/</guid><pp:caseid>220196</pp:caseid><description><![CDATA[<strong>DEVELOPED IN EUROPE, FOR EUROPEAN CUSTOMERS</strong></p><p>&bull Largest scale regionalised development by TME, with global implementation</p>&bull A substantial product change that directly benefits the Vitz produced in Japan</p>&bull A more dynamic and emotive design, and a major step forward for sensory quality</p>&bull A wider product offer to attract diverse customer types</p>&bull A platform significantly modified to improve vehicle dynamics </p><p>The launch of the new Yaris 2014 represents an important event in the history of Toyota Motor Europe. In fact, for the first time, the Product Planning Department, the Research and Development Division based in Brussels and the European Design Centre at Sophia Antipolis near Nice have been working hand in hand to develop a product that goes way beyond Europe's borders.</p><p>The work carried out in Belgium and France on the fundamental aspects of the Yaris 2014 - external design, interior design and platform - has been fully adopted on some versions of the Vitz produced in Japan. This exemplary exchange of know-how is, for Toyota Motor Europe, the first tangible application of the new thinking advocated by the Global Vision revealed in 2011 by Akio Toyoda.</p><p>Following the trend initiated by the new AYGO, the new Yaris features more distinctive stylistic aspects. They strengthen Yaris emotional appeal without sacrificing any of the rational strength of the original car, such as package and durability. Alessandro Massimino, Product Manager in Brussels explains: "Yaris was always extremely strong in its rational dimensions: great packaging, durability, cost of ownership… What we wanted to achieve was to connect the model not only with our customers' brains, but also with their hearts."</p><p>The Yaris front benefits from the development of Toyota's «Keen Look and Under Priority» design concepts enhanced by the cross-shaped structure with  the top and bottom parts separated. At the rear, the redesigned bumper incorporating a diffuser, the introduction of a new LED rear light cluster with light guide patterns and the sculpted licence plate garnish give the Yaris a stronger stance on the road.</p><p>The interior has undergone some important modifications aimed at improving driving pleasure and onboard comfort. Efforts have focused particularly on the quality of the materials which, both in feel and appearance, have significantly changed compared to the previous model. The equipment and choice of colours have also been broadly diversified.</p>Lastly, the new Yaris has benefited from major work aimed at significantly improving suspension comfort and sound insulation, as well as efficient handling and driving pleasure. </p><p>The Yaris remains available with a 1.0 and 1.33 petrol powertrain, a 1.4 D-4D and finally the hybrid, which today already makes up for almost 1 out of 3 sales.</p><p>More than 84% of the Yaris models produced at Valenciennes in northern France is for export. Not only to 42 countries in Europe, but also to the Unites States, Canada and Puerto Rico. In 2014, 26,000 Yaris models will be set to cross the Atlantic, accounting for 12% of the production.</p><p></p><strong>FROM A GLOBAL VISION TO REGIONALISATION</strong></p><p>&bull Toyota Europe to take leading role in the planning of compact cars</p>&bull Largest scale regionalised development by TME with global implementation</p><p>From the new thinking about Toyota's Global Vision, led by its President Akio Toyoda in 2011, came the certainty that, in order meet the needs and desires of consumers worldwide, more responsibilities and freedom had to be given to the 17 Research and Development Centres around the globe.</p><p>This change in attitude to the Group's worldwide strategy led to the creation of specialist hubs in each region of the world. The directors of the Toyota Group have paid particular attention to Europe because this is the region where the car culture is most firmly established and where car manufacturers have world-renowned expertise. </p><p><strong>Toyota Europe's role within global Toyota</strong></p><p>Since Europe is the cradle of the compact car, Toyota Motor Europe has been given a leading role in defining future A- and B- and C-segment cars</p>Toyota Motor Europe has also become Toyota's skill centre in the 3 areas that identify the specific nature of the European market: the importance of the diesel engine, the customer expectations for perceived quality and their demands for vehicle dynamics. </p><p>This specialisation is achieved through the increased collaboration with European suppliers, the work carried out with leading European universities on advanced research and through the local alliances, such as the agreement signed with BMW for diesel engines. </p><p>In the end, the fruits of this better understanding of the European market will be shared worldwide and will help to develop the Toyota product on a global scale.</p><p>All of these new responsibilities fall specifically to the Product Planning Department, the Research and Development Centre at Zaventem (near Brussels) and the European Design Development Centre (EDD) based in the south of France, all three of which already have to their credit the restyled versions of the Avensis in 2012, the Verso in 2013, the Verso 1.6 D-4D at the beginning of 2014 and now the new Yaris.</p><p><strong>Yaris 2014, the product of regionalisation</strong></p><p>The flagship product of Toyota's European range, the Yaris has benefited for its restyling from a particularly large investment (85 million euros). 576,000 hours of RandD have been dedicated to it, more than 1,000 new parts have been designed and Toyota Motor Europe contributed 75% towards its creation, a figure to be compared to the 25% European contribution invested at the model's launch in 2011.</p><p>Building on the features that have made the model a success since its launch, particularly the unique character of what it has to offer — the hybrid powertrain which makes up for almost 1 in 3 sales, the multimedia equipment or the rear camera - the Product Planning Department team has worked to strengthen the qualities and character of the 2014 Yaris. </p><p>An analysis of the press coverage and surveys conducted among buyers - and non-buyers - have provided in-depth insight into what the restyling initiative should bring. Comments unanimously converged on the need to add an emotive and dynamic dimension to a model of which the functional features were already much appreciated.</p><p>As  the research reconfirmed that the key purchase reason in the European B-segment is appearance, both design and sensory quality need to be just right.</p><p>As these results were corroborated by an analysis of market trends, the Product Planning Department team were able to produce a clear brief to EDD designers and RandD engineers. Afterwards, these three entities continued to work in close collaboration, refining their approach at each step of the project. </p><p>From the design point of view, the instructions from the Product Planning Department clearly highlighted the need to affirm the character of the Yaris, an initiative that had already been embarked upon with the launch of the Hybrid version in 2012. </p>For their part, the engineers at the Research and Development Centre at Zaventem produced specifications for necessary technical modifications, after having conducted in-depth investigations on the Yaris 2011 into comfort, performance and sound insulation.</p><p>In order to meet these targets, they had to develop a new torsion beam and modify parts of the platform itself in order to achieve the required levels of performance for noise and vibration. Such extensive development was a first for the European RandD Centre, which from then on decided to add an early prototype stage in order to validate the modifications at an earlier timing, while the normal prototype stages allowed final adjustments to be refined and more detailed studies to be conducted on the impact of these modifications on the car's general performance.</p><p>Geographical closeness meant, for all of the project stakeholders, product managers, designers and engineers, as well as the representatives of suppliers of parts, that frequent meetings could be held. This much facilitated final adjustments and it sped up the decision making process.</p><p>"What makes this project different from other projects that we have done, " says Serkan Karaman, Senior Project Manager at the Zaventem's RandD Centre, "is that the scale of the development content compared to a typical face lift was much larger and we were able to take the lead in Europe for a global vehicle of which the content was adopted for other regions such as Japan and USA. In the past, the project management was mostly done in Japan. They decided the schedule and they assigned specific tasks to the team in Europe. But this time, we were in the driver seat. We had the freedom to decide what to do, when to do it and how to go about it. As a result, the new Yaris really incorporates European know how and European taste. And as far as our operations are concerned, it has added invaluable experience to the team." </p><p></p><strong>YARIS: MADE IN FRANCE BY EUROPEAN ENGINEERS FOR EUROPEAN CUSTOMERS</strong></p><p>&bull More assertive styling</p>&bull Sensory quality upgrade in a new interior</p><p>For Alessandro Massimino, Product Manager in Brussels, the aim was clear: «Current Yaris already meets essential requirements of B-segment buyers: its compactness relative to its roominess, its functional aspects and innovative equipment, particularly its multimedia system and rear camera. Our surveys and the very positive response to the hybrid version convinced us that we now had to move towards a more assertive style and increase the general dynamism of the car, both in terms of design and driving pleasure. Using this as our goal, we have been able to work closely with the Design Centre and the Research and Development Division to create the new Yaris».</p><p><strong>Exterior Design</strong></p><p>Elvio D'Aprile, in charge of the 2014 Yaris design said: "The B-segment is perhaps the most competitive segment in Europe. We had to do something which really stands out from the crowd. So our objectives were to avoid the B-segment stereotypes, to harmonize overall style of all powertrain derivatives and to dare to be different from competition". </p><p>Consequently, the highly distinctive exterior of the new, 2014 Yaris features an even stronger, more dynamic execution of Toyota's bold, Under Priority frontal design language with Keen Look detailing.</p><p>The narrow upper- and large, trapezoidal lower grilles which hallmark Toyota's Under Priority design now merge at the logo to form a powerful cross-shaped structure. </p><p>The logo is underscored by a chrome trim bar which runs through the length of the upper grille into new, Keen Look headlamp clusters, tying the frontal elements together with a powerful, horizontal emphasis of vehicle width.</p><p>The headlamp clusters themselves incorporate new projector lamp technology for both high and low beams, and LED daytime Running Lights (DRL). </p><p>Underlined by a 'floating' spoiler which further strengthens its dominance of the Under Priority design language, the large, trapezoidal lower grille focuses attention on the bottom of the new Yaris, reinforcing the dynamic potential of its ground-hugging stance and low centre of gravity.</p><p>In profile, the new Yaris benefits from a new door belt moulding, optional, electrically-folding door mirrors and a choice of four new, 15» and 16» alloy wheels.</p><p>To the rear, a new bumper design gives the appearance of a broader, lower stance, whilst the integral diffuser strengthens the new Yaris' road presence with a more sporting, self-confident image. </p><p>Flanking the sculpted license plate garnish, upgraded rear lamp clusters incorporate a new, LED light graphic which further enhances the vehicle's personality with a unique lighting signature made possible by using light-guide technology.</p><p>Unlike the previous generation Yaris, all powertrain derivatives now share the same overall styling, with more subtle cues alone identifying different versions, including the Yaris Hybrid.</p><p>Elvio D'Aprile adds: "The fact that this project was entirely managed from Europe helped the final design enormously. On a daily basis, we could discuss with Engineering and Product Planning. Design elements that would normally have been rejected because they were incompatible with some pre-conception about technical specifications, suddenly became negotiable. As a result, we were able to really carry our vision from the first proposals through to the final car."</p><p><strong>Interior Design</strong></p><p>Pierre Romeo, in charge of the new interior design of the 2014 Yaris, said: "The new interior design is the result of three key, customer feedback-informed objectives: firstly, to enhance the feeling of roominess and dynamism in the cabin secondly, to improve the sensory quality of the environment and, thirdly, to combine overall visual simplification with improved colour variation and more sophisticated finishes."</p><p>Creating a more horizontal feel to the dashboard, the upper instrument panel is now thinner, and the upper surface of the driver's instrument binnacle has been restyled for a slimmer look. In conjunction, the door panel has also been redesigned to combine a more fluid, dynamic appearance with a larger soft-touch area and greater functionality.</p><p>The centre console has been raised by 23mm to reduce the length of the gear shift lever by 30mm for improved gear changing ergonomics, and a closed storage area has been added. Now featuring the latest, Toyota Touch 2 multimedia systems, the console touch screen has been increased in size from 6.1» to 7». This visually emphasises one of the Yaris' unique features.</p><p>The upper instrument panel finish has been changed from Technical to Animal grain for improved tactility and a less glossy appearance, and is complimented by a thicker ornamentation band.</p><p>Improving both its appearance and tactility, the Yaris-trademark, sculpted central dashboard panel features an increase in soft-padding thickness and a surface material change to PVC. The graining differs from grade to grade — Animal, Technical or Geometrical — contributing to the different characters that are now part of the line-up.</p><p>The area of soft touch finishes has been increased within the cabin. Throughout, normal chrome trim has been replaced by a satin chrome, giving a more modern, sophisticated appearance.</p><p>The new, 2014 Yaris further benefits from a range of all-new seat trims, with a new fabric pattern and colour for each grade. Grade differentiation is further strengthened by an increased number of interior colour schemes Red, Tan and Black finishes now complement the existing Grey/Dark Grey interior.</p><p></p><strong>DRIVING PLEASURE</strong></p><p>&bull Improved handling and comfort</p>&bull New torsion beam</p>&bull Shock absorbers and steering modified</p><p>The new, 2014 Yaris features comprehensive, customer feedback-driven improvements to its ride comfort and handling with a significant reduction in Noise, Vibration and Harshness (NVH). Serkan Karaman, Senior Project Manager at TME RandD said: «For the first time in the history of the Research and Development Division in Europe, we have taken the initiative and made important changes to the platform with regard to vehicle dynamics that go way beyond the boundaries of a facelift».</p><p><strong>Improved Ride Comfort and Handling</strong></p><p>The new Yaris has been designed with a more rigid upper and lower body structure, offering a more direct and linear response to steering inputs, allowing a more comfortable ride whilst maintaining balanced body control.</p><p>Frontal rigidity has been increased through the adoption of a new windscreen bonding material and a thicker dashboard bulkhead structure. Both the instrument panel beam and its connections to the dashboard and central tunnel have been stiffened in order to improve steering response.</p><p>Central and rear body rigidity have been increased through the use of 36 additional welding spots, redesigned tunnel bracing to add rigidity to the vehicle floor, a redesigned wheelhouse area, and reinforced rear bumper attachment to reduce body roll deformation.</p><p>The rear suspension has been redesigned to incorporate a new, stiffer torsion beam combined with softer coil springs and a new long polyurethane bound stopper. This improves ride comfort whilst maintaining good body roll control, and also enhances the front/rear grip balance of the vehicle, to reduce understeer tendencies.</p><p>The front suspension also features softer coil springs for greater ride comfort. Simultaneously, the introduction of rebound springs within the shock absorbers increases front anti-roll stiffness, improving handling and reducing body roll during cornering.</p><p>In addition, new front and rear shock absorber valve technology reduces the transmission of vibrations from the road surface and further improves the new Yaris' ride quality without compromising its handling agility.</p><p>Finally, new control logic to the electric power steering system takes advantage of these bodyshell stiffness and suspension enhancements to offer customers significantly improved steering feel, responsiveness and accuracy for a more engaging driving experience.</p><p><strong>Reduced Noise Vibration and Harshness (NVH)</strong></p><p>Complementing the reduction in unwanted vibration through increased body stiffness and suspension re-tuning, the new, 2014 Yaris also benefits from a marked reduction in interior noise levels.</p><p>Based on customer feedback, Toyota engineers identified three noise-reduction priorities. Firstly, the reduction of high frequency noise from the engine and the road surface. Secondly, the reduction of low frequency noise from the engine. And, thirdly, the reduction of wind noise during high speed driving.</p><p>To minimise the penetration of high frequency noise through the dashboard bulkhead and vehicle floor, the dashboard silencer has been completely re-engineered, the instrument panel and console box sound absorption material has been upgraded, and a noise-optimised carpet was introduced.</p><p>The dashboard silencer surface area has been maximised by reducing the size of all feed-through apertures, and its thickness increased and material composition optimised for better sound insulation. A similar principle has been applied to the instrument panel and console box cavities, which now incorporate double the quantity of sound-absorbing material.</p><p>These measures improve cabin sound performance both during acceleration and whilst driving at a constant speed.</p><p>Low frequency engine booming has been minimised by the adoption of a newly-designed engine torque rod (for 1.4 diesel models), and the redesign and relocation of the exhaust system hangers.</p><p>The intrusion of wind noise at high speed has been reduced by the adoption of a new, spoiler-shaped cowl louvre which reduces turbulence air at the base of the windscreen, a new door weather strip design which improves sealing, most notably around the door mirror area, and double the quantity of sound absorption material in the door cavity.</p><p>In combination, these measures will significantly reduce noise within the cabin, improving occupant comfort under all driving conditions.</p><p></p><strong>POWERTRAINS</strong></p><p>&bull New 3 cylinder 1.0 engine with outstanding thermal efficiency</p>&bull Hybrid powertrain improved to further reduce fuel consumption</p><p><strong>Efficiency and performance</strong></p><p>The 2014 Yaris range offers 4 powertrains, two petrol, one diesel and one hybrid. The latter, which already accounts for a third of this model's sales, was adapted to comply with the Euro 6 Standard and has benefited from adjustments that have now made its C0<sub>2</sub> emissions even lower, 75 g/km as opposed to 79. Extremely economical (less than 3.3l/100) and clean (virtually zero nitrous oxide and particulate emissions), this powertrain offers unique qualities within the B-segment. The hybrid Yaris stands out for its silent running, comfort and easy handling, particularly in urban areas where the hybrid system allows the car to run solely in electric mode or with a limited - and therefore silent - use of the combustion engine. The automatic transmission ensures a smooth drive without any jerkiness, giving a comfortable and reassuring driving experience, both for the driver and his passengers.</p><p>The 1.33 petrol and 1.4 diesel engines have benefited from secondary modifications aimed at reducing noise and vibration: firstly, by fitting a torque rod and secondly, by providing better insulation for the exhaust system.</p><p>As for the 3-cylinder 1.0 petrol engine, it has undergone a major revamp with a view to improving its performance, reducing its emissions and its noise and vibration levels. In compliance with the Euro 6 Standard, it achieves a level of thermal efficiency - the part of the energy contained in the fuel, which is converted into mechanical energy - of over 37%, which is an excellent result among mass-produced petrol engines that on average have a thermal efficiency of between 30 and 35%. The CO<sub>2</sub> emissions of the 1.0 version have thus been reduced from 110 to 99 g/km and achieve 95 g/km with the Stop & Start system.</p><p>To achieve this, engineers have sought above all to optimise the weight/power ratio. From this aspect, the combination of the cylinder and the exhaust manifold head has reduced weight and improved compactness. </p><p>In order to reduce consumption while still maintaining performance, the compression ratio has been increased to 11.5:1, the intake ports and pistons have been redesigned to increase the tumble effect (vertical swirl in the combustion chamber) and piston cooling has been increased to delay knocking. Recirculation of the exhaust gas has been increased to promote combustion speed and reduce pumping losses, while the EGR valve now operates in conjunction with the VVT-i distribution system, the latter having also been adapted to suit the engine's new characteristics.</p><p>Lastly, the level of the friction has been reduced by altering the valve actuator materials, the treatment of the surface of the pistons, the drive of the timing chain and the shape of the oil sump to ensure that the engine gets up to temperature quicker.</p><p></p><strong>YARIS SUCCESS BOOSTED BY HYBRID TECHNOLOGY</strong></p><p>&bull European Hybrid market is steadily growing</p>&bull Uniquely smooth, quiet and entirely intuitive driving experience</p>&bull 6 out of 10 Toyota hybrid customers represent a conquest sale</p><p>Europe is the world's fastest growing hybrid market. Sales increased by 34% in 2013, with the region accounting for 12% of total global hybrid sales. </p><p>Over the same period, European sales of Toyota hybrids have risen by some 43%, and 1 in 5 of all Toyota passenger vehicles sold is now a hybrid.</p><p>With the universal recognition of hybrid technology as a mainstream powertrain resulting in increasingly strong residual values, the Yaris Hybrid is now afforded equal consideration to petrol and diesel alternatives by potential B-segment customers. </p><p>Prior to its launch two years ago, it was inconceivable that a B-segment model with a hybrid powertrain could achieve sales of almost 50,000 units per annum. But the Yaris Hybrid sold 49,774 units in 2013 -making a total of 74,507 sales since its launch in 2012- and is on track to top the 100,000 mark after just two years on the market.</p><p>This year, to date, the Yaris Hybrid has accounted for 31% of total Yaris sales in Western Europe. It is the best-selling alternative powertrain in the B-segment, and the second-best-selling car in the entire European alternative powertrain market (EV, Hybrid, PHV and FCV) just behind the Toyota Auris Hybrid.</p><p>Despite the fact that over two thirds of Europeans live in cities (a figure due to increase a further 10% by 2050), 74% of them still travel by car, with the resultant congestion and pollution constituting an ever growing issue.</p><p>The Yaris Hybrid's combination of compact, agility-enhancing dimensions and the most efficient powertrain in the B-segment represents the ideal antidote to the stress and frustration of urban driving. </p><p>Toyota's hybrid powertrain offers customers a uniquely smooth, quiet and entirely intuitive driving experience. It delivers strong, seamless acceleration from a standstill and, under electric motor power alone, near-silent running with zero CO<sub>2</sub>, NOx and particulate emissions.</p><p>Through these attributes, all Toyota hybrids not only generate significantly stronger brand loyalty than petrol or diesel powertrains, but also consistently instil greater loyalty to hybrid powertrains themselves than any other manufacturer. </p><p>Moreover, the company's hybrid technology plays a dominant part in attracting new customers to the brand, with 6 out of 10 Toyota hybrid customers representing a conquest sale.</p><p>With rival hybrids only now entering diverse market segments, Toyota's early investment in this technology has enabled it to sustain a clear lead in alternative powertrain technology. And it anticipates that, by 2020, 15% of all passenger vehicles will be equipped with a hybrid powertrain.</p><p></p><strong>GRADES</strong></p><p>&bull Differentiation strategy to suit the widened range of B-segment customers</p>&bull Each grade with its own, unique character</p>&bull Grade specific interior colour schemes</p><p>The new, 2014 Yaris is growing its appeal thanks to a line-up that features outspoken and clearly differentiated grades, to match the widened customer base of the B-segment.</p><p>This differentiation will be reinforced through grade-specific interior colour schemes, and varying treatments to numerous exterior and interior elements, including the lower grille, alloy wheels, seats, centre console, instrument panel, and steering wheel inserts.</p><p>For instance, diverse treatments of the lower grille (unpainted, metallic back or piano black) and the grille surround inserts (chrome, satin chrome or piano black) will identify the different model grades. The Yaris Hybrid will feature a piano black grille with satin chrome surround, reflecting its high-tech credentials.</p><p>High equipment levels feature throughout the grade structure, with a leather steering wheel, air-conditioning and the Toyota Touch 2 multimedia system fitted as standard from Active grade. </p><p>A comprehensive options list includes projector headlamps with LED Daytime Running Lights (DRL), a range of 15» and 16» alloy wheels, a rear parking monitor, auto-folding door mirrors, cruise control, dual zone air-conditioning, rear electric windows, rain and light sensors, wireless door lock and start button, Alcantara<sup>®</sup> or leather seats and rear privacy glass.</p>]]></description><category><![CDATA[corporate,Toyota,2014 Yaris Style]]></category>
            <pubDate>Sun, 25 May 2014 18:00:00 +0200</pubDate>
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                        <title>Record hybrid sales push toyota motor europe market share and volume gains</title>
                        <link>https://newsroom.toyota.eu/record-hybrid-sales-push-toyota-motor-europe-market-share-and-volume-gains/</link>
                        <guid>https://newsroom.toyota.eu/record-hybrid-sales-push-toyota-motor-europe-market-share-and-volume-gains/</guid><pp:caseid>220198</pp:caseid><description><![CDATA[Record Hybrid Sales Push Toyota Motor Europe Market Share And Volume Gains]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Thu, 16 Jan 2014 19:00:00 +0100</pubDate>
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                        <title>Demo</title>
                        <link>https://newsroom.toyota.eu/demo/</link>
                        <guid>https://newsroom.toyota.eu/demo/</guid><pp:caseid>220144</pp:caseid><description><![CDATA[demo</p>demo</p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Wed, 15 Jan 2014 18:00:00 +0100</pubDate>
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                        <title>Now that&#039;s quality: 15 toyota cars rank in top 10 of latest german tüv reliability report</title>
                        <link>https://newsroom.toyota.eu/now-thats-quality-15-toyota-cars-rank-in-top-10-of-latest-german-tv-reliability-report/</link>
                        <guid>https://newsroom.toyota.eu/now-thats-quality-15-toyota-cars-rank-in-top-10-of-latest-german-tv-reliability-report/</guid><pp:caseid>220158</pp:caseid><description><![CDATA[<ul>    <li>Toyota: the most successful brand in the 2014 T&UumlV Report</li>    <li>Toyota Prius : two class wins for the hybrid pioneer</li>    <li>Strong performance for Toyota vehicles older than five years</li></ul></p><b><span >Toyota is the most successful brand in the 2014 T&UumlV Report for the fourth consecutive year. In the latest edition of the report released today by Germany's leading technical inspection agency - T&UumlV, no less than 15 Toyota models were taking Top 10 positions and the Prius the number one spot in two categories for vehicles aged four to five years and six to seven years.</span></b><p><b> </b></p><p><span >The Toyota Prius showed the lowest defect rate of the category of four-to five-year old vehicles and this year in the category of six-to seven-year old vehicles. The excellent performance of the Prius again underlines the high reliability of Toyota vehicles and of its hybrid drivetrain.</span></p><p><u><span >Two to three years old vehicles category:</span></u></p><p><span >#3 Toyota iQ, #9 Toyota Avensis </span></p><p><u><span >Four to five years old vehicles category:</span></u></p><p><span >#1 Toyota Prius, #8 Toyota Auris</span></p><p><u><span >Six to seven years old vehicles category:</span></u></p><p><span >#1 Toyota Prius, #6 Toyota Corolla Verso,</span> <span >#7 Toyota RAV4, #9 Toyota Yaris</span></p><p><u><span >Eight to nine years old vehicles category:</span></u></p><p><span >#2 Toyota Corolla Verso, #3 Toyota RAV4, #5 Toyota Avensis,  #8 Toyota Corolla</span></p><p><u><span >Ten to eleven years old vehicles category:</span></u></p><p><span >#2 Toyota RAV4, #3 Toyota Corolla, #4 Toyota Yaris</span></p><p><span >Toyota has already been leading previous year's reports from T&UumlV. This renewed excellent performance provides further evidence of the high reliability and long-term durability of Toyota vehicles. </span></p><p><span >First published four decades ago, the annual report by the T&UumlV has become a helpful guide to customers by showing long-term reliability and overall quality of vehicles available on the market today.</span></p><p><span >The majority of all mandatory technical inspections in Germany are carried out through the various bodies of the T&UumlV organisation. The 2014 T&UumlV Report is based on some 8 million vehicles inspected by the T&UumlV between July 2012 and June 2013.</span>    </p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Fri, 06 Dec 2013 04:00:00 +0100</pubDate>
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                        <title>Toyota, nissan, honda and mitsubishi to provide financial assistance for electric vehicle charging infrastructure in japan</title>
                        <link>https://newsroom.toyota.eu/toyota-nissan-honda-and-mitsubishi-to-provide-financial-assistance-for-electric-vehicle-charging-infrastructure-in-japan/</link>
                        <guid>https://newsroom.toyota.eu/toyota-nissan-honda-and-mitsubishi-to-provide-financial-assistance-for-electric-vehicle-charging-infrastructure-in-japan/</guid><pp:caseid>220182</pp:caseid><description><![CDATA[Toyota Motor Corporation, Nissan Motor Co., Ltd., Honda Motor Co., Ltd., and Mitsubishi Motors Corporation have agreed on the details of specific financial assistance they will provide to installers of charging stations for electric vehicles (PHVs, PHEVs, and EVs). This announcement follows the agreement the four companies announced on July 29, 2013 to jointly promote the construction of a user-friendly network of charging infrastructures. Applications from installers for financial assistance will be accepted starting today.</p><p><a href="http://newsroom.toyota.co.jp/detail/31814">Click here for the full press release</a>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Mon, 11 Nov 2013 23:30:00 +0100</pubDate>
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                        <title>Toyota city optimized urban transport system to expand</title>
                        <link>https://newsroom.toyota.eu/toyota-city-optimized-urban-transport-system-to-expand/</link>
                        <guid>https://newsroom.toyota.eu/toyota-city-optimized-urban-transport-system-to-expand/</guid><pp:caseid>220079</pp:caseid><description><![CDATA[</p><strong>TMC to Exhibit 'Toyota i-Road' Personal Mobility Concept Car at CEATEC Japan 2013 </strong></p>Toyota Motor Corporation (TMC) announces that it will expand the "Ha:mo"<sup>1</sup> optimized urban transport system undergoing operational trials in Toyota City, Aichi Prefecture since October 2012. The expansion will take effect on October 1. </p><p>In addition, TMC will exhibit the "Toyota i-Road" personal mobility concept car, which is to be introduced for use in the Ha:mo system, at the Cutting-edge IT & Electronics Comprehensive Exhibition (CEATEC) Japan 2013 to be held at the Makuhari Messe international convention complex in Chiba City from October 1 to 5.</p><p>Ha:mo, a collective name, is an urban transport system designed to provide transport that is amenable to users, cities and society as a whole by optimally combining personal mobility vehicles such as automobiles with public transportation. The system comprises "Ha:mo Ride", a compact electric vehicle sharing service that meets the need for short-distance urban transport, and the provision of multi-modal routing information on optimal means of transportation taking into consideration both total carbon dioxide emissions and convenience according to current road conditions and public transportation operating status.</p><p><strong>Ha:mo System Changes</strong></p><p><strong>1. Increase in number of ride-sharing vehicles</strong></p><ul>    <li>Forty-five additional Toyota Auto Body-produced "COMS" car-sharing electric vehicles will be added to the current fleet of 10 on October 1, and the total number of vehicles will be increased to 100 by mid-October<sup>2</sup>.  In addition, vehicle access and operation will be made keyless.</li>    <li>Fifty-two Yamaha Motor "PAS" power-assisted bicycles will be added to the current fleet of 10 units on October 1, with plans calling for the fleet to expand to 100 units.</li>    <li>TMC will further develop the Toyota i-Road personal mobility concept car as a one-seater electric vehicle and introduce it for use in the Ha:mo system in around early 2014. With an ultra-compact package offering the convenience of a motorcycle and a new type of driving pleasure, the Toyota i-Road is expected to fulfill a wide range of user needs.</li></ul></p><strong>2. Increase in number of vehicle stations</strong></p><ul>    <li>The number of vehicle stations where users can rent and return vehicles will be increased in stages from the current total of four locations, adding 13 locations on October 1 and further increase to 21 locations by mid-October.</li>    <li>The new stations will be located near main train stations, major public facilities, commercial facilities and TMC offices in Toyota City where use by large numbers of commuters is expected. One-way use between vehicle stations, one of the key features of Ha:mo Ride that meets the needs of diverse users, will continue.</li></ul></p><strong>3. Trials of Fee-based Sharing Service</strong></p><ul>    <li>To verify the effectiveness and commercial feasibility of the sharing service, a use-based fee system will be introduced on October 1, with no membership or monthly charges. For the COMS, the fee will be 200 yen for the first 10 minutes of use and 20 yen for each additional minute thereafter.</li>    <li>A supply-and-demand fee system, including discounts for round trips, will be introduced in mid-November to improve the distribution of vehicles at certain stations. Use trends will be identified and the relationship between fee levels and use frequency will be investigated.</li></ul></p><strong>4. Greater convenience through provision of multi-mode route information</strong></p><ul>    <li>The addition of Ha:mo Ride service information to the multi-modal route guidance will enable the suggestion of new route options using Ha:mo Ride in cases where vehicle stations are located in the vicinity of the departure or destination.</li>    <li>Users will be able to make reservations to use Ha:mo Ride easily by accessing the Ha:mo Ride smart phone application from a linked icon on the route.</li>    <li>To increase the convenience of bus use, the system will be linked to a Hitachi, Ltd.-developed integrated bus operations management system to enable riders to easily access a list of the schedules and routes of multiple bus companies.</li>    <li>To enable the service to act as a regional traffic information portal, plans call for the addition of certain functions and information, such as push-type notifications of predicted traffic congestion along registered user routes as well as a route recommendation function and weekly traffic congestion forecasts that encourage the use of different roads and transportation methods.</li></ul></p><strong>5. Increase in number of Ha:mo members</strong></p>In conjunction with the increase in vehicles and vehicle stations, the number of members is aimed to rise from the current approximate total of 100 to approximately 1,000. A one-month campaign (including a reduced base fee) will start on October 1 to promote the benefits of membership to a wide range of users.</p><p><table cellspacing="0" cellpadding="0" border="0" >            <tr >            <td width="156" valign="top" >            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Length</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder:solid black 1.0pt            border-left:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:40.45ptmargin-bottom:.0001pttext-autospace:none"><span >2,350 mm</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.05pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Wi<span >d</span>th</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.05pt">            <div align="center" style="margin-top:2.95ptmargin-right:42.9pt            margin-bottom:0cmmargin-left:42.8ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span >850 mm</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Hei<span >g</span>ht</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:40.45ptmargin-bottom:.0001pttext-autospace:none"><span >1,445 mm</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Wh<span >e</span>el   b<span >a</span>se</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:40.4ptmargin-bottom:.0001pttext-autospace:none"><span >1,700 mm</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:26.1pt">            <div style="margin-top:3.55ptmargin-right:3.3ptmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001ptline-height:11.0pttext-autospace:none"><span style="font-size:10.0ptArial&quot,&quotsans-serif&quot            letter-spacing:-.55pt">V</span><span >ehic<span >l</span>ewei<span >g</span>ht(without o<span style="letter-spacing:            -.05pt">c</span>c<span >u</span><span >p</span>an<span >t</span>s   <span >o</span>r c<span style="letter-spacing:            -.05pt">a</span>rg<span >o</span>)</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:26.1pt">            <div align="center" style="margin-top:2.95ptmargin-right:45.95pt            margin-bottom:0cmmargin-left:45.9ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span >300 kg</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:29.7pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >T</span><span >iresize</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:29.7pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:26.5ptmargin-bottom:.0001pttext-autospace:none"><span >Front: 80/8<span style="letter-spacing:            -.05pt">0</span>R16</span></p>            <div style="margin-top:3.05ptmargin-right:0cmmargin-bottom:            0cmmargin-left:24.6ptmargin-bottom:.0001pttext-autospace:none"><span >Re<span >a</span>r:   130/<span >70</span>R10</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.05pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >C<span >a</span><span >p</span><span >a</span>city</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.05pt">            <div align="center" style="margin-top:2.95ptmargin-right:51.8pt            margin-bottom:0cmmargin-left:51.7ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span style="font-size:10.0ptArial&quot,&quotsans-serif&quot            letter-spacing:-.55pt">T</span><span >wo</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Minimum tur<span style="letter-spacing:            -.05pt">n</span>ing r<span >a</span>di<span >u</span>s</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.1pt">            <div align="center" style="margin-top:2.95ptmargin-right:48.5pt            margin-bottom:0cmmargin-left:48.4ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span >3.0 m</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Powertrain</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:7.45ptmargin-bottom:.0001pttext-autospace:none"><span >Ele<span >c</span>tric   motors (2kw × 2)</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.05pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Maximum s<span >p</span>eed</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.05pt">            <div align="center" style="margin-top:1.25ptmargin-right:39.9pt            margin-bottom:0cmmargin-left:39.9ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span >45 km/<span >h</span></span><span style="font-size:6.5ptArial&quot,&quotsans-serif&quotposition:relative            top:-5.0pt">*1</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:26.1pt">            <div style="margin-top:3.55ptmargin-right:22.3ptmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001ptline-height:11.0pttext-autospace:none"><span >Cruis<span >i</span>ng r<span >a</span>n<span >g</span>e on a sing<span style="letter-spacing:            -.05pt">l</span>e c<span >h</span>arge</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:26.1pt">            <div align="center" style="margin-top:1.25ptmargin-right:44.0pt            margin-bottom:0cmmargin-left:44.2ptmargin-bottom:.0001pttext-align:centertext-autospace:none"><span >50 km</span><span style="font-size:6.5ptArial&quot,&quotsans-serif&quot            position:relativetop:-5.0pt">*2</span></p>            </td>        </tr>        <tr >            <td width="156" valign="top" style="width:117.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001pttext-autospace:none"><span >Battery</span></p>            </td>            <td width="168" valign="top" style="width:126.0ptborder-top:noneborder-left:            noneborder-bottom:solid black 1.0ptborder-right:solid black 1.0ptpadding:0cm 0cm 0cm 0cmheight:15.1pt">            <div style="margin-top:2.95ptmargin-right:0cmmargin-bottom:            0cmmargin-left:21.55ptmargin-bottom:.0001pttext-autospace:none"><span >Lithium-ion battery</span></p>            </td>        </tr>        <tr >            <td width="324" valign="top" colspan="2" style="width:243.0ptborder:solid black 1.0pt            border-top:none            padding:0cm 0cm 0cm 0cmheight:26.1pt">            <div style="margin-top:2.25ptmargin-right:3.55ptmargin-bottom:            0cmmargin-left:5.1ptmargin-bottom:.0001ptline-height:105%text-autospace:none"><span style="font-size:6.0ptline-height:105%Arial&quot,&quotsans-serif&quot            position:relativetop:-4.5pt">*<span style="letter-spacing:            .05pt">1</span></span><span style="font-size:9.0ptline-height:            105%Arial&quot,&quotsans-serif&quot">Europe<span style="letter-spacing:            .05pt">a</span>n <span > </span>s<span >p</span>ecificati<span >o</span>ns <span > </span></span><span style="font-size:6.0ptline-height:105%Arial&quot,&quotsans-serif&quot            position:relativetop:-4.5pt">*<span style="letter-spacing:            .05pt">2</span></span><span style="font-size:9.0ptline-height:            105%Arial&quot,&quotsans-serif&quotletter-spacing:-.95pt">T</span><span style="font-size:9.0ptline-height:105%Arial&quot,&quotsans-serif&quot            letter-spacing:-.05pt">a</span><span style="font-size:9.0pt            line-height:105%Arial&quot,&quotsans-serif&quot">rget <span > </span>cruisi<span >n</span>g <span > </span>ran<span >g</span>e   <span > </span>at   <span > </span>a   cons<span >t</span>ant sp<span style="letter-spacing:            .05pt">e</span><span >e</span>dof 30 km/h</span></p>            </td>        </tr>    </table></p><sup>1</sup> Adopted as part of the Next-Generation Energy and Social Systems Demonstration conducted by the Ministry of Economy, Trade and Industry, with operation testing beginning in Toyota City in October 2012</p><p><sup>2</sup> Introduction promoted as part of the activities of the Toyota City Low-Carbon Society Verification Promotion Council (http://www.teitanso-toyota-city.com/en/), which has been recognized as a key promoter under the Ministry of Land, Infrastructure, Transportation and Tourism's "2012 Business to Promote the Introduction of Ultra-compact Mobility"]]></description><category><![CDATA[corporate,Toyota,2013 TOYOTA i-ROAD GMS]]></category>
            <pubDate>Thu, 26 Sep 2013 00:30:00 +0200</pubDate>
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                        <title>Toyota touch 2 with go&#039; to include google street view and panoramio</title>
                        <link>https://newsroom.toyota.eu/toyota-touch-2-with-go-to-include-google-street-view-and-panoramio/</link>
                        <guid>https://newsroom.toyota.eu/toyota-touch-2-with-go-to-include-google-street-view-and-panoramio/</guid><pp:caseid>220092</pp:caseid><description><![CDATA[Wednesday 4 September.  Toyota Motor Europe today announces that Google Street View and Panoramio services will be available to owners of Toyota Touch 2 with Go from January 2014. Daniele Schillaci, Senior Vice President Sales and Marketing for Toyota in Europe comments:  &quotWe are excited to be the first mainstream brand to offer these services, which allow drivers to better confirm or recognise their destination, and to visualise the access and parking layouts before arrival.&quot</p><p>Taking advantage of the improved screen of the second generation Toyota Touch display audio, which has 4 times the number of pixels on screen sizes of up to 8 inches, the new navigation services bring strikingly clear pictures to users within seconds.</p><p>Google Street View provides drivers with panoramic views from positions along many roads in the world, helping them to familiarize themselves with their destination before they arrive. </p><p>Panoramio takes this experience one step further, by offering user-uploaded images of a given location, allowing drivers to plan their trip in a more informed manner.  </p><p>Keeping with the affordable innovation ideal of Toyota, the services will be free for 1 year, and utilise the customer's smartphone for connection to the internet, thus avoiding additional hardware or data costs in most cases.</p><p>Google Street View and Panoramio will be available on all vehicles equipped with Toyota Touch 2 with Go as from January 2014 production. Customers who have a vehicle with Toyota Touch 2 with Go produced before that date, will be able to upgrade their system by means of a simple software update.</p><p>Demonstration units will be available to customers and journalists at Frankfurt Motor Show starting on 10 September.</p><p>Note to editors: The first generation connected navigation, Toyota Touch & Go, was launched on Yaris in 2011, and included Google Local Search from the start.  Toyota Europe has sold more than 300,000 units across all models to date.</p>]]></description><category><![CDATA[corporate,Toyota,hidden]]></category>
            <pubDate>Tue, 03 Sep 2013 18:00:00 +0200</pubDate>
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