Brussels, Belgium,

Toyota at the 2018 Geneva International Motor Show

  • World Premiere of next generation Auris
  • Debut of new AYGO with fresh exterior and even more driving enjoyment
  • European Premiere of Concept-i Series and TOYOTA FINE-Comfort Ride Concept to showcase the potential of electrification, autonomous driving and artificial intelligence
  • World premiere of a racing concept signalling the return of Toyota’s most iconic sports car

A world premiere at the 88th Geneva International Motor Show (March 6-18), the third generation Auris features a more dynamic exterior design and, with a brand new 2.0 litre full hybrid powertrain joining the engine line-up, marks the debut of Toyota’s dual hybrid strategy.

Also making its world debut, the new AYGO’s unique DNA and stand-out positioning within the highly-competitive A-segment have been further strengthened. Not only does it feature a more youthful and distinctive frontal design, but its improved performance and handling characteristics also make it even more fun to drive.

Under the vision of “Better Mobility For All”, Toyota will showcase the design and engineering it is exploring to maximise the potential of future Battery Electric Vehicles (BEV), Fuel Cell Electric Vehicles (FCEV), autonomous driving and Artificial Intelligence (AI).

Making full use of autonomous driving capabilities and AI, the Concept-i Series is a family of three BEVs, each of which has been designed to meet the needs of different types of user in varied driving environments.

The TOYOTA FINE-Comfort Ride Concept looks at how FCEV technology can be developed to produce a spacious new form of premium saloon with a flexible layout.

Last but not least, Toyota will also reveal a modern racing concept which signals its commitment to bring the brand’s most iconic sports car back to the market.

The Toyota press conference will take place on March 6th at 09:45 at the Toyota stand in Hall 4.