Toyota Motor Europe builds European software capabilities with a new Wrocław hub
- Toyota Motor Europe is opening a new Toyota Digital Hub in Wrocław, where around 200 specialists will develop applications, cloud infrastructure and cybersecurity solutions supporting connected services for Toyota and Lexus vehicles across Europe.
- Toyota’s investment strengthens its long‑term presence in Poland and expands its European software capabilities.
Wrocław, 14 April 2026 - Toyota Motor Europe announces the opening of a Toyota Digital Hub in Wrocław. The centre will focus on developing applications using advanced technologies for Toyota and Lexus vehicles across Europe. The hub is expected to employ around 200 highly qualified technical specialists.
The Toyota Digital Hub experts will be responsible for enhancing the MyToyota and LexusLink+ applications, which are used by more than 2 million European customers to access remote vehicle functions, battery‑charge monitoring, and a wide range of ownership‑convenience services. The team will also contribute to the development of the cloud infrastructure that enables connected services for Toyota and Lexus vehicles in Europe, while additionally providing cybersecurity support.
The establishment of the Toyota Digital Hub marks a further investment by Toyota in Wrocław. Since 2015, the Shared Services Centre has operated in the city, providing accounting and tax advisory services for all Toyota units in Europe.
Toyota has been present in Poland for 35 years and this project strengthens Toyota’s commitment in this market. Poland was selected as the location for the Toyota Digital Hub due to its strong pool of highly skilled specialists and the presence of leading technical universities.
The Toyota Digital Hub is set to play an important role in Europe by expanding Toyota’s software development capabilities and positioning Toyota Motor Europe as a trusted partner in future global Software‑Defined Vehicle development.
The decision to locate Toyota Digital Hub in Poland confirms our country’s strong investment appeal and its solid position as a hub for modern technologies.
Toyota Motor Europe NV/SA (TME) oversees the wholesale sales and marketing of Toyota, GR (Gazoo Racing) and Lexus vehicles and parts and accessories, as well as Toyota’s European manufacturing and engineering operations. Toyota directly employs over 26,000 people and has invested over EUR 12 billion in Europe since 1990. Its eight European manufacturing plants are located in Portugal, the UK, France, Poland, Czech Republic and Turkey. Today, there are approximately 15. 6 million Toyota and Lexus vehicles on European roads, whose drivers are supported by a network of 28 National Marketing and Sales Companies and around 2,300 retail sales outlets in 53 countries (EU, UK, EFTA countries , Israel, Turkey and other Eastern European countries). In 2025, TME sold 1,229,000 vehicles in Europe for a 7.2% market share. For more information, visit www.toyota-europe.com.
Toyota believes that when people are free to move, anything is possible. In the pursuit of "Mobility for All", Toyota aims to create safer, more connected, inclusive and sustainable mobility to achieve its mission of producing “Happiness for All”. In Europe, TME launched the KINTO mobility brand which offers a range of mobility services in 20 countries, and is growing its business-to-business sales of fuel cell products and engineering support. Contributing to the UN Sustainable Development Goals, Toyota is working to achieve carbon neutrality in its entire business across Europe by 2040.