2025
29
January
2025
|
10:00
Europe/Amsterdam
The 2025 Toyota Prius builds on its tradition of innovation and global sales of more than 5.3 million since 1997Toyota’s trailblazing Prius is upgraded with innovative geo-fencing technology for more intelligent and efficient use of electric …
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2022
16
November
2022
|
05:45
Europe/Amsterdam
An enduring legacy of innovation extends into a fifth generation with the most efficient Prius everEuropean sales will exclusively feature plug-in hybrid electric vehicle technology, emphasising Toyota’s electrification leadership and strengthening …
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2019
19
July
2019
|
08:00
Europe/Amsterdam
Heritage of technical innovation and leadership that spans more than 20 years
2019 Toyota Prius Plug-in Hybrid , has improved the passenger capacity from 4 to 5 seats
Addition of a metallic black exterior colour and 17” alloy wheels
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2017
20
November
2017
|
12:03
Europe/Amsterdam
The first-generation Prius was launched in October 1997 as the world's first mass-produced hybrid electric passenger vehicle.
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2016
16
December
2016
|
08:00
Europe/Amsterdam
New Prius has received the title of ‘Best In Class 2016’ large family car from Euro NCAP.
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07
September
2016
|
12:00
Europe/Amsterdam
• Research commissioned from the University of Rome reveals how Prius operates with zero emissions for most of the time and distance covered on a typical city commute
• Thorough study involved 20 drivers of different ages and levels of …
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20
April
2016
|
12:00
Europe/Amsterdam
• New Prius sustains the full hybrid model’s reputation for excellent safety performance in Euro NCAP testing
• Third successive generation of Prius to achieve top five-star classification from the independent test …
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08
February
2016
|
12:00
Europe/Amsterdam
The introduction of the all-new fourth generation Prius is the next milestone in the history and achievements of Toyota’s hybrid power technology.
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2015
18
November
2015
|
03:00
Europe/Amsterdam
Fourth generation Prius achieves its greatest improvements in efficiency yet, with CO2 emissions from 70g/km and combined fuel economy from 3.0 l/100km
All-new hybrid system, the world's most thermally efficient petrol engine, the first …
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15
September
2015
|
08:00
Europe/Amsterdam
Dr. Johan Van Zyl, President and CEO, Toyota Motor Europe
Karl Schlicht, Executive Vice President, Toyota Motor Europe
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15
September
2015
|
07:00
Europe/Amsterdam
Toyota New Global Architecture – TNGA will be the foundation for all Toyota’s future powertrain and vehicle development. It marks a revolution in the way Toyota designs, engineers and manufactures vehicles, streamlining the process by …
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15
September
2015
|
01:00
Europe/Amsterdam
The introduction of the all-new fourth generation Prius marks a further advance in the history and achievements of Toyota's hybrid power technology.The new model builds on the strengths and achievements of its predecessors and is set to establish …
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13
September
2015
|
00:00
Europe/Amsterdam
Full hybrid system components have been made smaller and lighter, including the electric motor, transaxle, power control unit and hybrid battery
1.8-litre VVT-i engine achieves 40 per cent thermal efficiency, a world-best figure for a gasoline …
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09
September
2015
|
08:00
Europe/Amsterdam
At the forthcoming IAA motor show in Frankfurt (Press days September 15-16th, Public days September 19-27th), the new Toyota Prius makes its public premiere.
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31
August
2015
|
18:00
Europe/Amsterdam
Brussels, September 1st 2015At the forthcoming IAA motor show in Frankfurt (Press day September 15-16, Public days September 19-27th), two dominant themes will shape the Toyota stand. One is the relentless expansion of Toyota's hybrid line-up. The …
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