Toyota extends sponsorship of iaaf world championships

Toyota Motor Corporation (TMC) has signed an agreement with the International Association of Athletics Federations (IAAF) to continue as an official partner of the IAAF World Championships until 2017.

Toyota, committed to provide support until the 14th World Championships to be held in Moscow, Russia in 2013, agreed to extend this commitment to cover the 15th IAAF World Championships in Beijing, China in 2015 and the 16th IAAF World Championships in London, United Kingdom in 2017. As an official partner, Toyota's logo will appear on women athletes' bibs, with Toyota providing the official vehicles for the IAAF World Championships, including the marathon lead timing car and approximately 200 vehicles for athlete transportation.

Toyota has been an official partner of the IAAF World Championships since the ninth championships held in Paris, France in 2003. Toyota's support ranges from presenting awards to world-record-setting athletes, to providing environment-friendly vehicles — such as the Prius gasoline-electric hybrid — for use during the championships, in line with the "Green Earth" and "Green Management" ideals of the IAAF's Green Project.

Further details are available at:


Outline of the IAAF World Championships


International Association of Athletics Federations (IAAF)


Countries/regions: approx. 200

Athletes: approx. 2,000


24 for men 23 for women


The IAAF World Championships were first held in Helsinki, Finland, in 1983. The IAAF World Championships Moscow 2013 will be the 14th edition.